Graphic Designer, Creative Services at Marc Jacobs

📍 Job Overview

Job Title: Graphic Designer, Creative Services Company: Marc Jacobs Location: New York, New York, United States Job Type: FULL_TIME Category: Creative Operations / Digital Design Date Posted: 2025-07-25 Experience Level: Mid-Level (5+ years) Remote Status: On-site

🚀 Role Summary

This role focuses on the creation and execution of digital visual assets to support e-commerce and marketing initiatives within the fashion industry.
The Graphic Designer will be responsible for conceptualizing and producing a range of digital content, from web pages and email campaigns to social media assets and motion graphics.
A key aspect of this position involves maintaining brand consistency across all digital touchpoints and collaborating with global partners to ensure timely and effective asset delivery.
The role requires a strong understanding of digital-first design principles, proficiency in industry-standard design software, and an innovative approach to leveraging new technologies, including AI, in the creative process.

📝 Enhancement Note: While the core responsibilities lean heavily into creative design and execution, the integration of "AI-powered graphic design tools and techniques" suggests a forward-thinking approach to operations within the creative services department. This indicates a need for a candidate who is not only skilled in traditional design but also adaptable and eager to explore automation and efficiency gains through technology. The emphasis on global partner support also points to a need for strong organizational and communication skills, which are foundational to effective operations.

📈 Primary Responsibilities

Design and develop visually engaging web pages, including homepages, landing pages, and content modules, ensuring a cohesive user experience aligned with the Marc Jacobs brand identity.
Create and manage daily and weekly email communications, producing compelling visual content that supports product priorities and drives e-commerce business objectives.
Develop a variety of editorial assets to effectively support storytelling initiatives for new campaigns, product launches, and brand narratives.
Produce motion assets, including light video editing, GIFs, and animations, to enhance digital content across various platforms and increase user engagement.
Design promotional assets specifically for markdown events and sales initiatives, aiming to maximize conversion rates and drive revenue.
Create high-impact digital media assets for paid social media, programmatic advertising, and broader brand campaigns, ensuring brand consistency and campaign effectiveness.
Fulfill digital asset requests from global partners in China and Japan, maintaining clear communication channels and ensuring timely, accurate delivery to support international market needs.
Perform light image retouching as required to maintain the highest visual standards and brand integrity across all creative output.
Research, experiment with, and implement AI-powered graphic design tools and techniques to elevate design quality, streamline workflows, and enable personalized visual content creation.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can manage diverse digital creative projects from conception to completion. The mention of "daily/weekly email communications" and "global partners in China and Japan" implies a need for efficient workflow management and clear, structured communication protocols, indicative of an operations-minded creative professional. The proactive incorporation of AI tools suggests an environment that values innovation and efficiency in creative production processes.

🎓 Skills & Qualifications

Education:

A Bachelor's degree in Graphic Design, Visual Communications, Fine Arts, or a related field is typically expected for roles requiring this level of experience and responsibility, though equivalent practical experience will also be considered.

Experience:

A minimum of 5 years of professional experience specifically in digital and graphic design, with a demonstrable track record in creating visually compelling digital content.
Experience in the luxury or contemporary fashion industry is highly preferred, indicating a need for understanding brand aesthetics and market nuances.
Proven ability to manage multiple projects simultaneously in a fast-paced environment, requiring strong organizational and time-management skills.
Demonstrated ability to receive and incorporate constructive feedback, adapt to edits, and navigate shifts in creative direction effectively, showcasing flexibility and a collaborative spirit.
Self-motivation and the capacity to independently manage projects from initiation to completion, delivering high-quality work on strict deadlines.

Required Skills:

Graphic Design: Expertise in creating visually appealing designs for digital platforms.
Web Design: Ability to design user-friendly and aesthetically aligned web pages, landing pages, and content modules.
Email Communications Design: Skill in creating engaging email templates and campaign assets that drive open and click-through rates.
Digital Media Asset Creation: Proficiency in designing assets for paid social, programmatic, and brand campaigns.
Adobe Creative Suite: Expert-level proficiency in Photoshop, Illustrator, After Effects, and InDesign is essential for all creative production tasks.

Preferred Skills:

Video Editing & Motion Graphics: Experience with video editing, GIF creation, and animation is a significant plus, enhancing the scope of digital content creation.
Image Retouching: Competency in performing professional-level image retouching to ensure visual quality.
AI Design Tools: Familiarity with and a willingness to explore and implement AI-powered graphic design tools for enhanced efficiency and innovation.
Fashion Industry Experience: Prior experience within the luxury or contemporary fashion sector, understanding its unique visual language and demands.
Project Management: Ability to manage multiple projects concurrently, meeting deadlines in a dynamic environment.

📝 Enhancement Note: The requirement for 5+ years of experience and proficiency in specific Adobe Creative Suite tools points to a mid-level to senior designer. The emphasis on a "digital-first approach" and "AI-powered graphic design tools" suggests that candidates who can demonstrate adaptability and a proactive stance on technological integration will be highly valued. The preference for fashion industry experience indicates a need for candidates who can quickly grasp and translate brand identity into effective visual communication strategies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

A robust portfolio that prominently features a "digital-first approach," showcasing a strong understanding of web design, email marketing visuals, and digital media for advertising.
Demonstrate a range of design capabilities, including static graphics, motion graphics (GIFs, short animations), and potentially light video editing, to showcase versatility.
Include examples of successful promotional assets designed for sales events or campaigns, highlighting an ability to drive business objectives through design.
Showcase work that reflects an understanding of brand consistency and the ability to adapt design elements across different digital platforms and for international markets.
Provide case studies or explanations for key projects that highlight problem-solving, creative process, and the impact of the design on business goals, such as user engagement or conversion rates.

Process Documentation:

While not explicitly requested as formal documentation, the ability to articulate design processes, workflows, and problem-solving methodologies is crucial. This includes demonstrating how you manage feedback, iterate on designs, and collaborate with stakeholders.
Candidates should be prepared to discuss their approach to project management, how they prioritize tasks, and how they ensure brand guidelines are adhered to across diverse creative outputs.
Evidence of a process for adapting to edits and shifts in creative direction will be important, showing a flexible and responsive design methodology.

📝 Enhancement Note: For a creative role like this, the "portfolio" serves as the primary documentation of process and system proficiency. The expectation is that the portfolio will not just showcase final outputs but also implicitly demonstrate the candidate's ability to manage projects, adhere to brand guidelines, and achieve specific objectives through their design work. The mention of AI tools implies an openness to integrating new systems and workflows for efficiency.

💵 Compensation & Benefits

Salary Range:

The specified annual salary range for this position is $65,000 - $75,000 USD.
The final compensation will be determined based on the candidate's relevant skills, experience, and qualifications, aligning with industry standards for graphic designers with 5+ years of experience in New York City.

Benefits:

Comprehensive Health Coverage: Medical, dental, and vision insurance plans are provided.
Paid Time Off: Includes paid holidays, vacation time, and sick/personal time, supporting work-life balance.
Retirement Savings: 401k matching is offered, contributing to long-term financial security.
Employee Discounts: Significant perks include discounts on Marc Jacobs products, access to discounts on other LVMH brands, and discounts on travel and entertainment through the PerkSpot partnership.

Working Hours:

The role is full-time, typically corresponding to a standard 40-hour work week.
The position is based in the New York City (SoHo) headquarters, implying an on-site work arrangement.

📝 Enhancement Note: The salary range provided is competitive for a mid-level Graphic Designer in New York City, especially within the fashion industry. The benefits package is robust, offering standard health and time-off benefits along with attractive employee discounts that align with the luxury brand environment. The 40-hour work week is standard, but the fast-paced environment may require flexibility.

🎯 Team & Company Context

🏢 Company Culture

Industry:

Marc Jacobs operates within the Fashion and Luxury Goods industry, known for its fast-paced, trend-driven, and highly creative environment. This context means a strong emphasis on visual aesthetics, brand storytelling, and staying ahead of cultural and design movements. The digital creative team plays a crucial role in translating the brand's high-fashion image into engaging online experiences.

Company Size:

While the exact current employee count isn't provided, Marc Jacobs is a well-established global brand, part of the larger LVMH Moët Hennessy Louis Vuitton conglomerate. This implies a significant organizational structure with dedicated departments for marketing, creative, e-commerce, and international operations. For a graphic designer, this means opportunities for collaboration with diverse teams and exposure to global brand strategies, but also a need to navigate established processes and brand guidelines.

Founded:

Marc Jacobs was founded in 1984 by designer Marc Jacobs. The brand has a rich history of innovation and defining contemporary fashion, characterized by an "irreverent spirit" and a blend of the "everyday and the extraordinary." This heritage informs the brand's current positioning as rebellious, unpredictable, and original, which should be reflected in the creative output.

Team Structure:

The Graphic Designer will join the Creative Services team. This team is likely composed of other designers, copywriters, project managers, and potentially video editors or motion graphic specialists, all working collaboratively to produce creative assets.
The reporting structure would typically be to a Creative Director or a Head of Digital Design, who oversees the overall creative output and strategy.
Cross-functional collaboration is expected with departments such as E-commerce, Marketing, Social Media, and potentially Merchandising and Global Product teams to ensure creative assets align with business objectives and product launches.

Methodology:

The team likely employs a project-based workflow, managing multiple campaigns and asset requests concurrently.
Emphasis is placed on a "digital-first approach," meaning design strategies are optimized for online platforms and user experiences.
The integration of "AI-powered graphic design tools" suggests a methodology that embraces technological innovation for efficiency, personalization, and enhanced creative output.
Collaboration and feedback loops are integral, with designers expected to receive and incorporate edits to align with evolving creative directions and brand standards.

Company Website:

https://www.marcjacobs.com

📝 Enhancement Note: Understanding Marc Jacobs' brand pillars – unexpected, utilitarian, urban, unisex, and unique – is critical for a designer. The company culture emphasizes authenticity, inclusivity, and a willingness to stand out. This means a creative professional should be comfortable pushing boundaries while remaining aligned with the brand's core identity. The global reach, particularly to China and Japan, highlights the importance of cultural sensitivity and adaptability in design execution.

📈 Career & Growth Analysis

Operations Career Level:

This role is positioned as a Mid-Level Graphic Designer. It requires a solid foundation of 5+ years of experience, indicating a capacity for independent work, project ownership, and the ability to contribute significantly to the creative output of the team. The responsibilities suggest a designer who can execute complex digital projects and is beginning to take on more strategic design thinking.

Reporting Structure:

The Graphic Designer will likely report to a Creative Director, Art Director, or a Senior Graphic Designer within the Creative Services department. This structure provides mentorship and oversight, ensuring alignment with broader creative strategies and brand guidelines. Collaboration will extend across various departments such as Marketing, E-commerce, and potentially Global Partnerships.

Operations Impact:

The Graphic Designer's work directly impacts the brand's digital presence, influencing customer perception, engagement, and ultimately, conversion rates. By creating compelling web pages, email campaigns, and digital media assets, this role contributes to driving e-commerce sales, supporting marketing objectives, and reinforcing the Marc Jacobs brand identity in the digital space. The proactive adoption of AI tools also signals an impact on operational efficiency within the creative department.

Growth Opportunities:

Skill Advancement: Opportunities to deepen expertise in digital design, motion graphics, video editing, and especially in leveraging AI tools for creative production. This could lead to specialization in areas like motion design or digital campaign strategy.
Career Progression: Potential to advance to Senior Graphic Designer, Art Director, or Lead Digital Designer roles within the Creative Services team or broader marketing departments. Exposure to global markets (China, Japan) can also open doors to international roles or projects.
Brand Immersion: Deep immersion in the luxury fashion industry, gaining valuable experience with a globally recognized brand and understanding the unique demands of fashion marketing and e-commerce. This can provide a strong foundation for future roles in fashion, luxury, or related creative industries.

📝 Enhancement Note: The mid-level nature of this role suggests that candidates are expected to be self-sufficient in executing tasks but will benefit from mentorship and guidance from senior team members. The emphasis on adapting to edits and a fast-paced environment indicates that growth will come from managing increasing complexity and volume of work, as well as embracing new creative technologies and market demands.

🌐 Work Environment

Office Type:

The position is based at the Marc Jacobs headquarters in New York City (SoHo). This signifies an on-site role within a dynamic, urban creative hub. The workspace is likely to be modern, collaborative, and aesthetically aligned with the brand's contemporary and edgy image.

Office Location(s):

The primary location is the SoHo district of New York City, a vibrant area known for its fashion boutiques, art galleries, and creative businesses, offering a stimulating work environment.

Workspace Context:

The workspace will foster collaboration among creative professionals, encouraging idea-sharing and teamwork. Designers will likely have access to state-of-the-art equipment and software necessary for digital design.
Interaction with the broader Creative Services team and cross-functional departments will be regular, facilitating a holistic understanding of brand initiatives.
The environment is expected to be fast-paced and deadline-driven, requiring designers to be adaptable and efficient in their daily tasks and project management.

Work Schedule:

This is a full-time position, generally adhering to a standard 40-hour work week. Given the fashion industry's demands and the role's responsibilities (e.g., daily/weekly emails, campaign launches), there may be occasional requirements for flexibility to meet project deadlines or urgent requests.

📝 Enhancement Note: Working in SoHo, NYC, places the designer at the heart of fashion and culture, offering inspiration and networking opportunities. The on-site requirement is crucial for team collaboration and immersion in the brand's creative atmosphere, which is vital for a company like Marc Jacobs that heavily relies on visual identity and brand cohesion.

📄 Application & Portfolio Review Process

Interview Process:

Initial Screening: A review of your resume and portfolio by a recruiter or hiring manager to assess basic qualifications and creative alignment.
Portfolio Review & Skills Assessment: A deeper dive into your portfolio to evaluate design skills, digital-first approach, proficiency in Adobe Creative Suite, and experience relevant to the responsibilities. This may involve a discussion about specific projects and your creative process.
Creative Challenge/Test: Candidates might be given a practical design task or a case study to complete within a set timeframe. This assesses problem-solving skills, design execution under pressure, and adherence to brand guidelines.
Team/Hiring Manager Interview: Interviews with the Creative Services team and/or the hiring manager to assess cultural fit, collaboration style, communication skills, and depth of understanding of the role and brand.
Final Interview: Potentially with a senior leader in the creative department or marketing.

Portfolio Review Tips:

Curate Selectively: Showcase 5-8 of your strongest, most relevant projects, prioritizing digital design work that demonstrates your ability to create web pages, email assets, and social media graphics.
Digital-First Emphasis: Ensure your portfolio clearly highlights your digital design capabilities and understanding of user experience for online platforms.
Process & Rationale: For each project, include a brief description of the brief, your role, the design process, challenges faced, and the outcome or impact. This demonstrates your thinking and problem-solving approach.
Motion Graphics Showcase: If you have motion graphics or video editing experience, dedicate a section to showcase these skills, as it's a preferred qualification.
AI Integration: If you have experience using AI tools in your design workflow, be prepared to discuss how you integrated them and the benefits they provided.
User-Friendliness: Ensure your portfolio is easily navigable, visually appealing, and loads quickly. A personal website is often preferred over PDF documents.

Challenge Preparation:

Understand Brand Guidelines: Familiarize yourself thoroughly with the Marc Jacobs brand identity, aesthetic, and campaigns.
Practice Design Tasks: Be ready to execute a design task similar to those listed in the responsibilities (e.g., designing a web banner, email graphic, or social media post).
Time Management: Practice completing design tasks within a realistic timeframe, simulating the pressure of a real-world project.
Articulate Your Process: Be prepared to clearly explain your design decisions, rationale, and workflow during the interview or challenge presentation.

📝 Enhancement Note: The emphasis on a "digital-first approach" and the inclusion of "AI-powered graphic design tools" in the responsibilities suggest that the portfolio review and any creative challenges will heavily weigh these aspects. Candidates should be ready to demonstrate not only aesthetic skill but also strategic thinking about how design serves business objectives and leverages technology.

🛠 Tools & Technology Stack

Primary Tools:

Adobe Creative Suite: Essential proficiency is required across Photoshop, Illustrator, After Effects, and InDesign for all aspects of graphic and digital design, including web page elements, email communications, motion graphics, and promotional assets.
Web Design Platforms/CMS: Familiarity with content management systems or web design interfaces for implementing web page designs might be beneficial, although not explicitly stated.
AI-Powered Design Tools: The job description specifically calls for research and implementation of these tools, suggesting an openness to or requirement for experience with AI platforms that can assist in image generation, workflow automation, or design optimization.

Analytics & Reporting:

While not directly a designer's tool, understanding how digital assets perform is helpful. Familiarity with web analytics (e.g., Google Analytics) or email marketing platform analytics to understand engagement metrics would be advantageous.

CRM & Automation:

Experience with email marketing platforms (e.g., Mailchimp, Klaviyo) for creating and deploying email campaigns is likely expected or beneficial.
Familiarity with digital asset management (DAM) systems could be relevant for organizing and distributing assets globally.

📝 Enhancement Note: The core technical requirement is mastery of the Adobe Creative Suite. The explicit mention of AI tools signals a growing importance of these technologies in creative operations, suggesting that candidates who can demonstrate familiarity or a proactive approach to learning them will have an advantage.

👥 Team Culture & Values

Operations Values:

Unexpectedness & Originality: Marc Jacobs values a creative spirit that is rebellious, unpredictable, and original, encouraging designers to bring fresh perspectives.
Authenticity & Inclusivity: The company culture is built on relentless authenticity and inclusivity, celebrating uniqueness and diversity. This translates to creating designs that resonate broadly.
Efficiency & Innovation: The mention of AI tools highlights a value placed on efficiency and innovation in creative processes, pushing the boundaries of design execution.
Collaboration & Adaptability: The need to work with global partners and incorporate feedback emphasizes the importance of strong collaboration and the ability to adapt to evolving creative directions and project needs.

Collaboration Style:

The team likely operates with a collaborative and iterative approach, where designers work closely with marketing, e-commerce, and other creative professionals.
Feedback is a critical part of the process, requiring designers to be open to constructive criticism and revisions to ensure final assets meet strategic and aesthetic goals.
Knowledge sharing and experimentation, particularly with new technologies like AI, are likely encouraged to foster continuous improvement and innovation within the team.

📝 Enhancement Note: A candidate's ability to embody the brand's "unexpected, utilitarian, urban, unisex, and unique" pillars through their design work and collaborative approach will be key. Demonstrating an understanding of how creative operations contribute to the overall brand experience and business success will be highly valued.

⚡ Challenges & Growth Opportunities

Challenges:

Pace and Volume: The fast-paced fashion industry and the need to produce daily/weekly content for e-commerce and marketing initiatives present a challenge in managing high volumes of work and strict deadlines.
Brand Consistency Across Global Markets: Ensuring that digital assets maintain brand integrity and are culturally relevant for diverse international markets (China, Japan) requires careful attention to detail and adaptability.
Integrating New Technologies: Successfully researching, experimenting with, and implementing AI-powered design tools to enhance workflows and output requires continuous learning and adaptation.
Balancing Creative Vision with Business Objectives: Effectively translating the brand's avant-garde aesthetic into commercially effective digital assets that drive sales and engagement.

Learning & Development Opportunities:

Advanced Design Techniques: Opportunities to hone skills in motion graphics, video editing, and advanced digital design techniques.
AI in Design: Gaining hands-on experience and expertise in leveraging emerging AI tools for creative production and workflow optimization.
Fashion Industry Expertise: Deepening knowledge of the luxury fashion market, its trends, and its specific creative demands.
Global Collaboration: Developing skills in cross-cultural communication and project management by working with international partners.
Career Advancement: Potential for progression to senior design roles or leadership positions within the creative department.

📝 Enhancement Note: The primary challenge will be maintaining high creative output and brand consistency in a demanding, fast-paced environment, while also embracing technological advancements. Growth will stem from mastering these challenges and developing specialized skills in digital creative operations.

💡 Interview Preparation

Strategy Questions:

Operations & Strategy: "How would you approach designing a series of digital assets for a new product launch, considering both brand aesthetic and e-commerce conversion goals? How would you incorporate AI tools into this process?" (Prepare to discuss your workflow, design rationale, and potential AI applications.)
Collaboration & Stakeholder Management: "Describe a time you had to manage multiple design requests from different departments or global partners. How did you prioritize and ensure timely delivery while maintaining quality?" (Focus on communication, organization, and problem-solving.)
Problem-Solving & Efficiency: "Imagine you're tasked with creating engaging email content daily. What strategies would you employ to maintain creativity and efficiency, and how might AI assist you?" (Highlight your process for managing recurring tasks and adopting new tools.)

Company & Culture Questions:

Brand Alignment: "What aspects of the Marc Jacobs brand resonate most with you, and how would you translate that into your digital design work?" (Research the brand's history, recent campaigns, and values.)
Team Dynamics: "How do you prefer to collaborate with other creatives and stakeholders? Describe your experience working in a fast-paced creative team." (Be ready to share examples of successful collaboration and your approach to feedback.)
Impact Measurement: "How do you measure the success of your digital design work? What metrics are most important to you in the context of e-commerce and digital marketing?" (Connect your design output to business objectives and KPIs.)

Portfolio Presentation Strategy:

Narrative Structure: For each project, tell a story: the challenge, your solution (design process), and the results. Emphasize your role and contributions.
Highlight Digital-First: Clearly showcase projects that demonstrate your expertise in web design, email, and digital media assets.
Showcase Motion/AI: If applicable, dedicate specific slides or sections to your motion graphics work and any use of AI tools, explaining the benefits they brought.
Conciseness: Be succinct and impactful. Focus on the key elements that demonstrate your skills and suitability for the role.
Practice Delivery: Rehearse your presentation to ensure a smooth, confident delivery within the allotted time. Be prepared for questions about your design choices and processes.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only creative talent but also operational capabilities: project management, efficiency, adaptability, and an understanding of how design drives business outcomes. Explicitly mentioning how you'd use AI tools in your responses will be a significant advantage.

📌 Application Steps

To apply for this Graphic Designer position:

Submit your application through the provided link on the Marc Jacobs careers portal.
Portfolio Customization: Tailor your portfolio to prominently feature your strongest digital design work, including examples of web pages, email campaigns, and social media assets. Ensure it clearly demonstrates a "digital-first approach" and highlights any experience with motion graphics or AI design tools.
Resume Optimization: Update your resume to emphasize your 5+ years of digital design experience, proficiency in Adobe Creative Suite, and any relevant fashion industry background. Use keywords from the job description and quantify achievements where possible (e.g., "increased engagement by X%" through email design).
Interview Preparation: Practice articulating your design process, explaining your creative rationale, and discussing how you manage projects and incorporate feedback. Prepare to discuss your experience with AI tools and their potential application in creative workflows.
Company Research: Thoroughly research Marc Jacobs' current campaigns, brand aesthetic, and company values. Understand their positioning in the fashion industry and their e-commerce strategy to better align your answers and portfolio with their needs.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Graphic Designer, Creative Services