Graphic Designer - Business Development

📍 Job Overview

Job Title: Graphic Designer - Business Development Company: Wasserman Location: Brooklyn, New York, United States (Hybrid) Job Type: FULL_TIME Category: Marketing Operations / Creative Operations Date Posted: 2025-09-18T00:00:00 Experience Level: 2-5 Years

🚀 Role Summary

• This role is crucial for supporting Wasserman's business development initiatives by creating compelling visual narratives for presentations and sales materials, directly impacting partnership acquisition and brand growth.
• The Graphic Designer will be responsible for translating complex information into clear, aesthetically pleasing visual assets, ensuring brand consistency across all client-facing collateral.
• This position demands a blend of creative design skills and operational efficiency, focusing on workflow management and timely delivery of high-impact materials under tight deadlines.
• The role involves close collaboration with cross-functional teams, including business development leads, marketing, and executive leadership, to align visual strategy with overarching business objectives.

📝 Enhancement Note: While the title is Graphic Designer, the description heavily emphasizes support for "Business Development" and "sales materials," indicating a strong operational component focused on GTM enablement. This role is less about pure brand advertising and more about creating the visual tools that drive business growth and client acquisition, aligning it closely with marketing operations and GTM support functions. The hybrid model with specific location preferences also points to a structured operational environment.

📈 Primary Responsibilities

• Design and develop high-impact presentation decks, creds decks, and pitch decks for business development opportunities, ensuring alignment with Wasserman's brand identity and strategic messaging.
• Create and manage a library of templates and layouts that adhere to brand guidelines, facilitating consistent and efficient content creation across the organization's marketing and business development teams.
• Collaborate with internal stakeholders, including business development leads and executive team members, to understand project requirements, gather feedback, and ensure the final deliverables meet high standards of design and communication effectiveness.
• Develop creative assets for various business development initiatives, which may include mock-ups for digital, social media, print, and experiential campaigns, supporting pitch creative and partnership proposals.
• Strategize and execute visual storytelling within presentations, effectively translating data, text-heavy content, and complex ideas into clear, engaging, and persuasive visual narratives.
• Maintain and enforce image display standards and design aesthetics for all presentation formats, ensuring a polished and professional appearance for all external-facing materials.

📝 Enhancement Note: The responsibilities highlight a strong focus on "business development efforts," "presentations and sales materials," and "partnership acquisition." This suggests a need for the designer to understand the sales funnel and how visual assets contribute to conversion rates and client engagement, a key aspect of GTM operations. The emphasis on "workflow management" and "timely delivery" also points to operational efficiency as a core function.

🎓 Skills & Qualifications

Education:

• While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is highly preferred, demonstrating foundational knowledge in design principles and software.

Experience:

• 2-4+ years of professional experience in graphic design, with a significant portion dedicated to presentation design, sales enablement collateral, or working within a creative, digital, sponsorship, or experiential agency environment.
• Proven experience in developing visually compelling pitch decks, creds decks, and other sales-related marketing materials.

Required Skills:

• Presentation Software Proficiency: Expert-level command of Keynote, PowerPoint, and Google Slides for creating sophisticated and engaging presentations.
• Design Software Mastery: Advanced proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator) for creating and manipulating visual assets.
• Brand Guideline Adherence: Strong ability to interpret and meticulously apply brand guidelines, ensuring visual consistency across all projects.
• Visual Storytelling: Demonstrated skill in weaving a narrative through visuals, effectively matching imagery and design elements to written content to communicate ideas persuasively.
• Organizational Skills: Exceptional ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet stringent deadlines in a fast-paced environment.
• Collaboration & Communication: Proven ability to work collaboratively with diverse internal stakeholders, communicate design concepts clearly, and incorporate feedback diplomatically.

Preferred Skills:

• Experience in the sports, music, or entertainment industry, providing an understanding of the unique visual language and client expectations within these sectors.
• Familiarity with digital design principles, including social media content creation and web banner design.
• Basic understanding of project management tools or methodologies to streamline workflow and task management.
• Ability to adapt quickly to new brands' visual identities and switch between them seamlessly.

📝 Enhancement Note: The emphasis on specific presentation software (Keynote, PowerPoint, Google Slides) and the Adobe Creative Suite points to a technical skillset directly supporting sales and business development operations. The requirement to "weave together a story with visuals" and "switch between brands quickly" highlights the operational agility needed in a dynamic GTM environment.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing a minimum of 2-4 years of professional design work, with a strong emphasis on presentation design and sales enablement materials.
• Demonstrated ability to create visually engaging and persuasive pitch decks, sales collateral, and marketing assets that have directly supported business development objectives.
• Case studies or examples that highlight how design solutions contributed to successful client pitches, partnership acquisitions, or brand activation campaigns.
• Evidence of working with diverse brand identities, showcasing the ability to adapt design styles and maintain visual consistency across different client projects.
• Examples of workflow management or process improvements implemented in previous design roles to enhance efficiency and delivery timelines for sales materials.

Process Documentation:

• Showcase examples of creating and managing design templates that ensure brand consistency and streamline the creation process for sales and marketing teams.
• Include examples of how visual assets were developed to support specific business development strategies, clearly articulating the design process from concept to final execution.
• Demonstrate an understanding of how design impacts key business development metrics, such as proposal win rates or partnership conversion rates, through case studies or project descriptions.
• Highlight experience in managing the feedback loop with stakeholders to refine design deliverables, ensuring alignment with business objectives and communication goals.

📝 Enhancement Note: The portfolio requirements are geared towards demonstrating an understanding of how design functions as a critical GTM enablement tool. The emphasis on "sales enablement materials," "business development objectives," and "partnership acquisition" underscores the operational impact expected from this role. Applicants should curate their portfolios to highlight projects that directly influenced business outcomes.

💵 Compensation & Benefits

Salary Range: $68,000 - $78,000 per year (Base Salary) Bonus Potential: Potential for bonus applicable for the role, details to be confirmed by the hiring organization.

Benefits:

• Comprehensive health insurance (medical, dental, vision)
• Retirement savings plan (e.g., 401k) with potential company match
• Paid time off (vacation, sick leave, holidays)
• Professional development opportunities, including access to training and industry events
• Hybrid work environment offering a balance between in-office collaboration and remote flexibility
• Potential for bonuses tied to individual and company performance

Working Hours:

• Standard full-time hours (approximately 40 hours per week), with the expectation of flexibility to work non-standard hours when necessary to meet project deadlines and business needs, particularly during peak business development periods.

📝 Enhancement Note: The stated salary range is competitive for a Graphic Designer with 2-5 years of experience in a major metropolitan area like New York, especially within the entertainment and sports industry. The "bonus potential" suggests a performance-driven component, common in roles that directly support revenue-generating activities like business development. The mention of "nonstandard hours when necessary" is typical for roles supporting sales cycles and client pitches.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sports, Music, Entertainment, and Culture. Wasserman operates as a global leader, serving talent, brands, and properties across these dynamic sectors. Company Size: Wasserman is a large global organization with a presence in 28 countries and over 70 cities, indicating a significant operational footprint and a complex organizational structure. Founded: Information on the founding date is not provided but the company's global reach suggests a well-established history.

Team Structure:

• The Graphic Designer will likely be part of the Brands and Properties division, specifically supporting marketing teams focused on business development, partnerships, experiential, creative, digital, and social media efforts.
• The role involves close collaboration with business development leads and executive team members, suggesting a reporting line that offers visibility to senior leadership and direct impact on strategic initiatives.
• Cross-functional collaboration is a key aspect, requiring interaction with various departments to gather insights and ensure cohesive visual communication across all business development materials.

Methodology:

• The company emphasizes a data-driven approach to marketing and business development, implying that design decisions should be informed by market trends, client insights, and performance metrics.
• Workflow planning and optimization are critical, especially for managing a high volume of presentation and sales material design requests under tight deadlines.
• Automation and efficiency practices are likely valued, with an expectation for designers to leverage templates and tools to maximize output and minimize turnaround times.

Company Website: www.teamwass.com

📝 Enhancement Note: The company's focus on "sports, music, entertainment, and culture" means the design work will be within a fast-paced, trend-driven industry. The "global leader" status and extensive international presence suggest a sophisticated operational infrastructure and a need for designers who can adapt to diverse market needs and brand aesthetics. The hybrid model and specific location preferences indicate a structured approach to employee work arrangements.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an intermediate-level Graphic Designer, focusing on a specialized area of business development support. It requires strong execution skills and the ability to manage projects independently within defined parameters.

Reporting Structure:

• The Graphic Designer will likely report to a Creative Director, Marketing Manager, or Head of Business Development Support, depending on the specific departmental structure within Wasserman's Brands and Properties division.
• Direct interaction with business development leads and executive team members provides exposure to senior leadership and strategic decision-making processes.

Operations Impact:

• The designer's work directly impacts the effectiveness of Wasserman's business development efforts by enhancing the quality and persuasiveness of client-facing materials, thereby influencing partnership acquisition and revenue growth.
• By ensuring brand consistency and visual excellence, the role contributes to Wasserman's overall brand perception and market positioning.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in presentation design, sales enablement visuals, and potentially expand into digital marketing assets for business development campaigns.
• Industry Exposure: Gain valuable experience within the high-profile sports, music, and entertainment industries, building a portfolio with high-impact clients and projects.
• Career Advancement: Potential to move into senior designer roles, lead design projects, or transition into related operational or marketing management positions within Wasserman.
• Cross-functional Learning: Exposure to various facets of business development, marketing, and client management, fostering a holistic understanding of the GTM process.

📝 Enhancement Note: The role offers a clear path for growth within a specialized area of operations that directly supports revenue generation. The opportunity to work with high-profile clients and learn about the GTM process in the entertainment sector can be a significant career accelerator for a designer focused on impactful visual communication for business growth.

🌐 Work Environment

Office Type: Hybrid work model, requiring 3 days per week in the office. This suggests a structured environment that balances in-person collaboration with remote flexibility. Office Location(s): Preferred locations include Brooklyn (Dumbo), Bay Area, or Knoxville. The primary mention is Brooklyn, NY, indicating a vibrant, creative urban setting.

Workspace Context:

• The office environment is designed to foster collaboration, with opportunities for direct interaction with colleagues from business development, marketing, and creative teams.
• Access to necessary design tools and technology will be provided to support efficient workflow and high-quality output.
• The hybrid model encourages team synergy and spontaneous idea exchange during in-office days, while also allowing for focused work during remote days.

Work Schedule:

• A standard 40-hour work week is expected, with an emphasis on flexibility to accommodate project deadlines and business development needs, which may occasionally require working outside of standard hours. This flexibility is common in roles supporting dynamic client-facing activities.

📝 Enhancement Note: The hybrid work model with 3 days in-office is a common operational standard for companies seeking to balance employee flexibility with team cohesion and in-person collaboration. The preferred locations in creative hubs like Brooklyn suggest an environment that values design and innovation.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications, relevant experience, and design aesthetic.
• Portfolio Presentation/Review: A session where you will present your portfolio, discussing specific projects, your design process, and how your work has supported business development objectives. Be prepared to discuss your approach to visual storytelling and brand guideline adherence.
• Skills Assessment/Challenge: You may be given a design challenge or a case study related to creating presentation materials for a business development scenario. This will assess your problem-solving skills, ability to work quickly, and understanding of business objectives.
• Stakeholder Interviews: Interviews with members of the business development, marketing, and potentially executive teams to evaluate your collaboration skills, communication style, and cultural fit within the organization.
• Final Interview: Typically with a senior leader to discuss overall fit, career aspirations, and finalize any offer details.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best showcase your presentation design skills, experience with sales enablement materials, and ability to support business development goals.
• Highlight Process: For each selected project, clearly articulate the problem statement, your design process, the tools you used, and the impact your design had on the business outcome (e.g., improved pitch success, clearer communication).
• Quantify Results: Wherever possible, use metrics or qualitative feedback to demonstrate the effectiveness of your designs. For example, "This pitch deck contributed to a 15% increase in client conversion rates."
• Showcase Brand Agility: Include examples that demonstrate your ability to quickly adapt to and effectively represent different brand identities.
• Presentation Excellence: Practice presenting your portfolio smoothly and confidently, ensuring you can articulate your design choices and their strategic rationale.

Challenge Preparation:

• Understand the Context: If given a design challenge, thoroughly understand the brief, the target audience, and the business objective.
• Focus on Clarity and Impact: Prioritize clear communication and visual impact over overly complex or decorative designs. Remember the goal is to support business development.
• Time Management: Practice creating presentation slides or assets within a limited timeframe, simulating the pressure of real-world business development scenarios.
• Demonstrate Problem-Solving: Show how you approach challenges within a design brief, such as making text-heavy slides digestible or creating compelling visuals for abstract concepts.

📝 Enhancement Note: The interview process strongly emphasizes practical application and portfolio demonstration, which is standard for creative and operational roles supporting GTM. Candidates should prepare to articulate not just their design skills, but also their understanding of how design contributes to business objectives and operations.

🛠 Tools & Technology Stack

Primary Tools:

• Presentation Software: Expert proficiency in Keynote, PowerPoint, and Google Slides is essential for creating dynamic and visually appealing business development presentations.
• Design Software: Advanced skills in Adobe Creative Suite, specifically Photoshop, InDesign, and Illustrator, are required for asset creation, image editing, and layout design.

Analytics & Reporting:

• While not directly responsible for analytics, an understanding of how to present data visually through charts and graphs within presentations is crucial. Familiarity with tools that can export or visualize data effectively would be beneficial.

CRM & Automation:

• No direct CRM or automation tool requirements are listed for this role, but an awareness of how design assets integrate into broader sales and marketing workflows (e.g., CRM systems, marketing automation platforms) can be advantageous.

📝 Enhancement Note: The explicit mention of Keynote, PowerPoint, Google Slides, and the Adobe Creative Suite highlights the core technical requirements for this role. These are standard tools in any business development or marketing operations function that relies on polished client-facing materials.

👥 Team Culture & Values

Operations Values:

• Excellence and High Standards: A commitment to delivering polished, professional, and impactful design work that upholds Wasserman's reputation.
• Collaboration and Teamwork: A strong emphasis on working effectively with internal stakeholders, valuing input, and contributing to a cohesive team environment.
• Agility and Adaptability: The ability to quickly learn and adapt to new brands, projects, and evolving business needs in a fast-paced industry.
• Efficiency and Resourcefulness: A proactive approach to problem-solving and a drive to find efficient ways to produce high-quality results, even under pressure.
• Creativity and Innovation: While focused on business development, there's an expectation to bring creative solutions and fresh visual ideas to the table.

Collaboration Style:

• Cross-Functional Integration: Designers are expected to work closely with business development leads, marketing managers, and other internal teams to ensure design outputs are strategically aligned and meet project objectives.
• Feedback-Driven Process: An open culture where feedback is actively sought, given, and incorporated to refine deliverables and achieve optimal results.
• Proactive Communication: Maintaining clear and consistent communication with stakeholders regarding project status, potential challenges, and creative rationale.

📝 Enhancement Note: The cultural values described – excellence, collaboration, agility, and efficiency – are indicative of a high-performing GTM support team. Designers are expected to be not just visual artists but also strategic partners who contribute to the operational success of business development initiatives.

⚡ Challenges & Growth Opportunities

Challenges:

• Managing High Volume & Tight Deadlines: The primary challenge will be balancing multiple design requests from various stakeholders with often demanding turnaround times, requiring strong project management and prioritization skills.
• Translating Complex Information: Effectively visualizing dense text or abstract concepts into clear, compelling, and persuasive graphics for business development pitches.
• Adapting to Diverse Brand Aesthetics: Quickly understanding and consistently applying the visual identities of various Wasserman clients and internal brands.
• Balancing Creativity with Business Objectives: Ensuring that design choices not only look good but also serve a specific business purpose and drive desired outcomes in sales and partnerships.

Learning & Development Opportunities:

• Advanced Presentation Design Skills: Opportunities to hone expertise in creating sophisticated presentations that go beyond standard templates.
• Industry Insight: Deepen understanding of the sports, music, and entertainment industries, learning how visual communication supports brand partnerships and business growth within these sectors.
• Exposure to Business Development Strategy: Gain firsthand knowledge of the sales cycle, client acquisition processes, and the role of marketing collateral in driving revenue.
• Portfolio Enhancement: Build a strong portfolio of high-impact work for globally recognized brands and properties, which can be a significant career asset.

📝 Enhancement Note: The challenges presented are common in operations roles that support sales and business development, emphasizing the need for resilience, efficiency, and strategic thinking. The growth opportunities focus on specialized skill development and industry immersion, which are valuable for career progression in GTM operations.

💡 Interview Preparation

Strategy Questions:

• Portfolio Walkthrough: Be prepared to walk through your portfolio, explaining your design process, the rationale behind your creative choices, and the business impact of your work on specific projects, especially those related to sales or business development.
• Problem-Solving Scenarios: Anticipate questions about how you would approach a challenging design task, such as making a text-heavy slide engaging or creating visuals for a new partnership pitch.
• Brand Adaptability: Be ready to discuss how you quickly learn and apply new brand guidelines and how you manage multiple brand identities simultaneously.
• Stakeholder Management: Prepare examples of how you have collaborated with and managed feedback from various stakeholders, including senior leadership.

Company & Culture Questions:

• Wasserman Understanding: Research Wasserman's clients, recent projects, and market position in the sports, music, and entertainment industries. Be prepared to discuss what excites you about working with their brands and properties.
• Team Fit: Consider how your working style and values align with the company's emphasis on collaboration, excellence, and agility.
• Industry Trends: Be aware of current design trends in marketing, sports, and entertainment, and how they might inform your work.

Portfolio Presentation Strategy:

• Narrative Structure: Organize your portfolio presentation with a clear beginning (problem/objective), middle (process/solutions), and end (results/impact).
• Visual Clarity: Ensure your presentation slides are clean, well-designed, and easy to follow. Use your own design skills to make the presentation itself a showcase of your abilities.
• Focus on Impact: Emphasize the business outcomes and how your design contributed to achieving them, rather than just aesthetic qualities.
• Conciseness: Be concise and to the point, respecting the interviewer's time while effectively conveying your expertise.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skills, but also an understanding of the business development context and operational efficiency required for this role. Connecting design choices to business outcomes is paramount.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Wasserman careers portal.
• Portfolio Customization: Tailor your portfolio to prominently feature presentation design, sales enablement materials, and any work that demonstrates support for business development or client acquisition. Highlight projects that show your ability to work with diverse brands and meet tight deadlines.
• Resume Optimization: Ensure your resume clearly highlights your experience with presentation software (Keynote, PowerPoint, Google Slides) and the Adobe Creative Suite. Quantify achievements where possible, linking your design contributions to business outcomes or operational efficiencies.
• Company Research: Thoroughly research Wasserman, its clients, and its position in the sports, music, and entertainment industries. Understand their business development approach and how design supports their GTM strategy.
• Prepare Visual Storytelling Examples: Be ready to articulate how you use visuals to tell a story and communicate complex ideas effectively, drawing from your portfolio examples.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.