Graphic Designer

📍 Job Overview

Job Title: Graphic Designer
Company: True Religion
Location: HQ Gardena, CA (Los Angeles Area)
Job Type: Full Time
Category: Marketing Operations / Creative Operations
Date Posted: 2025-09-26
Experience Level: 2-5 Years
Remote Status: On-site

🚀 Role Summary

• Drive visual storytelling and brand aesthetic across digital touchpoints, including e-commerce platforms and social media channels, to enhance customer engagement and conversion.
• Develop innovative digital creative assets for marketing campaigns, promotional events, and website updates, ensuring alignment with brand vision and business objectives.
• Collaborate with cross-functional teams, including Art Direction, UX, and Social Media, to conceptualize and execute cohesive digital content strategies.
• Execute high-volume, deadline-driven design projects, maintaining brand integrity and visual consistency across all consumer-facing digital assets.

📝 Enhancement Note: While the title is "Graphic Designer," the extensive focus on digital channels, e-commerce, social media, and UX collaboration, along with specific tool requirements like Adobe Premiere and After Effects, strongly suggests this role is deeply embedded within Marketing Operations or Creative Operations, with a significant emphasis on digital GTM execution. The requirement for high-volume, fast-paced output also points to an operations-centric function managing creative workflows.

📈 Primary Responsibilities

• Conceptualize and design compelling digital graphics for emails, website banners, promotional landing pages, and digital advertisements that align with True Religion's brand identity and campaign objectives.
• Create engaging visual content for social media platforms (e.g., TikTok, Instagram Reels), adapting designs for channel-specific best practices and user engagement.
• Develop and execute product-focused creative concepts for e-commerce, including mini-sites and dedicated product shops, to drive sales and enhance product storytelling.
• Collaborate with the Art Director and Graphics team to explore new design ideas, ensuring a consistent and elevated brand presence across all digital touchpoints.
• Produce and format video content for multi-channel usage, including paid media, social, and website placements, leveraging tools like Adobe Premiere and After Effects.
• Partner with the UX team to ensure seamless integration of creative assets into user interfaces and digital experiences.
• Design and update website assets for truereligion.com, supporting weekly updates, seasonal campaigns, and ongoing marketing initiatives.
• Translate marketing and brand strategies into visually impactful digital creative executions for global campaigns.

📝 Enhancement Note: The responsibilities clearly indicate a role focused on translating marketing strategies into tangible digital assets. The emphasis on "high volume," "tight timeframe," and "product-focused content for digital channels" highlights the operational aspects of creative production and campaign execution.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is typically expected for this level of creative role. Equivalent professional experience will also be considered.

Experience: 2-4 years of professional experience in graphic design, with a strong focus on digital and e-commerce environments. Experience within the apparel or fashion industry is highly preferred.

Required Skills:

• Proven proficiency in graphic design principles and digital asset creation, with a strong portfolio showcasing relevant work.
• Expert command of Adobe Creative Suite, specifically:
  • Adobe Premiere Pro for video editing and formatting.
  • Adobe After Effects for motion graphics and animation.
  • Adobe InDesign for layout and digital publishing.
• Experience designing for e-commerce platforms, including website banners, promotional assets, and email campaigns.
• Ability to create social-first content tailored for platforms like TikTok and Instagram Reels.
• Strong understanding of brand consistency and visual storytelling in the digital space.
• Excellent communication skills, both written and verbal, with the ability to articulate design concepts and receive feedback effectively.
• High attention to detail and a commitment to producing polished, error-free work.
• Demonstrated ability to manage multiple projects simultaneously and deliver high-quality results under tight deadlines.
• Strong conceptual thinking and problem-solving abilities in design.

Preferred Skills:

• Experience with 3D digital creative content creation.
• Familiarity with UX design principles and collaboration with UX teams.
• Background in creating animated graphic campaign content.
• Experience with A/B testing visual assets to optimize performance.
• Knowledge of digital paid media creative best practices.

📝 Enhancement Note: The requirement for specific video editing software (Premiere, After Effects) alongside traditional design tools (InDesign) positions this role as a hybrid creative/production specialist, common in marketing operations. The mention of "high volume" and "tight timeframe" further reinforces the operational demands.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio demonstrating a strong understanding of digital design principles, brand aesthetics, and campaign execution across various digital channels.
• Showcase of e-commerce design projects, including website banners, email templates, and promotional assets, highlighting impact on user experience and conversion.
• Examples of social media creative content, including short-form video (e.g., TikTok, Reels) and static posts, demonstrating platform-specific design adaptability.
• Case studies or examples of projects involving video formatting or motion graphics, ideally using Adobe Premiere and After Effects.
• Work that illustrates conceptual thinking and the ability to translate marketing briefs into compelling visual narratives.

Process Documentation:

• While not explicitly requested, candidates are expected to demonstrate an understanding of design workflows, from brief to final asset delivery, managing feedback loops and revisions efficiently.
• Ability to adapt to existing design processes and contribute to process improvements for faster, more effective creative asset production.

📝 Enhancement Note: For a role focused on digital marketing and e-commerce, a portfolio is critical. The emphasis should be on demonstrating proficiency in the types of assets and platforms mentioned in the job description, showcasing the ability to produce high-quality work quickly and effectively.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Graphic Designers with 2-5 years of experience in the Los Angeles metropolitan area, the estimated salary range for this role is $60,000 - $85,000 annually. This estimate considers the specialized digital skills and the fast-paced environment of the fashion retail industry.

Benefits:

• Comprehensive health, dental, and vision insurance.
• Paid time off (PTO) including vacation, sick leave, and holidays.
• Employee discounts on True Religion merchandise.
• Opportunities for professional development and training in design software and digital marketing trends.
• Potential for performance-based bonuses or incentives.
• 401(k) retirement savings plan with company matching contributions.

Working Hours: This is a full-time, on-site position. Standard working hours are expected to be approximately 40 hours per week. While a structured schedule is in place, occasional flexibility may be required to meet project deadlines and campaign launch dates.

📝 Enhancement Note: The salary range is an estimate based on typical compensation for similar roles in the specified location and experience level, using data from industry salary surveys and job market analysis for creative roles in retail.

🎯 Team & Company Context

🏢 Company Culture

Industry: Apparel & Fashion Retail. True Religion is a prominent brand known for its denim and lifestyle apparel, operating in a highly competitive and trend-driven market. This context means a fast-paced environment with a strong emphasis on visual appeal and brand storytelling.

Company Size: True Religion operates as a significant player in the fashion retail space. While specific employee numbers fluctuate, it's a well-established brand with substantial operations, suggesting a structured but dynamic work environment.

Founded: True Religion was founded in 2002, establishing a significant legacy in premium denim and streetwear. This history implies a brand with a strong identity and established market presence, which the design team must uphold and evolve.

Team Structure:

• The Digital Graphic Designer will be part of the Graphics and Creative team, reporting to the Art Director.
• This team likely collaborates closely with Marketing, E-commerce, Social Media, and potentially Product Development departments.
• The structure emphasizes specialized roles within a creative department, requiring strong cross-functional communication and alignment.

Methodology:

• Data-informed creative decisions, leveraging insights from e-commerce performance, social media engagement, and user behavior to inform design choices.
• Agile workflow for asset creation, prioritizing speed and iteration to meet the demands of digital marketing and e-commerce updates.
• Collaborative approach to brainstorming and concept development, encouraging diverse perspectives to innovate and maintain brand freshness.

Company Website: https://www.truereligion.com/

📝 Enhancement Note: The apparel industry context is crucial for understanding the pace and visual demands of the role. A brand like True Religion requires designers who can balance edgy aesthetics with commercial appeal and rapid content delivery for digital channels.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level individual contributor within the creative operations function. It requires specialized design skills and the ability to execute independently while collaborating within a team structure.

Reporting Structure: The Digital Graphic Designer reports to the Art Director, who oversees the overall creative vision and execution. This reporting line provides clear guidance and mentorship, crucial for developing within the brand's aesthetic.

Operations Impact: The work of the Digital Graphic Designer directly impacts key operational metrics such as website conversion rates, e-commerce sales, customer engagement on social media, and overall brand perception. High-quality, on-brand digital assets are critical for driving revenue and maintaining customer loyalty in the competitive fashion market.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like motion graphics, video editing for social platforms, or e-commerce UX design.
• Leadership: Progress to Senior Graphic Designer roles, taking on more complex projects, mentoring junior designers, or leading specific creative initiatives.
• Cross-functional Exposure: Gain experience in broader marketing operations or brand management by contributing to campaign strategy and execution beyond pure design execution.
• Industry Trends: Stay abreast of evolving digital design trends, software, and social media platform features, becoming a subject matter expert.

📝 Enhancement Note: This role offers a clear path for growth within a specialized creative operations track, focusing on digital execution and brand representation in the fast-paced fashion retail sector.

🌐 Work Environment

Office Type: This is an on-site position located at True Religion's HQ in Gardena, CA. The environment is likely a professional office setting designed to foster creativity and collaboration.

Office Location(s): The primary work location is 500 West 190th Street, Gardena, CA 90248, situated within the greater Los Angeles area. This location offers accessibility for local talent and proximity to the fashion and entertainment industries.

Workspace Context:

• A collaborative workspace designed for creative teams, likely equipped with industry-standard design software and hardware.
• Opportunities for regular interaction with the Art Director, fellow designers, and members of marketing, e-commerce, and social media teams.
• Access to brand assets, style guides, and creative briefs to ensure alignment with brand direction.

Work Schedule: The role is full-time, with standard office hours. While the expectation is an on-site presence, a degree of flexibility might be afforded for critical project deadlines, reflecting the dynamic nature of digital marketing campaigns.

📝 Enhancement Note: An on-site role in a creative hub like Los Angeles offers significant networking and industry immersion opportunities for a graphic designer.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screen: A brief call with HR or a recruiter to assess basic qualifications, experience, and cultural fit.
• Portfolio Review & Technical Interview: This is a critical step. Candidates will likely present their portfolio to the Art Director and potentially other members of the creative team. Be prepared to discuss your design process, creative choices, and how you approach challenges.
• Skills Assessment/Design Challenge: A practical exercise may be given to evaluate design skills, speed, and ability to adhere to brand guidelines under timed conditions. This could involve creating a specific digital asset or concept.
• Team/Stakeholder Interviews: Interviews with key collaborators from Marketing, E-commerce, or Social Media teams to assess communication, collaboration, and understanding of business needs.
• Final Interview: Potentially with a Marketing Director or Head of Creative to finalize the decision.

Portfolio Review Tips:

• Curate Strategically: Select 4-6 of your strongest digital design projects that best align with True Religion's brand, target audience, and the requirements of this role (e-commerce, social media, video).
• Showcase Process: For each project, briefly explain the brief, your conceptual approach, design process, tools used, and the outcome or impact. Highlight how you solved a problem or met a business objective.
• Highlight Digital & Video: Ensure your portfolio prominently features digital assets, e-commerce designs, and any video formatting or motion graphics work. If you have 3D or animation experience, include it.
• Brand Alignment: Demonstrate an understanding of True Religion's brand aesthetic and how your designs fit within or evolve it.
• Technical Proficiency: Be ready to discuss your proficiency with Adobe Premiere, After Effects, and InDesign, and how you leverage them for efficient asset creation.

Challenge Preparation:

• Understand the Brand: Thoroughly research True Religion's current marketing campaigns, website, social media presence, and overall brand voice.
• Practice Timed Design: Simulate creating digital assets (e.g., an Instagram Story, an email banner) within a tight timeframe, focusing on delivering a polished concept quickly.
• Prepare for Video Tasks: If a video component is included in a challenge, be ready to discuss your approach to editing, formatting, and adding motion graphics.
• Articulate Rationale: For any design challenge, be prepared to clearly explain your design decisions, visual hierarchy, color choices, and typography in relation to the brief and brand guidelines.

📝 Enhancement Note: The emphasis on a portfolio, specific software, and a potential design challenge indicates that the application process will heavily assess practical design skills and the ability to perform under pressure, typical for creative operations roles.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:
  • Adobe Photoshop: For image editing, manipulation, and digital asset creation.
  • Adobe Illustrator: For vector graphics, logos, and scalable design elements.
  • Adobe InDesign: For layout design of digital materials like mini-sites or promotional brochures.
  • Adobe Premiere Pro: Essential for video editing, formatting, and basic post-production.
  • Adobe After Effects: Crucial for creating motion graphics, animations, and dynamic visual content.
• Prototyping/Wireframing Tools (Potentially): Figma, Sketch, Adobe XD, particularly for collaboration with the UX team.

Analytics & Reporting:

• While not a primary function, understanding how to interpret analytics from e-commerce platforms (e.g., Shopify, Magento) and social media insights to inform design decisions is beneficial.

CRM & Automation:

• Familiarity with email marketing platforms (e.g., Klaviyo, Mailchimp) and understanding how designs are implemented within them.
• Knowledge of digital advertising platforms (e.g., Meta Ads Manager, Google Ads) and their creative specifications.

📝 Enhancement Note: Proficiency in Adobe Premiere and After Effects is highlighted as a core requirement, indicating that video and motion graphics are significant components of this role, moving beyond traditional graphic design.

👥 Team Culture & Values

Operations Values:

• Brand Integrity: Upholding and elevating the True Religion brand through consistent, high-quality visual communication across all digital touchpoints.
• Creativity & Innovation: Encouraging fresh ideas and novel design approaches to keep the brand relevant and engaging in a dynamic market.
• Collaboration & Communication: Fostering a team environment where ideas are shared openly, feedback is constructive, and cross-functional partnerships thrive.
• Efficiency & Speed: Delivering exceptional design work within fast-paced timelines, ensuring that marketing campaigns and website updates are executed promptly.
• Detail-Oriented Execution: Maintaining a meticulous approach to design, ensuring accuracy, brand consistency, and a polished final product.

Collaboration Style:

• Cross-functional Integration: Working closely with Marketing, E-commerce, Social Media, and UX teams to translate strategic goals into visual assets.
• Feedback-Driven Iteration: Engaging in a constructive feedback loop with the Art Director and stakeholders to refine designs and ensure they meet objectives.
• Proactive Contribution: Actively participating in brainstorming sessions, offering design solutions, and contributing to the overall creative strategy.

📝 Enhancement Note: The emphasis on "high volume," "tight timeframe," and delivering "quality design" points to a culture that values efficiency and results within a creative framework, typical for marketing operations.

⚡ Challenges & Growth Opportunities

Challenges:

• Pace of Fashion Retail: Keeping up with rapidly evolving fashion trends and the constant demand for fresh, engaging digital content in a competitive apparel market.
• High Volume Production: Managing a significant workload and consistently delivering high-quality designs under tight deadlines across multiple digital channels.
• Brand Evolution: Balancing adherence to a strong established brand identity with the need to innovate and appeal to new demographics and market segments.
• Technical Versatility: Mastering and applying a range of digital design and video tools (Adobe Suite, social media platforms) to meet diverse project requirements.

Learning & Development Opportunities:

• Advanced Software Training: Opportunities to deepen expertise in Adobe Premiere Pro, After Effects, or explore new design and animation software.
• Industry Workshops & Webinars: Access to learning resources focused on digital marketing trends, e-commerce design best practices, and social media content creation.
• Mentorship: Guidance from the Art Director and senior creative team members on design strategy, brand stewardship, and career development.
• Portfolio Expansion: Gaining diverse project experience that can be leveraged to build a more comprehensive and impactful professional portfolio.

📝 Enhancement Note: The challenges highlight the operational demands of the role, while the growth opportunities focus on skill enhancement and career progression within a specialized creative field.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating digital assets for a fast-paced e-commerce brand. How do you ensure brand consistency while meeting tight deadlines?" (Focus on workflow, prioritization, and efficiency).
• "Walk us through a project where you had to create content for multiple digital channels (e.g., email, social media, website). How did you adapt the creative for each platform?" (Demonstrate understanding of channel-specific design and adaptation).
• "How do you approach concept development for marketing campaigns? Can you give an example of an innovative concept you brought to life?" (Showcase creativity and strategic thinking).
• "Describe your experience with video editing and motion graphics. How have you used Adobe Premiere and After Effects to enhance digital content?" (Highlight technical skills and their application).

Company & Culture Questions:

• "What do you know about True Religion's brand and its current digital presence?" (Research their website, social media, and recent campaigns).
• "How do you see your design style fitting with the True Religion brand aesthetic?" (Align your portfolio and approach with their established look and feel).
• "How do you handle constructive criticism or feedback on your designs?" (Emphasize a collaborative and growth-oriented mindset).
• "What are your thoughts on the importance of visual consistency across all digital touchpoints for a brand like ours?" (Show understanding of brand management).

Portfolio Presentation Strategy:

• Storytelling: Frame your portfolio pieces as stories – what was the problem, what was your solution, and what was the result?
• Quantify Impact: Where possible, mention metrics or objectives met by your designs (e.g., "this email design led to a X% increase in click-through rate").
• Highlight Relevance: Spend more time on projects that directly relate to e-commerce, social media, and video.
• Technical Walkthrough: Be ready to briefly explain the software and techniques used for key projects, especially those involving Premiere or After Effects.
• Prepare for a Design Challenge: If a challenge is given, focus on understanding the brief, sketching out ideas quickly, and delivering a polished concept that demonstrates your core skills and brand understanding.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design talent, but also an understanding of marketing objectives, operational efficiency, and brand alignment, crucial for a role within marketing operations.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the True Religion careers portal.
• Portfolio Customization: Tailor your portfolio to highlight your most relevant digital design, e-commerce, social media, and video editing work. Prioritize projects that showcase speed, volume, and brand alignment.
• Resume Optimization: Ensure your resume clearly lists your proficiency with Adobe Premiere, After Effects, and InDesign, along with years of experience in digital design and any relevant industry experience (apparel, retail). Use keywords from the job description.
• Prepare Your Presentation: Practice presenting your portfolio concisely, focusing on your design process, problem-solving skills, and the impact of your work. Be ready to discuss specific projects and your experience with the required software.
• Company Research: Thoroughly research True Religion's brand, target audience, current marketing efforts, and competitor landscape to demonstrate genuine interest and understanding during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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