Graphic Designer

📍 Job Overview

Job Title: Graphic Designer
Company: Super Speciosa
Location: Buenos Aires, Argentina Job Type: PART_TIME
Category: Creative & Media / Art & Design Date Posted: 2025-10-27
Experience Level: 2-5 Years
Remote Status: Remote Solely

🚀 Role Summary

• This role focuses on creating visually compelling digital and print assets to support Super Speciosa's brand and marketing initiatives.
• Responsibilities include designing graphics for social media, websites, emails, packaging, and promotional materials, ensuring brand consistency.
• Collaboration with marketing, product teams, and external agencies is key to bringing creative concepts to life and achieving business objectives.
• The designer will be responsible for image editing, retouching, and preparing final files for various platforms, while managing multiple projects to meet deadlines.

📝 Enhancement Note: While the job title is "Graphic Designer," the description heavily emphasizes e-commerce and marketing applications, suggesting a strong focus on driving customer engagement and conversions through visual design. The mention of "paid and organic" social media and "e-commerce brand" experience further solidifies this GTM-oriented perspective.

📈 Primary Responsibilities

• Design and produce high-quality visual content for digital platforms, including social media (organic and paid), websites, landing pages, and email campaigns.
• Develop compelling creative assets for print materials such as packaging, presentations, and promotional collateral, ensuring adherence to brand guidelines.
• Collaborate closely with the marketing department, product teams, and external agencies on concept development and creative direction for new campaigns and initiatives.
• Execute image editing and retouching tasks, including color correction, background cleanup, and resizing, to ensure polished and professional final assets.
• Prepare and export final design files in appropriate formats for both print and digital deployment, maintaining technical specifications and quality standards.
• Uphold and enforce brand consistency across all visual content and marketing channels, acting as a guardian of the brand's aesthetic.
• Manage a pipeline of multiple design projects simultaneously, effectively prioritizing tasks and meeting established deadlines without compromising creative quality.
• Actively participate in weekly creative reviews, providing status updates on ongoing design projects and incorporating feedback for iterative improvements.

📝 Enhancement Note: The core responsibilities highlight a blend of creative execution and project management within a marketing context. The emphasis on "brand consistency," "campaign objectives," and "business goals" indicates that this role is not just about aesthetics but also about contributing directly to the company's go-to-market strategy through effective visual communication.

🎓 Skills & Qualifications

Education: No specific educational requirements are listed, but a strong portfolio is paramount. Experience: 3–5 years of marketing/design experience across multichannel platforms is preferred. At least 1 year of experience in the supplement, cannabis, or kratom industry is considered a plus.

Required Skills:

• Proven prior experience as a graphic designer or in a similar creative role.
• Strong portfolio showcasing a diverse range of creative work across digital and print mediums.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Expertise in Figma, Replo, and Canva for various design applications.
• Skill in image editing and retouching, including color correction and background cleanup.
• Excellent understanding of typography, color theory, layout principles, and visual storytelling.
• Strong project management skills with the ability to manage multiple projects, prioritize tasks, and meet deadlines.
• Ability to maintain brand consistency and adhere to brand guidelines meticulously.

Preferred Skills:

• Experience in the supplement, cannabis, or kratom industry.
• Familiarity with Generative AI tools for design applications.
• Experience with short and long-format video editing.
• Social media design experience (organic and paid).
• Web/landing page design experience; UX/UI knowledge is a plus.
• Experience with print production and digital asset workflows.

📝 Enhancement Note: The preferred skills, particularly industry-specific experience and supplementary design proficiencies like video editing and UX/UI, suggest that candidates who can demonstrate a broader creative skillset and understanding of niche markets will have a competitive edge. The emphasis on e-commerce platforms like Replo and Canva points to a need for practical, hands-on digital design skills.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly demonstrates a wide range of creative design work, specifically highlighting experience in digital marketing assets (social media graphics, web banners, email creatives) and print collateral (packaging, promotional materials).
• Case studies showcasing how design solutions contributed to specific marketing objectives, such as increased engagement, conversion rates, or brand recognition.
• Examples of designs created for e-commerce brands, with a particular emphasis on the supplement, cannabis, or kratom industries if applicable.
• Demonstrations of proficiency in key design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, Replo, and Canva.

Process Documentation:

• Evidence of workflow for developing creative assets from concept to final delivery, including any stages of client/stakeholder feedback and revision.
• Examples of how brand guidelines were applied and maintained across multiple projects.
• Documentation or case studies illustrating image editing and retouching processes, particularly for product photography or marketing visuals.
• Preparation of final design files for various platforms, showing an understanding of export settings and technical requirements for print and digital media.

📝 Enhancement Note: For this role, the portfolio is crucial. It should not only showcase aesthetic talent but also demonstrate a strategic understanding of how design serves marketing and e-commerce goals. Candidates should be prepared to walk through their process, explain design decisions, and quantify the impact of their work where possible, especially concerning brand consistency and engagement metrics.

💵 Compensation & Benefits

Salary Range: As a Part-Time role with remote work in Argentina, and given the 3-5 years of experience preference, a competitive hourly rate would likely fall within the range of $15-25 USD per hour. This estimate is based on industry benchmarks for experienced graphic designers in Latin America with remote capabilities, considering the demand for specialized e-commerce and marketing design skills.

Benefits:

• Work From Home: Full remote work arrangement, offering flexibility and work-life balance.
• Training & Development: Opportunities for professional growth and skill enhancement.
• Flexible Part-Time Hours: Designed to accommodate various schedules while meeting project demands.

Working Hours: 20 hours per week, with a requirement to be available during Eastern hours (9 AM to 1 PM EST) from Monday to Friday. This overlap is crucial for effective collaboration with the U.S.-based marketing teams.

📝 Enhancement Note: The salary estimate is based on a combination of remote work compensation trends and specific regional market rates in Argentina for experienced creative professionals, adjusted for the part-time nature of the role. The required Eastern hour overlap is a significant factor in determining the value and expectation for this role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health & Wellness / E-commerce (specifically Kratom products). Super Speciosa positions itself as a premium, trustworthy brand in a niche market, emphasizing quality, transparency, and lab-tested products. The brand aesthetic aims to be premium yet approachable. Company Size: While not explicitly stated, the need for dedicated marketing and design support suggests a growing organization with a structured marketing function, likely beyond a small startup but not yet a large enterprise. Founded: The company's founding date is not provided, but its focus on quality and transparency suggests a commitment to establishing a reputable brand in a regulated or sensitive market.

Team Structure:

• The Graphic Designer will likely be part of the Marketing team, reporting to a Marketing Manager or Director.
• Close collaboration with marketing specialists (social media managers, content creators, email marketers) and potentially product development or e-commerce managers.
• Cross-functional collaboration may extend to customer support and operations teams for asset integration and review.

Methodology:

• Data-driven decision-making is implied, with a focus on creating visuals that support "brand and business goals" and "campaign objectives."
• Emphasis on maintaining "brand consistency" and "quality standards" across all outputs.
• A collaborative approach to creative development, involving "weekly creative reviews" and input from various departments.

Company Website: https://superspeciosa.com/

📝 Enhancement Note: Understanding Super Speciosa's position as a "leading kratom brand" is key. This implies a need for design that navigates potential regulatory sensitivities while building trust and appealing to a specific consumer base. The "premium, trustworthy aesthetic with an approachable, consumer-friendly tone" is a critical design directive.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a specialized individual contributor role within the creative function, likely at an intermediate level, requiring 3-5 years of relevant experience. It's focused on execution and creative problem-solving rather than strategic leadership of an operations team. Reporting Structure: The Graphic Designer will likely report to a Marketing Manager or Creative Lead. This role is not directly within a traditional "Revenue Operations" or "Sales Operations" team but supports their GTM objectives through visual assets. Operations Impact: The Graphic Designer's impact is indirect but crucial for Go-To-Market (GTM) success. High-quality visuals directly influence:

• Customer Acquisition: Engaging social media ads, appealing website designs, and effective email creatives drive traffic and conversions.
• Brand Perception: Consistent and premium branding builds trust and differentiates Super Speciosa from competitors.
• Marketing Campaign Effectiveness: Strong visual assets are essential for the success of paid advertising, email marketing, and content marketing efforts.

Growth Opportunities:

• Skill Specialization: Deepen expertise in specific areas like UI/UX, video editing, generative AI, or advanced digital marketing design.
• Industry Expertise: Become a go-to designer for the kratom/supplement industry, understanding its unique visual language and challenges.
• Project Leadership: Potentially lead design aspects for specific campaigns or product launches.
• Cross-functional Exposure: Gain broader marketing knowledge by working closely with different marketing functions.

📝 Enhancement Note: While not a direct operations role, this Graphic Designer position is integral to the GTM engine. Growth opportunities would likely be within the marketing/creative department rather than a traditional operations track, focusing on enhancing creative capabilities and strategic design application.

🌐 Work Environment

Office Type: Fully Remote. This is a "TELECOMMUTE" position, meaning the work is performed entirely from a remote location. Office Location(s): While the role is based in Buenos Aires, Argentina, the work is performed remotely. The company operates globally, with a strong presence and likely headquarters in the United States, given the Eastern Time zone requirement.

Workspace Context:

• Flexibility: Operates from a home office environment, offering autonomy over the workspace.
• Technology: Requires reliable internet access and a personal computer capable of running design software. Access to specific design tools (Adobe Creative Suite, Figma, Replo, Canva) is essential.
• Collaboration: Communication will primarily occur via digital channels (email, chat, video conferencing) with team members in different time zones.

Work Schedule: Part-time (20 hours per week). A core requirement is availability during Eastern Standard Time (EST) hours, specifically 9 AM to 1 PM EST, Monday through Friday, to facilitate real-time collaboration with U.S.-based teams.

📝 Enhancement Note: The requirement for Eastern Time zone availability is critical for remote candidates. It indicates that while the candidate is based in Argentina, the primary work interaction will be with U.S. colleagues, necessitating a specific daily overlap for synchronous communication and collaboration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Application and resume review, with a strong emphasis on portfolio quality and relevance.
• Skills Assessment: Potentially a brief technical test or a request for a specific design exercise related to Super Speciosa's brand or marketing needs.
• Portfolio Deep Dive: An interview where the candidate presents their portfolio, discussing their design process, rationale, and the impact of their work.
• Collaborative Discussion: Interviews with marketing team members to assess cultural fit, communication skills, and understanding of brand objectives.
• Final Interview: May involve meeting with a marketing lead or hiring manager to discuss role expectations and long-term contributions.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your skills in digital marketing, e-commerce, and brand consistency relevant to Super Speciosa's industry. Include examples for social media, web, email, and packaging.
• Highlight Process: For each project, explain your design thinking, the problem you were solving, your ideation process, and how you applied brand guidelines.
• Quantify Impact: Where possible, include metrics or results that demonstrate the effectiveness of your designs (e.g., increased click-through rates, engagement metrics, positive brand feedback).
• Showcase Tool Proficiency: Ensure your portfolio implicitly or explicitly demonstrates your command of Adobe Creative Suite, Figma, Replo, and Canva.
• Tailor to Industry: If you have experience in the supplement, cannabis, or kratom industry, make those projects prominent. If not, explain how your experience translates.

Challenge Preparation:

• Brand Immersion: Thoroughly research Super Speciosa's brand, website, social media presence, and target audience. Understand their tone and aesthetic.
• Design Challenge Practice: If a design challenge is anticipated, practice creating quick mock-ups for social media ads or landing page elements that align with a premium yet approachable brand.
• Time Management: Be prepared to discuss how you manage your time on projects, especially within a part-time, remote structure and with specific EST overlap requirements.
• Collaboration Scenarios: Think about how you would collaborate with remote marketing teams, manage feedback, and ensure brand consistency across different platforms.

📝 Enhancement Note: The interview process will heavily weigh the candidate's portfolio and their ability to articulate their design process and its impact. Candidates should prepare to discuss their experience with e-commerce specific design tools like Replo and demonstrate an understanding of how design contributes to GTM strategy.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for professional graphic design, including Photoshop, Illustrator, and InDesign.
• Figma: A collaborative interface design tool, increasingly used for UI/UX and digital asset creation.
• Replo: A platform specifically for designing and optimizing e-commerce websites, particularly for Shopify.
• Canva: A user-friendly graphic design platform for creating a wide range of visual content, suitable for quick social media graphics and marketing materials.

Analytics & Reporting:

• While not directly responsible for analytics, the designer must understand how their work impacts metrics. Familiarity with web analytics (e.g., Google Analytics) and social media analytics to understand design performance is beneficial.

CRM & Automation:

• No direct CRM or automation tools are listed as primary requirements for this role, but an understanding of how design assets are deployed through marketing automation platforms or CRM-driven campaigns would be advantageous.

Other Potentially Relevant Tools:

• Generative AI Tools: Experience with AI-powered design tools is a plus, indicating a forward-thinking approach to creative workflows.
• Video Editing Software: Experience with video editing tools is also a plus, suggesting a broader capability in multimedia content creation.

📝 Enhancement Note: Proficiency in Adobe Creative Suite is a baseline expectation. The inclusion of Figma, Replo, and Canva indicates a need for versatility across different design platforms, from professional-grade software to more accessible e-commerce and social media tools. Experience with Replo specifically points to a need for Shopify-centric e-commerce design skills.

👥 Team Culture & Values

Operations Values:

• Quality & Transparency: Aligns with Super Speciosa's core product values; designs should reflect high standards and clear communication.
• Customer-Centricity: Designs should resonate with the target audience, aiming to educate and empower them, fostering trust and confidence.
• Efficiency & Productivity: As a part-time role, maximizing output within the allocated hours is crucial. This includes efficient workflows and timely delivery.
• Brand Integrity: A strong commitment to maintaining brand consistency and upholding the premium, trustworthy aesthetic.

Collaboration Style:

• Remote-First: Primarily digital communication, requiring clear, concise messaging and proactive updates.
• Cross-Functional: Ability to work effectively with marketing, product, and potentially other departments, understanding their needs and translating them into visual assets.
• Feedback-Oriented: Willingness to receive and incorporate feedback constructively during creative reviews to refine designs.
• Proactive Communication: Given the time zone difference, candidates must be proactive in asking questions, providing updates, and flagging potential issues.

📝 Enhancement Note: The company's values around quality and transparency in their products should translate into the design work. The culture likely values clear communication and efficiency, especially given the remote and part-time nature of the role and the time zone difference.

⚡ Challenges & Growth Opportunities

Challenges:

• Time Zone Difference: Effectively collaborating and communicating with a U.S.-based team while being in Argentina requires strong time management and proactive communication skills.
• Brand Niche: Designing for the kratom industry may present unique challenges related to marketing regulations, consumer perception, and the need to balance a premium aesthetic with approachability.
• Volume & Pace: Managing multiple design projects for a growing e-commerce brand in a part-time capacity can be demanding, requiring efficient workflows and prioritization.
• Maintaining Brand Consistency: Ensuring all visual outputs across diverse platforms adhere strictly to brand guidelines requires meticulous attention to detail.

Learning & Development Opportunities:

• Specialized Design Skills: Opportunities to deepen expertise in areas like e-commerce UX/UI, generative AI for design, or advanced digital marketing campaigns.
• Industry Insight: Gaining in-depth knowledge of the health and wellness e-commerce sector, specifically the kratom market.
• Cross-functional Marketing Exposure: Understanding how design integrates with broader marketing strategies (SEO, content, paid media) by working closely with various marketing specialists.
• Remote Work Best Practices: Developing advanced skills in remote collaboration, asynchronous communication, and self-management.

📝 Enhancement Note: The primary challenge will be bridging the time zone gap and effectively contributing to a U.S.-centric marketing team within a part-time capacity. Growth will likely involve mastering e-commerce design tools and understanding the nuances of marketing within the health and wellness supplement space.

💡 Interview Preparation

Strategy Questions:

• Design Process: "Walk me through your process for creating a social media ad campaign from brief to final delivery. How do you ensure it aligns with brand guidelines and campaign objectives?" (Prepare a visual example from your portfolio).
• Brand Application: "How would you approach designing packaging for a new kratom product line, considering Super Speciosa's brand values of quality and transparency?" (Think about specific design elements).
• Problem-Solving: "Describe a time you had to incorporate difficult feedback on a design. How did you handle it, and what was the outcome?" (Focus on collaboration and problem-solving).

Company & Culture Questions:

• Brand Understanding: "What are your initial impressions of Super Speciosa's brand aesthetic and target audience? How would your design approach complement or enhance it?" (Research the website thoroughly).
• Remote Collaboration: "How do you ensure effective communication and collaboration with a remote team, especially with a significant time zone difference?" (Highlight proactive communication strategies).
• Industry Experience: "Tell us about your experience with e-commerce design or within the supplement/wellness industry. What unique considerations did you encounter?" (Tailor your answer to your experience).

Portfolio Presentation Strategy:

• Storytelling: For each selected project, tell a story: the challenge, your solution, your process, and the results.
• Visual Clarity: Use high-quality mock-ups and clear visuals. Ensure easy navigation of your digital portfolio.
• Tool Showcase: Briefly mention the tools used for each project to demonstrate proficiency.
• Impact Focus: Quantify achievements where possible (e.g., "this design led to a 15% increase in click-through rates").
• Conciseness: Be mindful of time, especially if presenting live. Focus on the most impactful projects and tailor them to the role’s requirements.

📝 Enhancement Note: Be prepared to discuss your experience with e-commerce specific platforms like Replo and your understanding of UI/UX principles for web design. Emphasize your ability to work independently and communicate effectively across time zones.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the Workable application link provided.
• Portfolio Customization: Ensure your submitted portfolio prominently features examples relevant to e-commerce, social media marketing, and branding. Prioritize work that aligns with a premium yet approachable aesthetic.
• Resume Optimization: Tailor your resume to highlight experience in graphic design, digital marketing assets, brand consistency, and proficiency in Adobe Creative Suite, Figma, Replo, and Canva. Mention any relevant industry experience (supplements, wellness).
• Time Zone Awareness: Clearly state your understanding of and ability to work within the required Eastern Standard Time (EST) overlap hours (9 AM - 1 PM EST).
• Company Research: Familiarize yourself with Super Speciosa's products, brand voice, and target audience to demonstrate genuine interest and understanding during any subsequent interview stages.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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