Graphic Designer

📍 Job Overview

Job Title: Graphic Designer Company: STO Building Group Careers Location: Sandy, Utah, United States Job Type: Full time Category: Creative & Media / Art & Design / Marketing Date Posted: November 21, 2025 Experience Level: 2-5 Years Remote Status: On-site

🚀 Role Summary

• This role focuses on developing compelling visual assets for a multi-company construction group, requiring a strong command of design principles and brand stewardship.
• Key responsibilities include translating complex ideas into easily understandable infographics, presentations, and signage, enhancing communication across diverse stakeholders.
• The position demands meticulous attention to detail in refining designs based on feedback and ensuring brand consistency across three distinct entities: Layton Construction, Structure Tone Southwest (STSW), and Abbott Construction.
• A significant aspect of the role involves streamlining design workflows by maintaining and improving templates and brand assets, thereby increasing efficiency and accessibility of high-quality design.

📝 Enhancement Note: Given the company structure (STO Building Group with three distinct entities), the role likely requires a nuanced approach to brand management, ensuring each company's unique identity is respected while maintaining overarching brand guidelines and operational efficiency. The emphasis on "making it pop" and "making the logo bigger" suggests a need for both creative flair and brand adherence.

📈 Primary Responsibilities

• Develop and produce a wide range of engaging visual content, including infographics, presentations, layouts, jobsite signage, and illustrations, tailored for both print and digital platforms.
• Collaborate closely with cross-functional teams and stakeholders across Layton Construction, STSW, and Abbott Construction to understand project requirements and incorporate feedback effectively.
• Refine and iterate on design concepts based on constructive criticism, ensuring the final output meets high standards of clarity, visual appeal, and brand consistency.
• Champion and evolve the visual identity of each of the three companies, ensuring all design work is polished, on-message, and aligned with individual brand guidelines.
• Maintain and enhance existing InDesign templates, presentation decks, and brand asset libraries to optimize design workflows and ensure consistent application of brand elements.
• Adapt design approaches and outputs rapidly to accommodate diverse project needs, from client-facing proposals and presentations to internal campaigns and event materials.
• Proactively identify opportunities to improve design processes, tools, and techniques to enhance efficiency and elevate the quality of visual communications.
• Stay current with emerging design trends, tools, and technologies, bringing fresh perspectives and innovative ideas to the team.

📝 Enhancement Note: The emphasis on "streamline workflows" and "make great design more efficient and accessible" indicates a need for a designer who not only creates but also optimizes the design production process. This implies a proactive approach to template creation and asset management, which is crucial for a multi-brand organization.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, Fine Arts, or a related field is typically expected for roles with 3+ years of experience. Equivalent practical experience will also be considered.

Experience: 3+ years of professional graphic design experience, with a proven track record of creating impactful visual assets for both print and digital media.

Required Skills:

• Proficiency in Adobe Creative Cloud, specifically InDesign, Illustrator, and Photoshop, for creating and manipulating visual assets.
• Strong command of Microsoft Office Suite, particularly PowerPoint, for developing professional presentations and integrating design elements.
• Exceptional visual storytelling abilities, with a talent for translating complex information into clear, compelling graphics and illustrations.
• Demonstrated adaptability and ability to manage multiple concurrent projects in a dynamic, deadline-driven environment.
• Excellent interpersonal and communication skills, enabling effective collaboration with diverse teams and stakeholders.
• Keen attention to detail, coupled with strong organizational skills, a critical eye for layout, typography, and visual hierarchy.
• A proactive and curious mindset, with a genuine eagerness to learn new design techniques and tools.

Preferred Skills:

• Experience with Adobe After Effects for motion graphics and animated content.
• Familiarity with design best practices within the construction or related industries.
• Experience in developing and managing brand asset libraries and style guides.
• Knowledge of pre-press and print production processes.

📝 Enhancement Note: The "After Effects is a plus" suggests the company is exploring or already utilizing motion graphics, indicating a potential growth area for the designer and a valuable skill to highlight if possessed. The mention of "jobsite signage" and "proposals" points towards a need for designs that are not only aesthetically pleasing but also functional and purpose-driven within a business context.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a diverse range of design projects, with a strong emphasis on clarity, visual hierarchy, and brand consistency.
• Demonstrated experience in creating effective infographics and presentations that simplify complex information for various audiences.
• Examples of how design solutions have improved communication, enhanced brand perception, or streamlined workflows within previous roles.
• Projects that highlight adaptability across different brands or industries, showcasing an ability to manage multiple visual identities.

Process Documentation:

• Evidence of maintaining and improving design templates (e.g., InDesign, PowerPoint) to enhance efficiency and consistency.
• Case studies or examples of how feedback was incorporated into design iterations to achieve optimal results.
• Demonstration of understanding and application of brand guidelines in design work.
• Examples of workflow optimization through design system management or asset organization.

📝 Enhancement Note: For a role supporting multiple companies, a portfolio that demonstrates an ability to manage distinct brand identities while maintaining a cohesive overall design strategy will be highly valued. The inclusion of "streamline workflows" and "maintain and improve InDesign templates" suggests that candidates who can show examples of process improvement will stand out.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a Graphic Designer with 3+ years of experience in Sandy, Utah, the estimated annual salary range is between $60,000 and $85,000. This range can vary based on the candidate's specific skill set, portfolio, and interview performance.

Benefits:

• Comprehensive Medical, Dental, and Vision Insurance plans.
• Health Savings Account (HSA) and Healthcare Flexible Spending Account (FSA) options.
• Dependent Care Flexible Spending Account (FSA) for eligible expenses.
• 401(k) retirement plan with employer matching contributions.
• Life & Accidental Death & Dismemberment (AD&D) Insurance.
• Long-term and Short-term Disability Insurance.
• Critical Illness, Accident, and Hospital Indemnity Insurance options.
• Home & Auto Insurance discounts.
• Family Support services.
• Pre-tax benefits for Parking/Public Transportation.
• Generous Paid Time Off (PTO) and Time Away Benefits.
• Paid Holidays.
• Group Legal services.
• Employee Stock Purchase Plan (ESPP).
• Identity Theft Protection.
• Pet Insurance.
• Employee Assistance Program (EAP) for confidential support.

Working Hours: The role is full-time, typically aligning with standard business hours, estimated at 40 hours per week. While the environment is fast-paced, there may be flexibility depending on project demands.

📝 Enhancement Note: The provided benefits package is extensive and competitive, indicating a strong commitment to employee well-being and financial security. The inclusion of an Employee Stock Purchase Plan (ESPP) and a 401(k) with match are significant financial benefits. The salary estimate is based on general market data for graphic designers in the Salt Lake City metro area, considering the experience level and the fact that the role supports multiple entities within a larger group.

🎯 Team & Company Context

🏢 Company Culture

Industry: Construction and Commercial Real Estate Development. STO Building Group operates as a holding company for several construction and real estate entities, indicating a dynamic and large-scale operational environment.

Company Size: The STO Building Group is a significant entity, with its subsidiaries (Layton Construction, Structure Tone Southwest, Abbott Construction) employing a substantial number of individuals. This suggests a well-established organization with robust internal processes and a broad reach.

Founded: Information on the founding date of STO Building Group itself is not provided, but its subsidiaries have established histories. Layton Construction was founded in 1953, indicating a company with deep roots and extensive experience in the industry. This longevity suggests a culture that values stability, expertise, and long-term relationships.

Team Structure:

• The Graphic Designer will likely be part of a broader marketing or communications team, potentially supporting multiple brands or a centralized marketing function.
• The role involves reporting to a Marketing Manager or Creative Director, with direct collaboration with project managers, business development teams, and executive leadership across the three operating companies.
• Cross-functional collaboration is a cornerstone of this role, requiring seamless integration with various departments to gather project requirements and ensure design alignment with business objectives.

Methodology:

• The company likely employs a data-informed approach to marketing and design, using feedback and project outcomes to refine future strategies.
• Workflow planning and optimization are critical, especially given the need to support multiple brands and manage a high volume of design requests.
• Efficiency practices are paramount, with an emphasis on leveraging templates and brand assets to speed up production without sacrificing quality.

Company Website: https://www.stobuildinggroup.com/ (General STO Building Group) and individual sites for subsidiaries like Layton Construction.

📝 Enhancement Note: Supporting three distinct construction companies implies a need for a designer who can understand the nuances of each brand while executing on a unified operational strategy. The company's long history in construction suggests a culture that values reliability, expertise, and robust operational frameworks.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an individual contributor at an intermediate level (2-5 years of experience). It offers a solid foundation in graphic design within a corporate setting, with opportunities to expand into specialized areas of marketing and design.

Reporting Structure: The Graphic Designer will likely report to a Marketing Director, Creative Lead, or Communications Manager. They will collaborate extensively with project managers and teams within Layton Construction, STSW, and Abbott Construction, acting as a key design resource for these entities.

Operations Impact: The Graphic Designer's impact is directly tied to the effectiveness of visual communication for marketing collateral, proposals, internal communications, and brand representation. High-quality design can enhance brand perception, improve proposal win rates, and foster internal engagement, all of which contribute to the overall operational success and revenue generation of the STO Building Group and its subsidiaries.

Growth Opportunities:

• Specialization: Potential to specialize in areas like motion graphics (with After Effects), UX/UI design for digital platforms, or brand management within the construction sector.
• Leadership: Development into a Senior Graphic Designer or Art Director role, leading design projects or managing junior designers.
• Skill Expansion: Opportunities to gain experience in broader marketing functions, content strategy, or digital asset management.
• Industry Expertise: Deepening knowledge of the construction industry can lead to more impactful and strategically aligned design work.

📝 Enhancement Note: The multi-brand structure offers a unique growth path. A designer who excels here could become invaluable by understanding how to tailor design for diverse audiences within a single industry, potentially leading to roles focused on enterprise-level brand strategy or marketing operations.

🌐 Work Environment

Office Type: This is an on-site role, indicating a traditional office setting within one of the STO Building Group's locations in Sandy, Utah. This environment is likely conducive to collaboration and direct interaction with team members and stakeholders.

Office Location(s): Sandy, Utah. This location offers access to the Salt Lake City metropolitan area amenities and a growing business community.

Workspace Context:

• The workspace will likely be collaborative, fostering interaction with marketing colleagues, project managers, and other departments.
• Access to standard office technology and design software (Adobe Creative Cloud, Microsoft Office) is expected.
• Opportunities for direct communication with stakeholders will facilitate a clear understanding of project needs and feedback integration.

Work Schedule: Standard full-time business hours, approximately 40 hours per week. The fast-paced nature of the construction industry may occasionally require flexibility to meet critical deadlines, particularly for proposals or major campaign launches.

📝 Enhancement Note: An on-site role in Sandy, UT, suggests a standard corporate office environment. For a designer, this means opportunities for in-person brainstorming, team meetings, and direct feedback sessions, which can be highly beneficial for creative roles.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess basic qualifications and design aesthetic.
• Portfolio Presentation: Candidates will likely be asked to present their portfolio, discussing key projects, design process, and how they addressed specific challenges. Prepare to articulate your role, design decisions, and the impact of your work.
• Skills Assessment: This may involve a practical design exercise or a case study to evaluate your proficiency with design tools and your ability to meet specific creative briefs under time constraints.
• Behavioral & Cultural Fit Interviews: Discussions with hiring managers and team members to assess your collaboration style, adaptability, communication skills, and alignment with company values.
• Final Interview: Potential discussions with senior leadership to confirm fit and suitability for the role.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that showcase versatility, problem-solving, and impact. Include examples relevant to corporate communications, presentations, and branding.
• Highlight Process: For each project, clearly explain the brief, your thought process, design iterations, challenges faced, and the final outcome. Emphasize how you incorporated feedback.
• Quantify Impact: If possible, use metrics to demonstrate the success of your designs (e.g., improved engagement, higher proposal win rates, increased brand recall).
• Brand Adaptability: Showcase projects where you successfully adapted to different brand guidelines or created designs for distinct entities, demonstrating your ability to work with STO Building Group's multi-brand structure.
• Technical Proficiency: Be ready to discuss your use of specific tools like InDesign, Illustrator, and Photoshop within your projects.

Challenge Preparation:

• Be prepared for a design challenge that might involve creating a visual for a specific marketing campaign, refining an existing presentation, or developing an infographic based on provided data.
• Focus on understanding the brief quickly, developing a clear concept, executing efficiently, and being able to present your rationale clearly.
• Practice articulating your design decisions, especially regarding typography, color palettes, and layout, in the context of brand guidelines and communication objectives.

📝 Enhancement Note: Given the multi-company structure, interviewers will likely probe your ability to manage brand consistency and adapt to different stakeholder needs. Highlighting projects where you've managed multiple brands or worked with diverse client inputs will be particularly valuable.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud:
  • InDesign: Essential for layout design, print materials, proposals, and maintaining templates. High proficiency expected.
  • Illustrator: Crucial for vector graphics, logos, icons, and illustrations.
  • Photoshop: For image editing, manipulation, and digital asset creation.
• Microsoft Office Suite:
  • PowerPoint: Critical for presentation design, requiring advanced skills to create visually appealing and on-brand decks.
  • Word and Excel: For document creation and data integration with designs.

Analytics & Reporting: While not a primary focus for a graphic designer, understanding how design impacts engagement metrics (e.g., click-through rates on digital assets, readability of reports) is beneficial.

CRM & Automation: Not directly applicable to the core design function, but familiarity with how marketing assets are deployed through CRM or marketing automation platforms can be an advantage.

Preferred Tools:

• Adobe After Effects: For motion graphics, animations, and video elements.
• Project Management Software: Familiarity with tools like Asana, Trello, or Jira for managing design requests and project timelines.
• Digital Asset Management (DAM) Systems: Understanding of how to organize and access brand assets.

📝 Enhancement Note: The explicit mention of InDesign and PowerPoint for templates and presentations highlights the operational aspect of design in this role, emphasizing efficiency and scalability. Proficiency in these tools, beyond basic usage, will be key.

👥 Team Culture & Values

Operations Values:

• Collaboration: A strong emphasis on teamwork and working effectively with diverse groups across multiple companies. Open communication and a willingness to share ideas and feedback are paramount.
• Brand Stewardship: A commitment to maintaining and evolving the visual identity of each brand with precision and care, ensuring consistency and professionalism in all outputs.
• Efficiency & Optimization: A drive to work smarter, not harder, by improving workflows, utilizing templates, and leveraging technology to deliver high-quality design solutions efficiently.
• Continuous Improvement: A culture that encourages learning new design tools, trends, and techniques, fostering personal and professional growth.
• Impact-Driven: A focus on creating designs that not only look good but also effectively communicate messages, achieve business objectives, and enhance the company's professional image.

Collaboration Style:

• Cross-functional Integration: The designer will be deeply integrated with project teams, marketing, and stakeholders from different business units, requiring strong interpersonal skills and the ability to build rapport.
• Feedback Culture: An environment where constructive feedback is actively sought, given, and incorporated into the design process to achieve optimal outcomes.
• Knowledge Sharing: Opportunities to share design insights, best practices, and emerging trends with colleagues to foster a culture of learning and innovation.

📝 Enhancement Note: The emphasis on "making complex ideas easy to understand" and "champion each brand" suggests a culture that values both creative problem-solving and diligent execution. The need to adapt between projects and formats points to a dynamic and responsive work environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Multi-Brand Management: Balancing the distinct visual identities of Layton Construction, STSW, and Abbott Construction while maintaining overall brand coherence and efficiency.
• Fast-Paced Environment: Managing a high volume of design requests with tight deadlines, common in the construction industry, requires excellent time management and prioritization skills.
• Stakeholder Alignment: Effectively gathering requirements and incorporating feedback from diverse stakeholders with varying levels of design understanding.
• Evolving Trends: Staying current with design trends and technologies while adhering to established brand guidelines and corporate standards.

Learning & Development Opportunities:

• Advanced Software Skills: Opportunities to deepen expertise in Adobe Creative Cloud, particularly After Effects for motion graphics.
• Brand Strategy: Gaining a deeper understanding of brand management and strategic marketing within the construction sector.
• Workflow Optimization: Developing skills in creating and managing design systems, templates, and asset libraries for greater efficiency.
• Industry Exposure: Learning about the construction industry can lead to more impactful and relevant design work.
• Mentorship: Potential to learn from experienced marketing professionals within the STO Building Group structure.

📝 Enhancement Note: The primary challenge will be navigating the complexities of supporting multiple distinct brands within a single industry. Growth opportunities lie in leveraging this complexity to become a highly versatile and strategic design professional with deep industry knowledge.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to adapt your design style for different brands or clients. How did you ensure brand consistency while meeting individual project needs?" (Focus on your process for understanding brand guidelines and stakeholder expectations.)
• "How do you approach making complex information easily understandable through visual design, particularly for audiences less familiar with technical details?" (Prepare examples of infographics or data visualizations.)
• "Walk us through your process for refining a design based on feedback. How do you handle constructive criticism, especially when it conflicts with your initial vision?" (Emphasize your collaborative and iterative approach.)
• "How do you prioritize design tasks when working on multiple projects with competing deadlines?" (Highlight your organizational skills and time management strategies.)

Company & Culture Questions:

• "What interests you about working for STO Building Group and supporting its subsidiary companies?" (Research STO Building Group and its subsidiaries. Show enthusiasm for the construction industry and the opportunity to work with multiple brands.)
• "How do you ensure your design work aligns with a company's overall brand identity and business objectives?" (Connect your design philosophy to business goals and brand integrity.)
• "Describe your ideal team environment and how you contribute to a collaborative atmosphere." (Focus on communication, feedback, and shared goals.)

Portfolio Presentation Strategy:

• Storytelling: For each project, tell a story that includes the challenge, your solution, your specific contributions, and the outcome.
• Visual Clarity: Ensure your presentation is clean, on-brand (or neutral if no specific brand is required), and easy to navigate.
• Tool Proficiency: Be ready to discuss the specific Adobe Creative Cloud tools you used for each project and why.
• Adaptability: If you have examples of work for different brands or industries, highlight these to showcase your versatility.
• Conciseness: Keep your presentation focused and engaging, respecting the interviewer's time.

📝 Enhancement Note: Be prepared to discuss your experience with template creation and workflow efficiency. The interviewers will want to see that you can not only create beautiful designs but also contribute to making the design process more effective for the organization.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the STO Building Group Careers portal.
• Portfolio Customization: Tailor your portfolio to highlight relevant projects, especially those involving multi-brand work, presentations, infographics, and corporate collateral.
• Resume Optimization: Ensure your resume clearly articulates your 3+ years of experience, proficiency in Adobe Creative Cloud (InDesign, Illustrator, Photoshop) and Microsoft Office (PowerPoint), and your ability to collaborate effectively in a fast-paced environment. Use keywords from the job description.
• Interview Preparation: Practice presenting your portfolio, articulating your design process, and answering common interview questions related to collaboration, problem-solving, and brand management.
• Company Research: Thoroughly research STO Building Group and its subsidiary companies (Layton Construction, STSW, Abbott Construction) to understand their industries, brands, and recent projects, demonstrating your genuine interest and preparedness.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.