Graphic Designer

📍 Job Overview

Job Title: Graphic Designer Company: Marleylilly Location: Greer, South Carolina, United States Job Type: Full Time Category: Marketing Operations / Creative Operations Date Posted: July 22, 2025 Experience Level: Entry-level (0-2 years) Remote Status: On-site

🚀 Role Summary

• This entry-level Graphic Designer role focuses on creating visually compelling digital assets for an e-commerce brand, supporting marketing and website operations.
• Key responsibilities include product photography retouching, website image uploads, and designing engaging content for email marketing campaigns to drive customer engagement and brand consistency.
• The position involves direct collaboration with the Marketing and Creative Teams, contributing to brainstorms and seasonal planning, offering a comprehensive view of marketing campaign execution.
• Candidates will gain hands-on experience with e-commerce operations, including product listing assistance and exposure to Search Engine Optimization (SEO) basics, providing a foundational understanding of digital commerce strategies.

📝 Enhancement Note: While the original listing is for a "Graphic Designer," the responsibilities heavily lean into supporting e-commerce marketing operations and content management. Therefore, it's categorized under Marketing Operations/Creative Operations to better reflect the functional alignment within a business context, especially for operations professionals seeking roles that bridge creative execution with operational efficiency.

📈 Primary Responsibilities

• Product Photography Enhancement: Edit and retouch product photography for optimal presentation across the website and various social media platforms, ensuring brand aesthetic consistency and high visual appeal.
• Website Content Management: Upload and manage product and lifestyle images on the e-commerce website, meticulously ensuring all visuals are polished, correctly formatted, and aligned with brand guidelines.
• Email Marketing Campaign Design: Design visually engaging and on-brand content for email marketing campaigns, targeting a broad customer base to drive engagement, promotions, and brand loyalty.
• E-commerce System Support: Assist in the building and editing of product listings within the company's Inventory Admin System, ensuring accurate product data and visual representation.
• Content Optimization & SEO: Contribute to crafting product descriptions and gain practical experience with basic SEO principles to enhance product discoverability online.
• Marketing Collaboration & Strategy: Participate actively in regular team meetings, marketing brainstorms, and seasonal planning sessions, contributing creative ideas and operational support.
• Cross-Functional Creative Execution: Collaborate closely with the broader Marketing and Creative Teams to conceptualize and execute visual elements that bring marketing campaigns to life across all relevant channels.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and operational support within a marketing context. The role requires not just design skills but also an understanding of how visuals integrate with e-commerce platforms, email marketing strategies, and content management systems. This suggests a need for attention to detail in data entry and adherence to established brand and SEO guidelines.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Marketing, Communications, or a closely related field. This academic foundation is crucial for understanding design principles and marketing strategies.

Experience:

• Entry-level role, ideal for candidates with 0-2 years of experience.
• Prior experience in e-commerce, retail environments, or marketing internships is highly preferred, demonstrating practical application of design skills in a business context.

Required Skills:

• Graphic Design Proficiency: Demonstrated ability to create visually appealing graphics and layouts.
• Adobe Creative Suite Mastery: Strong command of Adobe Photoshop is essential for photo editing and retouching; proficiency in other Adobe Creative Suite applications (e.g., Illustrator, InDesign) is a significant advantage.
• Portfolio Excellence: A robust design portfolio showcasing creativity, strong layout skills, color theory application, typography, and meticulous attention to detail. This is the primary indicator of design capability.
• Organizational & Time Management Skills: Excellent ability to manage multiple projects simultaneously, meet deadlines, and maintain organized digital assets in a fast-paced environment.
• Adaptability & Learning Agility: Willingness and ability to learn new in-house systems and adapt to evolving marketing and design trends.
• Digital Collaboration Tools: Proficiency with Google Docs/Sheets and Microsoft Office Suite for communication and basic data management.

Preferred Skills:

• E-commerce Visual Merchandising: Understanding of how visuals impact online sales and customer experience.
• Email Marketing Design Best Practices: Knowledge of designing effective email campaigns that adhere to deliverability standards and drive engagement.
• Basic SEO Understanding: Familiarity with how keywords and metadata can impact online visibility.
• Photography Basics: Some understanding of product photography principles and lighting.

📝 Enhancement Note: The emphasis on Adobe Photoshop and a strong portfolio indicates this role is heavily design-centric but within a practical, e-commerce application. The preference for e-commerce or marketing internships suggests that candidates with prior exposure to the Marleylilly business model or similar digital retail environments will have an advantage.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Visual Design Excellence: Showcase a range of design projects demonstrating creativity, aesthetic appeal, and strong visual hierarchy.
• Problem/Solution Focus: Include case studies or project descriptions that highlight how design addressed a specific marketing objective or business challenge.
• Brand Consistency: Demonstrate the ability to maintain and apply brand guidelines consistently across different mediums.
• Digital Asset Creation: Feature examples of digital graphics, including web banners, social media posts, and email campaign elements.
• Photography Editing: Include examples of before-and-after retouching work on product or lifestyle photography.

Process Documentation:

• While formal process documentation isn't explicitly required for this entry-level role, candidates should be prepared to discuss their personal workflow for:
  • Project Initiation: How they approach receiving design briefs and understanding project requirements.
  • Design Iteration: Their process for receiving feedback and making revisions.
  • Asset Delivery: How they prepare and export final files for various digital platforms.
  • System Integration: Their approach to uploading and managing assets within digital platforms.

📝 Enhancement Note: For an entry-level role, the "portfolio" is key. It's less about formal process documentation and more about demonstrating design capability and an understanding of how design serves marketing and e-commerce goals. The candidate should be ready to articulate their creative process and how they ensure visual quality and brand alignment in their work.

💵 Compensation & Benefits

Salary Range:

• The salary for this position is undisclosed. For an entry-level Graphic Designer in Greer, SC, with 0-2 years of experience, typical annual salaries can range from $35,000 to $50,000, depending on the specific responsibilities, company size, and benefits package.
• Research Methodology: This estimate is based on industry benchmarks for entry-level graphic design roles in the Southeast region of the United States, considering the cost of living and general market rates for creative positions supporting e-commerce businesses.

Benefits:

• Supportive Team Environment: Opportunity to work within a fun, supportive team that values creativity and innovation.
• Mentorship and Learning: Gain real-world marketing experience and mentorship from seasoned designers, fostering professional growth.
• Collaborative Culture: Work in an environment where ideas are valued and contributions are recognized.
• Work-Life Balance: The company emphasizes a positive work-life balance.
• Equal Employment Opportunity: Marleylilly provides equal employment opportunities, ensuring fair treatment and advancement for all employees.

Working Hours:

• This is a Full Time position, typically implying around 40 hours per week. The role is on-site, requiring regular attendance at the Greer, SC headquarters to collaborate with the Marketing and Creative Teams.

📝 Enhancement Note: Given the "Undisclosed" salary, providing a realistic range based on the role's entry-level nature and location is crucial for candidate expectations. The benefits focus on professional development and a positive work environment, which are key attractors for early-career professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: E-commerce / Retail (Specializing in personalized and monogrammed gifts and apparel). Company Size: While not explicitly stated, Marleylilly's description suggests a growing e-commerce business with a significant customer base ("hundreds of thousands of customers"), likely indicating a medium-sized company with active marketing operations. Founded: The founding date is not provided, but the company's focus on personalized e-commerce suggests a modern, digitally-native approach to retail.

Team Structure:

• Marketing Team Focus: The Graphic Designer will be part of a dynamic Marketing Team, implying collaboration with marketing specialists, content creators, and potentially digital marketing managers.
• Reporting Line: Likely reports to a Marketing Manager, Creative Director, or Senior Designer, depending on the internal structure.
• Cross-Functional Collaboration: Will work closely with the broader Marketing and Creative Teams, and potentially with product listing teams or inventory management.

Methodology:

• Data-Driven Visuals: The role requires creating visuals for email marketing and e-commerce, suggesting an understanding of how visuals impact customer behavior and sales performance.
• Brand-Centric Approach: Emphasis on maintaining "polished and on-brand" visuals across all platforms.
• Collaborative Ideation: Active participation in team meetings and brainstorms indicates a collaborative approach to campaign development and problem-solving.

Company Website: marleylilly.com

📝 Enhancement Note: Understanding Marleylilly's e-commerce focus on personalization is key. Operations professionals in this context often deal with high-volume content management, customer data for personalization, and visual merchandising strategies. The role supports these core business functions.

📈 Career & Growth Analysis

Operations Career Level: Entry-Level Designer (0-2 years experience). This role serves as a foundational step in a creative or marketing operations career, focusing on execution and learning. Reporting Structure: The Graphic Designer will likely report to a Marketing Manager or a Creative Lead within the Marketing Department. This structure offers direct mentorship and guidance. Operations Impact: The Graphic Designer's work directly impacts the visual presentation of products and marketing campaigns, influencing customer perception, website engagement, email open rates, and ultimately, conversion rates and revenue. High-quality visuals are critical for e-commerce success.

Growth Opportunities:

• Skill Specialization: Opportunity to specialize in areas like email design, e-commerce visual merchandising, or product photography retouching.
• Career Advancement: Potential progression to roles such as Senior Graphic Designer, Marketing Coordinator, or Digital Content Specialist within the Marketing Team.
• Industry Exposure: Gaining experience in the fast-paced e-commerce and personalized gift industry provides valuable industry-specific knowledge.
• Mentorship: Learning from experienced marketing and design professionals within the company.

📝 Enhancement Note: For operations-minded candidates, this role offers a pathway into understanding the interplay between creative assets and business outcomes in e-commerce. Growth potential lies in mastering the operational aspects of digital content management and marketing campaign support.

🌐 Work Environment

Office Type: The role is based at the company's Headquarters in Greer, SC, suggesting a standard office environment typical for a retail or e-commerce company. Office Location(s): Headquarters - Greer, SC. Workspace Context:

• Collaborative Hub: The workspace is designed to foster collaboration, with regular team meetings and brainstorms expected.
• Creative Tools: Access to necessary design software (Adobe Creative Suite) and potentially other digital asset management tools.
• Team Interaction: Ample opportunities to interact with the Marketing and Creative Teams, facilitating knowledge sharing and peer learning. Work Schedule:
• Full-time, on-site position. The typical work schedule will likely align with standard business hours (e.g., 9 AM to 5 PM), allowing for consistent team collaboration and project execution.

📝 Enhancement Note: The on-site requirement emphasizes the importance of in-person collaboration and team integration for this role, which is common for creative positions where feedback and brainstorming are frequent.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess design skills and relevant experience.
• Portfolio Review & Discussion: A more in-depth discussion about the candidate's portfolio, focusing on specific projects, design choices, and problem-solving approaches.
• Skills Assessment (Potential): May include a small design task or test to evaluate practical skills in Photoshop or design concept execution.
• Team/Hiring Manager Interview: Behavioral and situational questions to assess cultural fit, collaboration style, and understanding of the role's responsibilities.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase skills in product photography retouching, email campaign design, and general digital asset creation.
• Showcase Process: For each project, briefly explain the objective, your role, the creative process, and the outcome or impact.
• Highlight E-commerce Relevance: If you have e-commerce or retail design experience, make it prominent.
• Demonstrate Photoshop Proficiency: Include examples that clearly show your retouching and image manipulation skills.
• Be Ready to Discuss: Prepare to talk about your design choices, inspiration, and how you handle feedback.

Challenge Preparation:

• Design Task: If a design task is given, focus on interpreting the brief accurately, working efficiently within any time constraints, and producing a polished, on-brand result.
• Verbalizing Process: Practice explaining your design process clearly and concisely, as this is often as important as the final output.

📝 Enhancement Note: The portfolio is the primary gatekeeper for this role. Candidates should treat it as their main application document, ensuring it directly addresses the responsibilities outlined, particularly regarding e-commerce visuals and email marketing.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:
  • Photoshop: Essential for photo editing, retouching, and digital asset creation.
  • Illustrator: Highly beneficial for vector graphics, logos, and layout design.
  • InDesign: Useful for multi-page layouts, brochures, or more complex marketing collateral.

Analytics & Reporting:

• Google Analytics (Basic Understanding): While not a primary tool for the designer, understanding how website traffic and engagement are measured can inform design decisions.
• Email Marketing Platform Analytics: Familiarity with metrics like open rates and click-through rates from platforms like Mailchimp, Klaviyo, or similar would be advantageous.

CRM & Automation:

• Inventory Admin System: The company uses an internal system for product listings, requiring a willingness to learn and operate within it.
• Project Management Tools: Likely use of tools like Asana, Trello, or Monday.com for task management and team collaboration.

📝 Enhancement Note: Proficiency in Adobe Photoshop is non-negotiable. While other Adobe tools are beneficial, the core requirement is strong image manipulation and digital design capability. Exposure to e-commerce platforms and basic analytics concepts will set candidates apart.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: Valuing fresh ideas and creative solutions to marketing challenges.
• Collaboration: Encouraging teamwork and open communication within the Marketing and Creative Teams.
• Detail-Oriented Execution: Emphasizing precision in visual design and content management to maintain brand integrity.
• Customer Focus: Designing visuals that resonate with the target audience and enhance the customer experience.
• Growth Mindset: Fostering an environment where continuous learning and skill development are encouraged.

Collaboration Style:

• Team-Based Brainstorming: Actively participating in group discussions to develop marketing campaigns and visual concepts.
• Feedback Integration: Openness to receiving and implementing feedback from team members and managers.
• Cross-Functional Alignment: Working effectively with various departments to ensure visual consistency and campaign success.

📝 Enhancement Note: The company culture appears to be a blend of creative exploration and operational efficiency, aiming to produce high-quality marketing assets that drive business results in the e-commerce space.

⚡ Challenges & Growth Opportunities

Challenges:

• Fast-Paced E-commerce Environment: Adapting to rapid campaign cycles, product launches, and evolving marketing trends characteristic of the e-commerce industry.
• Volume of Assets: Producing a consistent volume of high-quality visual content for multiple digital channels (website, email, social media).
• Balancing Creativity with Brand Guidelines: Ensuring creative expression remains within the established brand identity and aesthetic.
• Learning New Systems: Quickly mastering the company's specific Inventory Admin System and any other employed marketing technology.

Learning & Development Opportunities:

• Mentorship: Direct guidance from experienced marketing and design professionals.
• Skill Enhancement: Opportunity to deepen expertise in digital design, e-commerce visual merchandising, and email marketing design.
• Industry Exposure: Understanding the nuances of the personalized gift and e-commerce market.
• Portfolio Building: Creating a robust portfolio with real-world marketing campaign assets.

📝 Enhancement Note: This role offers a significant opportunity for an entry-level candidate to gain practical experience in a dynamic industry, facing challenges that are common in high-growth e-commerce businesses.

💡 Interview Preparation

Strategy Questions:

• Portfolio Walkthrough: Be prepared to walk through 2-3 key projects in your portfolio, explaining your design process, creative choices, and the impact of your work. Focus on projects demonstrating your ability to create engaging digital assets for marketing or e-commerce.
• Photoshop Skills: Expect questions about your experience with specific Photoshop tools and techniques for photo retouching and digital asset creation. Be ready to describe your workflow for optimizing images for web use.
• Brand Understanding: How would you ensure your designs consistently align with Marleylilly's brand identity and aesthetic? Research their current branding and marketing materials.
• Collaboration: Describe a time you collaborated with a team on a creative project. How did you handle feedback and revisions?
• Problem-Solving: How would you approach designing an email campaign for a new product launch, considering engagement and conversion?

Company & Culture Questions:

• Company Knowledge: What do you know about Marleylilly and its products? Why are you interested in working for an e-commerce company specializing in personalized gifts?
• Team Fit: This role is on-site and requires collaboration. How do you contribute to a positive team environment?
• Adaptability: Marleylilly operates in a fast-paced environment. How do you manage your time and prioritize tasks when faced with multiple deadlines?

Portfolio Presentation Strategy:

• Digital Delivery: Have your portfolio readily accessible digitally (e.g., a link to your website or a well-organized PDF).
• Highlight Relevance: Clearly label or verbally emphasize projects that directly relate to product photography retouching, email marketing design, and general e-commerce visuals.
• Concise Explanations: For each piece, provide a brief overview of the client/brand, the objective, your process, and the outcome. Focus on the "why" behind your design choices.
• Showcase Photoshop Skills: Include specific examples of retouching or compositing that demonstrate your technical proficiency.

📝 Enhancement Note: Interviewers will be assessing both design skill and the ability to translate creative talent into tangible marketing support for an e-commerce business. Demonstrating an understanding of the Marleylilly brand and the e-commerce landscape is crucial.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on paycomonline.net.
• Portfolio Preparation: Ensure your online portfolio or PDF is up-to-date, showcases your best work relevant to e-commerce and digital marketing, with a strong emphasis on Photoshop skills and eye-catching design.
• Resume Optimization: Tailor your resume to highlight relevant experience, internships, and skills mentioned in the job description, particularly proficiency in Adobe Creative Suite and any e-commerce or marketing exposure. Quantify achievements where possible.
• Company Research: Familiarize yourself with Marleylilly's brand, product offerings, and current marketing campaigns. Understanding their aesthetic and target audience will be beneficial for interviews.
• Practice Articulation: Prepare to discuss your portfolio projects and design process clearly and concisely, demonstrating your understanding of how design supports business objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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