Graphic Designer

📍 Job Overview

Job Title: Graphic Designer Company: HUNT Real Estate Corporation Location: Depew, NY, United States Job Type: Full-Time Category: Marketing & Creative Operations Date Posted: August 05, 2025 Experience Level: 3-5 Years Remote Status: On-site

🚀 Role Summary

• This role is critical for supporting the Marketing Services Department by creating high-quality visual content across print and digital media channels.
• Key responsibilities include designing advertisements, brochures, logos, multimedia art, videos, and web content to meet marketing objectives.
• The Graphic Designer will collaborate closely with the Marketing team, ensuring all creative materials align with brand identity and project requirements.
• The position requires a strong understanding of design principles, proficiency in industry-standard software, and the ability to manage multiple projects effectively from concept to completion.

📝 Enhancement Note: While the job title is "Graphic Designer," the description's emphasis on digital and print materials, web content, video creation, and supporting marketing objectives positions this role within a broader "Marketing & Creative Operations" umbrella, focusing on the execution of marketing strategies through design.

📈 Primary Responsibilities

• Design a wide range of creative materials, including advertisements, brochures, logos, and multimedia art for both HUNT Real Estate Corporation (HREC) and individual agents.
• Develop and execute digital and print ad campaigns, ensuring they meet specific marketing objectives and brand guidelines.
• Create and update corporate and agent web content, with a preference for candidates possessing basic HTML knowledge for website modifications.
• Produce video content for HREC and ancillary companies, encompassing explainer videos, agent templates, and internal/external announcement videos, including editing raw footage and audio for cohesive output.
• Design and implement graphics such as transitional elements, text overlays, subtitles, and motion graphics to enhance video and digital content.
• Prepare and encode videos in multiple specifications and formats suitable for various distribution platforms.
• Support the conceptualization and execution of creative concepts and campaign imagery, contributing to overarching marketing strategies.
• Assist in the production of corporate events and marketing functions, providing visual assets and support as needed.
• Maintain accurate records of production time and ensure all completed work adheres to established corporate standards and deadlines.

📝 Enhancement Note: The responsibilities highlight a blend of traditional graphic design, digital content creation, and video production, indicating a need for a versatile designer capable of supporting diverse marketing initiatives. The mention of "web design" and "HTML knowledge" suggests an operational aspect of managing digital assets and basic web updates.

🎓 Skills & Qualifications

Education:

• Bachelor’s degree in Fine Arts or a related field such as Communication or Graphic Design.

Experience:

• 3–5 years of proven graphic design experience with direct relevance to the outlined duties, demonstrating a strong portfolio of executed projects.
• Experience in designing for real estate or a similar client-facing industry is advantageous.

Required Skills:

• Graphic Design Software Proficiency: Expert-level skills in Adobe Creative Suite, specifically Photoshop, Illustrator, and InDesign, for creating high-quality print and digital assets.
• Video Editing & Motion Graphics: Demonstrated experience with Adobe After Effects for video editing, animation, and motion graphics, including preparing and encoding video content for multiple platforms.
• Visual Design Principles: Strong understanding of typography, color theory, layout, and visual messaging tailored to specific audiences and marketing objectives.
• Print & Digital Production: Familiarity with prepress protocols for both print and digital projects, including understanding digital and offset printing requirements.
• Communication & Collaboration: Excellent interpersonal skills and the ability to work cooperatively within a team environment, effectively communicating with marketing colleagues and stakeholders.

Preferred Skills:

• Basic HTML Knowledge: Experience with or ability to learn basic HTML for website content updates and modifications.
• Brand Identity Development: Experience in designing logos and brand identity systems.
• Web Design Principles: Understanding of web design best practices and user experience (UX) considerations.
• Project Management: Ability to manage multiple projects simultaneously, meet deadlines, and track production time accurately.
• Adaptability: Flexibility to multitask and shift priorities as business needs evolve.

📝 Enhancement Note: The experience requirement of 3-5 years positions this as a mid-level role, expecting a candidate who can work independently on projects while also contributing to team efforts. The preference for HTML suggests a need for a designer who can contribute to the digital marketing operational workflow.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Visual Asset Showcase: A comprehensive portfolio demonstrating a range of design projects, including advertisements (print and digital), brochures, logos, and brand identity systems.
• Digital Content Examples: Evidence of web design contributions, email campaign visuals, and multimedia art creation.
• Video Production Portfolio: A dedicated section showcasing video editing capabilities, including examples of explainer videos, edited footage with transitions, text overlays, and motion graphics.
• Process & Efficiency: Examples that implicitly or explicitly demonstrate an understanding of workflow efficiency, adherence to deadlines, and the ability to adapt designs based on project requirements and feedback.

Process Documentation:

• While not explicitly stated as a requirement to submit documented processes, candidates should be prepared to discuss their personal design workflow, from initial brief and concept development to final asset delivery and revisions. This includes how they manage feedback, collaborate with team members, and ensure quality control.

📝 Enhancement Note: For a Graphic Designer role supporting a marketing department, a portfolio is paramount. It serves as the primary indicator of their ability to execute the responsibilities. The expectation is that the portfolio will showcase not just aesthetic quality but also the breadth of applications and the designer's ability to translate marketing objectives into visual assets.

💵 Compensation & Benefits

Salary Range:

• Estimate: Based on industry standards for Graphic Designers with 3-5 years of experience in the Depew, NY area, the estimated salary range is approximately $50,000 - $70,000 annually.
• Research Methodology: This estimate is derived from analyzing similar Graphic Designer roles in the Buffalo-Niagara Falls metropolitan area (which includes Depew) on platforms like Glassdoor, LinkedIn Salary, and Salary.com, considering the specified experience level and the responsibilities outlined. HUNT Real Estate Corporation's position as a significant regional entity may influence compensation within this range.

Benefits:

• Comprehensive Health Coverage: Likely includes medical, dental, and vision insurance plans.
• Retirement Savings Plan: Potential for a 401(k) or similar plan, possibly with employer matching.
• Paid Time Off (PTO): Vacation days, sick leave, and paid holidays.
• Professional Development: Opportunities for training and skill enhancement in design software and marketing trends.
• Employee Discounts: Potential benefits related to real estate services or other company offerings.

Working Hours:

• Standard full-time working hours, likely 40 hours per week, with typical business hours (e.g., 9:00 AM to 5:00 PM, Monday to Friday). Some flexibility may be required for event support or urgent project deadlines.

📝 Enhancement Note: As HUNT Real Estate Corporation is a sizable organization, it's reasonable to assume a competitive benefits package is offered. The salary estimate is a benchmark; actual compensation will depend on the candidate's specific experience, skills, and negotiation.

🎯 Team & Company Context

🏢 Company Culture

Industry: Real Estate Services (Brokerage and Marketing) Company Size: HUNT Real Estate Corporation is a large, established real estate firm, likely employing hundreds or thousands of individuals across its various divisions and locations. This size indicates a structured environment with established processes and departments. Founded: HUNT Real Estate Corporation was founded in 1911, signifying a long history of market presence and adaptation within the real estate industry. This longevity suggests a stable company culture with deep roots and experience.

Team Structure:

• Marketing Services Department: The Graphic Designer will be part of this core department, likely reporting to a Creative Director or Chief Marketing Officer.
• Cross-functional Collaboration: The role requires close collaboration with marketing managers, real estate agents, sales teams, and potentially IT for web-related tasks.
• Agent Support: A significant aspect of the role involves supporting individual agents, requiring clear communication and understanding of their specific marketing needs.

Methodology:

• Marketing-Driven Design: Creative output is directly tied to marketing objectives, requiring an understanding of campaign goals and target audiences.
• Brand Consistency: Maintaining the corporate brand identity (HREC) and supporting agent branding is a key operational process.
• Project Management: Utilizing project management tools or systems to track assignments, deadlines, and progress within the marketing department.

Company Website: huntrealestate.com

📝 Enhancement Note: The company's long history and large size suggest a professional, established work environment. The emphasis on supporting individual agents implies a service-oriented culture within the marketing team.

📈 Career & Growth Analysis

Operations Career Level: This role is typically considered a Mid-Level Designer. It requires a solid foundation of design principles and software proficiency, along with 3-5 years of practical experience. The responsibilities include executing designs and contributing to creative projects, but not necessarily setting high-level creative strategy independently.

Reporting Structure: The Graphic Designer will likely report to a Creative Director, Marketing Manager, or Chief Marketing Officer within the Marketing Services Department. They will collaborate with various internal teams, including sales agents and other marketing specialists.

Operations Impact: The Graphic Designer's work directly impacts the company's brand perception, marketing campaign effectiveness, and the success of individual agent marketing efforts. High-quality visual assets are crucial for lead generation, client engagement, and brand differentiation in the competitive real estate market. They are instrumental in translating marketing strategies into compelling visual communications that drive business results.

Growth Opportunities:

• Senior Graphic Designer: With continued experience and demonstrated success, progression to a Senior Graphic Designer role is possible, involving more complex projects, mentorship of junior designers, and greater input into creative strategy.
• Specialization: Opportunities to specialize in areas like motion graphics, web design, or video production if skill development is pursued.
• Marketing Management: For those interested in broader marketing strategy, a transition into a Marketing Specialist or Manager role could be a long-term goal, leveraging their design background to understand marketing execution.
• Creative Director Track: In larger organizations, a path towards Creative Director is feasible, requiring leadership skills, strategic thinking, and a comprehensive understanding of brand management and marketing campaigns.

📝 Enhancement Note: The growth potential is tied to developing a strong portfolio, mastering advanced design software, and potentially acquiring skills in areas like UI/UX, animation, or strategic marketing. Demonstrating an understanding of how design supports business objectives will be key for advancement.

🌐 Work Environment

Office Type: The role is based at HUNT Real Estate Corporation's physical office location at 430 Dick Road, Depew, NY. This suggests a traditional office setting with dedicated workspaces. Office Location(s): The primary office is in Depew, NY, serving the Greater Buffalo area. HUNT has numerous offices across multiple states (NY, PA, MA, CT, NH, VT, ME, FL), but this specific role appears to be based at the Depew headquarters or a significant regional hub there.

Workspace Context:

• Collaborative Hub: The workspace is likely designed to foster collaboration within the Marketing Services Department, with designers working alongside marketing coordinators, content creators, and strategists.
• Tools & Technology: Access to industry-standard design hardware (powerful workstations) and software (Adobe Creative Suite) is expected.
• Team Interaction: Opportunities for daily interaction with the marketing team, providing a supportive environment for creative exchange and problem-solving.

Work Schedule:

• The standard work schedule is likely Monday to Friday, 9:00 AM to 5:00 PM, totaling 40 hours per week. While the core hours are fixed, a degree of flexibility may be required to meet project deadlines or support company events, which might occasionally extend working hours or require weekend availability.

📝 Enhancement Note: As an on-site role within a large real estate corporation, the environment will be professional and structured, with a focus on team-based project execution and adherence to company policies.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of the application and resume, with a strong emphasis on the submitted portfolio.
• Portfolio Review & Discussion: Candidates will likely meet with the hiring manager (e.g., Creative Director, CMO) to walk through their portfolio, discuss past projects, design choices, and problem-solving approaches.
• Skills Assessment/Test: A practical design test or challenge may be administered to evaluate proficiency in Adobe Creative Suite and the ability to meet specific design requirements under time constraints.
• Team/Cultural Fit Interview: Interviews with other members of the marketing team or key stakeholders to assess collaboration skills, communication style, and cultural alignment with HUNT Real Estate Corporation.
• Final Interview: Potentially a meeting with a higher-level executive (e.g., Chief Marketing Officer) for final approval.

Portfolio Review Tips:

• Curate Selectively: Showcase your best and most relevant work. Tailor the portfolio to highlight projects that align with the responsibilities outlined in the job description (e.g., ads, brochures, web graphics, video).
• Tell a Story: For each project, briefly explain the objective, your role, the challenges faced, your creative process, and the outcome or impact. Quantify results where possible (e.g., "increased engagement by X%").
• Demonstrate Versatility: Include a mix of print and digital work, and if possible, showcase your video editing and motion graphics capabilities.
• Professional Presentation: Ensure your portfolio is well-organized, easy to navigate (whether digital or physical), and visually appealing. Use high-quality mockups for context.
• Highlight Real Estate Relevance: If you have experience in real estate marketing, make sure those projects are prominent.

Challenge Preparation:

• Understand the Brief: If a design challenge is given, carefully read and understand the objectives, target audience, and any constraints.
• Time Management: Allocate your time effectively to ensure you can deliver a polished result within the given timeframe.
• Brand Alignment: If the challenge involves a fictional or real company brand, pay close attention to brand guidelines and ensure your design is consistent.
• Process Explanation: Be prepared to articulate your design process, rationale behind your choices (typography, color, layout), and how your design meets the brief's requirements.

📝 Enhancement Note: The emphasis on a portfolio and potential design test highlights that this is a skills-based role. Candidates should prioritize showcasing their practical design capabilities and their ability to translate marketing needs into effective visual solutions.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:
  • Photoshop: For image editing, manipulation, and digital asset creation.
  • Illustrator: For vector graphics, logos, and complex illustrations.
  • InDesign: For layout design of brochures, advertisements, and print collateral.
  • After Effects: For video editing, motion graphics, animation, and visual effects.
• Video Editing Software: Proficiency in After Effects is a primary requirement, but familiarity with other video editing tools (e.g., Premiere Pro, Final Cut Pro) is beneficial.
• Content Management Systems (CMS): Basic familiarity with CMS platforms for website updates may be advantageous, especially if the role involves direct content publishing.

Analytics & Reporting:

• While not a primary focus for this role, understanding how design assets perform on digital platforms (e.g., click-through rates on ads, engagement on social media) is valuable. Basic awareness of web analytics tools (e.g., Google Analytics) could be helpful for context.

CRM & Automation:

• CRM (e.g., Salesforce, HubSpot): While not directly using CRM for sales operations, an understanding of how design assets integrate with CRM-driven marketing campaigns or agent outreach is a plus.
• Marketing Automation Platforms (e.g., Mailchimp, Constant Contact): Experience designing for email campaigns within these platforms is highly relevant.

📝 Enhancement Note: The core technical requirement is deep proficiency in the Adobe Creative Suite, particularly for print, digital, and video creation. Any additional experience with web content management or marketing automation platforms will strengthen a candidate's profile for this role.

👥 Team Culture & Values

Operations Values:

• Quality & Excellence: A commitment to producing high-quality, polished creative materials that reflect positively on the HUNT brand and its agents.
• Collaboration & Teamwork: Working effectively with marketing colleagues, agents, and other departments to achieve shared goals.
• Efficiency & Timeliness: Meeting deadlines and managing production time accurately, ensuring projects are delivered on schedule.
• Adaptability & Learning: Staying current with design trends, software updates, and evolving marketing needs, and being open to feedback and new approaches.
• Client Focus: Understanding and fulfilling the specific design needs of individual real estate agents, treating them as internal clients.

Collaboration Style:

• Team-Oriented: Expectation of active participation in team meetings, brainstorming sessions, and collaborative project development.
• Feedback Integration: A willingness to receive and incorporate feedback from Creative Directors, marketing managers, and agents to refine designs.
• Cross-Functional Communication: Clear and concise communication with various stakeholders to gather requirements, provide updates, and ensure alignment.
• Proactive Support: Anticipating the design needs of the marketing team and agents and proactively offering solutions.

📝 Enhancement Note: The company's longevity and focus on client service (agents) suggest a culture that values professionalism, responsiveness, and a collaborative spirit. Designers are expected to be team players who can support broader marketing initiatives.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Multiple Projects: Juggling design requests from various agents and internal marketing initiatives simultaneously, requiring strong organizational and prioritization skills.
• Meeting Diverse Agent Needs: Adapting design styles and approaches to meet the unique branding and marketing requirements of numerous individual agents.
• Staying Current with Trends: The fast-paced nature of design and digital marketing requires continuous learning to keep skills and aesthetics relevant.
• Managing Feedback Loops: Effectively incorporating feedback from multiple stakeholders, some of whom may have differing opinions on design.

Learning & Development Opportunities:

• Advanced Software Training: Opportunities to deepen expertise in Adobe Creative Suite, particularly in After Effects for advanced motion graphics or Premiere Pro for more complex video editing.
• Real Estate Marketing Trends: Gaining insights into the specific design and marketing strategies that are most effective in the real estate industry.
• Web Design & UI/UX: Developing skills in web design principles, user interface (UI), and user experience (UX) to contribute more significantly to digital platforms.
• Brand Strategy: Learning more about brand management and how design contributes to a cohesive and impactful brand identity across all touchpoints.

📝 Enhancement Note: The challenges are typical for a designer supporting a large, diverse client base (agents). The growth opportunities are geared towards enhancing core design skills and expanding into related areas of digital marketing and brand strategy, aligning with career progression in creative operations.

💡 Interview Preparation

Strategy Questions:

• Portfolio Walkthrough: Be prepared to discuss 2-3 key projects from your portfolio in detail. Focus on the brief, your creative process, design decisions (color, typography, layout), challenges, and the outcomes.
• Design Process: Describe your typical workflow from receiving a design request to delivering final assets. How do you ensure quality and meet deadlines?
• Problem-Solving: "Describe a time you had to create a design for a challenging brief or with limited resources. How did you approach it, and what was the result?"
• Software Proficiency: Be ready to discuss your experience with Adobe Creative Suite, specifically Photoshop, Illustrator, InDesign, and After Effects. Mention any specific techniques or workflows you employ.

Company & Culture Questions:

• Why HUNT? Research HUNT Real Estate Corporation's mission, values, and recent marketing campaigns. Be prepared to articulate why you are interested in working for them and how your skills align with their brand.
• Team Collaboration: "How do you approach working with clients or colleagues who have different creative ideas or feedback than your own?"
• Real Estate Interest: Express genuine interest in the real estate industry and how design plays a role in its marketing.

Portfolio Presentation Strategy:

• Digital First: Have a well-organized digital portfolio (website or PDF) ready to share.
• Highlight Relevance: Emphasize projects similar to those described in the job posting (ads, brochures, web graphics, videos).
• Quantify Impact: If possible, share metrics or results achieved through your designs (e.g., improved engagement, successful campaign launch).
• Concise Explanations: Keep project descriptions brief and focused on your role and contribution.

📝 Enhancement Note: The interview process will heavily weigh your portfolio and practical design skills. Demonstrating an understanding of marketing objectives and a collaborative mindset will be crucial for success.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the recruiting platform.
• Portfolio Customization: Ensure your portfolio prominently features examples of advertisements (print and digital), brochures, logos, and video content, aligning with the core responsibilities.
• Resume Optimization: Tailor your resume to highlight your 3-5 years of relevant experience, explicitly mentioning proficiency in Adobe Creative Suite, video editing, and any experience with web content or print production. Use keywords from the job description.
• Interview Preparation: Practice walking through your portfolio, articulating your design process, and preparing answers for common interview questions related to creativity, collaboration, and problem-solving.
• Company Research: Familiarize yourself with HUNT Real Estate Corporation, its brand, and its presence in the real estate market to demonstrate genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.