Graphic Designer

📍 Job Overview

Job Title: Graphic Designer Company: Entain Location: Sofia, Bulgaria Job Type: Contract Category: Marketing Operations / Creative Services Date Posted: August 12, 2025 Experience Level: Mid-Level (2-5 years) Remote Status: On-site

🚀 Role Summary

• Drive visual communication excellence within Entain's Professional Services Team by creating compelling graphic assets.
• Collaborate cross-functionally with Product, Technology, and Internal Communications teams to translate concepts into impactful visual designs.
• Support operational excellence by delivering high-quality graphic materials for internal stakeholders and projects.
• Contribute to brand consistency and marketing initiatives through visually engaging content creation.
• Manage design projects from concept to final delivery, ensuring alignment with project objectives and stakeholder expectations.

📝 Enhancement Note: While the title is "Graphic Designer," the context within "Professional Services Team" and collaboration with "Product & Technology teams" suggests a role that bridges creative execution with operational support and business objectives, aligning with a Marketing Operations or Creative Services function within a broader operational framework.

📈 Primary Responsibilities

• Design and produce a diverse range of graphic materials, including infographics, logos, banners, and presentations, for Product & Technology teams and various stakeholders.
• Develop engaging visual assets for internal platforms such as SharePoint sites, encompassing banners, page layouts, articles, and animated GIFs.
• Translate written and spoken ideas into visually compelling designs that effectively communicate complex concepts and data.
• Collaborate closely with stakeholders and Professional Services Team members, working both independently and cooperatively to meet project deadlines and quality standards.
• Maintain and update internal databases for design assets, photography, and project-related materials.
• Implement revisions and amendments to designs based on feedback from stakeholders, ensuring client satisfaction and project alignment.
• Uphold brand guidelines and marketing best practices across all created visual assets.

📝 Enhancement Note: The responsibilities clearly indicate a hands-on design role with a focus on internal business needs and operational support, rather than external client-facing marketing campaigns. The emphasis on "Product & Technology teams" and "operational excellence" highlights the role's integration within the company's operational structure.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Arts, Communications, or a related field is typically expected for mid-level roles. Equivalent practical experience and a strong portfolio will be considered. Experience: Proven graphic design experience, ideally within a corporate or agency setting, with a demonstrated ability to manage multiple projects and stakeholders. A minimum of 2-5 years of professional design experience is anticipated for this mid-level position.

Required Skills:

• Proven graphic designing experience with a strong, diverse portfolio showcasing a range of design capabilities.
• In-depth knowledge and proficiency in industry-standard design software and technologies, specifically Adobe Creative Suite:
  • Adobe InDesign (for layout and print design)
  • Adobe Illustrator (for vector graphics, logos, and illustrations)
  • Adobe Photoshop (for image editing and raster graphics)
• Strong visual communication skills, with the ability to translate complex concepts and data into clear, compelling visual narratives.
• Excellent communication skills, enabling effective collaboration and feedback exchange with diverse stakeholders.
• Demonstrated ability to work independently, manage workload, and meet deadlines in a fast-paced environment.
• Cooperative and team-oriented approach, working effectively with colleagues and internal clients on simultaneous projects.
• Stakeholder and stakeholder expectation management skills to ensure project success and satisfaction.
• Organizational and time-management skills are crucial for prioritizing tasks and meeting project timelines efficiently.

Preferred Skills:

• Experience working with Content Management Systems (CMS) or website builders such as WordPress, Squarespace, Wix, Webflow, or Drupal.
• Familiarity with creating animated GIFs or basic motion graphics for digital platforms.
• Understanding of branding principles and how to apply them consistently across various design outputs.
• Experience in creating visual assets for internal communications and employee engagement platforms.

📝 Enhancement Note: The "Proven graphic designing experience & a strong portfolio" is a critical requirement. Candidates should curate their portfolios to highlight projects relevant to the responsibilities, such as internal presentations, infographics, and digital assets for platforms like SharePoint, demonstrating both technical skill and business acumen.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 5-7 diverse projects that demonstrate proficiency in InDesign, Illustrator, and Photoshop.
• Include examples of infographics, presentation decks (PowerPoint/Google Slides), logos, and digital banners.
• Present case studies for at least 2-3 projects, detailing the design brief, the creative process, challenges encountered, and the final outcome.
• Highlight projects that involved collaboration with multiple teams or stakeholders and how feedback was incorporated.
• Demonstrate an understanding of brand consistency and how it was maintained across different design outputs.

Process Documentation:

• Be prepared to discuss your personal design workflow, from initial concept development and client brief interpretation to final asset delivery and revision management.
• Articulate your approach to incorporating feedback and managing stakeholder expectations throughout the design process.
• Explain how you prioritize tasks when working on multiple simultaneous projects and manage your time effectively to meet deadlines.

📝 Enhancement Note: A strong portfolio is paramount. It should not just display aesthetic skills but also problem-solving abilities and the capacity to deliver designs that meet specific business objectives and stakeholder requirements, reflecting an understanding of operational needs within the creative process.

💵 Compensation & Benefits

Salary Range: Given the location (Sofia, Bulgaria), the contract nature (12 months), and the mid-level experience requirement (2-5 years), a competitive salary range for a Graphic Designer in Sofia would typically fall between BGN 2,500 to BGN 4,000 gross per month. This estimate is based on industry benchmarks for creative roles in Bulgaria, considering the demand for skilled designers and the specific software requirements.

Benefits:

• Contract Role: A 12-month full-time contract offering defined employment for a specific period.
• Professional Development: Opportunity to build skills with education and training, as mentioned in the job description.
• Exposure to Global Brands: Work with well-known brands within the Entain and BetMGM family.
• Multicultural Environment: Experience working within a diverse, global team.
• Dynamic Industry: Engage with the fast-paced world of entertainment, betting, and gaming.

Working Hours: The role is a full-time contract, typically implying standard working hours of approximately 40 hours per week. While specific daily schedules are not detailed, the emphasis on meeting deadlines in a fast-paced environment suggests a need for flexibility.

📝 Enhancement Note: As this is a contract position, benefits may differ from permanent roles. It's advisable to clarify the exact terms, including any pro-rata benefits or specific allowances, during the interview process. The salary estimate is a benchmark; actual compensation will depend on the candidate's experience, portfolio, and negotiation.

🎯 Team & Company Context

🏢 Company Culture

Industry: Betting, Gaming, and Interactive Entertainment. Entain is a significant player in this sector, operating over 30 well-known brands and leveraging proprietary technology to push boundaries. Company Size: Entain is a large global organization with over 29,000 employees, indicating a structured environment with established processes and opportunities for cross-functional interaction. Founded: Not explicitly stated, but Entain has a significant global presence and history in the gaming and betting industry, suggesting a mature company with a robust operational framework.

Team Structure:

• The role is part of the Professional Services Team (PST).
• Collaboration extends to other departments such as Product, Technology, and Internal Communications, indicating a matrixed or project-based team structure.
• The designer will interact with various stakeholders across Entain and BetMGM.

Methodology:

• Focus on achieving operational excellence through visually compelling graphic material.
• Emphasis on converting ideas into designs that connect, suggesting a user-centric and impact-oriented approach.
• Collaboration and stakeholder management are key methodologies for success.

Company Website: https://entaingroup.com/

📝 Enhancement Note: The company culture emphasizes winning together and driving change. For a graphic designer, this translates to a collaborative environment where creative contributions are valued for their impact on operational goals and business momentum.

📈 Career & Growth Analysis

Operations Career Level: This is a mid-level Graphic Designer role, focusing on executing creative tasks that support operational objectives within the Professional Services Team. It's a specialist role with a clear contribution to internal business functions. Reporting Structure: The Graphic Designer will likely report to a manager or lead within the Professional Services Team, with day-to-day tasks and project direction coming from various stakeholders within Product, Technology, and other departments. Operations Impact: The role directly impacts operational efficiency and effectiveness by providing clear, visually engaging communication materials that aid understanding, knowledge sharing, and the execution of internal projects. Strong design can improve user adoption of internal platforms and clarity of project documentation.

Growth Opportunities:

• Skill Enhancement: Opportunity to build skill set with education and training, as stated in the job description, potentially covering new design software, techniques, or project management methodologies.
• Portfolio Expansion: Develop a robust portfolio with diverse projects for prominent brands like Entain and BetMGM, which can be valuable for future career advancements.
• Cross-functional Experience: Gain experience working with different departments (Product, Technology, Internal Comms), broadening understanding of business operations and interdependencies.
• Specialization: Potential to specialize in specific areas of graphic design relevant to the gaming and entertainment industry, such as UI/UX elements for internal tools, data visualization for reports, or branding for internal initiatives.

📝 Enhancement Note: While this is a 12-month contract, the experience gained can be significant. The emphasis on learning and development suggests that Entain invests in its contractors' growth, providing a solid foundation for future roles, either within Entain or elsewhere in the industry.

🌐 Work Environment

Office Type: The role is based in Sofia, Bulgaria, at "Промишлена зона Хладилника, bul. "Nikola Y. Vaptsarov" 55, Sofia." This suggests a professional office setting. Office Location(s): Sofia, Bulgaria. Specific details about the office amenities or layout are not provided, but it's a professional business environment.

Workspace Context:

• The role requires working in a multicultural environment, fostering collaboration and adaptability.
• As an on-site role, it offers direct interaction with team members and stakeholders, facilitating immediate feedback and collaborative problem-solving.
• Access to necessary design software and technologies is implied for effective execution of duties.

Work Schedule: The role is full-time, implying a standard work week. The fast-paced environment and need to meet deadlines suggest that while core hours exist, some flexibility might be required to accommodate project demands.

📝 Enhancement Note: The on-site nature of the role is a key aspect. It facilitates the direct collaboration and rapid feedback loops essential for graphic design work, especially when working closely with Product, Technology, and PST teams.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of CV and portfolio by HR or a hiring manager to assess suitability and alignment with basic requirements.
• Technical/Creative Interview: A more in-depth discussion focusing on design skills, software proficiency, and portfolio review. This may include specific questions about past projects, design choices, and problem-solving approaches.
• Stakeholder/Team Interview: Potential interviews with members of the Professional Services Team, Product, or Technology teams to assess collaboration skills, communication effectiveness, and cultural fit within the broader operational context.
• Final Interview: Possibly with a senior leader to discuss overall fit, career aspirations, and confirm understanding of the role's contribution to operational excellence.

Portfolio Review Tips:

• Curate for Relevance: Select projects that best showcase your ability to create internal-facing graphics, presentations, infographics, and digital assets for platforms like SharePoint.
• Tell a Story: For each project, clearly articulate the brief, your creative process, the challenges faced, how you incorporated feedback, and the final impact or outcome. Quantify results where possible (e.g., "improved clarity of project documentation," "enhanced engagement on internal pages").
• Showcase Technical Proficiency: Ensure examples clearly demonstrate your command of InDesign, Illustrator, and Photoshop.
• Highlight Collaboration: Include projects where you worked with cross-functional teams or managed stakeholder expectations, explaining your role and contribution.
• Professional Presentation: Present your portfolio in a clean, organized, and professional digital format (e.g., PDF, personal website).

Challenge Preparation:

• Be prepared for a potential design challenge or a request to critique existing company materials from a design perspective.
• Practice articulating your design rationale clearly and concisely, especially when explaining how your design choices support specific business objectives or improve operational workflows.
• Prepare to discuss your approach to managing feedback and stakeholder expectations, demonstrating your problem-solving and communication skills.

📝 Enhancement Note: The interview process will heavily weigh the portfolio. Candidates should be ready to walk through their work, explaining not just the aesthetics but the strategic thinking behind each design and how it served the project's goals within a business context.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:
  • InDesign: Essential for layout design, presentations, and potentially internal documentation.
  • Illustrator: Crucial for logo creation, vector graphics, infographics, and icons.
  • Photoshop: Necessary for image manipulation, digital asset creation, and web graphics.
• Microsoft PowerPoint: Key for creating internal presentations and stakeholder reports.
• SharePoint: Familiarity with creating and designing content for SharePoint sites will be advantageous.

Analytics & Reporting: While not a primary focus for this role, understanding how design assets might be used in reports or how to create visually appealing data representations (infographics) is beneficial. CRM & Automation: Not directly applicable to this role, but understanding how design aligns with broader marketing or communication automation efforts could be a plus.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite is a non-negotiable technical requirement. Experience with presentation software like PowerPoint is also critical, given the responsibility to create presentation decks.

👥 Team Culture & Values

Operations Values:

• Operational Excellence: A drive to contribute to the smooth and effective functioning of internal processes and projects through high-quality visual support.
• Collaboration: A willingness to work closely with diverse teams and stakeholders, sharing ideas and integrating feedback.
• Efficiency: A focus on delivering timely and effective design solutions that meet project needs without unnecessary delays.
• Innovation & Creativity: Encouragement to bring fresh ideas and creative solutions to visual communication challenges.
• Integrity & Responsibility: Adhering to brand guidelines and delivering professional work that reflects positively on Entain.

Collaboration Style:

• Cross-functional Integration: The role demands close collaboration with Product, Technology, and Internal Communications, requiring an ability to understand different departmental needs and perspectives.
• Feedback-Driven: An open approach to receiving and implementing feedback from stakeholders to refine designs and ensure alignment.
• Proactive Communication: Keeping stakeholders informed about project progress, potential challenges, and design decisions.

📝 Enhancement Note: The company's stated value of "doing what's right" and commitment to diversity, equity, and inclusion likely permeates the team culture, fostering a respectful and collaborative working environment for all employees, including contractors.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Stakeholder Needs: Managing diverse requests and expectations from multiple teams (Product, Technology, PST, Internal Comms) simultaneously.
• Fast-Paced Environment: Meeting tight deadlines and delivering high-quality work in a dynamic industry.
• Brand Consistency Across Platforms: Ensuring brand integrity across various internal platforms and asset types.
• Translating Technical/Complex Ideas: Visually communicating intricate product or technology concepts effectively for a non-specialist audience.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunities to learn or deepen skills in specific areas of graphic design, potentially through internal training or external courses.
• Industry Exposure: Gaining insights into the operations of a leading global betting and gaming company.
• Portfolio Enhancement: Building a strong portfolio with work for well-recognized brands, enhancing future career prospects.
• Cross-Departmental Understanding: Learning about the operational workflows and communication needs of Product and Technology teams.

📝 Enhancement Note: The 12-month contract structure presents a challenge in terms of long-term commitment but also offers a focused period for intense skill development and portfolio building, which can be a significant growth opportunity for a designer at this career stage.

💡 Interview Preparation

Strategy Questions:

• Design Process: "Describe your typical design process from receiving a brief to delivering the final asset. How do you handle revisions and feedback?" (Focus on workflow, communication, and adaptability).
• Portfolio Deep Dive: "Walk us through your most challenging project. What was the brief, what were your design choices, and what was the outcome?" (Highlight problem-solving, rationale, and impact).
• Tool Proficiency: "How do you leverage InDesign, Illustrator, and Photoshop to create effective internal communications or infographics?" (Demonstrate technical skill and application).
• Stakeholder Management: "How do you manage expectations when working with multiple stakeholders with differing opinions on a design?" (Showcase communication and negotiation skills).
• Brand Understanding: "How would you ensure brand consistency across different internal platforms like SharePoint and presentation decks?" (Demonstrate understanding of brand application).

Company & Culture Questions:

• "What interests you about working for Entain and within the gaming/entertainment industry?"
• "How do you approach working in a multicultural team environment?"
• "Describe a time you had to adapt your design approach to meet specific business objectives."

Portfolio Presentation Strategy:

• Concise Storytelling: Prepare a 3-5 minute overview of your strongest relevant projects, focusing on the "why" and "how" behind your designs.
• Highlight Key Skills: Ensure your presentation explicitly demonstrates your proficiency with the required software and your visual communication abilities.
• Quantify Impact: If possible, use metrics or qualitative feedback to show the effectiveness of your designs (e.g., improved clarity, stakeholder satisfaction).
• Preparedness: Be ready to answer specific questions about any project in your portfolio and how it relates to the responsibilities of this role.

📝 Enhancement Note: The interview will likely assess not just creative talent but also your ability to integrate into an operational team, communicate effectively, and deliver designs that serve a business purpose, not just aesthetic appeal.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on smartrecruiters.com.
• Portfolio Customization: Curate your design portfolio to prominently feature projects relevant to internal communications, presentations, infographics, and digital assets for platforms like SharePoint. Prioritize examples that showcase your proficiency in InDesign, Illustrator, and Photoshop, and highlight any experience with CMS or website builders.
• Resume Optimization: Tailor your resume to highlight your experience in graphic design, visual communication, stakeholder management, and your proficiency with relevant software. Use keywords from the job description (e.g., "infographics," "PowerPoint presentations," "SharePoint," "visual communications," "stakeholder management"). Quantify achievements where possible.
• Interview Preparation: Practice articulating your design process, rationale, and problem-solving skills. Prepare to discuss specific projects from your portfolio and how they align with Entain's needs for operational excellence and visual communication. Be ready to discuss your approach to collaboration and managing stakeholder expectations.
• Company Research: Familiarize yourself with Entain's brands, mission, and values. Understanding their business and industry will help you tailor your responses and demonstrate genuine interest during the interview. Research their online presence, including their corporate website and any publicly available design-related content.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.