Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Anavah Talent

Location: Central Luzon, Philippines

Job Type: FULL_TIME

Category: Creative & Media / Art & Design

Date Posted: March 16, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• This role is primarily focused on production design within a fast-growing U.S.-based ice cream franchise, emphasizing the execution of design updates and maintenance of existing assets.

• Key responsibilities include updating digital menu boards and retail marketing materials like signage and flyers using established templates and brand guidelines.

• The position requires strong proficiency in Adobe Creative Suite and the ability to work efficiently in a high-volume design environment, managing recurring requests with accuracy and attention to detail.

• Collaboration with a remote, U.S.-based marketing team, particularly the Traffic Coordinator, is essential for receiving briefs and implementing feedback effectively.

📝 Enhancement Note: While the job title is "Graphic Designer," the description strongly indicates a focus on "Production Design" and "Design Operations" rather than conceptual or branding design. The emphasis on updating existing assets, working within templates, and high-volume execution aligns more with a production-focused role within a Go-To-Market (GTM) or marketing operations context, albeit for a retail franchise. The role appears to be an operational support function for the marketing team.

📈 Primary Responsibilities

• Menu Updates & Production Design:

  • Execute monthly updates for digital in-store menu boards across 40+ franchise locations, adjusting layouts for rotating ice cream flavors within established templates.
  • Ensure visual consistency and adherence to brand guidelines for all menu board designs.

• Retail Marketing Asset Support:

  • Update and adapt existing in-store signage, flyers, and promotional materials for various franchise locations and retail displays.
  • Resize and modify graphics to meet new store opening requirements and retail display needs, maintaining brand integrity.

• Design Workflow Execution:

  • Receive and interpret project briefs from the Traffic Coordinator, who manages incoming design requests from franchise stores.
  • Efficiently execute design updates and deliver completed assets within stipulated timelines to support marketing campaigns and operational needs.
  • Implement revisions and feedback promptly to ensure smooth project progression and client satisfaction.

• Asset & File Management:

  • Organize and maintain design files within the company’s digital asset management system, ensuring proper file structure for reusability and easy access.

  • Ensure all assets are correctly tagged and categorized for efficient retrieval by the wider team.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on operational execution and workflow management within a design context. The "Production Design" and "Design Workflow Execution" aspects are critical for candidates to understand, as they represent the core operational function of this role. The high volume of requests (70-100 per week during peak season) underscores the need for efficiency and process adherence.

🎓 Skills & Qualifications

Education:

Experience:

• 3–5+ years of experience in graphic design, with a significant focus on production design or a similar creative execution role.

• Experience supporting restaurant, retail, franchise, or consumer brands is highly advantageous.

• Prior experience designing menus, signage, or retail promotional materials is preferred.

Required Skills:

• Strong proficiency in Adobe Creative Suite: Illustrator, Photoshop, and InDesign are essential.

• Production Design Expertise: Proven ability to work within templates and existing design systems, executing precise updates.

• Brand Guideline Adherence: Demonstrated skill in maintaining visual consistency and adhering to established brand standards.

• High-Volume Design Management: Ability to handle a large number of design requests efficiently while ensuring accuracy and attention to detail.

• Time Management & Organization: Excellent skills in managing recurring tasks, prioritizing workloads, and meeting deadlines independently.

• English Communication: Strong written English communication skills for effective collaboration with a U.S.-based team.

• Collaboration & Feedback: Openness to feedback, flexibility with revisions, and a collaborative approach to achieving team objectives.

Preferred Skills:

• Experience with other Design and Presentation Tools such as Canva, Microsoft PowerPoint, or Microsoft Office for marketing materials.

• Comfort working in fast-paced, high-volume design environments.

📝 Enhancement Note: The requirements emphasize technical design skills (Adobe Suite) and operational execution capabilities (production design, high-volume management, time management). The preference for experience in specific industries (restaurant, retail, franchise) suggests the company values domain-specific knowledge for faster onboarding and better understanding of client needs. The emphasis on written English communication and U.S. Eastern Time overlap highlights the remote nature and international team dynamic.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Production Design Case Studies: Showcase examples of updating existing designs, such as menu boards, promotional flyers, or signage, demonstrating adherence to brand guidelines and template usage.

• Template-Based Design Work: Include projects where you worked within pre-defined templates, highlighting your ability to maintain consistency and make efficient modifications.

• High-Volume Project Examples: If possible, provide examples or descriptions of projects involving a high volume of similar assets or frequent updates, illustrating your capacity for efficient workflow management.

• Brand Guideline Application: Demonstrate how you have applied and maintained brand guidelines across multiple design assets or campaigns.

Process Documentation:

• Be prepared to discuss your process for receiving design briefs, managing multiple requests, and incorporating feedback from project managers or coordinators.

• Highlight your methods for ensuring accuracy and quality control in production design tasks, especially when working with established templates.

• Be ready to explain your approach to file management and organization within a digital asset management system.

📝 Enhancement Note: A portfolio for this role should emphasize execution and efficiency over conceptual creativity. Candidates should be prepared to showcase projects that demonstrate their ability to work within constraints, manage volume, and maintain brand consistency through production design. The focus is on demonstrating process and reliability in delivering accurate design assets.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Work From Home

• Training & Development opportunities

Working Hours:

• Full-time, with a requirement to overlap 1–2 hours with U.S. Eastern Time (ET) for effective collaboration. This suggests a typical 8-hour workday, possibly with some flexibility around the core overlap period.

📝 Enhancement Note: The salary of $8/hour is a key factor. While Anavah Talent is a staffing agency, the rate is explicitly stated. Candidates should research typical graphic designer salaries in the Philippines for experienced professionals and compare this with the stated rate, also considering the benefits of remote work and potential for performance bonuses. The U.S. Eastern Time overlap requirement implies a need for flexibility in scheduling around standard Philippine working hours.

🎯 Team & Company Context

🏢 Company Culture

Industry: Food & Beverage (specifically, a U.S.-based premium ice cream franchise).

Company Size: The franchise has 175+ store locations nationwide in the U.S., indicating a substantial operational footprint. Anavah Talent, as the recruiting agency, is likely a mid-sized talent solutions provider.

Founded: Not specified, but the franchise's scale suggests established operations.

Team Structure:

• The Graphic Designer will be part of the internal marketing team of the ice cream franchise.

• They will report to or work closely with a Traffic Coordinator, who manages incoming design requests from franchise stores.

• Collaboration will also extend to other members of the marketing team, likely including marketing managers, brand specialists, and potentially digital marketing personnel.

Methodology:

• Data-Driven Updates: The role involves updating digital menu boards based on monthly flavor rotations, indicating a structured, data-informed approach to marketing content.

• Template-Based Execution: A core methodology is working within established design templates and brand guidelines to ensure consistency and efficiency.

• Workflow Management: The Traffic Coordinator system highlights a structured approach to managing incoming requests, prioritizing, and assigning tasks for efficient throughput.

• Collaborative Revision Process: The emphasis on feedback and revisions suggests a process that values iterative improvement and team consensus.

Company Website: [Company URL provided: https://jobs.workable.com/company/bVGeA24nowYgkaDM8y1RTb/jobs-at-anavah-talent] (Note: This is the Workable company page, not necessarily the direct franchise website).

📝 Enhancement Note: The company culture is likely driven by the needs of a large, multi-location franchise system. This implies a need for consistency, efficiency, and a focus on operational excellence. The marketing team supports a broad network, requiring scalable solutions and clear communication channels. The remote nature means digital collaboration tools and clear communication protocols are paramount.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Production Graphic Designer. It focuses on executing defined design tasks rather than strategic creative development. It can be seen as a specialized role within a broader marketing or GTM operations function.

Reporting Structure:

• The Graphic Designer will work closely with the Traffic Coordinator within the marketing team.

• Direct reporting lines to a Marketing Manager or Creative Director are likely, though not explicitly stated.

Operations Impact:

• The role directly impacts the operational efficiency of the marketing team by ensuring timely updates to in-store materials, which are crucial for sales and customer engagement at franchise locations.

• Accurate and consistent menu boards and signage contribute to a positive customer experience and reinforce brand messaging, indirectly supporting sales performance.

Growth Opportunities:

• Specialization: Opportunity to become a subject matter expert in production design for the franchise's specific product lines and marketing campaigns.

• Skill Development: Potential for training in advanced design techniques, new software, or related marketing operations tools.

• Team Leadership: With proven performance and expanded responsibilities, there could be opportunities to mentor junior designers or take on more complex production workflows.

• Broader GTM Exposure: As the company grows, there may be opportunities to transition into roles with more strategic input within the marketing or operations departments, depending on individual career aspirations and company needs.

📝 Enhancement Note: While the title is "Graphic Designer," the growth path within an "operations" framework would likely involve deepening expertise in production workflow optimization, potentially managing design systems, or moving into a role overseeing creative operations for a larger segment of the franchise network. The provided benefits of "Training & Development" suggest a commitment to employee growth.

🌐 Work Environment

Office Type: Fully Remote (Work From Home).

Office Location(s): This role is remote and based in the Philippines, specifically Central Luzon. However, the primary work is in support of a U.S.-based company, requiring overlap with U.S. Eastern Time.

Workspace Context:

• Home Office Setup: Candidates are expected to have a suitable home office environment conducive to focused design work.

• Digital Collaboration: The work environment is entirely digital, relying on project management tools, communication platforms (e.g., Slack, email), and cloud-based file sharing.

• Team Interaction: While remote, the emphasis on collaboration and feedback suggests opportunities for regular virtual interaction with the Traffic Coordinator and other marketing team members.

• Tools & Technology: Access to reliable internet and the necessary hardware to run Adobe Creative Suite is essential.

Work Schedule:

• Full-time (expected 40 hours/week).

• Requires a minimum of 1-2 hours of overlap with U.S. Eastern Time (ET). This typically means working during U.S. business hours, which will be evening or night hours in the Philippines.

📝 Enhancement Note: The "Work From Home" benefit is central. Candidates should be prepared for a fully remote setup, which requires self-discipline and effective remote communication. The time zone overlap is a critical scheduling consideration, impacting daily work hours significantly for individuals in the Philippines.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely conducted by Anavah Talent to assess basic qualifications, English proficiency, and alignment with role requirements.

• Technical Assessment/Portfolio Review: A crucial step involving the review of the candidate's portfolio, with a specific focus on production design examples, template usage, and brand guideline adherence.

• Skills Assessment: May include a practical design test or a discussion about how they would approach specific design challenges (e.g., updating a menu board under tight deadlines).

• Team/Manager Interview: An interview with the U.S.-based marketing team (e.g., Traffic Coordinator, Marketing Manager) to evaluate collaboration style, communication skills, and cultural fit.

• Final Offer: Based on the comprehensive assessment of skills, experience, and fit.

Portfolio Review Tips:

• Highlight Production Work: Curate your portfolio to prominently feature examples of production design, template-based work, and asset updates.

• Showcase Brand Consistency: Include projects where you successfully maintained and applied brand guidelines across multiple deliverables.

• Demonstrate Efficiency: If possible, include case studies or descriptions that illustrate your ability to handle high volumes of work or meet tight deadlines efficiently.

• Template Examples: Specifically include examples where you've worked with or adapted existing design templates.

• Clarity and Organization: Ensure your portfolio is well-organized, easy to navigate, and clearly explains your role and contribution to each project.

Challenge Preparation:

• Production Design Scenarios: Be prepared to discuss how you would approach updating a complex menu board with multiple flavor variations and price points under a tight deadline.

• Brand Guideline Application: Practice articulating how you ensure consistency when working with established brand rules.

• Remote Collaboration: Think about how you would communicate effectively with a remote team, manage feedback, and ensure project clarity.

• Time Management Strategies: Be ready to explain your methods for prioritizing tasks when faced with a high volume of requests.

📝 Enhancement Note: The emphasis on "production design" means the portfolio review will scrutinize the candidate's ability to execute, not just create. Candidates should prepare to walk through specific examples demonstrating their workflow, problem-solving within constraints, and efficiency.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in:

  • Adobe Illustrator: For vector-based graphics, logos, and layout elements.
  • Adobe Photoshop: For image editing, manipulation, and raster graphics.
  • Adobe InDesign: For page layout, particularly for multi-page documents like menus and brochures.

• Template-Based Design Platforms: While not explicitly stated, familiarity with how templates function within these programs or other design software is key.

Analytics & Reporting:

CRM & Automation:

• Not directly specified, but the Traffic Coordinator likely uses a project management or CRM-like system to manage requests. Familiarity with such systems would be beneficial.

• Canva, Microsoft PowerPoint/Office: Mentioned as preferred tools, indicating potential use for simpler marketing collateral or presentations.

📝 Enhancement Note: The core technical requirement is a strong command of the Adobe Creative Suite, specifically for production purposes. The ability to work with layered files and templates within these programs is paramount. Familiarity with Canva or PowerPoint is a plus, suggesting a range of design needs from professional to more basic.

👥 Team Culture & Values

Operations Values:

• Reliability & Dependability: Crucial for a role supporting a franchise network that relies on consistent, timely updates.

• Attention to Detail: Essential for ensuring accuracy in menus, pricing, and branding across numerous locations.

• Efficiency & Productivity: A strong emphasis on handling high volumes of work promptly and effectively.

• Collaboration & Teamwork: The ability to work seamlessly with a remote team, receive feedback constructively, and contribute to shared goals.

• Adaptability & Flexibility: Willingness to adjust to changing flavor rotations, marketing initiatives, and feedback from the team.

Collaboration Style:

• Remote & Digital: Collaboration primarily occurs through digital channels like email, instant messaging, and potentially video calls.

• Brief-Driven: Workflows are initiated by briefs from the Traffic Coordinator, requiring clear understanding and execution.

• Feedback-Oriented: Openness to receiving and implementing feedback from the marketing team is a key aspect of the collaborative process.

• Process-Focused: The team likely values structured processes for request management, design execution, and asset delivery to maintain operational smoothness.

📝 Enhancement Note: The company culture, as inferred from the role description, values operational excellence, process adherence, and reliable execution. For a franchise model, consistency and efficiency are paramount. The remote nature necessitates a culture of trust, clear communication, and proactive problem-solving.

⚡ Challenges & Growth Opportunities

Challenges:

• Time Zone Difference: Working 1-2 hours overlap with U.S. Eastern Time means potentially working late evenings or early mornings in the Philippines to align with the U.S. team's core hours.

• High-Volume Production: Managing a consistent flow of 70-100 design requests per week can be demanding and requires strong organizational and time management skills to avoid burnout.

• Maintaining Consistency: Ensuring absolute brand consistency across numerous assets and franchise locations, especially with frequent updates, requires meticulous attention to detail.

• Remote Communication Nuances: Navigating potential communication barriers or misunderstandings inherent in a fully remote, international team setting.

Learning & Development Opportunities:

• Advanced Adobe Suite Techniques: Opportunity to deepen expertise in specific functions or workflows within Illustrator, Photoshop, and InDesign relevant to high-volume production.

• Brand Management Best Practices: Gaining practical experience in applying and maintaining brand guidelines for a large franchise network.

• Workflow Optimization: Learning about efficient design operations and project management methodologies used by U.S. companies.

• Exposure to Franchise Marketing: Understanding the unique marketing challenges and strategies for multi-location retail franchises.

📝 Enhancement Note: The primary challenge is balancing the demanding workload and time zone requirements with the need for high-quality, consistent output. Growth opportunities lie in mastering efficient production workflows and gaining specialized experience in franchise marketing operations.

💡 Interview Preparation

Strategy Questions:

• "Describe your experience working with established brand guidelines and templates. How do you ensure consistency across multiple design assets?" (Focus on process and attention to detail).

• "Walk me through your process for handling a high volume of design requests. How do you prioritize and manage your time effectively?" (Highlight organizational skills and workflow management).

• "How do you approach receiving and implementing feedback on your designs, especially from a remote team?" (Emphasize collaboration and adaptability).

Company & Culture Questions:

• "What interests you about working for a U.S.-based ice cream franchise, and how do you see your production design skills contributing to their success?" (Show enthusiasm for the brand and understanding of the role's impact).

• "How do you stay organized and productive when working remotely, and what strategies do you use to communicate effectively with a distributed team?" (Demonstrate self-discipline and communication skills).

Portfolio Presentation Strategy:

• Focus on Process: For each portfolio piece, explain not just the final output but also your process: how you interpreted the brief, which tools you used, how you applied brand guidelines, and how you managed revisions.

• Highlight Production Examples: Select projects that best demonstrate your production design capabilities, template work, and high-volume handling.

• Quantify Achievements: If possible, use metrics to describe the impact of your work (e.g., "updated X number of assets per week," "maintained 100% brand compliance across Y campaigns").

• Be Ready for Live Editing: Be prepared for a potential live design exercise where you might be asked to make a quick edit to a provided file, demonstrating your proficiency in Adobe Suite and your ability to think on your feet.

📝 Enhancement Note: Interview preparation should heavily lean into demonstrating practical execution skills, process adherence, and reliability. Candidates must be ready to articulate their workflow, problem-solving approaches, and ability to thrive in a high-volume, remote, and time-zone-constrained environment.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Ensure your resume and portfolio are tailored to highlight your production design experience, proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign), and experience working within brand guidelines and templates.

• Resume Optimization: Clearly list your years of experience, specific software skills, and any relevant industry experience (retail, franchise, F&B). Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, time management strategies for high-volume work, and your approach to remote collaboration. Be ready to discuss the U.S. Eastern Time overlap.

• Company Research: Familiarize yourself with the general operations of a franchise system and the typical marketing needs of a retail or food service business. Understand the value of consistent branding across multiple locations.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions. The stated salary of $8/hour is a critical factor to consider in relation to the required experience and time zone commitment.