Graphic Designer & Brand Creative Coordinator

📍 Job Overview

Job Title: Graphic Designer & Brand Creative Coordinator

Company: Leisure Hotels LLC

Location: Baxter, Minnesota, United States

Job Type: Full-Time

Category: Marketing & Creative Operations

Date Posted: 2026-03-31

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Spearhead the visual identity and creative output for all Leisure Hotels & Resorts properties, ensuring brand consistency.

• Develop high-impact marketing materials across digital, print, signage, events, and on-property experiences.

• Define, maintain, and enforce brand visual standards, including the creation and documentation of brand guidelines.

• Translate campaign strategies into compelling visual designs for seasonal campaigns, weddings, events, golf promotions, F&B activations, and holiday experiences.

📝 Enhancement Note: This role sits at the intersection of Brand Management and Creative Production, requiring a strong understanding of visual identity systems and their application across diverse marketing channels within the hospitality industry. The emphasis on "Brand Creative Coordinator" suggests a dual focus on both strategic brand oversight and hands-on creative execution.

📈 Primary Responsibilities

• Brand & Visual Identity Leadership:

  • Define, maintain, and enforce brand visual standards across all Leisure Hotels & Resorts properties.
  • Create and meticulously maintain comprehensive brand guidelines documentation.
  • Ensure absolute brand consistency across all digital platforms, print collateral, and on-property guest experiences.
  • Support and ensure compliance for gift shop/apparel branding initiatives.

• Campaign Creative Development:

  • Design compelling visual assets for a wide range of marketing campaigns, including seasonal initiatives, weddings and events, golf promotions, F&B activations, and holiday experiences.
  • Effectively translate abstract campaign strategies into tangible, high-impact visual narratives.
  • Collaborate closely with the Social Media Manager to ensure cohesive and integrated campaign rollouts across all channels.
  • Develop innovative creative concepts for large-scale strategic initiatives, such as property rebrands or significant website refreshes.

• Digital & Print Production:

  • Design a variety of digital assets, including social media graphics, ad creatives, and email graphics.
  • Produce essential print materials such as menus, maps, brochures, rack cards, signage, trade show displays, and sales presentations.
  • Prepare print-ready files with precision and coordinate effectively with external printing vendors.
  • Conduct thorough quality control checks on all printed materials to ensure adherence to brand standards and production quality.

• Asset & Library Management:

  • Develop and maintain standardized design templates to