Global Training Content Design Manager

📍 Job Overview

Job Title: Global Training Content Design Manager Company: Burberry Location: London, England, United Kingdom Job Type: Full-Time Category: Learning & Development / Operations (GTM Enablement) Date Posted: January 14, 2026 Experience Level: 2-5 Years Remote Status: On-site

🚀 Role Summary

• Leads the creation and delivery of engaging, commercially focused training programs designed to inspire global retail teams and achieve key business objectives.
• Manages the end-to-end training content design and delivery workflow, from conceptualization to implementation, ensuring brand consistency and adherence to adult learning methodologies.
• Acts as an expert user and administrator for key learning creation tools, including the Burberry Training App (RSpace), ensuring its operational efficiency and effective utilization.
• Drives continuous improvement in training visual design, content effectiveness, and overall learning experience through data analysis and feedback integration.
• Facilitates Train-the-Trainer (TTT) sessions and collaborates closely with global training teams and cross-functional stakeholders to ensure cohesive and impactful learning initiatives.

📝 Enhancement Note: While the title is "Global Training Content Design Manager," the responsibilities and required experience (3+ years) suggest a role that is more focused on execution and design within the learning and development function, rather than a senior management position. It aligns closely with a Senior Learning Designer or Training Content Specialist role within a GTM (Go-To-Market) enablement context, focusing on the operational aspects of creating and deploying training content that directly impacts commercial goals.

📈 Primary Responsibilities

• Training Content Design & Development:
  • Lead the conceptualization, design, and development of comprehensive retail training programs, including in-store activities, seasonal product training, onboarding modules, films, and conference materials.
  • Ensure all training content is visually captivating, aligns with Burberry's brand identity, and effectively communicates the brand’s visual language and tone of voice.
  • Proactively identify and implement opportunities to enhance the visual design, content structure, and overall learning experience of existing and new training initiatives.
• Training Content Management & Workflow Optimization:
  • Master and manage the backend operations of the Burberry Training App (RSpace), including scripting, maintenance, and troubleshooting to ensure seamless functionality.
  • Oversee the meticulous end-to-end training content delivery workflow, encompassing conceptualization, creation, review cycles, translation management, and final implementation.
  • Maintain and update the training content roadmap, tracking progress and identifying efficiencies to streamline the content development process.
  • Provide administrative support for the training function, including reporting and managing tasks when team members are unavailable, ensuring operational continuity.
• Training Delivery, Engagement & Performance Analysis:
  • Collaborate effectively with central cross-functional teams (e.g., Marketing, Product, Retail Operations) to ensure training content is aligned with business strategies and receives necessary approvals.
  • Partner closely with global training teams (internal clients) to gather feedback, incorporate ideas, and foster strong working relationships.
  • Support and lead Train-the-Trainer (TTT) sessions for retail leadership and training teams, confidently presenting new materials, explaining objectives, and providing localization guidance.
  • Conduct strategic store visits to build relationships with store leaders and retail teams, observe training application, and identify opportunities for future content development.
  • Continuously review and analyze feedback and analytics from the training app and programs to inform future content iterations and strategic adjustments.
• Brand Consistency & Visual Language:
  • Develop and maintain a deep understanding of Burberry's established visual language and tone of voice, ensuring its consistent and seamless integration across all training materials.
  • Uphold brand integrity by ensuring all created content adheres strictly to Burberry's brand guidelines and standards.

📝 Enhancement Note: The role emphasizes a blend of creative content design and operational management of learning platforms. The responsibilities highlight a need for someone who can not only design engaging content but also understand the technical aspects of a learning management system (RSpace) and manage the entire content lifecycle. This requires a strong operational mindset focused on process efficiency and effective delivery of GTM enablement materials.

🎓 Skills & Qualifications

Education:

• While no specific degree is mandated, a Bachelor's degree in Education, Instructional Design, Graphic Design, Communications, or a related field is often preferred for learning design roles.

Experience:

• Minimum of 3 years of professional experience in a dedicated learning design, instructional design, or training content development role.
• Direct experience within the retail sector, either from a shop floor perspective or a retail operations/support function, is highly valuable.

Required Skills:

• Learning Design Expertise: Proven ability to design and develop engaging and effective learning materials using adult learning methodologies to drive commercial success.
• Content Creation & Visual Design: Strong command of design principles and proficiency with design tools such as Adobe Creative Suite, Canva, and video production tools.
• Learning Technology Proficiency: Demonstrated experience with learning management systems (LMS) or training software, including scripting and administration (specifically RSpace knowledge is a plus).
• Microsoft Office Suite: Advanced proficiency in PowerPoint for presentations, Excel for data analysis and reporting, and SharePoint for content management and collaboration.
• Cross-Functional Collaboration: Proven ability to work effectively with diverse teams across different departments (e.g., Marketing, Product, Retail Operations).
• Stakeholder Management: Skilled in managing expectations, gathering requirements, and communicating effectively with various internal stakeholders.
• Communication Skills: Excellent written and verbal communication skills, with the ability to articulate complex ideas clearly and persuasively.
• Organizational & Time Management: Exceptional organizational skills and the ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines consistently.
• Problem-Solving: A keen problem-solving aptitude, with a proactive and curious approach to learning and finding effective solutions.

Preferred Skills:

• Experience with specific learning authoring tools beyond basic design software (e.g., Articulate Storyline, Adobe Captivate).
• Familiarity with content management systems (CMS) or digital asset management (DAM) systems.
• Experience in global training deployment and localization strategies.
• Understanding of retail KPIs and how training content can directly influence them.

📝 Enhancement Note: The emphasis on specific tools like "Adobe, Canva, video production tools" and "learning management systems or other training software" indicates a need for hands-on technical skills. The "3+ years experience" suggests candidates who are beyond entry-level and can demonstrate a solid track record of designing and managing training content independently. The mention of "scripting with learning management systems" is a critical technical requirement for managing RSpace.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Learning Design Case Studies: Showcase a minimum of 2-3 detailed case studies demonstrating the end-to-end process of designing and developing significant training programs. Each case study should clearly articulate the business objective, target audience, design approach, tools used, and measurable outcomes.
• Visual Design Examples: Include samples of visually compelling training materials, such as e-learning modules, presentation slides, infographics, short videos, or interactive elements, that highlight your ability to translate brand identity into effective learning content.
• System Implementation Examples: If possible, provide examples or descriptions of how you have utilized or managed learning management systems (LMS) or other training platforms like RSpace, showcasing your understanding of their operational capabilities.
• Process Improvement Demonstrations: Highlight instances where you have identified and implemented improvements in training content workflows, delivery methods, or feedback mechanisms, demonstrating your operational efficiency mindset.

Process Documentation:

• Workflow Design & Optimization: Be prepared to discuss your process for mapping out and optimizing training content development workflows, from initial needs assessment to final deployment and evaluation. This includes outlining steps for content creation, review, localization, and distribution.
• System Administration & Maintenance: Demonstrate an understanding of the administrative aspects of managing learning technologies, including user management, content uploading, reporting, and basic troubleshooting within an LMS environment.
• Measurement & Performance Analysis: Show how you incorporate feedback loops and data analytics into your design process to measure the effectiveness of training, identify areas for improvement, and demonstrate ROI.

📝 Enhancement Note: For a role focused on content design and management within a specific learning platform (RSpace), a portfolio demonstrating hands-on experience with learning technologies and a structured approach to content creation and workflow management is crucial. Candidates should be ready to showcase how they translate business needs into effective, branded learning experiences and manage the operational aspects of their delivery.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a Global Training Content Design Manager with 3-5 years of experience in London, the estimated salary range is between £45,000 and £60,000 per annum. This range accounts for the specific responsibilities in learning design, content management, and the operational aspects of managing a learning app, as well as the cost of living in London.

Benefits:

• Competitive salary and bonus potential.
• Generous annual leave allowance.
• Comprehensive health and wellness programs.
• Employee discount on Burberry products.
• Pension scheme and life assurance.
• Opportunities for professional development and training.
• Access to employee assistance programs.

Working Hours:

• Standard full-time working hours are typically 40 hours per week. While the role is on-site in London, there may be an expectation for some flexibility to accommodate global team collaboration or critical project deadlines.

📝 Enhancement Note: Salary is estimated based on typical UK fashion/luxury retail L&D roles in London, considering the specified experience level and the blend of design and operational responsibilities. Actual compensation will be determined by the candidate's specific qualifications and experience.

🎯 Team & Company Context

🏢 Company Culture

Industry: Luxury Fashion Retail Company Size: Large (10,000+ employees) Founded: 1856 Company Description: Burberry is a global luxury fashion house, known for its iconic trench coat, distinctive check pattern, and commitment to innovation and creativity. The company operates a global retail network, with a strong online presence, catering to a discerning international customer base. Their purpose is to "unlock the power of imagination to push boundaries and open new possibilities."

Team Structure:

• The Global Training Content Design Manager will likely be part of a broader Global Learning & Development or Human Resources team.
• This team is responsible for developing and implementing learning strategies across the organization, with a focus on retail enablement.
• The role will involve close collaboration with various functions, including Retail Operations, Marketing, Product Development, and potentially IT for system support.
• Reporting is likely to a Head of Learning & Development or a Senior L&D Manager.

Methodology:

• Data-Driven Learning: The team likely employs data analytics to measure training effectiveness and inform content decisions, leveraging feedback and key performance indicators (KPIs).
• Agile Content Development: A structured yet flexible approach to content creation, allowing for iterative improvements and adaptation to business needs, especially for seasonal product launches.
• Brand-Centric Approach: All learning initiatives are designed to reinforce Burberry's brand values, aesthetic, and customer experience standards.
• Global Consistency with Local Relevance: Developing core training content that can be effectively localized and adapted for different markets and regions.

Company Website: https://www.burberry.com/

📝 Enhancement Note: Burberry's emphasis on creativity, imagination, and pushing boundaries suggests a dynamic and innovative work environment. The "Global Training Content Design Manager" role is central to translating this ethos into actionable learning for their retail teams, directly impacting the customer experience and commercial success in a competitive luxury market.

📈 Career & Growth Analysis

Operations Career Level: This role sits at an intermediate level within the Learning & Development function, bridging hands-on content design with operational management of learning systems. It's a role that requires both creative skill and a systematic, process-oriented approach, aligning with GTM enablement operations.

Reporting Structure: The role typically reports to a senior leader within the Global Learning & Development team, such as a Head of L&D or a Senior L&D Manager. This provides exposure to strategic L&D planning and execution.

Operations Impact: The primary impact of this role is on the effectiveness and efficiency of Burberry's global retail teams. By designing and delivering engaging, commercially focused training, the manager directly influences:

• Sales Performance: Improved product knowledge, selling skills, and brand understanding can lead to increased conversion rates and average transaction value.
• Customer Experience: Consistent brand messaging and service standards delivered through training enhance the luxury customer experience.
• Operational Efficiency: Streamlined onboarding and ongoing training reduce ramp-up time for new staff and ensure consistent operational execution in stores.
• Brand Advocacy: Empowered and well-trained staff become stronger brand ambassadors.

Growth Opportunities:

• Senior Learning Designer/Manager: Progression to a more senior role with increased strategic input, team leadership, and ownership of larger learning initiatives.
• Learning Technology Specialist: Deepening expertise in learning platforms, potentially moving into a role focused on L&D technology strategy and implementation.
• GTM Enablement Lead: Transitioning into a broader GTM enablement role, overseeing sales and retail training strategies across multiple departments.
• Specialization: Developing expertise in specific areas like digital learning, performance consulting, or instructional design for complex product launches.

📝 Enhancement Note: This role offers a solid foundation in GTM enablement operations within a renowned luxury brand. The combination of creative design and system management provides a unique skill set that is highly transferable within the retail and operations sectors, offering clear pathways for career advancement.

🌐 Work Environment

Office Type: The role is based in Burberry's London office, which is likely a modern, corporate environment designed to foster collaboration and innovation. Expect a professional setting that reflects the brand's luxury status.

Office Location(s): London, England, United Kingdom. Specific office details would be provided upon inquiry or during the interview process.

Workspace Context:

• Collaborative Environment: The office space will likely feature open-plan areas, meeting rooms, and potentially dedicated spaces for creative work, encouraging interaction with colleagues from L&D and other departments.
• Technology & Tools: Access to state-of-the-art technology, including the necessary software for content design (Adobe, Canva), presentation tools (PowerPoint), and essential learning platforms (RSpace), will be provided.
• Team Interaction: Regular opportunities to connect with the L&D team, cross-functional partners, and potentially retail leadership through meetings, workshops, and store visits.

Work Schedule: The role is on-site, requiring regular attendance at the London office. Standard working hours apply, but flexibility might be expected for global project coordination or critical deadlines.

📝 Enhancement Note: The on-site nature of the role in a major global city like London suggests a dynamic, fast-paced environment. The emphasis on collaboration and brand values indicates a culture where teamwork and a shared vision are paramount for success.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review your application and resume, focusing on relevant experience in learning design, retail, and technical tool proficiency.
• Portfolio Review & Presentation: You will likely be asked to submit a portfolio showcasing your best work. Be prepared to walk through 1-2 key case studies, explaining your design process, the tools you used, and the impact of your work.
• Skills-Based Interview: Expect questions assessing your understanding of adult learning methodologies, stakeholder management, problem-solving abilities, and your familiarity with the tools mentioned (PowerPoint, design software, LMS).
• Situational & Behavioral Questions: Questions will focus on how you handle cross-functional collaboration, manage feedback, deal with challenges, and maintain brand consistency.
• Final Interview: Potentially with a senior leader, focusing on cultural fit, strategic thinking, and long-term vision for training at Burberry.

Portfolio Review Tips:

• Curate Strategically: Select projects that best demonstrate your skills in learning design, visual content creation, and operational management of training. Prioritize projects with clear business objectives and measurable results.
• Showcase the Process: For each project, detail your role, the problem you solved, your design process (including research and ideation), the tools you employed, and the outcomes achieved. Quantify results where possible (e.g., improved scores, faster onboarding, increased sales).
• Highlight Brand Alignment: If you have examples from other fashion or luxury brands, emphasize how you adapted your design approach to meet specific brand guidelines and target audiences.
• Demonstrate Technical Proficiency: Include examples of your work with LMS platforms, e-learning modules, or interactive content that showcase your technical capabilities.
• Tell a Story: Structure your portfolio presentation as a narrative for each project, making it engaging and easy for interviewers to follow your thought process.

Challenge Preparation:

• Design Scenario: You might be given a hypothetical scenario (e.g., design a short training module for a new product launch) and asked to outline your approach, key content points, and delivery method.
• Tool Proficiency Test: Be ready to discuss your experience with specific tools and potentially demonstrate your ability to use certain features in PowerPoint or other design software.
• Process Mapping: Prepare to discuss how you would map out a workflow for creating and deploying a new global training program, including key milestones and stakeholder touchpoints.

📝 Enhancement Note: A strong portfolio is critical for this role. It serves as tangible proof of your design capabilities and operational understanding. Interviewers will be looking for not just creative output but also a structured, data-informed approach to learning design and delivery.

🛠 Tools & Technology Stack

Primary Tools:

• Learning Management System (LMS): RSpace (Burberry Training App) - requires expertise in backend operations, scripting, maintenance, and troubleshooting.
• Presentation Software: Microsoft PowerPoint (Advanced proficiency required for creating engaging training modules and presentations).
• Design Software: Adobe Creative Suite (e.g., Photoshop, Illustrator), Canva (for visual content creation, infographics, and quick designs).
• Video Production Tools: Proficiency in video editing software for creating training films and multimedia content.

Analytics & Reporting:

• LMS Analytics: Ability to extract and interpret data from RSpace to measure training completion rates, user engagement, and learning effectiveness.
• Microsoft Excel: For data analysis, creating reports, and tracking progress on the training content roadmap.
• Dashboard Tools (Potentially): Familiarity with business intelligence or dashboarding tools for visualizing training metrics and KPIs.

CRM & Automation:

• CRM (Indirect): While not a direct CRM role, understanding how training impacts CRM data (e.g., sales performance metrics) is beneficial.
• Workflow Automation (General): Familiarity with automating repetitive tasks within content creation or delivery processes.
• Collaboration Platforms: Microsoft SharePoint for content management and team collaboration.

📝 Enhancement Note: RSpace is a critical platform for this role. Candidates must highlight any experience with LMS administration, backend operations, or scripting. Proficiency in Adobe Creative Suite and video production tools is also essential for the design aspect, alongside strong PowerPoint and Excel skills for operational tasks and reporting.

👥 Team Culture & Values

Operations Values:

• Creativity & Imagination: Embracing Burberry's core purpose to push boundaries and open new possibilities through innovative learning solutions.
• Excellence & Quality: Maintaining the highest standards in content design and delivery to reflect the luxury brand's reputation.
• Collaboration & Partnership: Working effectively with global teams and stakeholders to achieve shared objectives and ensure seamless training implementation.
• Commercial Acumen: Designing and delivering training that directly contributes to driving key commercial goals and business results.
• Curiosity & Continuous Learning: A proactive approach to learning new methodologies, tools, and trends in learning design and retail operations.

Collaboration Style:

• Cross-Functional Integration: Actively engaging with departments like Marketing, Product, and Retail Operations to ensure training content is aligned, relevant, and impactful.
• Feedback-Driven Improvement: Open to constructive feedback from internal clients and end-users, using it to iterate and improve training materials and processes.
• Knowledge Sharing: Contributing to a culture of sharing best practices and insights within the L&D team and across the wider organization.

📝 Enhancement Note: Burberry's culture likely emphasizes a blend of creative flair and operational rigor. The L&D team is expected to embody these values, creating learning experiences that are both inspiring and effective in driving business outcomes within the luxury retail context.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Commerciality: The primary challenge will be to create visually stunning and engaging content that also directly drives measurable commercial results.
• Global Consistency vs. Local Adaptation: Ensuring that core training programs maintain brand integrity while being relevant and adaptable to diverse global retail markets and languages.
• Keeping Pace with Retail Trends: Continuously updating training content to reflect evolving product lines, seasonal collections, and customer engagement strategies in the fast-paced fashion industry.
• Mastering Learning Technology: Becoming deeply proficient in RSpace and other tools to maximize their potential for content delivery and user engagement.
• Stakeholder Alignment: Navigating diverse stakeholder needs and priorities to ensure buy-in and effective collaboration on training initiatives.

Learning & Development Opportunities:

• Advanced Instructional Design: Opportunities to deepen expertise in cutting-edge instructional design techniques and e-learning development.
• Learning Technology Specialization: Gaining in-depth knowledge of learning platform administration, customization, and integration.
• Retail Operations Insights: Enhanced understanding of retail KPIs, sales strategies, and customer experience best practices through close collaboration with retail teams.
• Brand & Product Immersion: Deep dive into Burberry's product lines, brand heritage, and strategic initiatives, providing rich context for training content.
• Leadership Potential: Development pathways towards senior L&D roles, potentially leading teams or managing broader enablement strategies.

📝 Enhancement Note: This role presents a significant opportunity to grow within a prestigious brand by tackling complex challenges in GTM enablement. The dual focus on creative design and operational management of learning technology offers a unique development path.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a new onboarding program for retail associates at Burberry, considering our brand values and commercial objectives?" (Focus on process, methodology, and brand alignment).
• "Describe a time you had to manage conflicting feedback from multiple stakeholders on a training project. How did you resolve it?" (Focus on stakeholder management and negotiation skills).
• "How do you ensure that training content is not only visually appealing but also demonstrably drives key commercial metrics like sales conversion or average transaction value?" (Focus on ROI and impact measurement).

Company & Culture Questions:

• "What excites you about Burberry's brand and how do you see yourself contributing to our purpose of unlocking the power of imagination?" (Focus on cultural fit and brand understanding).
• "How do you stay updated on the latest trends in luxury retail and learning design?" (Focus on continuous learning and industry awareness).
• "Describe your experience with learning management systems. What are the critical operational aspects of managing an LMS like RSpace?" (Focus on technical and operational skills).

Portfolio Presentation Strategy:

• Structure is Key: For each case study, clearly outline the challenge, your solution (process and content), the tools used, and the results. Use visual aids effectively.
• Quantify Impact: Wherever possible, use numbers and data to demonstrate the success of your projects (e.g., X% increase in engagement, Y% improvement in knowledge retention, Z% faster onboarding).
• Highlight Brand Integration: Emphasize how you translated brand identity, tone, and visual language into your learning designs, especially if you have luxury retail experience.
• Showcase Technical Skills: Be prepared to discuss your hands-on experience with RSpace, Adobe Suite, video tools, and PowerPoint, perhaps even demonstrating a feature or two if appropriate.
• Articulate Your Process: Explain your thought process behind design decisions, content structure, and choice of delivery methods.

📝 Enhancement Note: Interviewers will be assessing your ability to blend creative design with operational efficiency, your understanding of adult learning principles, your technical proficiency with relevant tools, and your cultural alignment with Burberry's brand and values. A well-prepared portfolio and thoughtful answers to strategy questions are essential.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Burberry careers website.
• Portfolio Customization: Tailor your resume and cover letter to highlight your most relevant experience in learning design, retail, content management, and proficiency with tools like RSpace, Adobe Creative Suite, and PowerPoint.
• Resume Optimization: Ensure your resume clearly showcases quantifiable achievements related to training development, process improvement, and commercial impact. Use keywords from the job description.
• Interview Preparation: Practice articulating your experience using the STAR method (Situation, Task, Action, Result) for behavioral questions. Prepare to present your portfolio and discuss your approach to content design and LMS management.
• Company Research: Thoroughly research Burberry's brand, values, recent campaigns, and their approach to customer experience. Understand how training content plays a role in achieving their business objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.