Full-Time In-House Graphic Designer
š Job Overview
Job Title: Full-Time In-House Graphic Designer Company: James Pascoe Group (Prouds The Jewellers, Goldmark, Angus & Coote) Location: Summer Hill, Sydney NSW, Australia Job Type: Full-Time Category: Marketing Operations / Creative Services Date Posted: 05 February 2026 Experience Level: 2-5 years Remote Status: On-site
š Role Summary
- Design and produce a range of digital and print marketing collateral to support iconic Australian retail brands.
- Ensure brand consistency and adherence to guidelines across all creative assets for campaigns.
- Collaborate with the Marketing Team to develop and finalize artwork that drives sales and builds brand equity.
- Utilize a commercial approach to design, focusing on creating effective assets for retail environments.
- Manage design tasks efficiently within a fast-paced, team-oriented support office setting.
š Enhancement Note: This role, while primarily creative, sits within a marketing operations context, requiring a strong understanding of commercial objectives and brand consistency for retail sales. The emphasis on producing "mechanical files" and "pre-press/print production" indicates a need for operational rigor in the creative process.
š Primary Responsibilities
- Design and create digital media assets, including website banners, digital advertisements, social media graphics, and email marketing (EDMs).
- Develop and prepare graphical assets for in-store Point of Sale (POS) displays and promotional materials.
- Resize graphics and prepare digital assets, including simple animated GIFs, based on approved campaign concepts.
- Ensure strict adherence to all JPL Group brand identity guidelines, maintaining overall consistency for each marketing campaign.
- Produce accurate, error-free mechanical files using Adobe Creative Suite, InDesign, and Acrobat, ready for print or digital deployment.
- Review and interpret job instructions (written and verbal), proactively seeking clarification to ensure successful job completion.
- Conduct thorough quality checks on all work before submission for feedback and approval.
- Maintain organized and efficient filing systems for all creative assets and project files.
- Undertake ad-hoc design tasks and administrative duties as requested by the Marketing Team.
- Participate actively in office life, including supporting stock replenishment for stores as part of team contribution.
š Enhancement Note: The responsibilities highlight a need for operational efficiency and process adherence within a creative function. The mention of "preparing digital assets," "producing accurate, error-free mechanical files," and "maintaining good filing systems" points to a requirement for systematic workflow management, crucial for operations-focused candidates.
š Skills & Qualifications
Education:
- Graphic Design Qualification (Certification or Degree)
Experience:
- Minimum of 2 years of proven experience in a similar graphic design or marketing support role.
- Experience in retail marketing is highly desirable.
Required Skills:
- High accuracy, exceptional attention to detail, and a commitment to quality control.
- Proficiency in Adobe Creative Suite, specifically InDesign and Adobe Acrobat.
- Strong understanding and ability to use Adobe Photoshop.
- Proven ability to design and create EDMs (Electronic Direct Mail).
- Strong organizational skills with a demonstrated ability to meet deadlines.
- Excellent time management and multitasking capabilities.
- Ability to work independently and collaboratively as part of a team.
- Proficient Mac skills, including basic backup and maintenance.
Preferred Skills:
- Experience with Adobe Illustrator is advantageous.
- Understanding of pre-press and print production processes.
- Experience in building digital assets, including animated GIFs.
- Commercial approach to design, understanding how creative impacts sales.
š Enhancement Note: The emphasis on a "commercial approach to design," "retail marketing experience," and "understanding of pre-press and print production" suggests the ideal candidate will possess a blend of creative talent and operational awareness, aligning with a Go-To-Market (GTM) or Marketing Operations mindset.
š Process & Systems Portfolio Requirements
Portfolio Essentials:
- Showcase a variety of digital and print design projects relevant to retail marketing.
- Include examples of EDMs, website banners, social media assets, and POS materials.
- Demonstrate proficiency in preparing files for print and digital deployment (e.g., mechanical files, optimized web assets).
- Highlight projects where design directly contributed to sales or brand objectives.
- Evidence of adhering to brand guidelines and maintaining consistency across multiple assets for a single campaign.
Process Documentation:
- Present case studies or examples that illustrate your workflow from brief to final asset delivery.
- Show examples of how you manage feedback and revisions to ensure accuracy and efficiency.
- Detail your approach to quality control and error checking before final output.
- Demonstrate understanding of asset management and file organization.
š Enhancement Note: For operations roles, a portfolio is often expected to demonstrate not just creative output, but the process behind it. This includes how the candidate manages workflows, ensures quality, adheres to brand standards, and delivers assets efficiently, mirroring operational excellence.
šµ Compensation & Benefits
Salary Range:
- As an estimate for a Graphic Designer with 2-5 years of experience in Sydney, NSW, Australia, the typical salary range would be AUD $60,000 - $85,000 per annum. This is based on industry benchmarks for similar roles in major Australian cities, considering the cost of living and the specific requirements of a full-time, on-site position within a large retail group.
Benefits:
- Opportunity to work with iconic Australian retail brands (Prouds, Goldmark, Angus & Coote).
- Supportive team environment within a fast-paced marketing department.
- Convenient office location in Summer Hill, Sydney, with proximity to public transport.
- Potential for involvement in diverse marketing campaigns and creative projects.
- Contribution to a large, established retail group with a strong national presence.
- Potential for professional development and skill enhancement within a corporate setting.
Working Hours:
- Standard full-time hours, likely 9:00 AM to 5:00 PM, Monday to Friday.
- Totaling approximately 40 hours per week.
š Enhancement Note: Since the original listing does not specify salary, an estimated range based on industry standards for Sydney, Australia, for a role with 2-5 years of experience in Graphic Design within the retail sector has been provided. This is a common practice for enhancing job descriptions to provide candidates with better context.
šÆ Team & Company Context
š¢ Company Culture
Industry: Retail (Jewellery and Consumer Products) Company Size: Large (4,000+ employees across the James Pascoe Group) Founded: The James Pascoe Group has a long history, with individual brands like Prouds dating back over 100 years. This indicates a stable, established organization with deep roots in the Australian retail landscape.
Team Structure:
- The Graphic Designer will be part of a small, fast-paced marketing team at the Summer Hill Support Office.
- This role will likely report to a Marketing Manager or Senior Marketing Specialist.
- Close collaboration with other marketing team members, as well as potentially with retail operations, merchandising, and e-commerce teams.
Methodology:
- Emphasis on creating commercially effective design solutions that support sales objectives.
- Strong focus on maintaining brand consistency and adhering to established brand guidelines across all touchpoints.
- Data-driven approach to marketing, where design assets are expected to perform and contribute to measurable outcomes.
- Collaborative workflow, involving feedback loops with the marketing team and potentially other departments.
Company Website: https://jpl.group/
š Enhancement Note: The company's scale and long history suggest a structured environment with established processes, but also a need for adaptability within its marketing operations to keep pace with retail trends. The "small, fast-paced team" implies a dynamic work environment where individual contributions are visible.
š Career & Growth Analysis
Operations Career Level: This role represents an entry to mid-level position within the marketing and creative services function. It's a crucial role for operationalizing brand messaging and campaign execution.
Reporting Structure: The Graphic Designer will report to a manager within the Marketing department at the Summer Hill Support Office. This structure allows for direct guidance and oversight on creative projects and brand adherence.
Operations Impact: The Graphic Designer's work directly impacts the visual presentation of the JPL Group's brands to a national customer base. Effective design for POS, digital ads, and EDMs is critical for driving foot traffic to stores and online sales, directly influencing revenue. Ensuring brand consistency across 440+ stores and multiple digital platforms is a significant operational achievement.
Growth Opportunities:
- Specialization: Develop deeper expertise in specific areas like digital asset creation, animation, or EDM design.
- Brand Management: Progress to a role with more responsibility for specific brand visual identities or campaign conceptualization.
- Marketing Operations: Transition into a broader marketing operations role that manages creative workflows, vendor relationships, and campaign execution processes.
- Team Leadership: Potentially move into a Senior Graphic Designer or Art Director role, mentoring junior designers and managing larger projects.
š Enhancement Note: For operations professionals, understanding how a creative role contributes to broader GTM strategy and operational efficiency is key. This role offers a pathway to understanding the operational execution of marketing campaigns within a large retail organization.
š Work Environment
Office Type: On-site, Support Office environment. Office Location(s): Summer Hill, Sydney NSW, Australia. The office is described as being within walking distance of public transport, suggesting accessibility for commuters.
Workspace Context:
- Working within a "small fast-paced team" indicates a collaborative and potentially demanding environment.
- Proximity to public transport facilitates daily commutes for the on-site role.
- The role involves active participation in office life, suggesting a team-oriented atmosphere.
- The "Support Office" environment implies a central hub for operational and administrative functions supporting the wider retail network.
Work Schedule:
- Full-time, on-site position, typically Monday to Friday.
- The description implies a standard working week, allowing for structured work and consistent engagement with the team and ongoing projects.
š Enhancement Note: An on-site role in a support office environment for a large retail group typically means a structured workday with opportunities for direct collaboration and clear separation between work and personal life, which can be beneficial for managing complex operational tasks.
š Application & Portfolio Review Process
Interview Process:
- Initial Application: Submit resume and potentially a cover letter.
- Portfolio Review: Candidates will likely be asked to provide a portfolio showcasing relevant design work. This is a critical screening step.
- First Interview: May involve meeting with the hiring manager (Marketing Manager) to discuss experience, skills, and cultural fit. Questions will likely focus on design approach, retail experience, and problem-solving.
- Design Task/Challenge: A practical exercise may be given to assess design skills, adherence to briefs, and efficiency under time constraints. This could involve creating a specific asset or revising an existing one.
- Second Interview: Potentially with senior marketing leadership or HR to finalize selection and discuss terms.
Portfolio Review Tips:
- Curate for Relevance: Select projects that best demonstrate your ability to create retail marketing assets (digital and print), adhere to brand guidelines, and work within commercial constraints.
- Showcase Process: Include brief explanations for each project, outlining the brief, your creative process, the tools used, and the outcome or impact (if known).
- Highlight Brand Adherence: Demonstrate how you've successfully applied brand guidelines for large organizations.
- Include Technical Skills: Ensure your portfolio shows examples of your proficiency with InDesign, Photoshop, Illustrator, and Acrobat, and ideally, examples of EDMs or animated GIFs.
- Quantify Impact: If possible, include metrics or outcomes related to your design work (e.g., increased engagement, successful campaign execution).
Challenge Preparation:
- Understand the Brief: Carefully read and dissect any design brief provided for a practical exercise. Ask clarifying questions if allowed.
- Prioritize Efficiency: Focus on delivering a high-quality asset within the allocated time, demonstrating your ability to work effectively under pressure.
- Demonstrate Tool Proficiency: Ensure your execution showcases your command of the required software.
- Adhere to Brand: If a brand guideline is provided, follow it meticulously.
- Prepare to Explain: Be ready to walk through your design choices, explain your process, and articulate how your design meets the brief's objectives.
š Enhancement Note: For roles involving creative output that directly supports business objectives, the interview process will heavily scrutinize both the quality of the work and the candidate's ability to deliver it efficiently and effectively within operational constraints. A strong portfolio demonstrating process is paramount.
š Tools & Technology Stack
Primary Tools:
- Adobe Creative Suite:
- Adobe InDesign: Essential for layout design, brochure creation, POS materials, and preparing mechanical files for print.
- Adobe Photoshop: Critical for image editing, retouching, creating digital graphics, and preparing web assets.
- Adobe Illustrator: Advantageous for vector graphics, logos, icons, and more complex illustrations.
- Adobe Acrobat: Required for preparing final print-ready files, PDF creation, and managing document properties.
- Mac Operating System: Proficiency with macOS is explicitly required, including basic backup and maintenance.
Analytics & Reporting:
- While not directly a design tool, understanding how digital assets perform (e.g., website banners, social media ads) implies familiarity with web analytics platforms (e.g., Google Analytics) or social media analytics dashboards.
CRM & Automation:
- EDM Platforms: Experience with creating and designing for email marketing platforms (specific platforms not mentioned, but general knowledge is key).
- Content Management Systems (CMS): Familiarity with website platforms where digital assets are uploaded is beneficial.
š Enhancement Note: The explicit mention of specific Adobe Creative Suite applications and macOS underscores the technical requirements. For operations professionals, understanding how these tools integrate into a broader marketing workflow and support campaign execution is crucial.
š„ Team Culture & Values
Operations Values:
- Accuracy & Quality: A strong emphasis on producing error-free work and maintaining high standards, reflecting operational diligence.
- Efficiency & Timeliness: The ability to manage multiple tasks and meet deadlines is paramount in a fast-paced retail environment.
- Brand Integrity: Upholding brand identity guidelines demonstrates respect for established operational standards and brand equity.
- Collaboration: Working effectively within a team and actively participating in office life fosters a cohesive operational unit.
- Commercial Acumen: Approaching design with a focus on driving sales and achieving business objectives aligns with a revenue-focused operations mindset.
Collaboration Style:
- Team-Oriented: The role is part of a "small fast-paced team" requiring close interaction and support.
- Feedback-Driven: The process involves reviewing work for feedback and approval, indicating a culture of constructive criticism and iteration.
- Cross-Functional Potential: While not explicit, designers in retail often interact with marketing, merchandising, and store operations teams to ensure campaign alignment.
š Enhancement Note: The described values and collaboration style align with a results-oriented operations culture where efficiency, accuracy, and team contribution are highly valued for successful execution of marketing strategies.
ā” Challenges & Growth Opportunities
Challenges:
- Pace & Volume: Managing a high volume of design requests within tight deadlines for multiple brands.
- Brand Consistency: Maintaining distinct yet consistent visual identities across Prouds, Goldmark, and Angus & Coote.
- Adapting to Trends: Keeping design styles fresh and relevant for the jewellery and fashion retail market while adhering to brand guidelines.
- Technical Proficiency: Staying updated with software features and best practices for digital and print production.
- Balancing Creativity & Commerce: Ensuring creative output aligns with commercial objectives and drives measurable sales results.
Learning & Development Opportunities:
- Skill Enhancement: Deepen expertise in specific Adobe Suite applications or learn new design techniques (e.g., animation, UX/UI basics).
- Industry Exposure: Gain insights into retail marketing strategies and campaign execution within a large, established organization.
- Brand Knowledge: Develop a comprehensive understanding of the target audiences and brand positioning for three major Australian jewellery retailers.
- Process Improvement: Contribute to refining the creative production workflow within the marketing team.
š Enhancement Note: For operations candidates, understanding how to navigate challenges like high volume, strict guidelines, and the need for commercial impact are key. Growth opportunities that focus on process improvement and strategic contribution are particularly valuable.
š” Interview Preparation
Strategy Questions:
- Design Approach: "Describe your process for creating a digital banner for a new jewellery collection. How do you ensure it aligns with brand guidelines and drives customer interest?" (Focus on process, brand adherence, commercial impact).
- Retail Marketing: "What is a critical factor in a successful retail marketing campaign, and why?" (Assess understanding of retail dynamics and campaign effectiveness).
- Problem-Solving: "Imagine a campaign brief requires a design that clashes with established brand colours. How would you approach this situation?" (Tests communication, negotiation, and problem-solving skills).
- Technical Skills: "Can you walk me through how you prepare a file for large-format printing to ensure quality and avoid common pre-press issues?" (Demonstrates technical knowledge and operational rigor).
Company & Culture Questions:
- "What appeals to you most about this role and working with the James Pascoe Group's brands?" (Assess motivation and alignment with company values).
- "How do you stay organized and manage your workload when faced with multiple competing design priorities?" (Evaluates time management and organizational skills).
- "Describe your experience working within a team environment. How do you handle feedback on your designs?" (Gauges collaboration and receptiveness to critique).
Portfolio Presentation Strategy:
- Tell a Story: For each project, explain the challenge, your creative solution, the tools used, and the outcome.
- Highlight Key Skills: Point out examples that specifically demonstrate your proficiency with InDesign, Photoshop, Acrobat, and any retail/EDM experience.
- Showcase Brand Adherence: Present projects where you've successfully applied brand guidelines for a client or employer.
- Quantify if Possible: If you have any metrics on campaign performance related to your designs, be ready to share them.
- Be Prepared for Technical Questions: Anticipate questions about your file preparation process, software usage, and understanding of print/digital production.
š Enhancement Note: Interview preparation for this role should focus on demonstrating not only creative talent but also operational efficiency, commercial awareness, and the ability to work within established processes and brand frameworks, mirroring the expectations for operations professionals.
š Application Steps
To apply for this Graphic Designer position:
- Submit your application through the provided link on the Dayforce portal.
- Portfolio Customization: Ensure your portfolio prominently features retail marketing examples, including digital assets (banners, social media) and print materials (POS). Tailor your presentation to highlight your proficiency with InDesign, Photoshop, and Acrobat, and your ability to adhere to brand guidelines.
- Resume Optimization: Clearly articulate your 2+ years of experience, graphic design qualification, and proficiency in the required software. Use keywords from the job description such as "retail marketing," "digital media assets," "brand identity guidelines," "pre-press," and "EDMs."
- Address Application Questions: Prepare thoughtful answers for the included questions:
- What appeals to you most about this role?
- What is a critical factor in a successful retail marketing campaign, and why?
- How long will your daily commute to Summer Hill take?
- What is your expected base salary?
- Research the Brands: Familiarize yourself with Prouds The Jewellers, Goldmark, and Angus & Coote. Understand their current marketing efforts, target audiences, and brand aesthetics to demonstrate genuine interest and cultural fit.
ā ļø Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details, particularly regarding salary and specific interview stages, should be verified directly with the hiring organization.
Application Requirements
Candidates must possess exceptional attention to detail, high accuracy, and strong administrative skills, along with proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator, Acrobat). A minimum of two years of proven experience in a similar role and a graphic design qualification are required.