Freelance Designer

📍 Job Overview

Job Title: Freelance Designer
Company: Universal Design Studio
Location: London, England, United Kingdom
Job Type: Contract / Freelance
Category: Design Operations / GTM Creative Support
Date Posted: January 27, 2026
Experience Level: Mid-Level (2-5 years)
Remote Status: Hybrid

🚀 Role Summary

• This freelance role focuses on providing specialized design support for interior and architectural projects, aligning with GTM strategies by ensuring creative visions are translated into tangible design packages.
• The position requires proficiency in producing detailed drawing packages, with a strong preference for Vectorworks, to support project execution and client deliverables.
• Successful candidates will leverage experience across Universal's key sectors, including workplace, hospitality, cultural, and retail, contributing to the studio's reputation for well-designed, finely crafted spaces.
• This role is for an independent contractor, requiring engagement through an FCSA-approved umbrella company, ensuring compliance with UK freelance employment regulations.

📝 Enhancement Note: The job title "Freelance Designer" is broad. Based on the description, the role is specifically for an Interior or Architectural Designer. The "Operations" category is inferred as this role supports the GTM strategy by providing critical design deliverables that enable the execution of projects and the creation of client-facing environments. The experience level is estimated based on the requirement for "solid experience" and "drawing packages production."

📈 Primary Responsibilities

• Collaborate with the Universal Design Studio team on exciting upcoming interior and architectural projects, ensuring alignment with project briefs and studio standards.
• Produce comprehensive drawing packages (e.g., floor plans, elevations, sections, details) for projects across workplace, hospitality, cultural, and retail sectors.
• Utilize Vectorworks software to create precise and detailed design documentation, facilitating seamless project execution and communication with stakeholders.
• Contribute to the design process from concept through to detailed design, ensuring a focus on the experience of the people inhabiting the spaces.
• Maintain a high standard of design rigor and craftsmanship in all deliverables, reflecting the studio's core beliefs and established portfolio.
• Manage freelance engagement effectively, ensuring compliance with FCSA-approved umbrella company requirements and timely delivery of project milestones.

📝 Enhancement Note: The responsibilities are inferred from the "Skills Knowledge and Expertise" and general context of a design studio. The focus on "drawing packages" and specific software (Vectorworks) is core. The "freelance engagement" aspect is also a key responsibility for the candidate.

🎓 Skills & Qualifications

Education: While not explicitly stated, a degree in Interior Design, Architecture, or a related field is typically expected for this level of work.
Experience: Minimum of 2-5 years of professional experience in interior design or architectural design, with a proven track record of project contributions.

Required Skills:

• Proven experience in interior or architectural design.
• Solid experience in producing comprehensive drawing packages.
• Proficiency in Vectorworks software is highly preferred.
• Experience working within at least one of the following sectors: workplace, hospitality, cultural, or retail.
• Strong understanding of design principles, spatial planning, and material application.
• Ability to work independently as a freelancer and manage project timelines effectively.
• Excellent communication and collaboration skills for effective studio integration.

Preferred Skills:

• Experience with other design software (e.g., AutoCAD, SketchUp, Revit) as a supplementary skill.
• Familiarity with design-led strategy and research methodologies.
• Experience working on projects for globally recognized clients or institutions.
• A portfolio demonstrating a strong aesthetic sensibility and technical proficiency.

📝 Enhancement Note: The "AI_experience_level" of "2-5" years is used as a basis. The required software (Vectorworks) and sector experience are directly from the job description. Soft skills crucial for freelance and studio collaboration are also included.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a range of completed interior or architectural design projects.
• Demonstrations of experience in at least one of Universal's key sectors (workplace, hospitality, cultural, retail).
• Examples of detailed drawing packages, illustrating technical proficiency and clarity of design intent.
• Evidence of proficiency in Vectorworks, where applicable, through project examples.
• Projects that highlight an understanding of user experience and the transformative power of well-designed spaces.

Process Documentation:

• While formal process documentation is not a direct requirement for the freelance designer, an ability to follow and contribute to established studio workflows is essential.
• Candidates should be prepared to discuss their personal design process, including how they approach concept development, technical detailing, and software utilization.
• Understanding of how design documentation (drawing packages) feeds into broader project execution processes.

📝 Enhancement Note: Portfolio requirements are inferred based on the need for a "freelance designer" in an established studio. The emphasis is on showcasing technical skills (drawing packages, Vectorworks) and relevant sector experience, which are crucial for project delivery and client satisfaction.

💵 Compensation & Benefits

Salary Range: As a freelance position engaged via an FCSA-approved umbrella company, compensation will be based on an hourly rate. Based on industry standards for experienced freelance Interior/Architectural Designers in London with Vectorworks proficiency, rates are estimated to be between £30 - £55 per hour, depending on experience and project scope.

Benefits:

• Hybrid Working: Flexibility to work a mix of in-studio (minimum 3 days/week) and from home (up to 2 days/week), with Wednesday as an anchor day in the studio.
• Diverse & Inclusive Environment: Opportunity to work within a company committed to creating a diverse environment and promoting equal opportunities.
• Project Variety: Exposure to a wide range of exciting and culturally significant projects for high-profile clients.
• Professional Development: While not a direct employee benefit, the freelance nature allows for building a diverse portfolio and professional network across various projects.

Working Hours: Approximately 40 hours per week, with flexibility managed through freelance engagement and project deadlines.

📝 Enhancement Note: Salary is estimated based on typical freelance rates in London for this profession and experience level, considering the requirement for an umbrella company. Benefits are directly extracted from the provided text, with an added note on professional development opportunities inherent to freelance work.

🎯 Team & Company Context

🏢 Company Culture

Industry: Architecture & Interior Design, Creative Services. Universal Design Studio operates within the high-end design sector, known for its focus on craftsmanship and transformative spaces. Company Size: Part of The New Standard creative collective, which unites specialists from across disciplines. Universal Design Studio itself likely comprises a core team of designers, architects, and support staff, complemented by a network of freelancers. The collective nature suggests a larger, interconnected ecosystem of creative talent. Founded: Universal Design Studio was founded in 2001 by Edward Barber and Jay Osgerby. The collective, The New Standard, was formed later.

Team Structure:

• The studio is co-directed by Jason Holley and Paul Gulati, indicating a leadership structure focused on design direction.
• The team is composed of talented interior and architectural creatives.
• As a freelance role, the designer will integrate into project-specific teams, collaborating with core studio members and potentially other freelancers.
• Cross-functional collaboration is expected with teams responsible for project management, client liaison, and potentially industrial design (given the founders' background).

Methodology:

• Design-led Strategy and Research: A core belief driving the studio's approach to creating spaces.
• Focus on User Experience: Prioritizing the needs and experiences of the people who inhabit the spaces.
• Adaptability and Rigour: Ensuring designs are both functional and meticulously executed.
• Craftsmanship: Emphasis on well-designed, finely crafted spaces.

Company Website: https://universaldesignstudio.com/

📝 Enhancement Note: Company culture and methodology are extrapolated from the "About Universal Design Studio" and "About Universal & Map" sections. The emphasis on design philosophy, founders' background, and collective structure provides context for the operational environment.

📈 Career & Growth Analysis

Operations Career Level: This is a mid-level freelance contract position, suitable for designers with 2-5 years of experience. It offers the opportunity to gain experience on high-profile projects and work within a renowned design studio. Reporting Structure: Freelance designers typically report to a Project Lead or Senior Designer within the studio who oversees the specific project. The relationship is contractual, focused on deliverables and project milestones. Operations Impact: The work of a freelance designer directly impacts the GTM strategy by enabling the creation of compelling physical environments for clients (e.g., retail spaces, hospitality venues, workspaces). High-quality design deliverables are crucial for winning and executing projects that align with Universal's brand and client expectations.

Growth Opportunities:

• Portfolio Enhancement: Work on diverse projects for prestigious clients, significantly bolstering a designer's professional portfolio.
• Skill Development: Gain hands-on experience with Vectorworks and potentially other design tools/processes used by the studio.
• Industry Exposure: Build connections within a leading design studio and potentially with other industry professionals involved in the projects.
• Specialization: Deepen expertise in specific sectors like workplace or hospitality design through sustained project work.

📝 Enhancement Note: Growth opportunities for a freelance role are framed around portfolio building, skill acquisition, and industry networking rather than traditional career progression within a single company. The "operations" aspect is viewed through the lens of how design contributes to the broader business and GTM objectives.

🌐 Work Environment

Office Type: The studio operates a hybrid working model, meaning the environment is a mix of a professional design studio space and remote work. The studio environment is likely collaborative and creative, fostering interaction among designers. Office Location(s): London, England, United Kingdom. The studio is located in Shoreditch, London, a hub for creative industries.

Workspace Context:

• Collaborative Studio: The studio space is designed to encourage interaction, brainstorming, and a shared creative process, with a minimum of 3 days required in the office.
• Technology-Rich: Access to necessary design software (Vectorworks) and studio resources is implied.
• Creative Atmosphere: The environment is expected to be inspiring, reflecting the studio's design ethos and project portfolio.

Work Schedule: A hybrid schedule is in place, with a minimum of 3 days in the studio per week. The overall workload is approximately 40 hours per week, managed flexibly as a freelance engagement.

📝 Enhancement Note: The work environment description is based on the "Hybrid working" benefit and the studio's location and industry context. The emphasis is on the blend of in-office collaboration and remote flexibility.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Screening of CVs and portfolios for relevant experience, software proficiency (Vectorworks), and sector focus.
• Portfolio Presentation/Discussion: Candidates will likely be asked to present their portfolio, discussing key projects, their design process, and their experience with drawing packages and Vectorworks.
• Technical Assessment (Potential): A short exercise or discussion focusing on Vectorworks capabilities or a specific design challenge might be included.
• Cultural Fit & Logistics Discussion: Assessing alignment with studio values, understanding of hybrid working, and confirmation of freelance engagement via an umbrella company.

Portfolio Review Tips:

• Highlight Vectorworks Proficiency: Ensure your portfolio clearly demonstrates your skills in Vectorworks, showcasing detailed technical drawings and plans.
• Showcase Sector Experience: Curate projects that align with Universal's key sectors (workplace, hospitality, cultural, retail) to demonstrate direct relevance.
• Detail Your Process: Be prepared to articulate your design methodology, from concept to execution, emphasizing how you approach technical detailing and problem-solving.
• Quantify Impact (where possible): While challenging in design, if you can speak to how your designs have improved user experience or facilitated project success, do so.
• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate, reflecting your attention to detail.

Challenge Preparation:

• Vectorworks Familiarization: If not your primary tool, refresh your skills or be prepared to discuss your ability to quickly adapt.
• Design Thinking: Be ready to discuss your approach to design problems, focusing on creative solutions, user experience, and technical feasibility.
• Studio Methodology: Research Universal's design philosophy and be prepared to discuss how your approach aligns with their emphasis on design-led strategy, research, and craftsmanship.

📝 Enhancement Note: The application and interview process is inferred based on typical practices for freelance design roles in established studios, emphasizing portfolio review and technical skills assessment.

🛠 Tools & Technology Stack

Primary Tools:

• Vectorworks: This is a primary requirement. Proficiency in creating detailed architectural and interior design drawing packages.
• Adobe Creative Suite: Likely used for presentations, mood boards, and graphic collateral (Photoshop, InDesign, Illustrator).
• 3D Modeling Software: Potentially SketchUp, Rhino, or similar for conceptualization and visualization, though not explicitly stated as required.

Analytics & Reporting:

• Not directly applicable to this design role, but an understanding of how design impacts user engagement or operational efficiency in retail/hospitality settings might be beneficial.

CRM & Automation:

• Not directly applicable. However, project management tools used by the studio might be relevant for task tracking and communication.

📝 Enhancement Note: The tool stack is heavily influenced by the explicit mention of Vectorworks and general industry standards for design studios. The focus is on tools used for design creation and documentation.

👥 Team Culture & Values

Operations Values:

• Design Excellence: A strong commitment to high-quality design, craftsmanship, and well-executed spaces.
• User-Centricity: Prioritizing the experience and needs of the people who will inhabit the designed environments.
• Innovation & Research: Driving projects through design-led strategy and thorough research.
• Collaboration: Working effectively within project teams and across disciplines.
• Integrity & Rigour: Maintaining high standards of professionalism and technical accuracy in all work.

Collaboration Style:

• Project-Based Integration: Freelance designers are expected to integrate seamlessly into project teams, contributing actively to discussions and deliverables.
• Open Communication: A culture that likely values clear communication and constructive feedback to ensure design quality and project success.
• Cross-Disciplinary: While this role is focused on interior/architectural design, collaboration with other creative disciplines within The New Standard collective is a possibility.

📝 Enhancement Note: Values and collaboration style are inferred from the "About Us" sections, highlighting the studio's core beliefs and operational approach.

⚡ Challenges & Growth Opportunities

Challenges:

• Freelance Autonomy: Adapting to a freelance working model, including managing contracts, invoicing, and self-direction.
• Vectorworks Proficiency: If not already a primary tool, mastering Vectorworks within project timelines.
• Studio Integration: Quickly understanding and adapting to Universal's specific design processes, aesthetic preferences, and team dynamics.
• Project Scope Management: Ensuring deliverables meet project requirements and deadlines within the scope of a freelance contract.

Learning & Development Opportunities:

• Portfolio Expansion: Working on diverse, high-profile projects for leading clients.
• Technical Skill Enhancement: Deepening expertise in Vectorworks and potentially other design software.
• Industry Insight: Gaining exposure to the operational aspects of a leading design studio and the broader creative collective.
• Networking: Building professional relationships with designers and project managers at Universal Design Studio and potentially other entities within The New Standard.

📝 Enhancement Note: Challenges and growth opportunities are framed from the perspective of a freelance designer entering an established studio environment, focusing on adaptability and professional development.

💡 Interview Preparation

Strategy Questions:

• "Tell us about a project where you utilized Vectorworks to produce detailed drawing packages. What was your process, and what challenges did you overcome?" (Focus on technical skills and problem-solving).
• "Describe your experience working on projects within the workplace, hospitality, or retail sectors. What key considerations did you prioritize for user experience?" (Focus on sector relevance and user-centric design).
• "How do you approach translating a client's vision or a studio's brief into tangible design documentation?" (Focus on design process and execution).

Company & Culture Questions:

• "What interests you about Universal Design Studio and our approach to design?" (Demonstrate research and alignment with studio values).
• "How do you see your freelance skills contributing to our team and our projects?" (Highlight your value proposition).
• "What is your understanding of the hybrid working model and your commitment to in-studio days?" (Assess flexibility and commitment).

Portfolio Presentation Strategy:

• Structure for Impact: Begin with your strongest, most relevant projects. For each, clearly state the project type, your role, the software used, and the key outcomes.
• Highlight Technical Detail: For drawing packages, zoom in on specific examples to showcase clarity, accuracy, and attention to detail. Explicitly mention Vectorworks usage.
• Tell the Story: Explain the design intent, the challenges faced, and how your solutions addressed them, linking back to Universal's values of user experience and craftsmanship.
• Be Prepared for Q&A: Anticipate questions about your process, software choices, and how you handle feedback.

📝 Enhancement Note: Interview questions are tailored to assess the core requirements of the role: design skills, Vectorworks proficiency, sector experience, and freelance work ethic, while also gauging cultural fit.

📌 Application Steps

To apply for this freelance design position:

• Submit your application through the provided link on Greenhouse.
• Tailor your Resume: Ensure your resume clearly highlights your experience with Vectorworks, your work in relevant sectors (workplace, hospitality, cultural, retail), and any experience producing detailed drawing packages.
• Curate Your Portfolio: Select projects that best showcase your technical drawing skills, aesthetic sensibility, and experience relevant to Universal Design Studio's portfolio. Ensure it is easily accessible and professionally presented.
• Prepare Your Narrative: Be ready to articulate your design process, your proficiency with required software, and your understanding of Universal's design philosophy during interviews.
• Research the Studio: Familiarize yourself with Universal Design Studio's projects, founders, and design ethos to demonstrate genuine interest and alignment.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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