Digital Visual Designer

📍 Job Overview

Job Title: Digital Visual Designer

Company: Mastercard

Location: Rīga, Latvia

Job Type: Full-time

Category: Creative & Design / Marketing Operations

Date Posted: March 17, 2026

Experience Level: Mid-Level (implied 2-5 years)

Remote Status: On-site

🚀 Role Summary

• Own the creation and evolution of high-quality visual and digital design assets to support customer-facing materials and internal business needs within the department.

• Design and deliver production-ready digital web assets, including banners, widgets, and landing pages, ensuring strong brand consistency and efficient reuse across teams.

• Collaborate closely with developers to translate designs into high-fidelity, built experiences, providing clear handoff documentation and participating in implementation reviews.

• Develop and maintain scalable templates and reusable design components for email, newsletters, internal landing pages, and training sites to enhance consistency and efficiency.

• Partner with department business teams to provide customer-facing collateral, templates, and visual frameworks, acting as a key contributor to visual brand adherence.

📝 Enhancement Note: The role of Digital Visual Designer at Mastercard, as described, leans heavily into a specialized area of design operations, focusing on the execution and scalability of digital assets rather than broader GTM strategy. The emphasis on reusable templates, developer collaboration, and direct customer interaction for design feedback positions this as a critical support function within marketing or product teams, requiring a blend of creative execution and operational efficiency. The "Mid-Level" experience implied by the AI assessment suggests a need for demonstrated independent execution and problem-solving within design frameworks.

📈 Primary Responsibilities

• Design and produce responsive customer digital web assets, such as web banners, on-site widgets, and landing pages or microsites, considering various placements, devices, and formats.

• Deliver detailed production-ready design specifications, including dimensions, states, typography, spacing, and interactive behavior guidance for web assets.

• Collaborate with the development team to ensure accurate implementation of designs, providing comprehensive handoff documentation, assets, and component behavior guidelines.

• Conduct implementation reviews to verify that the final digital experiences align with design intent and adhere to established quality standards.

• Design visually engaging and compliant email and newsletter layouts, adhering to brand guidelines, usability best practices, and readability standards.

• Create and manage reusable modules and templates for email campaigns to streamline ongoing content production and ensure brand consistency.

• Design and enhance internal landing pages and training/enablement sites to support departmental education, user adoption, and internal communications strategies.

• Support department business teams by creating customer-facing materials, including templates, collateral, and visual frameworks for customer engagements.

• Build and maintain reusable template systems, such as slide templates, modular content sections, and branded UI components, to drive consistency and scalability across various teams and projects.

📝 Enhancement Note: The core responsibilities highlight a strong focus on asset production, templating, and cross-functional collaboration, indicating a need for a designer who can not only create visually appealing assets but also ensure they are implementable, scalable, and maintainable. The direct customer interaction component suggests a need for strong communication and presentation skills beyond typical design duties.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communication, Digital Media, or a related field is typically expected for a role of this nature. Equivalent practical experience will also be considered.

Experience: A minimum of 2-5 years of professional experience in a Visual Designer, Digital Designer, or similar role, with a demonstrable portfolio showcasing digital-first outputs such as web assets, email campaigns, landing pages, and reusable templates.

Required Skills:

• Strong command of core visual design fundamentals, including typography, layout, visual hierarchy, color theory, and brand consistency.

• Advanced proficiency with Figma, including the creation and management of components, shared libraries, and collaborative design workflows.

• Proven ability to collaborate effectively and cross-functionally with developers, product managers, and business stakeholders.

• Demonstrated experience in designing responsive layouts and variations for different devices and screen sizes.

• Ability to present design work clearly, articulate design decisions, incorporate feedback constructively, and align design solutions with business objectives.

• Professional confidence in customer-facing situations, including comfort joining customer calls and communicating design rationale professionally.

• Experience in designing email and newsletter layouts that adhere to best practices for usability and readability.

Preferred Skills:

• Familiarity with AI-assisted design tools and/or AI-powered Figma plugins to accelerate concepting, layout exploration, or asset generation.

• Awareness of accessibility considerations in digital design, including color contrast ratios, semantic structure, and readability standards (WCAG compliance).

• Basic understanding of responsive design principles and front-end development constraints to enhance the quality and efficiency of design-to-development handoffs.

• Experience with design systems, including contributing to or utilizing established component libraries.

• Knowledge of user interface (UI) design principles and best practices.

📝 Enhancement Note: The emphasis on Figma, coupled with the need for developer collaboration and customer interaction, suggests this role requires a designer with a strong technical understanding of design tools and an awareness of implementation realities. The preferred skills like AI tools and accessibility indicate Mastercard's forward-thinking approach to design efficiency and inclusivity.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing a minimum of 5-7 diverse digital-first projects, with a strong emphasis on web assets (banners, landing pages, widgets), email campaigns, and internal/external facing templates.

• Projects should clearly demonstrate the candidate's ability to maintain brand consistency and visual hierarchy across various digital platforms.

• Include examples of responsive design implementations and how adaptability was achieved for different screen sizes and devices.

• Showcase specific examples of reusable design components or template systems developed, highlighting their impact on efficiency or consistency.

Process Documentation:

• Candidates should be prepared to discuss their personal design process, from initial concepting and wireframing to high-fidelity design, prototyping, and final asset delivery.

• Ability to articulate how they ensure design quality and brand adherence throughout the entire design lifecycle.

• Experience in documenting design specifications and providing clear handoff materials to development teams, demonstrating an understanding of developer needs.

• Familiarity with version control and collaborative workflows within design tools like Figma to manage design iterations and team input effectively.

📝 Enhancement Note: A strong portfolio is paramount for this role, serving as the primary evidence of a candidate's visual design skills, technical proficiency with Figma, and understanding of digital asset production and scalability. The portfolio needs to go beyond aesthetics to demonstrate process, problem-solving, and impact, particularly in the context of reusable assets and cross-functional collaboration.

💵 Compensation & Benefits

Salary Range: For Rīga, Latvia, a Digital Visual Designer with 2-5 years of experience can expect a gross annual salary ranging from €28,000 to €45,000. This estimate is based on industry benchmarks for design roles in the Baltics, considering the cost of living and average compensation for mid-level creative professionals. Factors such as specific skills, interview performance, and precise responsibilities within Mastercard can influence the final offer.

Benefits:

• Comprehensive health and wellness programs, including medical, dental, and vision insurance.

• Generous paid time off (PTO), including vacation days, public holidays, and sick leave.

• Opportunities for professional development, including training, workshops, and conference attendance.

• Retirement savings plans or pension contributions.

• Employee assistance programs (EAP) offering confidential counseling and support.

• Potential for performance-based bonuses or annual incentives.

• Access to Mastercard's global network and employee resource groups.

Working Hours: The standard working hours for this full-time, on-site position are approximately 40 hours per week, typically aligned with business needs. Specific daily schedules may be flexible, with core working hours established to facilitate team collaboration and project delivery.

📝 Enhancement Note: Salary estimates are based on general market data for Latvia. Mastercard's specific compensation structure may vary, and candidates should inquire during the interview process. The provided benefits are typical for large multinational corporations and are assumed based on Mastercard's industry standing.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Technology (FinTech) and Payments. Mastercard operates at the intersection of technology and finance, driving innovation in digital payments, data analytics, and secure transaction processing. This industry context means a focus on reliability, security, innovation, and customer experience.

Company Size: Mastercard is a large, multinational corporation with tens of thousands of employees globally (over 30,000 employees). As a large organization, it offers structured career paths, extensive resources, and opportunities for global collaboration, but may also involve navigating larger corporate processes and hierarchies.

Founded: 1966. With a long history, Mastercard has a well-established brand and a deep understanding of the payments landscape, while also investing heavily in future technologies and digital transformation.

Team Structure:

• The Digital Visual Designer likely sits within a marketing, product, or digital experience team, reporting to a Design Lead or Manager.

• This role will involve close collaboration with UI/UX designers, content strategists, marketing specialists, product managers, and front-end developers.

Methodology:

• Data-Driven Design: Decisions are informed by user research, analytics, and business objectives to ensure effectiveness and impact.

• Agile Development: Projects likely follow agile methodologies, requiring iterative design, flexibility, and rapid response to feedback.

• Brand Governance: Strong emphasis on adhering to Mastercard's global brand guidelines to ensure a consistent and recognizable identity across all touchpoints.

• Collaborative Workflows: Utilizing tools and processes that facilitate seamless handoffs and continuous communication between design and development teams.

Company Website: https://careers.mastercard.com/us/en

📝 Enhancement Note: Mastercard's culture likely balances innovation with a strong adherence to brand and security standards due to its role in global finance. The design team's function will be critical in translating complex financial services into accessible and engaging digital experiences.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Designer, requiring independent execution of design tasks and contributing to the development of scalable design systems. It's a crucial role for operationalizing design within the company, ensuring consistent brand application and efficient asset creation.

Reporting Structure: The Digital Visual Designer will likely report to a Design Manager or Head of Design within a specific department (e.g., Global Marketing, Digital Product). They will work collaboratively with a cross-functional team including developers and business stakeholders.

Operations Impact: The designer's work directly impacts the effectiveness of customer-facing digital channels, influencing customer perception, engagement, and conversion rates. By creating scalable templates and reusable assets, they contribute to operational efficiency, reducing design and development time for future campaigns and initiatives.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like email marketing design, web asset optimization, or design systems.

• Leadership: Progress to a Senior Digital Visual Designer role, taking on more complex projects, mentoring junior designers, and contributing to design strategy.

• Cross-functional Movement: Transition into related roles such as UI/UX Design, Product Design, or even Digital Marketing specialization, leveraging design skills in different contexts.

• Skill Development: Opportunities to learn and implement AI-assisted design tools, advanced accessibility standards, and new front-end design techniques.

📝 Enhancement Note: Growth within this role is likely to involve increasing complexity and ownership of design systems and strategic asset creation, rather than a direct move into broader GTM strategy roles. The focus remains on enhancing the operational efficiency and visual quality of digital touchpoints.

🌐 Work Environment

Office Type: This is an on-site role based in Rīga, Latvia. The work environment is expected to be a professional corporate office setting typical of a large multinational company like Mastercard.

Office Location(s): Rīga, Latvia. Specific office address details would be provided upon offer or can be found via Mastercard's careers portal for their Rīga locations.

Workspace Context:

• The workspace will likely be equipped with modern design tools and technology, including high-performance computers and necessary software licenses.

• Opportunities for in-person collaboration with designers, developers, and business stakeholders will be readily available, fostering a dynamic and interactive work environment.

• Access to shared resources, meeting rooms, and potentially creative commons areas designed for brainstorming and team sessions.

Work Schedule: The role is full-time, approximately 40 hours per week. While standard business hours apply, there may be flexibility to accommodate project deadlines and team collaboration needs, particularly when working with global teams across different time zones.

📝 Enhancement Note: The on-site nature of the role emphasizes in-person collaboration, which is often beneficial for design roles requiring frequent feedback and brainstorming. The corporate environment suggests a structured and professional setting.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Application review and potentially a brief HR screening call to assess basic qualifications and interest.

• Portfolio Review: Candidates will be asked to present their portfolio, focusing on digital-first projects that demonstrate their skills in web assets, email design, and templating. Expect to discuss design rationale, process, and problem-solving.

• Technical/Skills Assessment: A practical design exercise or a more in-depth discussion of Figma proficiency, responsive design principles, and collaboration workflows. This might include a design challenge related to creating a specific asset or template.

• Cross-functional Interview: Meeting with potential team members, including developers and business stakeholders, to assess collaboration style, communication skills, and cultural fit.

• Hiring Manager Interview: A final discussion with the hiring manager to assess overall fit, career aspirations, and alignment with team goals.

Portfolio Review Tips:

• Curate your portfolio to prominently feature digital assets (banners, landing pages, email templates) and highlight projects where you've created reusable components or systems.

• For each project, clearly articulate the business objective, your role, the design process, specific challenges, your solutions, and any quantifiable outcomes or impact.

• Be prepared to walk through your Figma files, demonstrating your understanding of components, libraries, and collaborative features.

• Showcase your ability to adapt designs for different devices and your consideration of accessibility standards.

Challenge Preparation:

• If a design challenge is provided, focus on understanding the brief thoroughly.

• Prioritize creating a solution that demonstrates core required skills (Figma, visual design fundamentals, responsiveness) and adherence to brand principles.

• For a template creation challenge, consider scalability and ease of use for other team members.

• Be prepared to explain your thought process and design choices clearly and concisely within the given timeframe.

📝 Enhancement Note: The emphasis on portfolio presentation and potential design challenges indicates that Mastercard values practical application and the ability to articulate design strategy and execution. Candidates should be ready to "show, don't just tell" their capabilities.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: This is the primary design tool, and proficiency is non-negotiable. Expect to use its full capabilities for UI design, prototyping, component creation, and collaborative workflows.

• Adobe Creative Suite (Photoshop, Illustrator): While Figma is primary, knowledge of Adobe tools may still be beneficial for asset manipulation, image editing, or specific graphic creation tasks.

Analytics & Reporting:

• While not a direct requirement for design, familiarity with analytics platforms (e.g., Google Analytics, Adobe Analytics) and understanding how design impacts key metrics (click-through rates, conversion rates, engagement) is advantageous.

CRM & Automation:

• Understanding of how digital assets are deployed within marketing automation platforms (e.g., Marketo, HubSpot) or email service providers.

• Awareness of how designs integrate with CRM systems for personalized customer communications.

📝 Enhancement Note: The explicit mention of Figma as a required skill underscores its importance. Candidates should be prepared to demonstrate advanced Figma usage, including complex component systems and collaborative features. Familiarity with how designs integrate into marketing and sales technology stacks will also be a plus.

👥 Team Culture & Values

Operations Values:

• Excellence: Striving for high-quality, pixel-perfect designs that meet brand standards and business objectives.

• Collaboration: Working seamlessly with cross-functional teams, valuing diverse perspectives, and contributing to a supportive team environment.

• Innovation: Embracing new technologies and design approaches, such as AI-assisted tools, to enhance efficiency and creativity.

• Customer Centricity: Designing with the end-user in mind, ensuring clear, accessible, and engaging experiences.

• Efficiency: Creating scalable and reusable design systems and templates to streamline production and reduce redundancies.

Collaboration Style:

• Open communication and constructive feedback are expected between designers, developers, and business stakeholders.

• A proactive approach to identifying and solving design challenges collaboratively.

• Willingness to participate in design reviews, share work-in-progress, and contribute to a culture of continuous improvement.

• Direct engagement with customers when necessary to gather feedback and ensure design solutions meet their needs.

📝 Enhancement Note: Mastercard's operational values likely emphasize professionalism, precision, and a collaborative spirit, essential for a global financial institution. The design team's culture will reflect a commitment to quality, efficiency, and user-centricity within a structured corporate framework.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Innovation: Maintaining strict brand guidelines while exploring new visual trends and technologies.

• Scalability and Reusability: Developing design systems and templates that are robust enough for widespread adoption across diverse teams and projects.

• Design-to-Development Handoff: Ensuring seamless and accurate implementation of complex designs by developers, requiring clear communication and understanding of front-end constraints.

• Customer Engagement: Effectively communicating design rationale and incorporating feedback from both internal stakeholders and external customers.

• Adapting to New Technologies: Keeping pace with evolving design tools (like AI-assisted design) and industry best practices.

Learning & Development Opportunities:

• Access to Mastercard's internal learning platforms and resources for professional development.

• Opportunities to attend industry conferences or workshops focused on digital design, UI/UX, and emerging technologies.

• Potential for training in advanced Figma features, accessibility standards, or AI design tools.

• Mentorship from senior designers or design leaders within the organization.

• Exposure to a wide range of projects across different business units, offering diverse learning experiences.

📝 Enhancement Note: The challenges presented are typical for a designer in a large, regulated industry, requiring adaptability and strong problem-solving skills. The growth opportunities focus on deepening design expertise and leveraging Mastercard's resources for continuous learning.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a reusable set of web banner templates that maintain brand consistency across multiple campaigns." (Focus on Figma components, design system thinking, and handoff documentation.)

• "How do you approach collaborating with developers to ensure your designs are implemented accurately, especially when dealing with responsive layouts and interactive elements?" (Highlight communication strategies, clear specifications, and participation in implementation reviews.)

Company & Culture Questions:

• "What interests you about working for Mastercard, and how do you see your design skills contributing to our mission in the FinTech space?" (Research Mastercard's recent innovations, brand values, and commitment to design.)

• "How do you handle constructive criticism or feedback on your designs from stakeholders or customers?" (Demonstrate openness to feedback, ability to articulate design rationale, and focus on achieving project goals.)

Portfolio Presentation Strategy:

• Structure your presentation logically: Introduction, Project Overview (goal, your role), Design Process (challenges, solutions), Final Deliverables, and Impact/Outcome.

• For each project, specifically call out how you utilized Figma, addressed responsiveness, ensured brand consistency, and collaborated with others.

• Be prepared to demonstrate live within Figma if requested, showcasing your proficiency with components, auto-layout, and prototyping.

• Quantify results where possible (e.g., "increased click-through rate by X%," "reduced production time by Y% through templating").

• Clearly articulate the "why" behind your design choices, not just the "what."

📝 Enhancement Note: Interview preparation should focus on demonstrating a strong understanding of visual design principles, technical proficiency with Figma, and the ability to collaborate effectively. Candidates should be ready to articulate their process and the impact of their work, aligning it with Mastercard's operational needs and brand.

📌 Application Steps

To apply for this Digital Visual Designer position:

• Submit your application through the Mastercard Careers portal via the provided URL.

• Curate your online portfolio: Ensure it prominently features digital-first projects (web assets, email, templates) and highlights your Figma proficiency, brand consistency, and collaborative experience. Tailor the showcased projects to align with the responsibilities outlined in the job description.

• Optimize your resume: Highlight keywords from the job description such as "Figma," "digital design," "responsive design," "brand consistency," "web assets," and "cross-functional collaboration." Quantify achievements where possible.

• Prepare for portfolio presentation: Practice walking through 2-3 key projects, focusing on your design process, problem-solving, and the impact of your work. Be ready to discuss your Figma workflow and collaboration strategies.

• Research Mastercard: Understand their brand guidelines, recent marketing campaigns, and their position in the FinTech industry to better tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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