Designer für UX/UI Digital & Print (m/w/d) at Communicators GmbH & Co. KG

📍 Job Overview

Job Title: Designer für UX/UI Digital & Print (m/w/d) Company: Communicators GmbH & Co. KG Location: Hamburg, Germany Job Type: FULL_TIME Category: UX/UI Design & Digital Marketing Operations Date Posted: April 2, 2025 Experience Level: Mid-level (2-5 years) Remote Status: On-site

🚀 Role Summary

This role is focused on creating high-impact digital and print designs that drive user engagement and conversions, bridging creative aesthetics with performance-driven marketing strategies.
The position involves a significant focus on UX/UI design for digital platforms, including websites, landing pages, e-commerce sites, and online advertising.
A key aspect of the role is optimizing user journeys and conversion paths within digital environments, particularly in e-commerce.
The role also requires a strong understanding of print design principles and execution for various marketing collateral.

📝 Enhancement Note: While the title suggests a design focus, the responsibilities explicitly mention conversion optimization, A/B testing, and UX analysis, indicating a strong leaning towards performance marketing operations and a need for data-driven design decisions. This is a hybrid role blending creative design with measurable marketing outcomes.

📈 Primary Responsibilities

Design and implement user-centric UX/UI for websites, landing pages, webshops, and online banners, with a primary goal of increasing conversion rates.
Optimize e-commerce user journeys, from initial interaction to checkout processes, ensuring an intuitive and effective user experience.
Develop mobile-first and responsive designs that ensure seamless performance and visual appeal across all devices and screen sizes.
Create dynamic and interactive design elements, including animations, video prototypes, and interactive prototypes using tools like Figma and Hype.
Conduct A/B testing and UX analysis to inform design iterations and creative concept development, ensuring data-backed decision-making.
Execute creative and CI-compliant print designs for campaigns, brochures, flyers, and advertisements, including final print-ready artwork (Reinzeichnung).
Collaborate closely with cross-functional teams, including developers, marketing specialists, and performance managers, to ensure cohesive project execution and alignment with business objectives.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and performance analysis, which is typical for operations-focused design roles in agencies that emphasize measurable results for clients. The inclusion of "A/B testing & UX analysis" and "conversion rates" are key indicators of an operations-centric approach to design.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a background in Graphic Design, Digital Media, Interaction Design, or a related field is highly beneficial. Experience: Minimum of 2-5 years of professional experience in UX/UI design, preferably within a creative agency or an e-commerce environment, demonstrating a track record of successful digital and print projects.

Required Skills:

Proven expertise in UX/UI design principles and methodologies for digital platforms (websites, webshops, digital campaigns).
Proficiency in design and prototyping tools, specifically Figma and the Adobe Creative Suite (Photoshop, Illustrator, InDesign).
Experience with animation and interactive prototyping tools such as Hype.
A strong understanding of sales-driven design, user journey mapping, and conversion optimization techniques.
Familiarity with mobile-first and responsive design principles.
Basic knowledge of HTML and CSS to ensure design feasibility and effective collaboration with developers.
Understanding of Accessibility standards and best practices for barrier-free web design.
Excellent analytical thinking skills to interpret data from UX analysis and A/B testing.
Fluent German language skills (minimum C1 level) for effective client and internal team communication.

Preferred Skills:

Experience with video creation or animation tools like Vyond.
Familiarity with A/B testing platforms and conversion rate optimization (CRO) strategies.
Experience in print design, including layout, typography, and pre-press preparation.
Understanding of digital marketing principles and how design contributes to campaign performance.
Experience working in an agency setting with diverse clients and project types.

📝 Enhancement Note: The emphasis on "sales-driven design," "conversion optimization," and "A/B testing" points towards a candidate who not only designs aesthetically pleasing work but also understands how to translate design into measurable business outcomes, a critical skill in operations-related marketing roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

Showcase a minimum of 3-5 diverse projects demonstrating proficiency in UX/UI design for digital platforms (websites, landing pages, webshops).
Include case studies that highlight the design process, from user research and wireframing to high-fidelity mockups and interactive prototypes.
Demonstrate a clear understanding of conversion optimization strategies, providing examples of how your designs contributed to improved conversion rates or user engagement metrics.
Present examples of responsive design implementation and mobile-first approaches.
Include at least one project that showcases print design capabilities, from concept to final artwork, demonstrating CI adherence and print-readiness.
Projects utilizing Figma and Adobe Creative Suite should be prominently featured.

Process Documentation:

Be prepared to discuss your design process, including how you approach user research, information architecture, wireframing, prototyping, and usability testing.
Articulate your methodology for incorporating A/B testing and data analysis into your design workflow to drive continuous improvement.
Explain how you ensure designs are accessible and adhere to relevant web standards.
Be ready to explain how you manage design projects from brief to final delivery, including collaboration with stakeholders and developers.

📝 Enhancement Note: For a role that blends creative design with performance, a portfolio showcasing the impact of design (e.g., conversion lift, engagement increase) is crucial. This goes beyond just visual appeal and demonstrates an understanding of the operational goals driving design decisions.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a mid-level UX/UI Designer in Hamburg, Germany, with 2-5 years of experience, the estimated annual gross salary is between €45,000 and €60,000. This range can vary based on the candidate's specific skills, portfolio, and negotiation.

Benefits:

Creative Working Environment: Access to a stimulating workspace that fosters innovation and idea generation.
Exposure to Large Brands: Opportunity to work on projects for well-known clients across various industries, enhancing professional experience and portfolio breadth.
Top-Tier Location: A prestigious office location in Hamburg, situated directly by the Alster, offering a desirable work environment.
Continuous Learning and Development: Support for professional growth through training programs, workshops, and skill enhancement opportunities.
Vibrant Agency Culture: Participation in team events and a positive, collaborative atmosphere that makes work enjoyable.
Rewarding Benefits Package: Includes perks such as special bonuses, home office options (though the role is primarily on-site), extra vacation days, corporate bicycle leasing (Jobrad), public transport subsidy (JobTicket), company pension plan (bAV), and complimentary drinks and snacks.
Structured Onboarding: A comprehensive onboarding program tailored to individual needs for a smooth integration into the team and company.

Working Hours: The standard working hours are approximately 40 hours per week, with potential for flexibility, though the role is primarily on-site.

📝 Enhancement Note: The listed benefits are attractive and typical for a creative agency. The mention of "Homeoffice" alongside "On-site" suggests a hybrid possibility or a focus on flexibility within an office-centric model. The salary range is an estimate based on typical German market rates for this role and experience level.

🎯 Team & Company Context

🏢 Company Culture

Industry: Marketing and Advertising (specifically Dialogmarketing/Direct Marketing) Company Size: Communicators GmbH & Co. KG is part of the larger Communicators Group, which has multiple locations and a significant employee base. The immediate team in Hamburg likely comprises specialists within design, development, and marketing strategy. The company size implies a structured environment capable of handling large client projects, with opportunities for collaboration across departments. Founded: Communicators was founded in 1998, indicating a long-standing presence and established expertise in the marketing and communications industry. This history suggests a stable company with deep industry knowledge and established client relationships.

Team Structure:

The UX/UI Designer will be part of the Online Team, working closely with developers, marketing strategists, and performance managers.
Reporting structure likely involves a Design Lead or Creative Director, with direct collaboration across various project teams.
Cross-functional collaboration is a key aspect, emphasizing teamwork between creative, technical, and marketing functions to deliver integrated campaigns.

Methodology:

The agency emphasizes a data-driven approach to marketing, combining creative ideation with performance analysis and conversion optimization.
Workflow planning likely involves agile or project-management methodologies to ensure efficient project delivery.
Automation and efficiency practices are integrated through the use of specialized design and prototyping tools.

Company Website: https://communicators.ag

📝 Enhancement Note: The company's focus on "dialogue marketing" and "measurable success" strongly suggests an operations-oriented approach where design is a tool to achieve specific business outcomes for clients. The blend of digital and print further supports an integrated marketing operations perspective.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-level Designer, requiring a solid foundation in UX/UI and print design, coupled with an understanding of performance marketing and conversion optimization. It's a crucial role in translating client marketing objectives into effective creative assets. Reporting Structure: The designer will report to a Design Lead or Creative Director within the Online Team, with regular interaction and collaboration with project managers, developers, and performance marketing specialists. This structure facilitates cross-functional learning and project oversight. Operations Impact: The designer's work directly impacts client campaign performance by improving user experience, increasing conversion rates, and ensuring brand consistency across all touchpoints. This role plays a vital part in the agency's ability to deliver measurable results and maintain client satisfaction.

Growth Opportunities:

Skill Specialization: Opportunity to deepen expertise in specific areas like advanced UX research, interaction design, motion graphics, or e-commerce optimization.
Client Management: Potential to take on more client-facing responsibilities, presenting designs and strategies directly to clients.
Project Leadership: As experience grows, opportunities may arise to lead design aspects of projects or mentor junior designers.
Cross-functional Training: Exposure to performance marketing, analytics, and development can broaden understanding of the full marketing operations lifecycle.

📝 Enhancement Note: The growth path in an agency like this often involves moving from a purely execution-focused role to one with more strategic input, client interaction, and potentially team leadership, all within the broader context of marketing operations.

🌐 Work Environment

Office Type: The company is located in a creative agency setting in Hamburg, described as a "Top-Location in Hamburg – direkt an der Alster." This suggests a modern, inspiring office space conducive to creative work and collaboration. Office Location(s): The primary office is in Hamburg, Germany, situated in a desirable area near the Alster.

Workspace Context:

The workspace is designed to foster creativity and collaboration, with ample room for idea generation and innovation.
Access to industry-standard design and prototyping tools (Figma, Adobe Creative Suite, Hype) is provided.
Opportunities for direct interaction and close collaboration with developers, marketing, and performance teams are integral to the daily work.

Work Schedule: The standard work schedule is approximately 40 hours per week, with the role being primarily on-site. While "Homeoffice" is mentioned as a benefit, the core expectation is presence in the Hamburg office for team collaboration and client engagement.

📝 Enhancement Note: The emphasis on a "creative environment" and "agency vibes" suggests a dynamic workplace that values teamwork and open communication, which are essential for efficient operations in a project-driven agency setting.

📄 Application & Portfolio Review Process

Interview Process:

Initial Screening: A review of your CV and portfolio to assess qualifications and creative output.
Portfolio Presentation & Discussion: An opportunity to present your work, discuss your design process, and explain how your designs contributed to client objectives (e.g., conversion increases). Be prepared to articulate your rationale behind design choices.
Skills Assessment/Challenge: Potentially a small design task or a case study related to optimizing a digital user journey or creating a print layout, to evaluate practical skills and problem-solving abilities.
Team Fit & Cultural Interview: Discussion with potential team members or managers to assess collaboration style, communication skills, and alignment with the agency's culture and values.
Final Interview: Typically with a senior manager or HR to discuss overall fit, career aspirations, and finalize terms.

Portfolio Review Tips:

Highlight Performance: For each project, clearly articulate the problem, your solution, and the measurable results (e.g., "Increased conversion rate by X%," "Improved user engagement by Y%").
Showcase Process: Detail your workflow, from research and ideation to prototyping and testing. Use wireframes, user flows, and mockups to illustrate your thinking.
Demonstrate Tool Proficiency: Ensure your portfolio clearly shows work created with Figma, Adobe Creative Suite, and Hype.
Tailor to the Role: Emphasize projects that align with the job description's focus on UX/UI for digital platforms, e-commerce optimization, and print design.
Be Concise and Clear: Present your best work effectively, with clear descriptions and compelling visuals.

Challenge Preparation:

Practice articulating your design process and decision-making rationale under pressure.
Be ready to discuss common UX/UI challenges in e-commerce and how you would address them.
Prepare examples of how you've used data (e.g., analytics, A/B test results) to inform your design decisions.
Review best practices for accessibility and responsive design.

📝 Enhancement Note: Given the operations focus, interviewers will look for how your design work achieves business goals. Demonstrating a structured approach to design, backed by data and a consideration for user journey optimization, will be key.

🛠 Tools & Technology Stack

Primary Tools:

Figma: Essential for collaborative UI design, prototyping, and user flow creation. Proficiency in its features for design systems, component libraries, and interactive prototyping is expected.
Adobe Creative Suite: Critical for graphic design tasks, including Photoshop (image editing, web graphics), Illustrator (vector graphics, logos), and InDesign (print layout, brochure design, flyer creation).
Hype: Used for creating interactive web content, animations, and HTML5 ads, adding dynamic elements to digital designs.

Analytics & Reporting:

While not a primary design tool, familiarity with analytics platforms (e.g., Google Analytics) to understand user behavior data and A/B testing results is beneficial.
Understanding of how to interpret data from these tools to inform design decisions is a key operational skill.

CRM & Automation:

No direct CRM or automation tools are specified for the designer's core tasks, but an understanding of how designs integrate with marketing automation platforms and CRM systems (e.g., for personalized content or email campaigns) can be advantageous.

📝 Enhancement Note: The toolset emphasizes digital design and prototyping, with a specific call-out for Hype, suggesting a need for interactive and animated digital assets. The mention of "A/B Testing" implies the designer needs to be comfortable working with data generated by these tests.

👥 Team Culture & Values

Operations Values:

Performance-Driven Creativity: A core value is combining creative excellence with a focus on measurable results, ensuring designs contribute to client success and ROI.
User-Centricity: Placing the user at the heart of every design decision to create intuitive and engaging experiences.
Data-Informed Design: Utilizing analytics, A/B testing, and user feedback to guide design choices and optimize outcomes.
Collaboration and Communication: Fostering a team environment where open communication, feedback exchange, and cross-functional teamwork are paramount for project success.
Innovation and Continuous Improvement: Encouraging new ideas and a proactive approach to learning and implementing best practices in design and marketing.

Collaboration Style:

Cross-functional Integration: The designer is expected to work seamlessly with developers to ensure technical feasibility and with marketing/performance teams to align design with campaign goals.
Feedback Loops: An open culture for constructive feedback on designs and processes to drive continuous improvement.
Knowledge Sharing: Encouraging the sharing of insights, best practices, and learnings across teams to foster collective growth and efficiency.

📝 Enhancement Note: The company's values highlight a blend of creative passion and a pragmatic, results-oriented approach, which is characteristic of operations-focused roles where efficiency and measurable impact are key.

⚡ Challenges & Growth Opportunities

Challenges:

Balancing Creativity with Performance: The primary challenge will be to create visually appealing designs that also meet strict conversion rate targets and performance metrics, requiring a strategic approach to aesthetic choices.
Managing Diverse Client Needs: Working with various clients across different industries means adapting design styles and strategies to meet unique brand identities and objectives.
Keeping Pace with Digital Trends: The digital landscape evolves rapidly; staying current with new design tools, methodologies, and user behavior trends will be crucial.
Integrating Digital and Print: Ensuring a consistent brand message and user experience across both digital and print mediums can be complex.

Learning & Development Opportunities:

Advanced UX/UI Training: Opportunities to attend workshops or courses on advanced UX research, interaction design, and usability testing.
Performance Marketing Insights: Learning more about digital marketing strategies, SEO, SEM, and conversion rate optimization from performance marketing colleagues.
Client Presentation Skills: Developing stronger presentation and communication skills for client interactions.
Tool Proficiency: Deepening expertise in current design tools and exploring new technologies that enhance design workflows.

📝 Enhancement Note: The challenges present opportunities for skill development in areas critical to marketing operations: bridging creative output with business results and adapting to dynamic digital environments.

💡 Interview Preparation

Strategy Questions:

How do you approach designing a website or landing page to maximize conversions? Can you walk me through a specific example from your portfolio?
Describe your process for conducting UX research and how you translate findings into design solutions.
How do you ensure your designs are responsive and accessible across different devices and for users with disabilities?
How do you collaborate with developers and marketing teams to ensure successful project execution and campaign performance?
What is your experience with A/B testing, and how have you used its results to iterate on designs?
How do you maintain brand consistency across both digital and print collateral?

Company & Culture Questions:

What interests you about Communicators and our approach to dialog marketing?
How do you handle constructive criticism or feedback on your designs?
How do you stay updated on the latest trends in UX/UI design and digital marketing?
Describe your ideal team environment and how you contribute to a positive work culture.

Portfolio Presentation Strategy:

Structure: Organize your portfolio by project, clearly outlining the problem, your role, the solution (showcasing visuals and prototypes), and the results/impact.
Narrative: Tell a story for each project, explaining your thought process, design decisions, and how you addressed challenges.
Metrics: Quantify your achievements whenever possible (e.g., "increased click-through rates by 15%", "reduced bounce rates on key pages by 10%").
Tool Demonstration: If possible, briefly demonstrate live prototypes or specific features within Figma or other tools to showcase your technical skills.
Print Examples: Clearly present print projects, highlighting layout, typography, and final output quality.

📝 Enhancement Note: Be prepared to discuss your design process not just from a creative standpoint, but also from an efficiency and results-driven perspective, aligning with the operational goals of the agency and its clients.

📌 Application Steps

To apply for this operations-focused design position:

Submit your application through the provided link, ensuring your CV and portfolio are attached.
Portfolio Customization: Tailor your portfolio to highlight projects demonstrating strong UX/UI for digital platforms, e-commerce optimization, and measurable conversion improvements. Include relevant print design examples.
Resume Optimization: Ensure your resume clearly outlines your experience with key tools (Figma, Adobe Creative Suite, Hype) and responsibilities related to conversion optimization, A/B testing, and user journey design. Use keywords from the job description.
Interview Preparation: Practice articulating your design process, decision-making, and the impact of your work. Prepare specific examples that showcase your ability to balance creativity with performance metrics.
Company Research: Familiarize yourself with Communicators' client work and their approach to dialog marketing to demonstrate your understanding of their operational focus and to align your responses with their values.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Designer für UX/UI Digital & Print (m/w/d)