Creative Designer

📍 Job Overview

Job Title: Creative Designer

Company: Jobgether (on behalf of a partner company)

Location: United Kingdom

Job Type: Full-time

Category: Creative & Media / Marketing / Art & Design / Data & Analytics

Date Posted: 2026-04-22

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design high-impact visual content for performance marketing campaigns, leveraging Figma for static and video assets.

• Translate data insights and campaign performance metrics into compelling and effective creative concepts.

• Collaborate cross-functionally with media buyers and product owners to optimize creative strategy and conversion-focused design.

• Contribute to persuasive marketing copy and ad scripts, enhancing overall campaign messaging and user engagement.

• Proactively explore and integrate emerging AI tools and design trends to drive innovation in visual content creation.

📝 Enhancement Note: This role is positioned within a performance-driven marketing context, emphasizing the direct link between creative output and measurable campaign success. The "Creative Designer" title, combined with responsibilities like interpreting performance data and contributing to copywriting, suggests a hybrid role that bridges traditional graphic design with marketing analytics and content creation. The focus on AI tools indicates a forward-thinking approach to design processes.

📈 Primary Responsibilities

• Develop and execute visually engaging static and video creative assets using Figma, tailored for digital marketing and performance channels.

• Interpret performance data from media buyers and product teams to inform creative strategy and iteratively improve campaign visuals.

• Assist in crafting compelling marketing copy, including headlines, calls-to-action, and video ad scripts, to maximize message impact.

• Conduct thorough competitor analysis to identify emerging design trends, successful creative approaches, and opportunities for differentiation.

• Systematically manage, organize, and archive all creative assets to ensure efficient retrieval, reuse, and accurate tracking for future campaigns.

• Stay abreast of advancements in AI design tools, motion graphics, and video editing technologies to enhance creative output and workflow efficiency.

• Proactively identify and propose creative solutions to marketing challenges, demonstrating initiative and a strong understanding of brand storytelling.

📝 Enhancement Note: The responsibilities highlight a hands-on design role with a strong analytical component, requiring the designer to not only create visually appealing assets but also understand their performance impact. The emphasis on collaboration with media buyers and product owners suggests a need for strong communication and the ability to translate technical performance data into actionable creative direction.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating relevant skills and experience is paramount. A background in Graphic Design, Digital Media, Marketing Communications, or a related field is beneficial.

Experience: 2-5 years of proven experience in a Creative Designer, Graphic Designer, or a similar role with a significant focus on digital and performance marketing.

Required Skills:

• Figma Proficiency: Advanced skills in Figma for creating static graphics, layouts, and potentially basic animations or prototypes.

• Digital Advertising Principles: Solid understanding of the principles behind digital advertising platforms (e.g., social media ads, display ads) and conversion-focused design strategies.

• Performance Marketing Acumen: Ability to interpret campaign performance data (e.g., CTR, conversion rates, engagement metrics) and translate insights into actionable creative improvements.

• Copywriting Contribution: Experience in writing or contributing to persuasive marketing copy, headlines, and ad scripts.

• Analytical Mindset: Capacity to analyze campaign results, understand user behavior, and apply data insights to creative decision-making.

• AI Tool Familiarity: Experience or a strong interest in leveraging AI tools for design ideation, asset generation, or workflow enhancement.

• Communication & Collaboration: Excellent verbal and written communication skills, with a proven ability to collaborate effectively in a remote work environment.

• Time Management: Strong organizational and time management skills to handle multiple projects and deadlines in a fast-paced setting.

• Adaptability & Initiative: A proactive, adaptable, and highly creative mindset with a keen attention to detail and a willingness to take initiative.

Preferred Skills:

• Experience with motion graphics and video editing software (e.g., Adobe After Effects, Premiere Pro).

• Familiarity with A/B testing methodologies for creative assets.

• Experience within the health and wellness industry.

• Understanding of brand guidelines and their application across various digital channels.

📝 Enhancement Note: The requirements strongly emphasize practical skills over formal education, with a significant focus on performance marketing and data-driven design. Proficiency in Figma is non-negotiable, and a proactive approach to learning and integrating new technologies like AI is highly valued.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated collection of design projects showcasing expertise in performance marketing creatives (static and video).

• Demonstrations of Figma proficiency, including complex layouts, interactive elements, or asset organization.

• Case studies or examples that illustrate the ability to translate data insights or campaign performance metrics into design decisions.

• Examples of contributions to marketing copy or ad scripts, showing an understanding of persuasive messaging.

• Projects that highlight conversion-focused design principles and their application in driving user action.

Process Documentation:

• Case studies detailing the process of designing creative assets from brief to final delivery, emphasizing workflow optimization.

• Examples of how performance data was used to iterate and improve creative designs, showcasing analytical integration.

• Documentation of asset management strategies, demonstrating organized systems for creative asset libraries.

• Discussion of how AI tools were integrated into the design process to enhance efficiency or creativity.

📝 Enhancement Note: The portfolio requirements are critical for this role, serving as the primary evidence of a candidate's ability to deliver high-performing creative assets. Emphasis is placed on demonstrating a data-informed approach and proficiency with key tools like Figma, rather than just aesthetic appeal.

💵 Compensation & Benefits

Salary Range: Given the UK location, mid-level experience (2-5 years), and the specific skills required for a performance-focused creative role, the estimated annual salary range is between £35,000 and £50,000. This estimation is based on industry benchmarks for creative designers in the UK, particularly those specializing in digital marketing and performance, considering the remote nature of the role which can sometimes influence compensation.

Benefits:

• Fully Remote Work: Flexibility to work from anywhere within the UK.

• Home Office Budget: Financial support for setting up a productive home workspace.

• Workstation Choice: Option between a MacBook or Windows workstation.

• Health & Wellness Allowance: A dedicated budget to support personal well-being initiatives.

• Generous Paid Time Off: 25+ paid vacation days for rest, rejuvenation, and personal pursuits.

• Paid Volunteering Days: 2 days per year to contribute to causes you care about.

• Continuous Learning: Access to online training and opportunities for personal development.

• Career Progression: Clear pathways for career growth based on performance and impact.

• Annual Achievement Bonus: A bonus tied to company success and individual contributions.

• Exclusive Product Access: Special access to health and wellness products.

• Empowering Culture: Flat organizational structure that encourages influence and decision-making input.

• Team Engagement: Regular team-building activities and virtual events to foster connection.

• Welcome Package: A comprehensive onboarding package to facilitate a smooth start.

• Ongoing Appreciation: Employee appreciation initiatives to recognize contributions.

Working Hours: While the standard working hours are likely around 40 per week, the fully remote nature and emphasis on performance suggest a degree of flexibility. The focus is on delivering results and meeting campaign objectives, allowing for some autonomy in structuring the workday, provided collaboration and deadlines are met.

📝 Enhancement Note: The salary estimate is based on general UK market data for mid-level creative roles with a digital marketing focus. Actual compensation may vary based on the specific partner company, the candidate's precise experience, and negotiation. The benefits package is robust, indicating a company that invests in employee well-being and professional development, which is attractive for remote professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: The partner company operates within the global health and wellness ecosystem, indicating a focus on consumer well-being, fitness, or related services. This context suggests that visual content will likely resonate with health-conscious audiences and promote positive lifestyle choices.

Company Size: While not explicitly stated, the mention of a "fast-growing global health and wellness ecosystem" and "flat organizational culture" implies a dynamic, possibly mid-sized to large organization that is scaling rapidly. This environment often offers opportunities for significant impact and exposure to new challenges.

Founded: No specific founding date is provided. However, the emphasis on growth and modern practices like AI integration suggests a company that is either relatively new or has undergone significant modernization.

Team Structure:

• The Creative Designer will be part of a marketing-focused team, likely working closely with performance marketing specialists, media buyers, and product owners.

• Collaboration will be key, with a reporting structure that likely leads into a Creative Lead, Marketing Manager, or similar role.

Methodology:

• Data-Driven Design: A core methodology involving the interpretation of performance data to inform and iterate on creative strategies.

• Agile Creative Development: The fast-paced environment suggests an agile approach to creative production, allowing for rapid iteration and adaptation based on campaign results.

• Experimentation & Innovation: A culture that encourages the exploration of new design trends, AI tools, and creative technologies to push boundaries and improve outcomes.

Company Website: [Jobgether website: jobgether.com] (Note: The primary company is the partner company, whose website is not specified but can be inferred to be in the health/wellness sector.)

📝 Enhancement Note: The context of a health and wellness company suggests that the creative output will aim to inspire, educate, and motivate users. The "flat organizational culture" implies an environment where individual contributions are visible and can influence strategic decisions, which is a significant draw for ambitious professionals.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as Mid-Level, typically requiring 2-5 years of dedicated experience. It offers a chance to move beyond executing tasks to influencing creative strategy and demonstrating measurable impact on marketing performance.

Reporting Structure: The designer will likely report to a Creative Lead or Marketing Manager. This structure provides guidance and mentorship while allowing significant autonomy in day-to-day design tasks and project execution. Collaboration will extend across various departments, offering exposure to different facets of the business.

Operations Impact: The Creative Designer's work will have a direct and quantifiable impact on the company's growth. By designing high-performing creatives for performance marketing campaigns, the role directly influences lead generation, customer acquisition, and ultimately, revenue. The ability to translate data insights into effective visuals is crucial for optimizing campaign ROI.

Growth Opportunities:

• Creative Specialization: Deepen expertise in performance marketing design, video creation, or motion graphics.

• Strategic Influence: Progress to a Senior Creative Designer role, taking on more strategic campaign planning and leading creative initiatives.

• Cross-Functional Development: Gain exposure to marketing strategy, product development, and data analytics, potentially leading to roles in integrated marketing or product marketing.

• AI & Innovation Leadership: Become a go-to expert for AI tools and innovative creative technologies within the organization.

• Team Leadership: With demonstrated success and leadership potential, opportunities for managing junior designers or leading creative teams may arise.

📝 Enhancement Note: The growth path for this role is strongly tied to demonstrable impact on marketing performance and a willingness to embrace new technologies. The company's emphasis on continuous learning and career growth provides a clear framework for ambitious designers to advance their careers.

🌐 Work Environment

Office Type: This is a fully remote position, meaning there is no central office requirement. This offers maximum flexibility for the employee to work from their preferred location within the UK.

Office Location(s): While the role is remote, the requirement to be based in the United Kingdom suggests a need for adherence to UK employment laws and potentially occasional virtual meetings that align with UK time zones.

Workspace Context:

• Autonomy & Flexibility: Employees have the freedom to create their own ideal workspace at home, supported by a home office budget.

• Technology Access: Provision of a MacBook or Windows workstation ensures employees have the necessary tools for creative work.

• Virtual Collaboration: The remote environment necessitates strong reliance on digital collaboration tools, encouraging efficient communication and teamwork through platforms like Slack, Zoom, and Figma's collaborative features.

Work Schedule: The standard working hours are likely around 40 per week, but the remote and performance-driven nature of the role implies flexibility. Emphasis is placed on achieving results and meeting deadlines, allowing for some degree of personal schedule management, provided team collaboration and communication are maintained.

📝 Enhancement Note: The fully remote nature of this role is a significant aspect, offering substantial flexibility. However, it also requires a high degree of self-discipline, proactive communication, and effective use of digital collaboration tools to ensure seamless integration within the team and company.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Your application, including your portfolio, will be reviewed by Jobgether's AI-powered matching process, followed by human review for top candidates.

• Hiring Company Review: Shortlisted candidates' profiles and portfolios will be shared with the partner hiring company.

• Creative Assessment/Challenge: Expect a practical design challenge, likely focusing on creating performance marketing assets based on a given brief, or a case study presentation of past work. This will assess your Figma skills, creative strategy, and ability to interpret data insights.

• Interviews: Multiple rounds of interviews with the hiring team, including potential discussions with marketing managers, creative leads, and possibly product owners. These will evaluate your collaboration skills, communication abilities, understanding of digital advertising, and cultural fit.

• Final Decision: The hiring company will make the final selection and manage subsequent steps.

Portfolio Review Tips:

• Highlight Performance: Showcase projects that clearly demonstrate how your designs improved campaign performance metrics (e.g., increased CTR, conversion rates). Use quantifiable results where possible.

• Figma Mastery: Include examples demonstrating advanced Figma usage, such as component systems, interactive prototypes, or complex layout structures.

• Data-Informed Design: Present case studies explaining your thought process, specifically how you used data insights or campaign feedback to inform your design decisions.

• Copywriting Integration: If possible, include examples where your design work was complemented by or influenced by effective marketing copy.

• Video/Motion Work: If you have experience, include relevant video or motion graphics examples, even if they are simple animations demonstrating your capabilities.

• Conciseness & Clarity: Ensure your portfolio is well-organized, easy to navigate, and clearly articulates your role and impact on each project.

Challenge Preparation:

• Understand the Brief: Carefully analyze any design challenge brief, paying close attention to the target audience, campaign objectives, and key performance indicators (KPIs).

• Figma Practice: Be ready to demonstrate your Figma skills live or provide a walkthrough of your solution created in Figma.

• Strategic Rationale: Be prepared to articulate the strategic thinking behind your design choices, linking them back to the brief's objectives and potential performance outcomes.

• AI Tool Awareness: If the challenge involves new trends, be ready to discuss how you might leverage AI tools to enhance the process or outcome.

📝 Enhancement Note: The interview process emphasizes a practical demonstration of skills and a strategic, data-informed approach to design. A strong portfolio is paramount, and candidates should be prepared to articulate the "why" behind their design decisions, not just the "what."

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for all graphic design, layout, prototyping, and potentially basic animation tasks. Expect advanced usage requirements.

• Adobe Creative Suite (Illustrator, Photoshop): Likely required for asset creation, manipulation, and preparing files for various platforms.

• Video Editing Software (e.g., Adobe Premiere Pro, After Effects, DaVinci Resolve): Proficiency or familiarity is a strong plus for creating video creatives.

• Motion Graphics Tools (e.g., Adobe After Effects): Beneficial for creating dynamic and engaging animated elements for ads.

Analytics & Reporting:

• Performance Dashboards: Familiarity with dashboards used by marketing teams to track campaign performance (e.g., Google Analytics, platform-specific analytics).

• Data Visualization Tools: Ability to interpret charts and graphs from performance reports to inform design decisions.

CRM & Automation:

• Project Management Tools (e.g., Asana, Trello, Monday.com): Used for task management, workflow tracking, and team coordination in a remote setting.

• Collaboration Platforms (e.g., Slack, Microsoft Teams): Critical for day-to-day communication and team interaction.

📝 Enhancement Note: The core technical requirement is advanced proficiency in Figma. While other design tools are beneficial, Figma is presented as the primary platform. Understanding how to use design output with performance analytics is also a key aspect of the technology stack.

👥 Team Culture & Values

Operations Values:

• Performance-Driven: A strong emphasis on achieving measurable results and contributing directly to the success of marketing campaigns.

• Data-Informed: Decisions are guided by data insights and performance analytics, encouraging a thoughtful rather than purely aesthetic approach to design.

• Innovative: A culture that embraces new technologies, including AI tools, and encourages creative experimentation to stay ahead.

• Collaborative: Strong teamwork and open communication are vital, especially in a remote setting, to ensure alignment and shared success.

• Adaptable: The ability to pivot quickly in a fast-paced, evolving market is highly valued.

Collaboration Style:

• Cross-Functional Integration: Seamless collaboration with media buyers, product owners, and marketing teams is essential for aligning creative efforts with business objectives.

• Feedback Loops: Openness to constructive feedback on designs and a willingness to iterate based on performance data and stakeholder input.

• Knowledge Sharing: A culture that encourages sharing best practices, new design techniques, and insights from AI tools or market trends.

📝 Enhancement Note: The culture likely values individuals who are not only creative but also highly analytical, adaptable, and team-oriented. The focus is on collective success achieved through data-driven strategies and continuous innovation.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Performance: The primary challenge is to produce visually stunning and innovative designs that also meet strict performance metrics and conversion goals.

• Rapid Iteration in a Fast-Paced Environment: Keeping up with frequent campaign changes, market trends, and the need for rapid asset updates can be demanding.

• Remote Collaboration Effectiveness: Maintaining strong communication, creative synergy, and team cohesion in a fully remote setting requires proactive effort and excellent digital collaboration skills.

• Integrating New Technologies: Continuously learning and effectively integrating emerging AI tools and design trends into existing workflows while maintaining quality and efficiency.

Learning & Development Opportunities:

• Skill Specialization: Opportunities to become an expert in areas like performance marketing creative, video editing, or AI-driven design.

• Industry Exposure: Gaining deep experience within the health and wellness sector, understanding its unique creative demands and audience engagement strategies.

• Mentorship & Guidance: Learning from experienced marketing professionals and potentially other designers within a supportive team structure.

• Tool Proficiency: Becoming proficient with cutting-edge design and AI technologies.

📝 Enhancement Note: The challenges presented are typical for performance-oriented creative roles and are framed as opportunities for growth. The company's commitment to continuous learning and development suggests a supportive environment for skill enhancement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used performance data to inform or change a creative design. What was the outcome?" (Prepare a case study with clear metrics.)

• "How do you approach designing for conversion-focused campaigns? What are the key elements you consider?" (Focus on user psychology and calls-to-action.)

• "Walk us through your process for creating a set of static and video ad creatives for a new campaign, from brief to final assets." (Emphasize your workflow and use of Figma.)

Company & Culture Questions:

• "What interests you about working in the health and wellness industry, and how do you see your creative skills contributing to this sector?" (Research the partner company's mission and brand.)

• "How do you approach collaboration and feedback in a remote environment?" (Highlight your communication and teamwork strategies.)

• "Describe your experience with Figma and any other design tools you regularly use." (Be ready to demonstrate your proficiency.)

Portfolio Presentation Strategy:

• Storytelling: Frame each portfolio piece as a story, explaining the problem, your solution, your role, and the measurable results.

• Quantify Impact: Wherever possible, use numbers and data to demonstrate the effectiveness of your designs.

• Figma Demo: Be prepared to share your screen and walk through specific Figma files, highlighting your techniques and organizational methods.

• Process Focus: Emphasize your design process, including how you interpret briefs, conduct research, iterate based on feedback, and finalize assets.

• AI Integration: If applicable, highlight projects where you leveraged AI tools and explain the benefits.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of creative talent, analytical thinking, and strong communication skills, all within the context of performance marketing and remote collaboration.

📌 Application Steps

To apply for this Creative Designer position:

• Submit your application through the provided link on Jobgether.

• Curate Your Portfolio: Select 3-5 of your strongest projects that best demonstrate your Figma skills, experience in performance marketing, and ability to translate data insights into effective visuals. Ensure each project clearly outlines your role and the quantifiable impact.

• Tailor Your Resume: Update your resume to highlight keywords relevant to this role, such as "Figma," "performance marketing," "digital advertising," "creative design," "video editing," "copywriting," and "AI tools." Quantify achievements where possible.

• Prepare Your Presentation: Practice walking through your portfolio, focusing on clear storytelling, your design process, and the results achieved. Be ready to discuss your experience with data-driven design and remote collaboration.

• Research the Company: If possible, research the partner company's mission, brand, and current marketing efforts to demonstrate your genuine interest and understanding of their industry.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.