Creative Designer & Brand Manager

📍 Job Overview

Job Title: Creative Designer & Brand Manager
Company: Nagomi Security
Location: Tel Aviv-Yafo, Tel Aviv District, Israel
Job Type: Full-time
Category: Marketing & Brand Operations / Creative Operations
Date Posted: 2025-11-02
Experience Level: Mid-Senior Level (5-10 years)
Remote Status: On-site

🚀 Role Summary

• Drive the evolution and maintenance of Nagomi Security's visual identity, design system, and creative standards to ensure a cohesive and impactful brand presence.
• Develop compelling campaign concepts, visuals, and storytelling that vividly bring the brand and platform to life across various channels.
• Oversee the end-to-end production of video, motion graphics, and visual assets, managing external agencies and freelancers for large-scale projects.
• Collaborate closely with marketing, product, and leadership teams to translate complex cybersecurity concepts into clear, resonant visual stories for diverse audiences.
• Apply design thinking to digital activations, campaign landing pages, and website visual updates, ensuring brand consistency and driving engagement.

📝 Enhancement Note: This role sits at the intersection of brand management and creative execution, requiring a strategic brand visionary with strong hands-on design and production capabilities. Given the cybersecurity context, the ability to simplify complex technical information into accessible visual narratives is paramount for effective GTM strategies.

📈 Primary Responsibilities

• Brand & Creative Direction:
  • Evolve, maintain, and enforce Nagomi’s visual identity, design system, and overarching creative standards.
  • Conceptualize and execute campaign themes, visuals, and narratives that effectively communicate the brand's value proposition.
  • Lead the design execution across web, social media, product interfaces, and corporate collateral.
  • Manage the production of video, motion graphics, and other visual assets, including overseeing agency partners for significant creative projects.
  • Partner with marketing leadership to ensure all campaigns align with brand strategy and objectives, driving measurable engagement and impact.
• Design Collaboration:
  • Work closely with the Growth Marketing Manager to apply sophisticated design thinking to campaign landing pages and digital marketing activations.
  • Collaborate with external web design agencies on visual updates, creative asset integration, and providing valuable UX feedback.
  • Proactively explore and implement new creative formats, such as motion graphics, interactive content, and short-form video, to maintain a fresh and distinctive brand presence.
• Cross-Functional Collaboration:
  • Foster seamless brand consistency by partnering across marketing, product development, and executive leadership teams for all customer-facing and internal touchpoints.
  • Translate intricate cybersecurity concepts into accessible and compelling visual stories that resonate with both technical experts and business decision-makers.
  • Ensure the highest standards of visual quality and brand consistency are maintained across all presentations, events, marketing campaigns, and internal communications.

📝 Enhancement Note: The responsibilities highlight a need for a proactive individual who can both set strategic creative direction and execute hands-on design. The emphasis on translating complex technical information into visual stories is a key differentiator for success in the cybersecurity sector.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Fine Arts, Marketing, Communications, or a related field is typically expected for this level of responsibility. Equivalent practical experience will also be considered.
Experience: 5–8 years of progressive experience in brand management, creative direction, or graphic design roles, with a strong preference for candidates who have worked within the technology or cybersecurity sectors.

Required Skills:

• Brand Management: Proven ability to define, evolve, and maintain a strong visual identity and design system.
• Creative Direction: Demonstrated experience in conceptualizing and leading creative campaigns from ideation to execution.
• Visual Identity: Deep understanding of brand guidelines, typography, color theory, and overall aesthetic principles.
• Design Execution: Hands-on proficiency in creating high-quality visual assets for a variety of mediums.
• Video Production: Experience in planning, directing, and executing video content, including motion graphics.
• Collaboration: Excellent interpersonal skills for effective partnership with marketing, product, and leadership teams.
• Storytelling: Ability to translate complex ideas into clear, compelling visual narratives.
• Adobe Creative Suite: Advanced proficiency in Photoshop, Illustrator, InDesign, and After Effects.
• Canva: Practical experience utilizing Canva for quick-turnaround design needs and team accessibility.
• WordPress (or similar CMS): Familiarity with content management systems for web updates and asset integration.
• Layout Principles: Strong understanding of visual hierarchy, composition, and effective layout design.
• Motion Design: Experience or understanding of motion graphics principles and applications.
• Agency Management: Experience in managing external agencies, freelancers, and production timelines effectively.
• Digital Activations: Skill in designing for online campaigns, landing pages, and digital marketing efforts.
• UX Feedback: Ability to provide constructive feedback on user experience from a visual and brand perspective.
• Campaign Development: Experience in developing and executing integrated marketing campaigns.

Preferred Skills:

• Experience specifically within the cybersecurity industry.
• Familiarity with interactive content creation tools.
• Basic understanding of UX/UI principles beyond visual design.
• Experience with presentation software beyond basic template usage (e.g., advanced Keynote/PowerPoint).

📝 Enhancement Note: The requirement for Adobe Creative Suite, Canva, and WordPress indicates a need for a versatile designer capable of both high-fidelity creative work and more agile, templated design applications. The emphasis on motion and video production suggests a growing need for dynamic content in their GTM strategy.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 5-8 years of professional design and brand management work.
• Demonstrations of evolving or establishing a visual identity and design system for a brand.
• Case studies illustrating the conceptualization and execution of integrated marketing campaigns, highlighting creative direction and strategic intent.
• Examples of diverse design applications across web, social media, print, and digital assets.
• Specific projects detailing video production, motion graphics, or animation work.
• Evidence of translating complex or technical subject matter into easily understandable visual content.
• Projects that highlight collaboration with cross-functional teams and successful agency management.
• Examples of work done within the tech or cybersecurity industry, if available.

Process Documentation:

• While not explicitly stated, candidates are expected to demonstrate an understanding of design workflows, project management methodologies, and version control for creative assets.
• Ability to articulate the process behind developing campaign concepts and executing them across multiple channels.
• Documentation or case studies showing how creative briefs were translated into final assets.
• Evidence of a systematic approach to maintaining brand consistency across all touchpoints.

📝 Enhancement Note: For a role like this, the portfolio is paramount. It serves as the primary evidence of a candidate's ability to deliver on the core responsibilities. Candidates should curate their portfolio to specifically highlight examples that align with the "What You'll Do" section, emphasizing strategic thinking, hands-on execution, and cross-functional collaboration.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Creative Designer & Brand Manager with 5-8 years of experience in Tel Aviv, Israel, the estimated salary range is approximately ₪25,000 - ₪40,000 per month (gross). This estimate considers the cost of living in Tel Aviv and the specialized nature of the role within the cybersecurity tech sector.

Benefits:

• Health Insurance: Comprehensive medical, dental, and vision coverage.
• Paid Time Off: Generous vacation days, sick leave, and public holidays.
• Professional Development: Opportunities for training, workshops, and attending industry conferences to enhance design and brand management skills.
• Stock Options/Equity: Potential for equity in an early-stage, high-growth cybersecurity company.
• Work Environment: A dynamic and innovative workspace in Tel Aviv, fostering collaboration and creativity.
• Team Events: Regular team-building activities and social gatherings.

Working Hours: Standard full-time hours are expected, likely around 40 hours per week. While on-site, there may be flexibility depending on project deadlines and team needs, but core hours will be required for collaboration.

📝 Enhancement Note: The salary range is an estimation based on market data for similar roles in Tel Aviv. It's crucial for candidates to research current market rates and be prepared to discuss their salary expectations based on their specific experience and the value they bring. The inclusion of potential equity is a common incentive for early-stage tech companies.

🎯 Team & Company Context

🏢 Company Culture

Industry: Cybersecurity, specifically Continuous Threat Exposure Management (CTEM) and security execution layers. Nagomi Security is positioned as an innovator in helping security teams optimize existing tools and reduce exposure without adding complexity.
Company Size: As an early-stage company, Nagomi Security likely has a lean, agile team structure, fostering a culture of high impact and direct contribution. This means employees often wear multiple hats and have significant influence.
Founded: The founding date is not provided, but the description suggests a relatively new company aiming to revolutionize the industry, implying a dynamic, fast-paced, and growth-oriented environment.

Team Structure:

• The Creative Designer & Brand Manager will likely report to a Marketing Lead or Head of Marketing.
• They will collaborate closely with product marketing, growth marketing, and potentially engineering and sales leadership.
• Management of external agencies and freelancers will be a key part of the role, requiring strong communication and project oversight skills.
• Given the early stage, the team is likely collaborative, with open communication channels and a focus on shared success.

Methodology:

• Data-Driven Design: While creativity is key, the role will involve leveraging data from marketing campaigns and user feedback to inform design decisions and optimize visual impact.
• Agile Creative Processes: Expect a fast-paced environment where creative concepts are rapidly developed, iterated upon, and deployed.
• Cross-Functional Alignment: Emphasis on ensuring all creative output is aligned with broader business objectives, product strategy, and sales enablement needs.

Company Website: https://www.nagomi.security/

📝 Enhancement Note: The company's mission to "restore the balance" by unifying data and simplifying security operations provides a strong narrative for brand messaging. Candidates should align their creative approach with this core value proposition. The early-stage nature implies a need for individuals who thrive in ambiguity and are comfortable with rapid change.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-to-senior level individual contributor with leadership potential in the creative domain. It offers the opportunity to be the foundational creative force for a growing cybersecurity company.
Reporting Structure: The Creative Designer & Brand Manager will likely report to a senior marketing leader (e.g., Head of Marketing, VP of Marketing). This provides exposure to strategic marketing planning and executive decision-making.
Operations Impact: This role has a direct and significant impact on Nagomi Security's market perception, customer acquisition, and overall brand equity. Effective visual communication and brand consistency are critical for establishing trust and authority in the cybersecurity space, directly influencing sales enablement and lead generation efforts.

Growth Opportunities:

• Creative Leadership: Potential to build and lead a creative team as the company scales.
• Brand Strategy Development: Opportunity to deeply influence and shape the long-term brand strategy.
• Industry Expertise: Deepen knowledge in cybersecurity marketing and the unique visual communication challenges within the sector.
• Cross-Functional Leadership: Gain experience leading projects that span marketing, product, and sales initiatives.
• Skill Expansion: Develop expertise in emerging creative technologies and platforms relevant to B2B tech marketing.

📝 Enhancement Note: For candidates aiming for leadership roles in creative operations or brand management, this position offers a unique chance to build a brand from a very early stage. Demonstrating strategic thinking beyond just design execution will be key for career progression.

🌐 Work Environment

Office Type: On-site, full-time role in Tel Aviv-Yafo. This suggests a preference for in-person collaboration, team cohesion, and a dedicated creative environment.
Office Location(s): 2 HaShalom Road, Tel Aviv-Yafo. This central location in Tel Aviv likely offers good accessibility and proximity to a vibrant business and tech hub.

Workspace Context:

• Collaborative Environment: The office is expected to foster a culture of open communication and teamwork, essential for cross-functional projects.
• Tools & Technology: Access to necessary design software (Adobe Creative Suite, Canva), potentially robust hardware, and collaboration tools.
• Creative Hub: The workspace is likely designed to inspire creativity, with areas for brainstorming and focused work.

Work Schedule: A standard 40-hour work week is typical, with potential for extended hours during critical campaign launches or project deadlines. The on-site nature facilitates spontaneous team discussions and brainstorming sessions crucial for creative roles.

📝 Enhancement Note: The on-site requirement indicates that the company values direct team interaction, spontaneous collaboration, and a shared physical workspace for creative endeavors. Candidates should be comfortable with this model.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and alignment with the role's requirements.
• Portfolio Presentation: A dedicated session where you will present your portfolio, discuss your design process, and explain the strategic thinking behind your work. Be prepared to showcase examples relevant to brand evolution, campaign development, and complex concept visualization.
• Skills-Based Interviews: Interviews focusing on technical skills (Adobe Suite, video editing), creative direction abilities, and experience managing agencies and timelines.
• Cross-Functional Interviews: Meetings with marketing, product, and potentially leadership team members to assess collaboration style, communication skills, and understanding of business objectives.
• Case Study/Challenge (Potential): You might be given a hypothetical design challenge or asked to critique existing brand materials and propose improvements.
• Final Interview: A discussion with senior leadership to evaluate cultural fit, long-term vision, and overall strategic alignment.

Portfolio Review Tips:

• Curate Strategically: Select 5-7 of your strongest projects that best demonstrate your capabilities in brand identity, campaign conceptualization, visual storytelling, and technical execution. Prioritize work relevant to B2B tech or cybersecurity.
• Tell the Story: For each project, clearly articulate the problem, your role, your creative process, the challenges faced, and the measurable results or impact. Use the STAR method (Situation, Task, Action, Result).
• Highlight Process: Show your thinking – mood boards, sketches, user flows, iterations, and rationale behind design decisions.
• Show Versatility: Include a range of work demonstrating your ability across different mediums (web, social, video, presentations).
• Quantify Impact: Whenever possible, include metrics that demonstrate the effectiveness of your creative work (e.g., increased engagement, improved conversion rates, brand recall).
• Tailor to Nagomi: If possible, include a concept or speculative work that aligns with Nagomi Security's brand and mission.

Challenge Preparation:

• Understand the Brand: Thoroughly research Nagomi Security's mission, product, target audience, and existing brand presence.
• Cybersecurity Context: Familiarize yourself with common visual language and communication challenges in the cybersecurity industry.
• Problem-Solving: Practice breaking down complex problems into actionable design solutions.
• Presentation Skills: Prepare to articulate your ideas clearly and concisely, justifying your creative choices with strategic reasoning.

📝 Enhancement Note: The interview process heavily emphasizes portfolio review and strategic thinking. Candidates should prepare to not just show their work, but to explain the "why" behind it and how it drives business objectives, especially within a technical domain like cybersecurity.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for all core design tasks, including Photoshop, Illustrator, InDesign, and After Effects. Proficiency is non-negotiable.
• Canva: Expected for rapid design needs, social media graphics, and potentially for empowering non-designers within the company.
• WordPress (or similar CMS): For website content updates, asset integration, and potentially basic page layout.

Analytics & Reporting:

• While not a direct responsibility, understanding how design impacts analytics (e.g., website traffic, conversion rates on landing pages) is beneficial. Familiarity with tools like Google Analytics could be an advantage.

CRM & Automation:

• Experience with CRM platforms (like HubSpot, Salesforce) and marketing automation tools (like Marketo, Pardot) is not explicitly required but understanding how creative assets are deployed within these systems can be helpful for cross-functional collaboration.

📝 Enhancement Note: The listed tools are foundational. Candidates are expected to be experts in the Adobe Suite and proficient in Canva and WordPress. A proactive candidate might also demonstrate awareness of how their design work integrates with marketing automation and CRM platforms to drive GTM success.

👥 Team Culture & Values

Operations Values:

• Innovation & Disruption: Aligned with Nagomi's mission to revolutionize the cybersecurity industry, expecting creative solutions that challenge the status quo.
• Clarity & Simplicity: A strong emphasis on making complex cybersecurity concepts understandable and accessible through design.
• Collaboration & Transparency: Open communication and strong teamwork are crucial in an early-stage company environment.
• Impact & Ownership: A drive to create work that has a tangible impact on the company's success and taking ownership of creative projects.
• Curiosity & Continuous Learning: Encouraging exploration of new creative trends, technologies, and design approaches.

Collaboration Style:

• Cross-Functional Integration: Actively partnering with marketing, product, and leadership to ensure brand consistency and strategic alignment across all initiatives.
• Feedback Exchange: An open culture for giving and receiving constructive feedback on creative work to foster continuous improvement.
• Knowledge Sharing: Encouraging the sharing of design best practices, new tools, and creative inspiration within the team and broader organization.

📝 Enhancement Note: The emphasis on innovation and simplifying complexity points to a culture that values creative problem-solving and clear communication. Candidates should demonstrate an ability to work collaboratively and embrace feedback as part of a dynamic, fast-paced environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Simplifying Complex Concepts: Effectively communicating sophisticated cybersecurity threats and solutions visually to diverse audiences.
• Establishing Brand Identity: Building and solidifying a strong, memorable brand identity for an emerging company in a competitive market.
• Balancing Creative Vision with Business Goals: Ensuring creative output aligns with marketing objectives, product positioning, and sales enablement needs.
• Managing Multiple Stakeholders: Coordinating creative efforts across different departments and with external partners.
• Rapid Iteration: Adapting quickly to evolving market needs and company priorities in an early-stage environment.

Learning & Development Opportunities:

• Deep Dive into Cybersecurity: Gaining specialized knowledge in the cybersecurity domain and its unique communication requirements.
• Brand Building from Scratch: Contributing significantly to the foundational brand strategy and visual language of a growing tech company.
• Advanced Creative Technologies: Exploring and implementing new tools and techniques in video, motion graphics, and interactive design.
• Strategic Marketing Exposure: Working closely with senior marketing leaders, offering insights into broader GTM strategies.
• Leadership Development: Potential to evolve into a team lead or creative director role as the company expands.

📝 Enhancement Note: The challenges presented are common in early-stage tech companies, particularly in specialized fields like cybersecurity. Candidates who can demonstrate resilience, adaptability, and a proactive approach to problem-solving will be well-suited for this role. The growth opportunities are significant for ambitious individuals.

💡 Interview Preparation

Strategy Questions:

• Brand Evolution: "How would you approach evolving or establishing a visual identity for a cybersecurity company like Nagomi? Walk me through your process." (Prepare to discuss research, mood boards, style guides, and stakeholder buy-in.)
• Campaign Concept: "Imagine we're launching a new feature for our CTEM platform. What's your initial approach to conceptualizing a visual campaign for it?" (Focus on understanding the target audience, key message, and creative execution across channels.)
• Problem Solving: "Describe a time you had to translate a highly technical or complex subject into a simple, compelling visual story. What was the challenge, and what was your solution?" (Use the STAR method, showcasing your analytical and creative problem-solving skills.)

Company & Culture Questions:

• Brand Alignment: "What excites you about Nagomi Security's mission and how do you see your creative vision contributing to it?" (Demonstrate research into their product, market, and values.)
• Collaboration Style: "How do you typically collaborate with marketing and product teams? Describe a situation where you had to manage conflicting feedback." (Highlight your communication, negotiation, and teamwork skills.)
• Impact Measurement: "How do you measure the success of your creative work, beyond just aesthetic appeal?" (Discuss metrics like engagement rates, brand recall, lead generation impact, and user feedback.)

Portfolio Presentation Strategy:

• Narrative Arc: Structure your presentation like a story for each project, starting with the challenge, detailing your process, and concluding with the results.
• Strategic Rationale: For every design choice, be prepared to explain the strategic reasoning behind it – why that color, font, layout, or visual metaphor was chosen.
• Focus on Impact: Emphasize the business outcomes of your work. If specific metrics aren't available, discuss the intended impact and how you would measure it.
• Conciseness: Be mindful of time. Practice your presentation to ensure you can cover your key projects effectively within the allotted time.
• Enthusiasm & Passion: Convey your passion for design and your excitement for Nagomi Security's mission.

📝 Enhancement Note: Interview preparation should focus on demonstrating strategic thinking, a deep understanding of brand development, and the ability to translate technical concepts visually. Your portfolio is your primary tool; ensure it’s well-curated and you can speak confidently about each piece.

📌 Application Steps

To apply for this Creative Designer & Brand Manager position:

• Submit your resume and a link to your online portfolio through the Nagomi Security careers portal.
• Portfolio Customization: Ensure your portfolio prominently features examples of brand identity development, campaign conceptualization, complex information visualization, and video/motion graphics. Tailor your selection to highlight relevant experience in tech or cybersecurity if possible.
• Resume Optimization: Highlight your 5-8 years of experience, specific skills in Adobe Creative Suite, Canva, WordPress, and any experience managing agencies or working in fast-paced tech environments. Quantify achievements where possible.
• Interview Preparation: Practice articulating your design process, strategic thinking, and ability to translate technical concepts. Prepare to present your portfolio confidently and discuss how your skills align with Nagomi Security's mission.
• Company Research: Thoroughly research Nagomi Security's product, market position, and company culture to demonstrate genuine interest and align your responses with their values and objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---