Brand Designer

📍 Job Overview

Job Title: Brand Designer Company: Creative Clicks B.V. Location: Amsterdam, North Holland, Netherlands Job Type: Full-Time Category: Marketing & Design Operations Date Posted: 2025-11-05 Experience Level: Mid-Level (2-5 years) Remote Status: Hybrid

🚀 Role Summary

• This role is pivotal in shaping and evolving the visual identity of Creative Clicks and its diverse portfolio of brands, ensuring consistency and impact across all marketing and communication channels.
• The Brand Designer will be responsible for translating strategic objectives into compelling visual assets, including static designs, motion graphics, and short-form videos, catering to both B2B and B2C audiences.
• A key aspect of this role involves managing the end-to-end project lifecycle for design initiatives, from concept to delivery, while collaborating closely with the MarCom team and reporting to the Lead Brand Designer.
• The position emphasizes a hands-on approach to design execution, print production management, and the integration of emerging technologies like AI tools to enhance creative output and efficiency.

📝 Enhancement Note: This Brand Designer role, while not strictly Revenue or Sales Operations, has significant implications for GTM (Go-To-Market) strategy by ensuring a cohesive and impactful brand presence. The emphasis on B2B and B2C audiences, coupled with project ownership and AI tool integration, suggests a need for operational efficiency in creative processes and a strategic understanding of brand positioning in performance marketing.

📈 Primary Responsibilities

• Brand Guideline Application & Evolution: Consistently apply and proactively evolve existing brand guidelines across all touchpoints, ensuring a unified visual narrative for Creative Clicks and its associated brands.
• Cross-Audience Design Production: Create impactful design assets for both B2B (partners, advertisers) and B2C (consumers) audiences, balancing brand alignment with creative differentiation for each segment.
• Motion Graphics & Video Content Creation: Produce engaging short-form videos, motion graphics, and animations for various internal and external channels, including social media, internal communications, and marketing campaigns.
• Print Production Management: Oversee and manage the production of print materials such as event banners, flyers, packaging, and conference materials, ensuring quality and adherence to specifications.
• AI Tool Integration: Actively utilize and experiment with AI-powered design tools (e.g., Midjourney, Firefly, ChatGPT) for idea generation, imagery creation, and workflow optimization.
• Project Ownership & Management: Take full ownership of design projects from initiation to completion, including managing deadlines, incorporating feedback, and driving creative quality standards.
• Cross-Functional Collaboration: Work collaboratively with the Marketing & Communications (MarCom) team and other departments to ensure design initiatives align with broader business objectives.
• Internal Support: Assist with internal photo and video shoots, providing quick-turn creative support where needed.
• System Utilization: Maintain organized project workflows and communication using tools like Monday.com, ensuring clear and efficient collaboration across teams.

📝 Enhancement Note: The responsibilities highlight a need for operational efficiency in creative execution. Managing projects end-to-end, utilizing Monday.com, and integrating AI tools point towards an operations-minded designer who can streamline workflows and maximize output within a fast-paced environment.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating proficiency in design principles, branding, and visual communication is paramount. Formal education in Graphic Design, Visual Arts, or a related field is beneficial.

Experience: 3-4 years of dedicated experience in brand design, digital design, or a closely related creative field, with a proven track record of developing and applying brand identities across multiple platforms.

Required Skills:

• Brand & Digital Design Expertise: Proven ability to create compelling visual assets for both digital and print mediums, maintaining brand consistency.
• Adobe Creative Suite Proficiency: Advanced skills in Photoshop and Illustrator for graphic creation, manipulation, and asset preparation.
• Figma Proficiency: Experience using Figma for collaborative design, prototyping, and UI/UX elements.
• Video Editing & Motion Graphics: Hands-on experience with video editing software such as Premiere Pro, CapCut, and motion graphics tools like After Effects.
• Print Production Knowledge: Understanding of print production processes, specifications, and pre-press requirements.
• AI Design Tool Familiarity: Experience with or a strong interest in utilizing AI tools (e.g., Midjourney, Adobe Firefly, ChatGPT) for creative ideation and asset generation.
• Project Management Fundamentals: Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines effectively.
• Communication & Stakeholder Management: Excellent verbal and written communication skills, with the ability to articulate creative decisions and manage feedback from stakeholders.
• Adaptability & Ownership: A proactive and self-driven attitude, comfortable taking ownership of projects and thriving in a fast-paced, non-corporate environment.
• English Fluency: Professional proficiency in English, both written and spoken.

Preferred Skills:

• Experience in the mobile marketing or performance advertising industry.
• Familiarity with other design or animation software.
• Basic understanding of photography and videography principles for supporting shoots.
• Experience working within an Agile or similar fast-paced project management framework.

📝 Enhancement Note: The emphasis on specific software like Adobe Creative Suite, Figma, After Effects, Premiere, and CapCut, along with project management tools like Monday.com, indicates a need for a technically proficient designer who understands operational workflows within a creative context. Familiarity with AI tools is highlighted as a key differentiator.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Brand Identity Showcase: Demonstrate the ability to develop and consistently apply a brand's visual identity across various touchpoints, including digital assets, social media, and print materials.
• Motion Graphics & Video Examples: Include specific examples of short-form videos, animations, or motion graphics produced for marketing or communication purposes.
• B2B/B2C Differentiated Work: Showcase projects that clearly distinguish between B2B and B2C target audiences, illustrating strategic visual adaptation.
• Process & Workflow Illustration: Provide insights into your design process, from concept development and ideation (potentially including AI tool usage) to final execution and production.
• Project Management & Collaboration: Highlight instances where you managed projects end-to-end, handled feedback effectively, and collaborated with teams or stakeholders.

Process Documentation:

• While formal process documentation might not be required upfront, the portfolio should implicitly demonstrate an understanding of design workflows, including:
  • Ideation and Concept Development: Illustrate how you approach creative briefs and generate initial concepts, potentially showing early-stage AI-assisted ideation.
  • Asset Creation and Refinement: Detail the steps involved in designing, iterating, and finalizing visual assets.
  • Production and Delivery: Show examples of final deliverables ready for print or digital deployment, and how you manage production aspects.
  • Feedback Integration: Provide examples of how you incorporated feedback to refine designs.

📝 Enhancement Note: For a Brand Designer role, the portfolio serves as a primary "process and systems" demonstration. It needs to showcase not just the final output but the thought process, tool usage (including AI), and project management approach that leads to successful brand assets. The mention of Monday.com in responsibilities suggests a candidate who can integrate into existing operational systems.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a Brand Designer with 3-4 years of experience in Amsterdam, the estimated annual salary range is €40,000 - €55,000. This estimate accounts for the cost of living in Amsterdam, the required skill set, and the competitive nature of the design industry in the Netherlands.

Benefits:

• Competitive Salary: A compensation package commensurate with experience and skills.
• Fully Paid Commuting Costs: Reimbursement for travel expenses to the office.
• Generous Time Off: 25 days of paid annual leave, with an option to purchase an additional 10 days.
• Hybrid Work Setup: Flexibility to work both from home and in the office.
• Flexible Hours: Ability to adjust working hours to accommodate personal needs and optimize productivity.
• Healthy Office Lunch: Daily provided warm lunch at the office.
• Alleo Flexible Benefits Budget: A customizable budget for various benefits and perks.
• Pension Plan: Contribution towards a retirement savings plan.
• Lease-a-Bike Plan: Option to lease a bicycle through a company scheme.
• Mental Well-being Support: Access to resources and support for mental health through OpenUp.
• Dutch Language Course: Opportunity to improve Dutch language proficiency.
• Vibrant Office Environment: A well-located office space near Leidseplein.
• Social Events: Regular Friday drinks and company events to foster team cohesion.

Working Hours: The role is full-time, typically around 40 hours per week, with flexibility offered in terms of start and end times, aligning with the company's hybrid work setup.

📝 Enhancement Note: The provided salary range is an estimate based on industry benchmarks for Amsterdam. The extensive list of benefits indicates a strong focus on employee well-being and work-life balance, which are attractive factors for professionals in creative and operations-adjacent roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Mobile Marketing & Performance Advertising. Creative Clicks operates at the intersection of technology and marketing, specializing in driving high-converting mobile advertisements and delivering significant ROI for partners. This fast-paced, data-driven industry requires constant innovation and adaptability. Company Size: 200+ employees, indicating a medium-sized organization with established processes but still retaining agility and a close-knit feel. This size allows for cross-functional collaboration without excessive bureaucracy. Founded: The founding date is not explicitly provided, but the company's established presence in 65+ countries and its sophisticated approach to mobile performance marketing suggest a company that has matured and scaled significantly over time.

Team Structure:

• The Brand Designer will be part of the Marketing & Communications (MarCom) team.
• This team likely includes specialists in various marketing disciplines (content, digital, PR, etc.) and reports to a MarCom Lead or Director.
• The Brand Designer will report directly to the Lead Brand Designer, indicating a clear reporting line and mentorship opportunity within the design function.
• Collaboration is expected daily with peers within MarCom and potentially with product, sales, and engineering teams for integrated campaigns.

Methodology:

• Triple E Philosophy: Energetic, Entrepreneurial, Expert. This philosophy drives the company culture, emphasizing dynamism, initiative, and deep expertise.
• Autonomy & Experimentation: Employees are encouraged to take ownership, experiment with new ideas, and learn from outcomes, fostering an innovative and growth-oriented environment.
• Data-Driven Approach: As a performance marketing company, data analysis is core to understanding campaign success and informing strategy, which may influence design choices and A/B testing of creative assets.
• Agile Operations: The mention of Monday.com and the fast-paced, non-corporate environment suggests adoption of agile methodologies for project management and workflow optimization.

Company Website: https://www.creativeclicks.com/

📝 Enhancement Note: The "Triple E" philosophy (Energetic, Entrepreneurial, Expert) is a strong cultural indicator, suggesting a preference for proactive, driven individuals who possess strong domain knowledge. The company's focus on performance marketing implies a data-informed approach to creative, where design effectiveness is measured.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level (2-5 years of experience) within the creative function. It offers a significant opportunity to influence brand direction and gain exposure to various marketing channels and product portfolios within the company. It’s a step towards potential senior design or art direction roles.

Reporting Structure: The Brand Designer reports to the Lead Brand Designer. This provides a clear path for mentorship, skill development, and feedback within the design discipline. Collaboration will also extend to the broader MarCom team and potentially other departments requiring design support.

Operations Impact: While not a traditional operations role, the Brand Designer's work directly impacts Go-To-Market (GTM) strategies by creating the visual collateral that supports marketing campaigns, sales enablement materials, and employer branding efforts. Effective brand design can significantly influence lead generation, brand perception, and partner engagement, thereby contributing to revenue growth and operational efficiency in marketing efforts. The ability to translate strategy into visuals that resonate with B2B and B2C audiences is key to this impact.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas like motion graphics, video production, or AI-driven design through project exposure and potential training.
• Brand Leadership: Potential to grow into a Senior Brand Designer or Art Director role, taking on more strategic responsibility for brand vision and team guidance.
• Cross-Functional Exposure: Gaining insight into performance marketing, B2B/B2C strategies, and other marketing disciplines through collaborative projects.
• Industry Trend Integration: Opportunity to stay at the forefront of design trends, including AI integration, within the dynamic mobile marketing industry.
• Mentorship: Learning from and eventually mentoring junior designers or contributing to design best practices within the organization.

📝 Enhancement Note: The growth path emphasizes not just design skill enhancement but also strategic involvement in GTM initiatives and the adoption of new technologies like AI, aligning with the operational need for efficiency and innovation in creative output.

🌐 Work Environment

Office Type: The company offers a hybrid work setup, allowing employees to balance remote work with in-office collaboration. The office is described as "vibrant" and located near Leidseplein, a well-known cultural and entertainment hub in Amsterdam.

Office Location(s): Amsterdam, Netherlands, specifically near Leidseplein. This location suggests a central, accessible, and lively work environment, conducive to networking and employee engagement.

Workspace Context:

• Collaborative Atmosphere: The office environment is designed to foster collaboration, supported by flexible hours and a hybrid model that encourages interaction when employees are present.
• Creative Tools & Technology: Employees are expected to have access to and proficiency with industry-standard design software (Adobe Suite, Figma, After Effects) and potentially company-provided licenses. The integration of AI tools suggests a forward-thinking technological environment.
• Team Interaction: Opportunities for daily interaction with the MarCom team, including the Lead Brand Designer, and participation in team events like Friday drinks contribute to a dynamic and social workspace.
• Employee Well-being Focus: The provision of healthy lunches, mental well-being support (OpenUp), and flexible benefits highlights a commitment to a supportive and healthy work environment.

Work Schedule: The role is full-time (approx. 40 hours/week) with flexible hours. This flexibility is beneficial for operations professionals who may need to adjust their schedules to manage project timelines, attend meetings across different time zones, or balance personal commitments with work demands.

📝 Enhancement Note: The hybrid setup, flexible hours, and office location are key aspects of the work environment that impact daily operations and work-life integration for employees. The emphasis on a "vibrant" office suggests a dynamic and engaging physical workspace.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess foundational skills, experience, and alignment with brand design requirements.
• Portfolio Presentation & Interview: Candidates will likely present their portfolio to the Lead Brand Designer and potentially other MarCom team members. This stage will focus on discussing design philosophy, past projects, creative process, and problem-solving approaches.
• Skills Assessment/Task: A practical design task or challenge may be given to evaluate specific skills (e.g., creating a quick design concept, editing a short video clip, or adapting a brand element).
• Cultural Fit & Team Interview: Discussions to assess alignment with the "Triple E" philosophy (Energetic, Entrepreneurial, Expert) and how the candidate collaborates within a fast-paced, team-oriented environment.
• Final Interview: Potentially with a Marketing Director or Hiring Manager to confirm fit and discuss role expectations.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best showcase the skills required for this role (brand guidelines, motion graphics, B2B/B2C work, AI tool usage).
• Showcase Process: For each project, briefly explain the brief, your approach, the challenges faced, your creative solutions (including any AI integration), and the final outcome. Use visuals to illustrate your process.
• Highlight Impact: If possible, quantify the impact of your designs (e.g., increased engagement, improved brand recall, successful campaign metrics).
• Demonstrate Versatility: Ensure your portfolio covers a range of deliverables mentioned in the job description (social media assets, video, print).
• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. Provide a direct link.

Challenge Preparation:

• Understand Brand Guidelines: Be prepared to discuss how you interpret and apply brand guidelines to ensure consistency.
• Motion Graphics Skills: If a motion task is given, be ready to demonstrate quick turnaround capabilities and proficiency with relevant software.
• AI Tool Application: Think about how you've used or would use AI tools in a design workflow to enhance efficiency or creativity.
• Problem-Solving: Prepare examples of how you've overcome creative challenges or managed difficult feedback.
• Company Research: Understand Creative Clicks' business (mobile marketing) and brand positioning to tailor your responses and design concepts.

📝 Enhancement Note: The emphasis on a portfolio presentation and a potential design task highlights the practical, output-driven nature of this role. Candidates should be prepared to "show, don't just tell" their capabilities, especially concerning motion graphics and AI tool integration.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for graphic design, photo editing, and illustration. Proficiency expected in Photoshop and Illustrator.
• Figma: Critical for collaborative design, UI/UX elements, and prototyping.
• Motion Graphics & Video Editing Software: Expertise required in tools like After Effects (for motion graphics), Premiere Pro (for video editing), and potentially CapCut (for quick, short-form video editing).

Analytics & Reporting:

• While not a core requirement for the designer, understanding how design performance is measured (e.g., via A/B testing of creative assets, engagement metrics on social media) is beneficial. Familiarity with analytics dashboards that might display campaign performance could be an advantage.

CRM & Automation:

• Monday.com: Explicitly mentioned for managing projects and communication, indicating its central role in team operations and workflow management. Proficiency or a quick ability to learn this platform is necessary.

AI & Emerging Technologies:

• AI Art Generators: Experience or strong interest in tools like Midjourney, Adobe Firefly, and generative AI text models like ChatGPT for ideation and asset creation.

📝 Enhancement Note: The technical stack is heavily focused on creative production tools. Proficiency in Adobe Creative Suite, Figma, and video/motion graphics software is non-negotiable. The inclusion of Monday.com points to a need for operational organization within the design workflow.

👥 Team Culture & Values

Operations Values:

• Entrepreneurial Spirit: A drive to take initiative, identify opportunities, and execute independently, reflecting the company's "Entrepreneurial" pillar.
• Expertise & Quality: A commitment to high standards in design execution and a dedication to continuous learning and skill development, aligning with the "Expert" pillar.
• Energy & Collaboration: A positive, proactive attitude and a willingness to engage with colleagues and contribute to a dynamic team environment, embodying the "Energetic" pillar.
• Adaptability & Speed: Comfort working in a fast-paced industry where quick turnarounds and responsiveness are crucial for success.
• Data-Informed Creativity: An understanding that design should serve business objectives and a willingness to explore how data can inform creative decisions.

Collaboration Style:

• Cross-Functional Integration: Expected to collaborate effectively with marketing, sales, and potentially product teams, translating their needs into visual assets.
• Feedback-Driven Improvement: Openness to receiving and incorporating constructive feedback to enhance design quality and project outcomes.
• Knowledge Sharing: Willingness to share insights, techniques, and learnings with the Lead Brand Designer and the broader MarCom team.
• Proactive Communication: Maintaining clear and consistent communication regarding project status, challenges, and creative ideas.

📝 Enhancement Note: The "Triple E" philosophy is central to the team's values. Candidates should demonstrate how they embody these traits – energy in their approach, an entrepreneurial mindset in problem-solving, and expertise in their craft.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Creative Innovation: Ensuring all designs adhere to brand guidelines while still pushing creative boundaries to capture attention in a competitive market.
• Managing Diverse Project Demands: Juggling multiple projects across different brands and audiences (B2B/B2C) with varying deadlines and creative requirements.
• Rapid Technological Evolution: Keeping pace with advancements in design software, AI tools, and digital marketing trends to maintain a competitive edge.
• Quick Turnaround Requirements: Delivering high-quality creative assets efficiently in a fast-paced environment, potentially supporting time-sensitive marketing campaigns or events.
• Integrating AI Tools Effectively: Learning to leverage AI not just as a novelty but as a strategic tool to enhance creativity and efficiency in the design workflow.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunities to hone skills in motion graphics, video editing, and potentially 3D design or interactive elements through project work.
• AI in Design Workshops/Training: Potential for formal or informal learning about leveraging AI for creative workflows.
• Brand Strategy Exposure: Gaining deeper understanding of brand management and marketing strategy by working closely with the MarCom team and Lead Brand Designer.
• Industry Best Practices: Exposure to cutting-edge practices in mobile marketing and performance advertising design.
• Cross-Departmental Learning: Understanding the operational and strategic needs of other departments to create more impactful design solutions.

📝 Enhancement Note: The challenges presented are common in creative roles within dynamic industries. The growth opportunities are framed to address these challenges, emphasizing skill development, strategic exposure, and adaptation to new technologies like AI.

💡 Interview Preparation

Strategy Questions:

• "How do you approach translating a client brief or business objective into a visual design concept, especially when working with B2B vs. B2C audiences?" (Focus on process, audience segmentation, and strategic thinking.)
• "Describe a time you had to manage conflicting feedback on a design project. How did you resolve it while ensuring brand consistency and quality?" (Assess stakeholder management, problem-solving, and creative decision-making.)
• "How do you envision using AI tools like Midjourney or Firefly in your daily design workflow to enhance efficiency and creativity? Can you share an example?" (Evaluate practical application of AI and forward-thinking approach.)
• "Walk us through your process for creating a short-form video or motion graphic. What tools do you use, and what are key considerations for engagement?" (Demonstrate technical proficiency and understanding of content formats.)

Company & Culture Questions:

• "How does your personal work style align with our 'Triple E' philosophy: Energetic, Entrepreneurial, Expert?" (Prepare examples demonstrating these traits.)
• "Creative Clicks operates in the mobile performance marketing space. How would you approach designing visuals that are not only aesthetically pleasing but also drive measurable business results?" (Connect design to business impact and industry context.)
• "Describe your experience working in a hybrid environment and collaborating with a distributed team. How do you ensure effective communication and project flow?" (Highlight adaptability and communication skills.)

Portfolio Presentation Strategy:

• Narrative Arc: For each project, tell a story: the challenge, your solution, your process (including any AI usage), and the outcome.
• Highlight Key Skills: Explicitly point out how specific projects demonstrate your proficiency in Adobe Suite, Figma, motion graphics, and brand guideline application.
• Efficiency Demonstration: If possible, show how you've optimized workflows or used tools efficiently. Mentioning your use of Monday.com for project management can be beneficial.
• Future Vision: Be ready to discuss how you see your skills contributing to Creative Clicks' future brand development and marketing efforts.
• Conciseness: Keep your presentation focused and within the allotted time, prioritizing impact and relevance.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just technical design skills but also operational efficiency, strategic thinking, and cultural fit with the company's unique philosophy and industry demands. Emphasizing AI tool integration is crucial.

📌 Application Steps

To apply for this Brand Designer position:

• Submit your application through the provided link on the Creative Clicks careers page.
• Portfolio Customization: Ensure your portfolio is tailored to highlight projects demonstrating brand guideline application, motion graphics, video editing, B2B/B2C design, and any experience with AI design tools. Include a direct link.
• Resume Optimization: Update your resume to clearly list your years of experience, proficiency in required software (Adobe Creative Suite, Figma, After Effects, Premiere, CapCut), and any project management experience (mentioning Monday.com if applicable). Quantify achievements where possible.
• Interview Preparation: Practice presenting your portfolio, articulating your design process, and discussing how you embody the "Triple E" philosophy. Prepare examples for common interview questions related to creative problem-solving and stakeholder management.
• Company Research: Familiarize yourself with Creative Clicks' business model (mobile performance marketing), their product portfolio, and their "Triple E" culture. Understand how your design skills can contribute to their specific industry and goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.