Assistant UI/ UX Manager - Hang Seng Bank (HK)

HSBC
Full-timeHong Kong, Hong Kong S.A.R.

📍 Job Overview

Job Title: Assistant UI/UX Manager

Company: Hang Seng Bank (HK)

Location: Hong Kong, Hong Kong Island, Hong Kong S.A.R.

Job Type: Full-Time

Category: User Experience (UX) / User Interface (UI) Design

Date Posted: March 16, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

  • This role is pivotal in translating complex banking system visions into intuitive and user-friendly digital interfaces, focusing on enhancing user delight and simplifying intricate processes.

  • The Assistant UI/UX Manager will be responsible for defining and maintaining design guidelines, screen specifications, and visual design standards to ensure a cohesive and on-brand user experience across all digital platforms.

  • Collaboration with Product Owners, Business units, and IT teams is essential to align design concepts with strategic objectives and project goals, ensuring successful implementation of user-centered design principles.

  • A key aspect of this role involves supporting user research initiatives, including usability testing and observational studies, to gather insights and validate design decisions, thereby driving continuous improvement in digital services.

  • The position requires active contribution to the development and maintenance of flexible design systems and component libraries, ensuring consistency and efficiency in design execution.

📝 Enhancement Note: While the title is "Assistant UI/UX Manager," the responsibilities described align more closely with a Senior UI/UX Designer or a Lead UI/UX Designer role, particularly concerning managing the design process and contributing to design systems. The "Assistant" title might indicate a stepping stone to a management position or a role with significant individual contribution and mentorship responsibilities within a larger design team. The emphasis on translating "visions into concepts" and "managing the design process" suggests a role with substantial strategic input and execution oversight.

📈 Primary Responsibilities

  • Transform high-level visions and complex system requirements into clear, elegant, and user-centric design concepts and detailed screen layouts.

  • Develop and maintain comprehensive UI/UX design guidelines, visual design specifications, and style guides to ensure brand consistency and adherence to industry best practices.

  • Ensure that all UI/UX and visual designs effectively communicate intended messages, reinforce brand identity, and deliver a delightful user experience.

  • Act as a key design liaison, partnering closely with Product Owners, business stakeholders, and IT teams to guarantee that design solutions meet project objectives and strategic business goals.

  • Proactively manage the end-to-end design process, driving critical design decisions, meticulously tracking design-related issues, and ensuring accurate implementation of design specifications.

  • Support and collaborate with Design Researchers in conducting various user research activities, including observational studies, customer interviews, and usability testing, to uncover user needs and validate design concepts.

  • Stay abreast of emerging industry developments and trends in digital services to inform and align the future strategy for product development with evolving market dynamics.

  • Foster a collaborative environment by sharing knowledge, insights, and best practices with team members and cross-functional stakeholders.

  • Contribute significantly to the definition, creation, and ongoing improvement of flexible and coherent design systems and reusable component libraries.

  • Enhance user interaction and interface design, ensuring compliance with accessibility frameworks and promoting an inclusive digital experience.

  • Champion and promote User-Centered Design (UCD) principles and best practices throughout the organization, particularly within the context of the financial sector.

📝 Enhancement Note: The responsibilities emphasize a blend of strategic design thinking, hands-on execution, process management, and cross-functional collaboration. The expectation to "manage the design process" and "drive decisions" suggests a senior individual contributor role with significant autonomy and influence, potentially leading design efforts on specific projects. The inclusion of "Accessibility Framework" and "User Centered Design principles within banking" highlights the specialized context of the financial industry.

🎓 Skills & Qualifications

Education:

Experience:

  • A minimum of 3-5 years of progressive experience in UI/UX design, with a proven track record of delivering successful digital products.

  • Demonstrated ability to understand and translate complex, detailed requirements into elegant and intuitive design solutions for intricate processes.

Required Skills:

  • Expertise in UI/UX and interaction design, with a strong understanding of user-centered design principles and processes.

  • Keen eye for branding, visual design, typography, and interface design aesthetics.

  • Proficient in industry-standard UI/UX software, including but not limited to Sketch, Figma, Adobe Creative Suite (Photoshop, Illustrator), InVision, Zeplin, or similar tools.

  • Strong experience in designing for both desktop and native mobile applications (iOS and Android).

  • Excellent communication and presentation skills, with the ability to articulate design concepts, rationale, and solutions clearly and compellingly to diverse stakeholders.

  • Ability to accept and incorporate constructive feedback and criticism to refine designs.

  • Passion for UI/UX, design innovation, and staying current with digital trends.

Preferred Skills:

  • Experience with user research techniques and conducting usability testing.

  • Familiarity with accessibility frameworks and best practices for inclusive design.

  • Previous experience in the financial sector or banking industry.

  • Ability to propose various design concepts within given constraints and contribute to flexible design systems.

  • Strong relationship management skills to navigate and satisfy competing priorities among internal and external customers.

📝 Enhancement Note: The requirement for 3+ years is noted, but the scope of responsibilities, especially "managing the design process" and contributing to "design systems," suggests that candidates with 4-5 years of experience will likely be more competitive. The emphasis on translating "complicated processes" into "elegant solutions" and communicating clearly to "stakeholders" highlights the need for strong analytical and interpersonal skills beyond pure design craft.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A comprehensive and well-organized online portfolio showcasing a range of UI/UX design projects, demonstrating your design process from concept to completion.

  • Case studies that clearly illustrate your problem-solving approach, design decisions, and the rationale behind them, particularly for complex financial or banking-related applications.

  • Examples of how you have translated intricate requirements into visually appealing and user-friendly interfaces.

  • Demonstrations of your proficiency with key UI/UX software tools (e.g., Figma, Sketch, Adobe XD, InVision) and your ability to work within or contribute to design systems.

Process Documentation:

  • Showcase projects where you have defined and documented design guidelines, screen specifications, and interaction patterns.

  • Provide examples of how you have managed or contributed to the design process, including issue tracking and implementation oversight.

  • Illustrate your experience in collaborating with cross-functional teams (Product, Engineering, Business) to ensure design alignment and successful project delivery.

  • Include examples of how you have incorporated user feedback and research insights into iterative design improvements.

📝 Enhancement Note: For this role, the portfolio should heavily emphasize case studies that demonstrate the ability to handle complexity, particularly within a regulated industry like finance. Candidates should be prepared to articulate their process for user research, design iteration, collaboration with technical teams, and how they have ensured accessibility and user delight in their work. The ability to showcase contributions to design systems or component libraries will be a significant advantage.

💵 Compensation & Benefits

Salary Range:

Benefits:

  • Comprehensive health insurance, including medical, dental, and vision coverage.

  • Competitive retirement savings plan (e.g., MPF contributions).

  • Generous annual leave and public holiday allowance.

  • Opportunities for professional development, training, and certifications.

  • Employee assistance programs and wellness initiatives.

  • Potential for performance-based bonuses and incentives.

Working Hours:

  • Standard full-time working hours are typically 40 hours per week, Monday to Friday.

  • While a hybrid work arrangement is indicated, specific days in the office and remote work flexibility will be detailed during the offer stage, balancing business needs with employee flexibility.

📝 Enhancement Note: Salary figures are estimates based on general market data for Hong Kong and the specified experience level within the financial industry. Actual compensation will be determined by Hang Seng Bank based on their internal compensation structure, the candidate's qualifications, and negotiation. The benefits listed are typical for large financial institutions in the region.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services (Banking)

Company Size: Large Enterprise (HSBC is a global financial services group with tens of thousands of employees worldwide; Hang Seng Bank, as a member of HSBC, operates within this large organizational structure).

Founded: Hang Seng Bank was founded in 1933.

Team Structure:

  • The UI/UX team likely operates within a broader Digital or Technology department, collaborating closely with Product Management, Business Units, and Engineering.

  • The team may consist of a mix of senior designers, UX researchers, UI designers, and potentially design system specialists.

  • Reporting structure will likely involve a Design Lead or Head of Digital Experience, with this role reporting to them.

Methodology:

  • Emphasis on User-Centered Design (UCD) principles and a data-driven approach to design decisions, informed by user research and analytics.

  • Agile/Scrum methodologies are likely employed for iterative development and rapid deployment of digital features.

  • Design thinking workshops and collaborative problem-solving sessions are probably common.

  • A focus on creating scalable and maintainable design systems to ensure consistency and efficiency across a wide range of digital products.

Company Website: www.hangseng.com/careers

📝 Enhancement Note: As a major financial institution, Hang Seng Bank likely emphasizes a culture of rigor, compliance, and customer focus. The digital transformation initiatives within the banking sector suggest an environment that values innovation, efficiency, and a strong commitment to user experience, balanced with the inherent need for security and regulatory adherence.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level / Senior Individual Contributor

This role represents a significant step beyond an entry-level designer, requiring independent project management, strategic design input, and the ability to mentor junior team members or contribute significantly to design systems. It's a pivotal role for someone looking to deepen their expertise in financial services UX/UI and potentially move towards a design leadership or management track.

Reporting Structure:

The Assistant UI/UX Manager will likely report to a UI/UX Design Lead, Manager, or Head of Digital Experience. They will collaborate closely with Product Owners, Business Analysts, and Development teams, acting as a key design point person for specific product initiatives.

Operations Impact:

The role directly impacts customer acquisition, retention, and satisfaction by improving the usability and appeal of digital banking platforms. Effective UI/UX design can lead to increased customer engagement, reduced support costs, and a stronger brand reputation in a competitive financial market. The ability to simplify complex banking processes through design is a critical driver of operational efficiency and customer loyalty.

Growth Opportunities:

  • Specialization: Deepen expertise in financial services UX/UI, accessibility, or design systems.

  • Leadership: Transition into a Design Lead or Managerial role, overseeing a team of designers.

  • Strategic Influence: Contribute to the long-term digital strategy of Hang Seng Bank.

  • Skill Development: Acquire new skills through internal training, workshops, and potentially external certifications in advanced UX/UI methodologies or relevant technologies.

  • Cross-Functional Mobility: Potentially move into Product Management or other digital strategy roles within the bank.

📝 Enhancement Note: The "Assistant Manager" title suggests a clear growth path. Candidates should inquire about opportunities for formal leadership training, project leadership, and pathways to more senior management positions within the digital design or product teams. The emphasis on design systems indicates potential for growth into specialized roles like Design System Lead.

🌐 Work Environment

Office Type: Hybrid Work Arrangement

This indicates a blend of in-office collaboration and remote work flexibility, typical of modern large organizations looking to balance employee well-being with business operational needs.

Office Location(s):

The role is based in Hong Kong, specifically on Hong Kong Island, likely in a central business district area, providing access to key financial hubs and amenities.

Workspace Context:

  • Collaborative Environment: The office setting is expected to facilitate in-person collaboration, brainstorming sessions, and team meetings, fostering stronger working relationships with colleagues.

  • Operations Tools & Technology: Access to industry-standard design software, collaboration tools (e.g., Slack, Microsoft Teams), and potentially design system platforms will be provided.

  • Operations Team Interaction: Regular opportunities to interact with the UI/UX team, product managers, developers, and other stakeholders to discuss projects, share feedback, and align on strategies.

Work Schedule:

  • Standard working hours will apply, with the hybrid arrangement offering flexibility on which days are worked from home versus the office. This structure allows for focused individual work and collaborative team engagement.

📝 Enhancement Note: Candidates should clarify the expected number of days in the office per week and the process for scheduling office attendance. Understanding the company's approach to hybrid work and its impact on team collaboration and communication is crucial.

📄 Application & Portfolio Review Process

Interview Process:

  1. Initial Screening: HR or recruiter will review applications and conduct a brief phone screen to assess basic qualifications and cultural fit.

  2. Hiring Manager Interview: A discussion with the Hiring Manager (likely the UI/UX Design Lead or Head of Digital) to delve into experience, design philosophy, and role expectations.

  3. Portfolio Review & Technical Interview: A dedicated session where the candidate presents their portfolio, walking through key projects, design process, and problem-solving approaches. This is often a deep dive into specific design decisions and technical skills.

  4. Cross-Functional Interview: An interview with key stakeholders from Product, Business, or IT to assess collaboration skills, ability to communicate with non-designers, and alignment with business objectives.

  5. Final Interview (Potentially): May involve a senior leader or panel interview to confirm suitability for the role and the organization.

Portfolio Review Tips:

  • Curate Selectively: Choose 3-5 of your strongest projects that best represent your skills and experience, particularly those relevant to complex problem-solving or financial services.

  • Tell a Story: For each project, clearly articulate the problem statement, your role, the design process (research, ideation, prototyping, testing), key decisions made, challenges faced, and the measurable outcomes or impact.

  • Highlight Complexity: Emphasize how you tackled complex requirements, translated them into simple solutions, and ensured a positive user experience.

  • Showcase Process: Detail your design methodology, including user research, stakeholder management, and iterative design.

  • Visual Clarity: Ensure your portfolio is visually appealing, easy to navigate, and professionally presented. Use high-fidelity mockups and prototypes where appropriate.

  • Quantify Impact: Whenever possible, include metrics or data that demonstrate the success of your designs (e.g., improved conversion rates, reduced error rates, increased user satisfaction).

Challenge Preparation:

  • Be prepared for a design challenge or case study, either presented during the interview or as a take-home assignment. This might involve solving a specific UI/UX problem related to banking services.

  • Focus on demonstrating your problem-solving approach, critical thinking, and ability to apply design principles within constraints.

  • Practice articulating your thought process clearly and concisely, as if presenting to a diverse audience.

📝 Enhancement Note: Candidates should be ready to discuss their experience with "design systems," "accessibility," and "user research techniques" in detail. The ability to explain how they balance user needs with business requirements and technical constraints will be critical.

🛠 Tools & Technology Stack

Primary Tools:

  • UI/UX Design & Prototyping: Figma, Sketch, Adobe XD (proficiency in at least one is essential).

  • Prototyping & Collaboration: InVision, Marvel, or similar for interactive prototypes and feedback.

  • Design Hand-off: Zeplin, Abstract, or Figma's built-in features for seamless collaboration with developers.

  • Graphic Design: Adobe Photoshop, Adobe Illustrator for asset creation and manipulation.

Analytics & Reporting:

  • Familiarity with web analytics tools (e.g., Google Analytics, Adobe Analytics) to understand user behavior and measure design impact.

CRM & Automation:

Other Potential Tools:

  • Project management tools (e.g., Jira, Asana, Trello) for agile workflow management.

  • Collaboration platforms (e.g., Slack, Microsoft Teams) for team communication.

📝 Enhancement Note: Proficiency in Figma and Sketch is highly valued in the modern design landscape. Candidates should be prepared to discuss their experience with these tools and their ability to work within a design system environment. Knowledge of accessibility testing tools would also be a plus.

👥 Team Culture & Values

Operations Values:

  • Customer Centricity: A strong commitment to understanding and serving customer needs through intuitive and effective digital experiences.

  • Excellence & Quality: Striving for high standards in design execution, attention to detail, and delivering polished, reliable digital products.

  • Collaboration: Valuing teamwork, open communication, and cross-functional partnerships to achieve shared goals.

  • Innovation & Continuous Improvement: Encouraging new ideas, embracing emerging technologies, and actively seeking ways to enhance user experiences and operational efficiency.

  • Integrity & Compliance: Upholding the highest ethical standards and ensuring all designs adhere to financial regulations and security protocols.

Collaboration Style:

  • Partnership-Oriented: Working closely with Product Owners, Business Analysts, and Developers to ensure design aligns with business objectives and technical feasibility.

  • Feedback-Driven: Open to constructive criticism and actively seeking feedback to refine designs and processes.

  • Knowledge Sharing: Willingness to share expertise, mentor junior designers, and contribute to the growth of the design community within Hang Seng Bank.

  • Agile & Iterative: Adapting to changing requirements and embracing an iterative approach to design and development.

📝 Enhancement Note: The culture likely balances a fast-paced innovation drive with the inherent need for security, compliance, and stability in the financial sector. Candidates should demonstrate an understanding of this balance and how their design approach supports these organizational priorities.

⚡ Challenges & Growth Opportunities

Challenges:

  • Balancing Complexity and Simplicity: Translating intricate and regulated banking processes into simple, intuitive user interfaces.

  • Stakeholder Management: Navigating diverse stakeholder expectations and priorities with conflicting requirements.

  • Maintaining Design Consistency: Ensuring a cohesive user experience across a broad portfolio of digital products and services, especially when working with established design systems.

  • Keeping Pace with Digital Trends: Integrating new technologies and design paradigms while adhering to strict financial industry standards.

  • Accessibility Compliance: Ensuring all digital touchpoints are accessible to users with disabilities, a critical requirement in the financial sector.

Learning & Development Opportunities:

  • Specialized Training: Access to advanced training in UX research, interaction design, accessibility standards, and emerging design tools.

  • Financial Industry Insights: Deepen understanding of banking products, services, and regulatory environments.

  • Design System Expertise: Opportunity to become a key contributor or leader in the evolution and governance of the bank's design system.

  • Mentorship: Potential to mentor junior designers and develop leadership skills.

  • Industry Conferences: Opportunities to attend relevant UX/UI and financial technology conferences.

📝 Enhancement Note: Candidates should be prepared to discuss how they approach challenges related to complex systems and regulatory environments. Highlighting a proactive learning mindset and a desire to grow within the financial services sector will be beneficial.

💡 Interview Preparation

Strategy Questions:

  • "Describe a time you had to translate a complex, regulated process into a simple user interface. What was your approach, and what was the outcome?" (Focus on your problem-solving methodology, design rationale, and impact.)

  • "How do you balance user needs with business objectives and technical constraints when designing for a financial product?" (Demonstrate your understanding of trade-offs and collaborative problem-solving.)

  • "Walk us through your process for conducting user research and usability testing. How have these insights influenced your design decisions?" (Highlight your research skills and ability to iterate based on feedback.)

Company & Culture Questions:

  • "What interests you about working in the financial services industry, specifically at Hang Seng Bank?" (Showcase your research into the company's mission, values, and digital initiatives.)

  • "How do you approach collaboration with product managers, developers, and business stakeholders?" (Provide examples of successful cross-functional partnerships.)

Portfolio Presentation Strategy:

  • Structure Your Narrative: For each project, clearly define the problem, your role, the solution, and the results. Use a consistent framework (e.g., STAR method).

  • Highlight Your Process: Don't just show final screens; explain how you got there. Show wireframes, user flows, research insights, and iterations.

  • Focus on Impact: Quantify success whenever possible. Use metrics, user feedback, or business outcomes to demonstrate the value of your work.

  • Be Ready for Deep Dives: Anticipate detailed questions about your design decisions, technical choices, and how you handled challenges.

  • Showcase Collaboration: Mention how you worked with others and incorporate feedback.

📝 Enhancement Note: Be prepared to discuss your experience with Design Systems and your understanding of the banking sector's unique challenges and opportunities. Showing enthusiasm for both design craft and the specific industry context will be key.

📌 Application Steps

To apply for this UI/UX position:

  • Submit your application through the provided link on the Hang Seng Bank careers portal.

  • Tailor Your Resume: Highlight your UI/UX design experience, specific skills (Figma, Sketch, user research, design systems), and any relevant financial industry exposure. Use keywords from the job description.

  • Prepare Your Portfolio: Ensure your online portfolio is up-to-date, showcases your best work with clear case studies, and emphasizes your process for complex problem-solving. Be ready to present it effectively.

  • Research Hang Seng Bank: Familiarize yourself with their digital offerings, recent news, and company values to demonstrate genuine interest and cultural fit. Understand their approach to customer experience in the banking sector.

  • Practice Your Pitch: Be ready to articulate your experience, design philosophy, and career aspirations clearly and concisely, especially how you can contribute to Hang Seng Bank's digital goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Candidates must possess over three years of UI/UX design experience, with the ability to translate complex requirements into elegant solutions and clearly communicate ideas to stakeholders. Proficiency in industry-standard UI/UX software and a strong portfolio demonstrating expertise in visual design and user-centered processes are essential.