Advertising Graphic Designer

📍 Job Overview

Job Title: Advertising Graphic Designer Company: Datarails Location: Tel-Aviv, Israel Job Type: Full-time Category: Marketing / Creative & Media / Art & Design Date Posted: October 16, 2025 Experience Level: Mid-Level (2-5 years) Remote Status: On-site (with potential for hybrid elements, to be confirmed)

🚀 Role Summary

• Design and produce compelling advertising materials, including digital ads, banners, posters, and social media content, to enhance Datarails' market presence.
• Collaborate with marketing and content teams to conceptualize and execute impactful visual strategies that align with brand identity and campaign objectives.
• Adapt creative assets for diverse digital platforms, ensuring consistent brand messaging across web, mobile, and video applications.
• Manage multiple design projects concurrently in a fast-paced environment, delivering high-quality work under tight deadlines.
• Maintain a keen awareness of evolving design trends, advertising innovations, and competitor activities to inform creative output.

📝 Enhancement Note: While the listing specifies "On-site," Datarails' SaaS and cloud-based nature, combined with the general trend in tech, suggests potential for hybrid work arrangements. Candidates should clarify this during the interview process. The role is firmly positioned within the marketing operations and GTM support function, requiring close collaboration with demand generation and content teams.

📈 Primary Responsibilities

• Conceptualize, design, and develop a wide range of advertising collateral, including digital advertisements, social media graphics, website banners, email campaign visuals, and print materials (posters, flyers).
• Translate marketing objectives and campaign briefs into visually appealing and effective design solutions that resonate with target audiences in the finance and SaaS sectors.
• Collaborate closely with marketing strategists, copywriters, and product marketing managers to ensure design elements effectively communicate key messages and value propositions.
• Adapt and optimize existing creative assets for various digital channels and platforms, ensuring responsiveness and optimal display across devices (desktop, mobile, tablet).
• Maintain and evolve the Datarails brand identity across all visual communications, ensuring consistency in tone, style, and messaging.
• Manage project timelines, prioritize tasks, and coordinate with internal stakeholders to ensure timely delivery of design assets for marketing campaigns and initiatives.
• Stay abreast of the latest design trends, digital advertising best practices, and competitive landscape to bring fresh, innovative ideas to the marketing team.
• Participate in design reviews, providing and receiving constructive feedback to enhance the quality and effectiveness of creative output.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can not only execute creative briefs but also contribute to visual strategy development. This implies a role that bridges pure design execution with marketing campaign support, a common requirement in growing SaaS companies where marketing operations often lean on strong visual assets to drive engagement.

🎓 Skills & Qualifications

Education:

• Bachelor’s degree in Graphic Design, Visual Communication, Fine Arts, or a closely related field.

Experience:

• A minimum of 2 years of professional experience in graphic design.
• Preference for candidates with experience in an advertising agency, marketing department, or a fast-paced SaaS environment.
• Demonstrated experience designing for digital advertising platforms and social media channels.
• Proven ability to manage multiple projects simultaneously and meet strict deadlines.

Required Skills:

• Graphic Design Proficiency: Expertise in creating visually compelling graphics for various media.
• Adobe Creative Suite: Advanced proficiency in Photoshop, Illustrator, and InDesign.
• Figma: Strong working knowledge of Figma for collaborative design and prototyping.
• Digital Advertising Design: Experience creating assets for social media (e.g., LinkedIn, Twitter), web banners, and email marketing campaigns.
• Visual Communication: Ability to translate complex ideas into clear, impactful visual narratives.
• Attention to Detail: Meticulous approach to design, ensuring accuracy in all visual elements and copy.
• Collaboration Skills: Ability to work effectively within a team, contributing to a positive and productive work environment.
• Communication Skills: Clear and concise verbal and written communication for discussing design concepts and project requirements.

Preferred Skills:

• After Effects: Proficiency in After Effects for motion graphics and animated advertisements.
• Video Editing Basics: Familiarity with basic video editing principles for short promotional clips or animated ads.
• UI/UX Design Principles: Understanding of user interface and user experience design to create intuitive and engaging digital assets.
• Brand Management: Experience in maintaining and applying brand guidelines consistently.

📝 Enhancement Note: The explicit mention of Figma alongside Adobe Creative Suite indicates a modern design workflow that emphasizes collaboration and digital prototyping. Proficiency in After Effects, while preferred, suggests opportunities for candidates to expand into motion design if they possess foundational skills. The "2+ years" experience level points to a mid-level role, expecting a solid grasp of core design principles and a portfolio showcasing campaign-level work.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio demonstrating a strong understanding of visual design principles and their application in advertising and marketing contexts.
• Showcase a minimum of 3-5 distinct projects that highlight your ability to design for digital platforms (social media ads, web banners, email campaigns).
• Include examples of campaign-level work where you conceptualized and executed a cohesive visual theme across multiple assets.
• Demonstrate adaptability by including projects that may have required adapting designs for different formats or platforms.
• Highlight projects that involved collaboration with marketing or content teams, showing your ability to interpret briefs and deliver on strategic objectives.

Process Documentation:

• Your portfolio should implicitly demonstrate your design process, from initial concept/brief interpretation to final asset delivery.
• Be prepared to discuss your workflow, including how you approach creative briefs, conduct research (trends, competitors), iterate on designs, and incorporate feedback.
• Highlight any experience with design systems or style guides, showcasing your ability to maintain brand consistency and streamline design production.

📝 Enhancement Note: For a graphic design role, the "portfolio" is paramount. The emphasis here is on practical application in advertising and digital marketing, rather than abstract process documentation. Candidates should select projects that clearly show their contribution to marketing goals and their ability to work within brand constraints. Explicitly mentioning "adapting designs for multiple formats and platforms" suggests a need for efficiency and understanding of responsive design principles.

💵 Compensation & Benefits

Salary Range:

• Estimated Range: ₪10,000 - ₪16,000 per month (approx. $2,700 - $4,300 USD per month, subject to exchange rates).
• Note: This estimate is based on industry benchmarks for mid-level Graphic Designers in Tel-Aviv, Israel, considering the tech/SaaS sector and the required skill set. Actual compensation will depend on the candidate's experience, qualifications, and negotiation.

Benefits:

• Health Insurance: Comprehensive medical coverage.
• Paid Time Off: Generous vacation days, sick leave, and public holidays.
• Professional Development: Opportunities for training, workshops, and attending industry events to enhance design skills.
• Team Events: Regular company-sponsored team-building activities and social gatherings.
• Modern Workspace: Access to a well-equipped and collaborative office environment in Tel-Aviv.
• Potential for Hybrid Work: While on-site is specified, explore potential for hybrid arrangements based on team needs and performance.

Working Hours:

• Standard full-time hours, likely 40 hours per week.
• Flexibility may be available depending on project demands and team agreements, but core hours for collaboration are expected.

📝 Enhancement Note: Salary figures for Israel are typically presented monthly. The provided range is a benchmark for a mid-level designer in Tel Aviv's tech scene. Benefits are standard for the Israeli tech industry. Candidates should confirm all specific benefits and potential for hybrid work during the interview process, as the listing leans towards "on-site."

🎯 Team & Company Context

🏢 Company Culture

Industry: Software as a Service (SaaS) - specifically FinTech/Data Management for Finance. Company Size: Datarails operates in a growth phase, likely fitting within the "50-200 employees" bracket based on typical SaaS scaling trajectories. This size offers a balance of established processes and agile decision-making. Founded: Datarails was founded to address a critical gap in financial data management, aiming to replace cumbersome Excel-based processes with an automated, cloud-based solution. This history underscores a culture of innovation and problem-solving.

Team Structure:

• The graphic designer will likely be part of the Marketing team, which is typically a dynamic and collaborative unit within a SaaS company.
• Reporting structure will likely be to a Marketing Manager, Creative Director, or Head of Marketing, with close collaboration with content creators, demand generation specialists, and product marketers.
• Cross-functional collaboration is key, involving frequent interaction with sales enablement, product teams, and potentially engineering for asset implementation.

Methodology:

• Datarails' core offering is built on automation and efficiency, suggesting a company culture that values data-driven decision-making and streamlined processes.
• The marketing team likely employs agile methodologies for campaign planning and execution, requiring designers to be adaptable and responsive.
• Emphasis will be placed on creating assets that directly support business objectives, such as lead generation, brand awareness, and sales enablement.

Company Website: https://www.datarails.com/

📝 Enhancement Note: Datarails' focus on solving data management challenges for finance professionals indicates a company that values precision, efficiency, and tangible results. This ethos is likely reflected in its marketing efforts, where clear, impactful visuals are crucial for communicating complex solutions. The "on-site" requirement in Tel Aviv suggests a strong emphasis on in-person collaboration and team cohesion.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Graphic Designer. It signifies an individual contributor role that requires a solid foundation of technical design skills and a growing understanding of marketing strategy. The expectation is for the designer to execute tasks effectively and begin contributing to creative ideation.

Reporting Structure: The designer will report to a marketing lead (e.g., Marketing Manager, Creative Lead), who will provide direction and feedback. They will work closely with various marketing functions, including content, digital marketing, and demand generation.

Operations Impact: As an Advertising Graphic Designer, your impact is directly tied to the effectiveness of marketing campaigns. High-quality, engaging visuals can significantly boost campaign performance, improve brand perception, drive website traffic, and ultimately contribute to lead generation and sales pipeline growth. Your work will be instrumental in making Datarails' SaaS solution appealing and understandable to its target audience.

Growth Opportunities:

• Specialization: Develop expertise in specific areas like motion graphics (After Effects), UI/UX design principles for digital assets, or even brand identity development.
• Leadership: With significant experience and demonstrated success, there's potential to move into a Senior Graphic Designer role, mentoring junior designers or leading specific creative projects.
• Cross-functional Learning: Gain deeper insights into marketing strategy, demand generation, and product marketing by working closely with these teams, potentially leading to a transition into a broader marketing role if desired.
• Industry Exposure: Continuous learning through workshops, online courses, and industry publications to stay ahead of design and advertising trends.

📝 Enhancement Note: The growth path for a graphic designer in a SaaS company often involves gaining strategic marketing acumen. The ability to connect design work directly to business outcomes (leads, conversions) is key for advancement. The "on-site" nature might foster stronger mentorship opportunities directly from senior team members.

🌐 Work Environment

Office Type: Datarails likely offers a modern, open-plan office environment common in the Tel-Aviv tech hub, designed to foster collaboration and innovation. Office Location(s): Located in Tel-Aviv, Israel, a vibrant and accessible urban center known for its thriving tech ecosystem. This location offers excellent transit links and proximity to amenities.

Workspace Context:

• The workspace will be collaborative, encouraging interaction with marketing colleagues and other departments.
• Expect access to industry-standard design hardware and software, including powerful computers, large monitors, and licenses for Adobe Creative Suite and Figma.
• Opportunities for informal discussions and brainstorming sessions with team members will be frequent, contributing to a dynamic creative process.

Work Schedule:

• A standard full-time work schedule is expected, with core hours dedicated to team collaboration and project work.
• While deadlines are critical, a mature team environment might offer some flexibility for personal needs, provided project commitments are met.

📝 Enhancement Note: The "on-site" requirement strongly suggests a preference for in-person collaboration, team synergy, and direct mentorship. Tel-Aviv's tech scene is highly competitive, so Datarails likely provides an attractive, modern office to draw and retain talent.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with HR or a recruiter to assess basic qualifications, cultural fit, and salary expectations.
• Portfolio Review & Technical Interview: A more in-depth session with the hiring manager and potentially a senior designer. You'll present your portfolio, discuss your design process, and answer technical questions related to design software and advertising principles. Expect a creative challenge or a case study discussion.
• Team/Cross-functional Interview: Meet with potential collaborators from the marketing or content teams to assess communication and teamwork skills.
• Final Interview: Potentially with a senior leader to discuss overall fit and strategic alignment.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your skills relevant to advertising and digital marketing for a SaaS company. Prioritize quality over quantity.
• Tell a Story: For each project, explain the brief, your thought process, the challenges you faced, your solutions, and the outcome (if measurable). Focus on why you made certain design decisions.
• Showcase Versatility: Include a range of work – digital ads, social media graphics, perhaps some animated elements if you have After Effects experience.
• Highlight Collaboration: If possible, mention your role in team projects and how you contributed to achieving shared marketing goals.
• Be Prepared for Questions: Anticipate questions about your preferred tools, your process for handling feedback, and how you stay updated on design trends.

Challenge Preparation:

• Be ready for a design challenge, which might involve creating a set of social media ads for a new Datarails feature or redesigning a banner ad.
• Focus on understanding the brief, demonstrating quick thinking, and producing a thoughtful, brand-aligned concept, even if it's not fully polished.
• Practice articulating your design choices clearly and concisely under pressure.

📝 Enhancement Note: The portfolio is the most critical component for this role. Candidates who can clearly articulate the strategic thinking behind their designs and demonstrate an understanding of how visuals impact marketing objectives will stand out. The "on-site" nature may mean more emphasis on in-person presentation of work and discussion.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Photoshop, Illustrator, InDesign are essential. Proficiency is a must.
• Figma: Crucial for collaborative design, prototyping, and potentially working with design systems.
• After Effects (Preferred): For creating animated ads, motion graphics, and video elements.
• Microsoft Office Suite / Google Workspace: For general document creation, collaboration, and presentations.

Analytics & Reporting:

• While not a primary tool for the designer, understanding how design assets perform within analytics platforms (e.g., Google Analytics, social media ad managers) is beneficial. The designer may be asked to provide assets for A/B testing.

CRM & Automation:

• Not directly used by the designer, but awareness of how marketing automation platforms (e.g., HubSpot, Marketo) utilize visual assets can be helpful.

📝 Enhancement Note: Proficiency in Figma is increasingly non-negotiable in modern design roles, especially in tech companies. Candidates should be ready to demonstrate their skills in both Adobe Creative Suite and Figma. Experience with After Effects will be a strong differentiator, opening doors to more dynamic content creation.

👥 Team Culture & Values

Operations Values:

• Data-Driven Creativity: While creativity is paramount, Datarails likely values designs that are informed by data and aimed at achieving measurable marketing outcomes.
• Efficiency & Automation: Reflecting their product, the company likely champions efficient workflows and the use of tools to automate repetitive tasks where possible.
• Collaboration & Teamwork: Essential for a growing SaaS company, fostering an environment where team members support each other and work towards common goals.
• Innovation & Problem-Solving: A culture that encourages new ideas and finding creative solutions to challenges, both in product development and marketing.
• User-Centricity: Designing with the end-user (finance professionals) in mind, ensuring visuals are clear, relevant, and helpful.

Collaboration Style:

• Expect a hands-on, collaborative approach, especially given the "on-site" requirement.
• Regular feedback loops and design critiques are likely part of the process.
• Open communication channels will be vital for aligning design work with marketing strategies and ensuring brand consistency across all touchpoints.

📝 Enhancement Note: The company's core product (automating finance data) suggests a culture that values precision, efficiency, and clear communication. The marketing team will likely mirror this, expecting designers to produce high-quality, impactful work that directly supports business objectives.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Consistency: Ensuring innovative designs always adhere to Datarails' established brand guidelines.
• Pace of a SaaS Environment: Adapting to rapidly evolving marketing campaigns, product updates, and market trends, requiring quick turnaround times.
• Translating Complex Concepts: Visually communicating the value of a data-management SaaS product to a finance audience effectively.
• Measuring Design Impact: Quantifying the direct impact of design assets on campaign performance and lead generation.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to deepen expertise in After Effects or explore new design tools.
• Digital Marketing Fundamentals: Gaining a better understanding of SEO, content marketing, and campaign analytics to inform design choices.
• Industry Trends: Staying ahead of visual trends in SaaS marketing and FinTech advertising.
• Mentorship: Learning from experienced marketing professionals and potentially senior designers within the team.

📝 Enhancement Note: The primary challenge will be aligning creative output with the specific needs and goals of a B2B SaaS marketing team, which can be more data- and ROI-focused than B2C. Growth will come from demonstrating this alignment and expanding skill sets beyond pure graphic execution.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a social media ad campaign to promote Datarails' new AI-driven reporting feature?" (Assess creative thinking, understanding of the product/audience).
• "Describe a time you had to adapt a design based on feedback from a marketing team. What was your process?" (Assess collaboration, receptiveness to feedback).
• "How do you ensure your designs align with brand guidelines while still being creative and engaging?" (Assess brand adherence and creative problem-solving).

Company & Culture Questions:

• "What do you know about Datarails and our product?" (Assess research, interest).
• "How do you see graphic design contributing to the growth of a SaaS company like Datarails?" (Assess strategic understanding).
• "Describe your ideal team environment and how you contribute to it." (Assess cultural fit, collaboration style).

Portfolio Presentation Strategy:

• Structure: Start with your strongest, most relevant pieces. For each project, briefly introduce the goal, your role, your approach, and the outcome.
• Focus on Relevance: Emphasize projects that demonstrate experience with digital advertising, social media, and B2B SaaS marketing.
• Showcase Process: Briefly explain your design thinking and how you arrived at your final designs.
• Be Ready for Design Challenges: Practice quickly sketching out concepts or presenting a few design variations for a hypothetical Datarails campaign.
• Highlight Tool Proficiency: Be ready to discuss your experience with Adobe Creative Suite and Figma, and how you leverage them.

📝 Enhancement Note: Candidates should research Datarails' current marketing campaigns and visual identity thoroughly. Demonstrating an understanding of their product's value proposition and target audience will be crucial for framing design decisions effectively. The interview will likely assess not just design skill but also strategic thinking and collaborative potential.

📌 Application Steps

To apply for this Advertising Graphic Designer position:

• Submit your application directly through the Comeet portal (https://www.comeet.com/jobs/Datarails/53.005/advertising-graphic-designer/A8.E5F).
• Portfolio Customization: Ensure your submitted portfolio is tailored to highlight your experience in digital advertising, social media graphics, and B2B SaaS marketing. Select 3-5 of your most impactful projects that align with Datarails' visual needs.
• Resume Optimization: Update your resume to prominently feature keywords from the job description, such as "Adobe Creative Suite," "Figma," "digital advertising," "social media content," and "visual communication." Quantify achievements where possible (e.g., "Designed ad assets that contributed to a X% increase in click-through rates").
• Interview Preparation: Familiarize yourself with Datarails' product and current marketing materials. Prepare to discuss your design process, your experience with key software, and how your skills can contribute to their marketing goals. Practice presenting your portfolio concisely.
• Company Research: Visit Datarails' website, LinkedIn page, and review their recent marketing campaigns. Understand their target audience (finance professionals) and their core value proposition.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.