Visual Designer:in (m/w/d) - hybrid in Frankfurt
📍 Job Overview
Job Title: Visual Designer:in (m/w/d)
Company: CreatorJobs
Location: Frankfurt am Main, Germany
Job Type: Full-Time
Category: Visual Design, Digital Design, Social Media Design
Date Posted: June 16, 2025
Experience Level: Mid-Level (Estimated 2-5 years)
Remote Status: Hybrid (2 days Homeoffice)
🎨 Role Summary
- Develop compelling static visual assets for performance marketing campaigns across platforms like Meta, TikTok, and LinkedIn, focusing on driving engagement and conversion.
- Create impactful graphics for organic social media content, including slides, quotes, and stories, enhancing brand presence and audience interaction.
- Design and visually execute high-impact pitch presentations and client decks that effectively communicate strategy and creative concepts.
- Contribute to the development of branding concepts, moodboards, and visual styleguides to ensure brand consistency and aesthetic coherence across all visual outputs.
🖼️ Primary Responsibilities
- Design static ad creatives optimized for performance on various social media platforms (Meta, TikTok, LinkedIn, etc.) for a diverse range of clients.
- Conceptualize and produce graphics for organic social content formats, including visual narratives for stories, informative slide decks, and engaging quote graphics.
- Craft visually appealing and persuasive pitch presentations and client decks that clearly articulate creative strategies and campaign proposals.
- Assist in the creation of branding concepts, including the development of moodboards and comprehensive visual styleguides to maintain brand integrity.
- Undertake layout design for selected print materials such as onepagers and mini-magazines, ensuring brand consistency extends to physical collateral.
- Optionally, provide support in creating mockups and case visuals for new landing pages to aid in digital product visualization.
🎓 Skills & Qualifications
Education: While a specific degree is not mentioned, a background in Visual Design, Graphic Design, Communication Design, or a related creative field is typically expected. Relevant certifications or demonstrable self-taught expertise are also valuable.
Experience: Proven experience in designing performance-driven ads and social media assets is essential. The estimated 2-5 years of experience suggests a need for a candidate who can work independently and has a solid portfolio showcasing their ability to deliver impactful visual solutions for diverse clients and platforms.
Required Skills:
- Extensive experience in designing high-performing static ad creatives and social media assets that align with brand guidelines and marketing objectives.
- Proficiency in key design tools including Figma, Adobe Photoshop, and Adobe Illustrator for creating, editing, and optimizing digital graphics and layouts.
- A strong understanding of modern design aesthetics, current digital trends, and the principles of visual brand management to create relevant and engaging visuals.
- Demonstrated experience in designing professional and visually compelling presentations using tools like Keynote, PowerPoint, or Figma.
- Ability to work efficiently and produce precise, detail-oriented design outputs under tight deadlines.
Preferred Skills:
- Basic knowledge of animation principles and experience with tools like Adobe After Effects for creating simple motion graphics or animated elements.
- Experience in creating video thumbnails optimized for engagement and click-through rates on various video platforms.
- Familiarity with collaborative design tools and workflows.
🎨 Portfolio & Creative Requirements
Portfolio Essentials:
- Your portfolio should prominently feature case studies demonstrating your process for creating performance-driven social media ads and organic content graphics.
- Include examples of your visual design work for various brands, showcasing your ability to adapt to different brand aesthetics and target audiences.
- Highlight your proficiency in Figma, Photoshop, and Illustrator through project examples.
- Showcase examples of presentations you have designed, illustrating your ability to visually communicate complex information effectively.
Process Documentation:
- For selected projects, provide a brief overview of your design process, including initial concept development, iteration, and final output.
- If applicable, briefly describe how you incorporated brand guidelines and marketing objectives into your design decisions.
- Explain any testing or iteration you performed to optimize the performance of ad creatives.
💵 Compensation & Benefits
Salary Range: While the salary is not specified, based on industry data for Visual Designer roles with 2-5 years of experience in Frankfurt am Main, Germany, the estimated annual gross salary range is typically between €40,000 and €55,000. This estimate is based on market research of similar roles in the region, considering the cost of living and demand for digital design skills in the agency sector. Actual compensation may vary based on experience, skills, and negotiation.
Benefits:
- Flexible Working Hours: The company offers flexible working arrangements to support work-life balance for creative professionals.
- Home Office Options: The hybrid model allows for up to 2 days of remote work per week, providing flexibility and reducing commute time.
- Team Events & Workshops: Regular team activities and workshops are organized to foster collaboration, learning, and team cohesion.
- Creative Freedom: The role encourages bringing your own visual style and creative ideas to projects for diverse and exciting brands.
- Direct Communication with Management: The organizational structure allows for quick decision-making and direct interaction with the management team.
Working Hours: This is a full-time position, typically implying a standard work week of around 40 hours. The flexible hours and hybrid work model offer some autonomy in managing your schedule, which can be beneficial for creative workflows.
🎯Team & Company Context
🏢 Company & Design Culture
Industry: CreatorJobs operates within the dynamic Creator Economy and Digital Marketing industry, specifically focusing on connecting brands with content creators and producing high-performing visual content for social media and advertising.
Company Size: While the exact size is not specified, serving over 80 companies and connecting with over 9,000 creators suggests a growing and likely medium-sized organization with a strong focus on digital content production and marketing.
Founded: Founding date is not provided, but the company's focus on the creator economy suggests a relatively modern or recently adapted business model.
Team Structure:
- The design team likely works closely with marketing strategists, account managers, and potentially directly with content creators.
- Collaboration is expected to be cross-functional given the nature of creating content for diverse client campaigns.
- The direct line to management suggests a relatively flat hierarchy and agile team structure.
Methodology:
- The design process is likely fast-paced and iterative, driven by client briefs and performance data from social media campaigns.
- Emphasis is placed on creating visuals that are not only aesthetically pleasing but also effective in achieving marketing goals.
- Collaboration and feedback are likely integral to the creative process to ensure client satisfaction and campaign success.
Company Website: https://creatorjobs.com
📈 Career & Growth Analysis
Design Career Level: This role is positioned as a Visual Designer, likely falling within the mid-level range (estimated 2-5 years of experience). The responsibilities indicate a need for independent work and the ability to handle diverse design tasks.
Reporting Structure: The direct line to management mentioned in the benefits suggests reporting might be to a Head of Design, Creative Director, or even directly to a co-founder in a smaller, agile structure. This offers potential for visibility and influence.
Design Impact: The Visual Designer will have a direct impact on the success of client campaigns by creating the visual assets that form the core of social media ads and organic content. Their work directly contributes to performance metrics and brand perception.
Growth Opportunities:
- Potential to grow into a Senior Visual Designer role with increased responsibility for complex projects and mentoring junior designers.
- Opportunity to specialize in specific areas like performance creative optimization, motion graphics for social media, or brand identity development within the context of the creator economy.
- Exposure to a wide range of brands and campaigns offers continuous learning and portfolio diversification.
🌐 Work Environment
Studio Type: The role is hybrid with an office option in Frankfurt am Main, suggesting a physical office space that facilitates collaboration and team interaction, complemented by the flexibility of remote work.
Office Location(s): The primary location mentioned is Frankfurt am Main, Germany. Specific office address details would be provided during the application process.
Design Workspace Context:
- The office environment likely provides dedicated creative workspaces, access to necessary hardware and software, and opportunities for in-person collaboration and design critiques.
- The hybrid model balances the benefits of focused remote work with the advantages of face-to-face interaction for brainstorming and team building.
- The workspace is likely designed to foster creativity and collaboration among the design and marketing teams.
Work Schedule: The position is full-time with flexible working hours and a hybrid model (2 days Homeoffice). This allows for a blend of in-office collaboration and the flexibility of working remotely.
📄 Application & Portfolio Review Process
Design Interview Process:
- The initial stage will likely involve a review of your resume and portfolio to assess your relevant experience and visual design skills.
- Expect an initial screening call to discuss your background and interest in the role.
- Subsequent interviews may involve discussing your portfolio in detail, a design challenge or case study presentation, and meetings with team members and potentially management to assess technical skills, problem-solving abilities, and cultural fit.
- Be prepared to discuss your process for creating performance-driven social media visuals and your approach to working with clients or stakeholders.
Portfolio Review Tips:
- Curate your portfolio to specifically highlight projects involving performance ads and social media content, as these are key requirements.
- For each project, clearly explain the problem you were solving, your design process, your role in the project, and the outcome (if possible, with metrics).
- Showcase your proficiency in Figma, Photoshop, and Illustrator through project examples or dedicated skill sections.
- Include examples of your presentation design work, demonstrating your ability to create clear and visually appealing decks.
Challenge Preparation:
- If a design challenge is part of the process, it will likely involve creating social media visuals or a presentation based on a given brief.
- Focus on demonstrating your ability to quickly understand the requirements, apply relevant design principles, and use the required tools effectively.
- Be prepared to articulate your design decisions and process during the presentation of your solution.
ATS Keywords: Visual Design, Graphic Design, Digital Design, Social Media Design, Performance Ads, Social Assets, Figma, Photoshop, Illustrator, Canva, Presentation Design, Keynote, PowerPoint, Branding, Visual Styleguides, Moodboards, Print Design, Layout Design, Creative Strategy, Digital Trends, Visual Communication, Adobe Creative Suite, User Interface (UI), User Experience (UX) (optional but beneficial), Marketing Creative, Content Creation, Agency Experience, Hybrid Work, Frankfurt, Germany, Deutsch.
🛠 Tools & Technology Stack
Primary Design Tools:
- Figma: Essential for creating UI elements, collaborative design, and potentially presentations. Proficiency in using its features for design systems and prototyping is valuable.
- Adobe Photoshop: Crucial for image editing, manipulation, and creating raster-based graphics for social media and ads.
- Adobe Illustrator: Important for creating vector graphics, illustrations, and logos that are scalable and versatile for various applications.
- Canva: Mentioned for quick prototypes, indicating that familiarity with this tool for rapid design iteration or simple graphic creation can be beneficial.
Collaboration & Handoff:
- Tools like Figma facilitate collaboration within the design team and with other stakeholders.
- Knowledge of handoff processes for developers (if applicable, for landing page mockups) and clear file organization are important.
- Communication platforms (e.g., Slack, Microsoft Teams) are likely used for team communication and project updates.
Research & Testing:
- While not explicitly mentioned, understanding how design performance is measured on social media platforms (e.g., through ad metrics) and potentially using tools for A/B testing of creatives could be relevant.
👥 Team Culture & Values
Design Values:
- Emphasis on creating visually appealing and high-performing designs that meet client objectives and resonate with target audiences on social media.
- A focus on modern aesthetics and staying updated with digital design trends to keep visuals fresh and relevant.
- Valuing attention to detail and precision in design execution to ensure high-quality output.
- Encouraging creative ideas and allowing designers to bring their unique visual style to projects.
Collaboration Style:
- Collaborative environment working with internal teams (marketing, account management) and potentially external creators and clients.
- Likely involves regular design critiques and feedback sessions to refine visual concepts and ensure alignment with project goals.
- Direct communication with management suggests an open and transparent communication style.
⚡ Challenges & Growth Opportunities
Design Challenges:
- Balancing creative vision with the performance requirements of social media platforms and client brand guidelines.
- Staying updated with the rapidly evolving landscape of social media trends, ad formats, and design best practices.
- Managing multiple projects for different clients simultaneously while maintaining quality and meeting deadlines.
- Effectively communicating design rationale and receiving constructive feedback from internal teams and clients.
Learning & Development Opportunities:
- Opportunity to deepen expertise in performance creative and data-driven design.
- Exposure to a wide variety of industries and brands, expanding design knowledge and adaptability.
- Potential to learn or enhance skills in related areas like motion graphics, video editing, or UI/UX design, depending on interest and business needs.
💡 Interview Preparation
Design Process Questions:
- Be prepared to walk through your design process for a few key portfolio projects, explaining your approach from understanding the brief to final execution and iteration.
- Discuss how you incorporate feedback into your design process and collaborate with stakeholders.
- Explain how you approach designing for different social media platforms and optimize visuals for performance.
Company Culture Questions:
- Research CreatorJobs and their work with clients to demonstrate your understanding of their business and the creator economy.
- Ask questions about the design team structure, collaboration methods, and how design impact is measured within the company.
- Be prepared to discuss how you stay updated on design trends and social media best practices.
Portfolio Presentation Strategy:
- Prepare a concise and engaging presentation of your portfolio, focusing on projects most relevant to the job description (performance ads, social media content, presentations).
- For each project, clearly articulate the problem, your solution, and the impact of your design work (if possible).
- Be ready to discuss the tools and techniques you used for each project.
📌 Application Steps
To apply for this design position:
- Submit your application through this link on join.com.
- Tailor your resume to highlight your experience with performance ads, social media design, and proficiency in Figma, Photoshop, and Illustrator, using relevant ATS keywords.
- Prepare a portfolio that clearly showcases your strongest visual design work, particularly focusing on digital and social media projects, with case studies that explain your process and impact.
- Research CreatorJobs and their client work to demonstrate your interest and understanding of their business during interviews.