**Enhanced Job Description**
**📍 Job Overview**
- **Job Title:** Senior UX Designer
- **Company:** NSW Government - Department of Customer Service
- **Location:** Sydney, NSW, Australia
- **Job Type:** Temporary Full-Time
- **Category:** Design - UX/UI Design
- **Date Posted:** June 6, 2025
- **Experience Level:** 5-10 years
- **Remote Status:** On-site/Hybrid (Sydney with flexible work arrangements across NSW)
**🎨 Role Summary**
- Lead end-to-end product design initiatives through discovery, framing, iterative development, and delivery
- Collaborate with engineers, product managers, and stakeholders to develop business requirements and innovative solutions
- Establish relationships with stakeholders to create user-centric solutions that align customer expectations with product capability
- Work with managers to set strategic direction, drive customer-lead prioritization, and shape roadmaps for on-time delivery
- Maintain knowledge of industry trends, challenges, opportunities, and practices to recommend and deliver innovative solutions
- Lead contributions to enhance and mature design and research practices within the team
- Coach and mentor junior designers to increase design capability and enable designers to reach their full potential
- Balance competing and complex demands to ensure product strategy and vision are achieved while delivering the right designs
- Provide expert, specialist advice to the Product Owner, clients, and stakeholders on the application of best practice in product design and delivery of innovative and user-centric product applications, software, and solutions
- Stay up-to-date on current and best UI and visual design practices and trends
- Develop product design artefacts including customer journey maps, service design blueprints, and solution prototypes
- Define future state vision and value proposition for product design using customer-centric design thinking and related design and innovation methodologies
- Lead contributions to enhance and mature design and research practices within the team
- Coach and mentor junior designers to increase design capability and enable designers to reach their full potential
**🎓 Enhancement Note:** This role requires a strong product instinct, excellent communication skills, technical fluency, customer empathy, humility, and an appreciation for lean start-up, agile, and user-centered design values, principles, and practices.
**🖼️ Primary Responsibilities**
- Drive a customer-centric approach by leading end-to-end product design initiatives through discovery, framing, iterative development, and delivery
- Establish relationships with a range of stakeholders across government and partner with them to develop business requirements as well as create innovative solutions that align customer expectations with product capability
- Work with managers to set strategic direction, drive customer-lead prioritization, and shape roadmaps to ensure initiatives are delivered on time
- Maintain knowledge and promote awareness to other designers of relevant industry trends, challenges, opportunities, and practices, to recommend and deliver innovative solutions that optimize Government products and services
- Lead contributions to enhance and mature design and research practices
- Coach and mentor junior designers to increase design capability in product teams and enable designers to reach their full potential
- Balance competing and complex demands to ensure product strategy and vision are achieved while delivering the right designs
- Provide expert, specialist advice to the Product Owner, clients, and stakeholders on the application of best practice in product design and delivery of innovative and user-centric product applications, software, and solutions
- Stay up-to-date on the current and best UI and visual design practices and trends
- Develop product design artefacts including customer journey maps, service design blueprints, and solution prototypes
- Define future state vision and value proposition for product design using customer-centric design thinking and related design and innovation methodologies
**🎓 Enhancement Note:** The Senior UX Designer will be expected to balance competing and complex demands, requiring strong organizational skills and the ability to prioritize effectively. They will also need to demonstrate excellent communication skills to collaborate successfully with various stakeholders and team members.
**🎓 Skills & Qualifications**
**Education:**
- Relevant degree in Design, Human-Computer Interaction, or a related field, or equivalent experience
**Experience:**
- Extensive experience (5-10 years) in UI, visual design, and UX design, with a strong portfolio showcasing work in complex product solutions for customer service delivery environments
- Experience with data visualization, branding, visual identity, and testing designs with users
- Experience with Google Analytics, Hotjar, and other success metrics
- Experience with coaching and mentoring less experienced designers
- Experience with Figma, Miro, and Confluence
- Understanding of CSS and Monorepo build systems
**Required Skills:**
- Proficiency in UI, visual, and UX design, with a strong portfolio demonstrating experience in complex product solutions
- Experience with data visualization, branding, and user testing
- Strong communication and interpersonal skills
- Ability to coach and mentor junior designers
- Familiarity with SNSW GEL and NSW Digital Design System
- Experience with Figma, Miro, and Confluence
- Understanding of CSS and Monorepo build systems
**Preferred Skills:**
- Experience with Google Analytics, Hotjar, and other success metrics
- Experience with Google Maps and vendor risk teams
- Experience with React and native app development
- Knowledge of WCAG accessibility guidelines
**🎨 Portfolio & Creative Requirements**
**Portfolio Essentials:**
- A professional portfolio showcasing UI, visual, and UX design work in complex product solutions for customer service delivery environments
- Clear and concise case studies demonstrating the design process, user research, and design thinking methodologies
- Visual presentation standards, including high-quality images, mockups, and prototypes
- Technical demonstration needs, such as code snippets, design system documentation, and accessibility testing results
**Process Documentation:**
- Research and discovery phase documentation, including user interviews, surveys, and competitive analysis
- Ideation and iteration methods, including sketching, wireframing, and prototyping
- Validation and testing approaches, including usability testing, A/B testing, and design critiques
**📝 Enhancement Note:** The Senior UX Designer should have a strong portfolio demonstrating experience in complex product solutions, with a clear and concise presentation of the design process, user research, and design thinking methodologies. The portfolio should also showcase visual presentation standards, technical demonstration needs, and process documentation.
**💵 Compensation & Benefits**
**Salary Range:**
- The base salary range for this role starts at $125,693 per year, plus superannuation
**Benefits:**
- Health and wellbeing benefits, including Fitness Passport and EAP
- Access to exceptional health and wellbeing benefits, including Fitness Passport and EAP
- Flexible work arrangements across NSW
**Working Hours:**
- Full-time position with flexible work arrangements, including remote work options
**🎯Team & Company Context**
**🏢 Company & Design Culture**
- **Industry:** Government Administration
- **Company Size:** 10,000+ employees
- **Founded:** 2008 (as a department)
- **Team Structure:** The Department of Customer Service is a portfolio of more than 30 agencies, entities, and business units, with a team of more than 12,000 people working together to provide services that improve the lives of 8 million customers across NSW
- **Methodology:** The Department of Customer Service uses a customer-centric approach, focusing on delivering customer service, modern and strong regulation, and meaningful digital reform for communities
**📈 Career & Growth Analysis**
- **Design Career Level:** Senior UX Designer - Leads end-to-end product design initiatives, mentors junior designers, and contributes to design practice enhancement
- **Reporting Structure:** Reports directly to the Product Manager or Design Manager, depending on the specific team structure
- **Design Impact:** Senior UX Designers have a significant impact on product strategy, user experience, and business decisions, working closely with product managers, engineers, and stakeholders to deliver innovative and user-centric solutions
- **Growth Opportunities:**
- Lead contributions to enhance and mature design and research practices within the team
- Coach and mentor junior designers to increase design capability and enable designers to reach their full potential
- Balance competing and complex demands to ensure product strategy and vision are achieved while delivering the right designs
- Provide expert, specialist advice to the Product Owner, clients, and stakeholders on the application of best practice in product design and delivery of innovative and user-centric product applications, software, and solutions
**🌐 Work Environment**
- **Studio Type:** On-site with flexible work arrangements, including remote work options
- **Office Location(s):** 2-24 Rawson Place, Haymarket, NSW 2000, AU
- **Design Workspace Context:**
- Collaborative workspace with a mix of open-plan and private spaces for design teams
- Access to design-specific software, tools, and resources to support creative workflows
- Opportunities for cross-functional collaboration and knowledge sharing with other design teams and stakeholders
**📄 Application & Portfolio Review Process**
**Design Interview Process:**
1. **Portfolio Review:** Candidates will present their portfolio, focusing on UI, visual, and UX design work in complex product solutions for customer service delivery environments. The portfolio should demonstrate a clear and concise presentation of the design process, user research, and design thinking methodologies.
2. **Design Challenge:** Candidates will be given a design challenge to complete, focusing on user research, ideation, and prototyping. The challenge will assess the candidate's ability to apply design thinking methodologies and create innovative solutions that meet user needs and business objectives.
3. **Stakeholder Interaction:** Candidates will participate in a stakeholder interaction session, focusing on communication skills, collaboration, and cultural fit assessment. The session will involve presenting design solutions to stakeholders and receiving feedback on design decisions and design thinking processes.
4. **Final Evaluation:** Candidates will participate in a final evaluation, focusing on design impact, design thinking processes, and design decision-making. The evaluation will assess the candidate's ability to apply design thinking methodologies, create innovative solutions, and make data-driven design decisions.
**Portfolio Review Tips:**
1. **Portfolio tip 1:** Tailor the portfolio to showcase UI, visual, and UX design work in complex product solutions for customer service delivery environments, with a clear and concise presentation of the design process, user research, and design thinking methodologies.
2. **Portfolio tip 2:** Include case studies that demonstrate the design process, user research, and design thinking methodologies, with visual presentation standards, technical demonstration needs, and process documentation.
3. **Portfolio tip 3:** Ensure the portfolio is professional, well-organized, and easy to navigate, with high-quality images, mockups, and prototypes showcasing UI, visual, and UX design work in complex product solutions for customer service delivery environments.
4. **Portfolio tip 4:** Prepare for questions about the design process, user research, design thinking methodologies, and design decisions, with specific examples and case studies demonstrating the design process, user research, and design thinking methodologies.
**Challenge Preparation:**
1. **Challenge preparation 1:** Familiarize yourself with the design challenge format and expectations, focusing on user research, ideation, and prototyping. Practice time management and presentation structure for design challenges.
2. **Challenge preparation 2:** Prepare for stakeholder communication and design rationale articulation, focusing on presenting design solutions to stakeholders and receiving feedback on design decisions and design thinking processes.
3. **Challenge preparation 3:** Research the company, its design culture, and design challenges, focusing on understanding the company's design methodology, design tools, and design processes.
**🛠 Tools & Technology Stack**
**Primary Design Tools:**
- Figma: Used for UI and UX design, prototyping, and collaboration with developers and stakeholders
- Miro: Used for whiteboarding, brainstorming, and collaborative design sessions
- Confluence: Used for design documentation, knowledge management, and collaboration with other design teams and stakeholders
**Collaboration & Handoff:**
- Slack: Used for team communication, collaboration, and knowledge sharing
- Microsoft Teams: Used for video conferencing, file sharing, and collaboration with external stakeholders
- Google Workspace: Used for document creation, editing, and collaboration with other design teams and stakeholders
**Research & Testing:**
- Google Analytics: Used for user behavior tracking, analytics, and data-driven design decisions
- Hotjar: Used for user behavior tracking, heatmaps, and user experience insights
- UsabilityHub: Used for usability testing, user feedback collection, and design iteration
**👥 Team Culture & Values**
**Design Values:**
- **User-centricity:** Focus on user needs, preferences, and behaviors to create intuitive, accessible, and inclusive design solutions
- **Collaboration:** Work closely with stakeholders, designers, and developers to create innovative and user-centric solutions that meet business objectives
- **Continuous Learning:** Stay up-to-date with industry trends, design methodologies, and tools to enhance design skills and knowledge
- **Innovation:** Embrace a culture of experimentation, iteration, and continuous improvement to create cutting-edge design solutions
- **Accessibility:** Design with accessibility in mind, following WCAG guidelines and best practices to ensure all users can access and use the product
**Collaboration Style:**
- **Cross-functional Collaboration:** Work closely with stakeholders, designers, and developers to create innovative and user-centric solutions that meet business objectives
- **Design Critique:** Foster a culture of open and constructive feedback, encouraging designers to learn from each other and improve their skills
- **Knowledge Sharing:** Encourage designers to share their knowledge, expertise, and best practices with other design teams and stakeholders to enhance design skills and capabilities
**🚀 Challenges & Growth Opportunities**
**Design Challenges:**
1. **Design challenge 1:** Balancing competing and complex demands to ensure product strategy and vision are achieved while delivering the right designs, requiring strong organizational skills and the ability to prioritize effectively
2. **Design challenge 2:** Working with a range of stakeholders across government and partnering with them to develop business requirements as well as create innovative solutions that align customer expectations with product capability, requiring excellent communication skills and the ability to collaborate successfully with various stakeholders and team members
3. **Design challenge 3:** Maintaining knowledge and promoting awareness to other designers of relevant industry trends, challenges, opportunities, and practices, to recommend and deliver innovative solutions that optimize Government products and services, requiring a strong understanding of design trends, methodologies, and best practices
**Learning & Development Opportunities:**
1. **Learning opportunity 1:** Attend industry conferences, workshops, and events to learn from other design professionals, gain new insights, and enhance design skills and knowledge
2. **Learning opportunity 2:** Participate in design mentorship programs to learn from experienced designers, receive personalized feedback, and accelerate design career growth
3. **Learning opportunity 3:** Contribute to design research and innovation projects to stay up-to-date with industry trends, design methodologies, and best practices, and enhance design skills and knowledge
**💡 Interview Preparation**
**Design Process Questions:**
1. **Design question 1:** Describe your design process, focusing on user research, ideation, prototyping, and design thinking methodologies. Provide specific examples and case studies demonstrating your design process, user research, and design thinking methodologies.
2. **Design question 2:** How do you approach designing for accessibility, following WCAG guidelines and best practices? Provide specific examples and case studies demonstrating your accessibility design considerations and processes.
3. **Design question 3:** How do you collaborate with stakeholders, designers, and developers to create innovative and user-centric solutions that meet business objectives? Provide specific examples and case studies demonstrating your collaboration skills, communication strategies, and design decision-making processes.
**Company Culture Questions:**
1. **Design question 4:** How do you adapt to a new design culture and team dynamics? Provide specific examples and case studies demonstrating your ability to understand and embrace new design cultures, collaborate effectively with design teams, and contribute to design practice enhancement.
2. **Design question 5:** How do you ensure your design solutions align with the company's design methodology, design tools, and design processes? Provide specific examples and case studies demonstrating your ability to understand and apply company-specific design methodologies, tools, and processes.
3. **Design question 6:** How do you measure the impact of your design solutions and use data-driven design decisions to inform design iterations and improvements? Provide specific examples and case studies demonstrating your ability to track design metrics, analyze user feedback, and make data-driven design decisions.
**Portfolio Presentation Strategy:**
1. **Presentation strategy 1:** Tailor your portfolio to showcase UI, visual, and UX design work in complex product solutions for customer service delivery environments, with a clear and concise presentation of the design process, user research, and design thinking methodologies.
2. **Presentation strategy 2:** Use storytelling techniques to present design case studies, focusing on user research, design thinking methodologies, and design decision-making processes. Highlight the impact of your design solutions on user experience, business objectives, and design team collaboration.
3. **Presentation strategy 3:** Prepare for questions about the design process, user research, design thinking methodologies, and design decisions, with specific examples and case studies demonstrating the design process, user research, and design thinking methodologies.
**📌 Application Steps**
To apply for this design position:
1. Submit your application through the [application link](https://nswconnect.csod.com/ux/ats/careersite/11/home/requisition/40852?c=nswconnect)
2. Tailor your portfolio to showcase UI, visual, and UX design work in complex product solutions for customer service delivery environments, with a clear and concise presentation of the design process, user research, and design thinking methodologies.
3. Optimize your resume for design roles, highlighting relevant design skills, keywords, and portfolio links.
4. Prepare for design interview preparation, focusing on design portfolio customization, resume optimization, and design challenge strategies.
5. Research the company, its design culture, and design challenges, focusing on understanding the company's design methodology, design tools, and design processes.
6. Review the Capability Application Tool to prepare for the recruitment process by accessing practice application and interview questions based on the focus capabilities listed in the role description.
**📝 Important Notice:** This enhanced job description includes AI-generated insights and design industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Apply NowApply before: June 16, 2025