📍 Job Overview
Job Title: Senior UX Designer
Company: Insignia Financial
Location: Docklands, VIC, Australia (Also available in Sydney, Brisbane, Hobart, Adelaide)
Job Type: Full-time
Category: UX/UI Design
Date Posted: June 12, 2025
Experience Level: 5-10 years
Remote Status: On-site (Multiple Australian locations)
🎨 Role Summary
- Lead the end-to-end UX/UI design process, focusing on creating cutting-edge, user-centric financial service experiences.
- Serve as the primary UX expert, guiding design strategy and execution across diverse, impactful projects, including superannuation portals and advice materials.
- Champion the adoption of Design Thinking methodologies to foster innovation and deliver seamless, engaging digital solutions that redefine user interactions within the financial sector.
- Integrate user research insights, stakeholder feedback, and creative problem-solving to develop optimal design solutions that resonate with customers and internal teams.
🖼️ Primary Responsibilities
- Lead and manage the complete UX design lifecycle for complex digital products and services, from initial concept and research through to final implementation and iteration.
- Function as the lead UX strategist, defining design goals, user flows, wireframes, and interactive prototypes for key initiatives, including superannuation platforms, financial advice interfaces, and customer engagement tools.
- Apply Design Thinking principles rigorously to identify user needs, define problems, ideate solutions, build prototypes, and conduct usability testing to validate design concepts and ensure user satisfaction.
- Synthesize insights from user research, market analysis, and business requirements to inform design decisions, balance competing needs, and deliver high-impact design solutions.
- Plan, recruit participants for, and conduct various forms of user testing (e.g., usability sessions, A/B testing, interviews) with diverse user groups, including advisers, clients, and internal staff, to gather feedback and iteratively refine designs.
- Actively collaborate with and influence cross-functional teams, including product managers, engineers, business analysts, and stakeholders, effectively communicating design rationale and building consensus around design solutions.
🎓 Skills & Qualifications
Education: Bachelor's degree in Design, Human-Computer Interaction (HCI), Psychology, or a related field is typically preferred, though equivalent professional experience and a strong design portfolio demonstrating theoretical understanding and practical application are highly valued.
Experience: Minimum of 5-7 years of progressive experience in UX/UI design, with a significant portion focused on delivering enterprise-level digital solutions. Experience within the financial services industry is highly advantageous, demonstrating an understanding of complex regulatory environments and user needs in this sector. A robust professional design portfolio is essential, showcasing a breadth of work and process documentation.
Required Skills:
- Proven expertise in conducting and synthesizing user research (qualitative and quantitative) to inform design decisions.
- Advanced proficiency in creating wireframes, user flows, information architecture diagrams, and interactive prototypes.
- Mastery of industry-standard design tools such as Figma, Sketch, Adobe XD, or similar, specifically for creating high-fidelity mockups and interactive prototypes.
- Deep understanding and practical application of User-Centered Design (UCD) principles and methodologies, including Design Thinking.
- Demonstrated ability to lead design initiatives, manage multiple projects concurrently, and mentor junior designers or contribute to design team growth.
- Strong problem-solving skills with an ability to simplify complex problems and translate business requirements into intuitive design solutions.
- Excellent communication, presentation, and stakeholder management skills, with the ability to articulate design rationale and influence decision-making effectively.
- Experience designing for diverse platforms and devices (web, mobile, responsive design).
Preferred Skills:
- Experience working within the financial services or wealth management industry, understanding sector-specific challenges and user needs.
- Familiarity with working in an Agile or Lean development environment.
- Experience with design systems and contributing to or managing component libraries.
- Knowledge of accessibility standards (WCAG) and inclusive design practices.
- Experience with user testing platforms and analytics tools (e.g., Hotjar, Google Analytics) to measure design effectiveness.
🎨 Portfolio & Creative Requirements
Portfolio Essentials:
- Your portfolio should clearly demonstrate your end-to-end UX design process, not just final screens. Include case studies that walk through problem definition, research methods, ideation, prototyping, testing, and iteration.
- Showcase projects where you tackled complex challenges, particularly in areas like financial services, enterprise software, or regulated industries. Highlight your ability to translate complex requirements into intuitive user experiences.
- Include examples of interactive prototypes (using tools like Figma, Principle, InVision, etc.) to demonstrate user flow and interaction design skills.
- Present high-fidelity mockups and final visual designs that show attention to detail, consistency with design systems (if applicable), and a strong understanding of UI principles.
Process Documentation:
- For each case study, provide detailed documentation of your research and discovery phase, including methodologies used (interviews, surveys, competitive analysis, data analysis) and key insights gathered.
- Explain your ideation and iteration methods, showcasing sketches, wireframes, low-fidelity prototypes, and how feedback (user testing, critiques) influenced your design decisions throughout the process.
- Detail your validation and testing approaches, describing how you tested your designs with users, what feedback you received, and how you incorporated it into subsequent iterations. Quantify results or impact where possible.
💵 Compensation & Benefits
Salary Range: AUD $110,000 - $145,000 per year. This estimate is based on Australian market data for Senior UX Designer roles in major cities (Sydney, Melbourne, Brisbane) within the financial services sector, considering the required experience level (5-10 years) and the responsibilities outlined. Salary can vary based on exact location, specific experience, and negotiation.
Benefits:
- Comprehensive superannuation contributions (above the minimum required by Australian law).
- Potential for performance-based bonuses or incentives.
- Opportunities for professional development and continuous learning in design methodologies and financial literacy.
- Employee assistance programs and wellbeing initiatives.
- Potential for flexible work arrangements (though the role is listed as On-site, flexibility may vary by team and location).
Working Hours: Standard full-time working hours, typically 38-40 hours per week. The nature of design work in a collaborative environment may require flexibility around project deadlines and cross-functional team meetings.
🎯Team & Company Context
🏢 Company & Design Culture
Industry: Financial Services - specifically wealth management, superannuation, and financial advice.
Company Size: Large enterprise (5,001-10,000 employees). This size indicates a structured design team, established processes, and opportunities to work on large-scale products with significant user impact. It also suggests potential for navigating complex organizational structures and influencing across various business units.
Founded: Founded in 1846, Insignia Financial has a long history, evolving into a leading wealth management organization. This indicates a blend of established practices and a current drive towards innovation and digital transformation, particularly in enhancing financial wellbeing.
Team Structure:
- Likely structured within a broader Product or Technology organisation, potentially with dedicated design teams focusing on specific product lines (e.g., superannuation, advice platforms).
- Senior designers often lead projects or workstreams and may mentor less experienced designers.
- Strong emphasis on cross-functional collaboration with product managers, engineers, business analysts, and subject matter experts from the financial domain.
Methodology:
- The mention of "Design Thinking" suggests a commitment to a user-centric and iterative approach to problem-solving.
- Likely utilizes Agile or Lean methodologies for product development, requiring designers to work closely with development sprints and adapt to changing requirements.
- Emphasis on user research and testing indicates a data-informed approach to design decisions.
Company Website: https://www.insigniafinancial.com.au/
📈 Career & Growth Analysis
Design Career Level: Senior. This role requires significant experience (5+ years) and the ability to lead design initiatives independently, mentor others, and influence strategic design decisions. Responsibilities extend beyond execution to include shaping the design approach for key products.
Reporting Structure: Typically reports to a Design Lead, Design Manager, or Head of Design within the product or technology organization. May work closely with Product Owners and Engineering Leads on a daily basis.
Design Impact: As a Senior UX Designer in a large financial institution, your work will directly impact a significant number of users across Australia, influencing their financial wellbeing through intuitive and accessible digital interfaces. There is potential for high visibility and impact on critical business initiatives.
Growth Opportunities:
- Potential to progress to a Lead UX Designer role, managing projects and potentially mentoring more designers.
- Opportunities to specialize in specific areas like Design Systems, UX Research, or Accessibility within the financial domain.
- Potential to move into a Design Management role, overseeing a team of designers.
🌐 Work Environment
Studio Type: On-site in corporate office locations across multiple Australian cities (Docklands, Sydney, Brisbane, Hobart, Adelaide). While on-site, the specific workspace setup (open plan, hybrid zones) is not detailed but is likely a professional corporate environment.
Office Location(s): Docklands, VIC; Sydney, NSW; Brisbane, QLD; Hobart, TAS; Adelaide, SA. Candidates can likely choose a primary location from this list, indicating a distributed team structure across Australia.
Design Workspace Context:
- Workspaces are likely designed to facilitate collaboration among design team members and cross-functional partners.
- Access to meeting rooms, collaboration tools (physical and digital whiteboards), and potentially dedicated design studio space depending on the specific office setup.
- Opportunities for in-person design critiques, workshops, and team bonding across the different locations, potentially involving travel or strong remote collaboration tools to bridge the geographical distance.
Work Schedule: Full-time, standard business hours. While the role is on-site, there might be some flexibility depending on team norms and project requirements, especially when collaborating with teams in different time zones across Australia.
📄 Application & Portfolio Review Process
Design Interview Process:
- Initial screening call with a recruiter to assess basic qualifications and fit. Prepare to discuss your experience and interest in financial services UX.
- Interview(s) with Design Leads or Design Managers focusing on your portfolio walkthrough, design process, and experience handling complex projects. Be ready to articulate your problem-solving approach and design decisions.
- Potential design challenge or take-home assignment to evaluate your practical design skills and ability to apply your process to a specific problem. Prepare to present your solution and rationale.
- Interview(s) with cross-functional partners (e.g., Product Manager, Engineer) to assess collaboration skills, communication style, and ability to work effectively within a team.
- Final interview(s) with senior leadership (e.g., Head of Design, Head of Product) focusing on strategic thinking, leadership potential, and cultural fit.
Portfolio Review Tips:
- Select 3-4 strongest case studies relevant to complex digital products, enterprise solutions, or financial services if you have that experience.
- For each case study, clearly articulate the problem you were solving, your role and responsibilities, the design process you followed, key decisions made, challenges encountered, and the impact of your design (quantify if possible).
- Focus on showcasing your UX process documentation – research findings, user flows, wireframes, iterations based on feedback, and testing results.
- Be prepared to discuss the "why" behind your design decisions and demonstrate your ability to think strategically and solve complex user problems.
Challenge Preparation:
- If a design challenge is provided, read the prompt carefully and ask clarifying questions.
- Allocate time effectively to cover research, ideation, design, and documentation within the given timeframe.
- Focus on demonstrating your process and rationale, not just the final design. Explain your assumptions and trade-offs.
- Be prepared to present your solution and walk through your process clearly, explaining your decisions and how they address the problem. Anticipate questions about alternatives and potential challenges.
ATS Keywords: UX Design, User Experience, UI Design, Product Design, User-Centered Design, Design Thinking, Figma, Sketch, Adobe XD, Prototyping, Wireframing, User Flows, Information Architecture, Usability Testing, User Research, Qualitative Research, Quantitative Research, Stakeholder Management, Cross-functional Collaboration, Agile, Lean UX, Design Systems, Accessibility, WCAG, Financial Services, Wealth Management, Superannuation, Enterprise Software, Digital Transformation, Problem Solving, Critical Thinking, Communication, Leadership, Mentoring, Design Strategy, Interaction Design, Visual Design, Case Study, Portfolio. (Organized by: Design Skills, Tools, Methodologies, Soft Skills, Industry Terms)
🛠 Tools & Technology Stack
Primary Design Tools:
- Figma: Explicitly mentioned as a required tool, indicating it is the primary platform for UI design, prototyping, and potentially design system management. Expect to use it for creating high-fidelity mockups, interactive prototypes, and collaborating with the design team and developers.
- Similar Design Tools (e.g., Sketch, Adobe XD): While Figma is preferred, experience with other leading design tools demonstrates adaptability and a broad understanding of design software capabilities.
Collaboration & Handoff:
- Tools for design handoff to engineering (e.g., Zeplin, Inspect within Figma, or similar).
- Collaboration platforms (e.g., Slack, Microsoft Teams) for communication with cross-functional teams and stakeholders.
- Project management tools (e.g., Jira, Confluence) for tracking design tasks and documentation within an Agile workflow.
Research & Testing:
- Potential use of user testing platforms (e.g., UserTesting.com, Optimal Workshop) for conducting remote or moderated usability sessions.
- Survey tools (e.g., SurveyMonkey, Qualtrics) for gathering quantitative user feedback.
- Analytics platforms (e.g., Google Analytics, Adobe Analytics) may be used to understand user behavior and measure design impact, requiring collaboration with data analysts.
👥 Team Culture & Values
Design Values:
- A strong focus on user-centricity, driven by the mission to improve "financial wellbeing for all Australians." Design decisions are likely grounded in understanding and meeting user needs.
- Emphasis on innovation and creativity, with a culture that encourages exploring new ideas and applying technology in "more human ways."
- Value placed on collaboration and working "alongside brilliant, passionate minds" and influencing cross-functional teams.
- Commitment to quality and detail, striving for "sleek, intuitive solutions" and "meaningful connections."
Collaboration Style:
- Highly collaborative, working closely with product managers, engineers, and business stakeholders throughout the design process.
- Likely involves regular design critiques and feedback sessions to refine work and share knowledge within the design team.
- Requires strong communication skills to articulate design decisions and rationale to both design and non-design audiences.
⚡ Challenges & Growth Opportunities
Design Challenges:
- Navigating the complexities of the financial services industry, including regulatory requirements and balancing compliance with optimal user experience.
- Designing for a diverse user base with varying levels of financial literacy and digital proficiency.
- Working within a large enterprise environment, which may involve navigating organizational processes, gaining alignment across multiple stakeholders, and influencing without direct authority.
- Continuously innovating and adapting design practices within a long-standing organization undergoing digital transformation.
Learning & Development Opportunities:
- Opportunities to deepen expertise in financial services UX, becoming a subject matter expert in areas like superannuation or financial advice digital experiences.
- Potential for leadership development through mentoring junior designers or leading complex projects.
- Exposure to enterprise-level design challenges provides significant learning in scalability, governance, and working with large, complex systems.
💡 Interview Preparation
Design Process Questions:
- "Walk me through your end-to-end design process for a recent complex project. How did you approach research, ideation, and testing?" Prepare to discuss a relevant case study from your portfolio.
- "Describe a time you had to make significant design iterations based on user feedback or technical constraints. How did you manage the design process and communicate changes?"
- "How do you approach designing for accessibility and inclusivity? Can you provide examples from your past work?"
Company Culture Questions:
- "Why are you interested in working in the financial services industry, and specifically at Insignia Financial?" Research the company's mission and recent initiatives.
- "Describe your experience collaborating with cross-functional teams (Product, Engineering, Business). How do you build strong relationships and influence stakeholders?"
- "How do you handle receiving and giving design critique? Describe a time you received challenging feedback and how you responded."
Portfolio Presentation Strategy:
- Prepare a structured walkthrough of 2-3 key case studies. For each, clearly articulate the problem, your process (research, ideation, testing), key design decisions, and the outcome/impact.
- Focus on storytelling – guide the interviewer through your journey from understanding the problem to arriving at the solution.
- Be ready to deep dive into specific aspects, such as your research methodologies, prototyping techniques, or how you measured success.
- Practice presenting your work concisely and engagingly.
📌 Application Steps
To apply for this design position:
- Submit your application through this link on the Insignia Financial careers site.
- Tailor your resume to highlight relevant experience in UX design, enterprise-level projects, and any exposure to the financial services industry. Use keywords from the job description naturally.
- Prepare a compelling cover letter that expresses your interest in Insignia Financial and specifically addresses how your skills and experience align with the requirements of a Senior UX Designer in a financial services context.
- Ensure your online portfolio is up-to-date, well-organized, and clearly showcases your design process through detailed case studies, particularly for complex digital products.
- Research Insignia Financial's products, mission, and recent news to demonstrate genuine interest and understanding during the interview process.