Product Designer (UX/UI)

📍 Job Overview

Job Title: Product Designer (UX/UI)

Company: Wix

Location: Tel Aviv-Yafo, Tel Aviv District, Israel

Job Type: Full-time

Category: Product Design (UX/UI)

Date Posted: 2025-06-08

Experience Level: Mid-Level (3+ years)

Remote Status: On-site

🎨 Role Summary

• Drive the functional and visual design of product features, ensuring a pixel-perfect and user-centered approach.
• Execute comprehensive design cycles, from initial research and ideation through validation, UI design, and post-launch analysis.
• Deeply understand user needs and product performance through diverse research methodologies, including usability testing, user interviews, and data analysis.
• Collaborate effectively within an agile, cross-functional team environment, working closely with Product Managers, Developers, and other Designers.

🖼️ Primary Responsibilities

• Own the entire design process for your product area, from initial concept through implementation and iteration.
• Conduct thorough user research, including analyzing support tickets, user data, usability test results, and competitor products, to inform design decisions.
• Translate user needs and business requirements into intuitive user flows, wireframes, and high-fidelity UI designs.
• Develop and refine pixel-perfect visual designs that align with Wix's design system and brand identity.
• Collaborate closely with Product Managers to define product requirements and roadmap, ensuring design feasibility and impact.
• Work hand-in-hand with Developers throughout the implementation phase, providing detailed specifications and ensuring design integrity.
• Participate in post-launch testing and analysis, gathering user feedback and data to identify areas for improvement and inform future design iterations.
• Champion user-centered design principles within your team and across the organization.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Human-Computer Interaction, or a related field, or equivalent practical design experience.

Experience: 3+ years of professional UX/UI design experience, with a strong portfolio showcasing product design work within agile team environments.

Required Skills:

• Strong proficiency in UX principles, patterns, and best practices across web and mobile platforms.
• Extensive experience with the complete product design lifecycle, including research, ideation, prototyping, testing, and iteration.
• Expert-level proficiency in Figma for wireframing, prototyping, and high-fidelity UI design.
• Excellent communication and presentation skills, with the ability to articulate design decisions and rationale effectively.
• Strong organizational and analytical skills, capable of synthesizing complex information and user data.
• Demonstrated ability to solve complex design problems with attention to detail and a focus on pixel-perfect execution.
• Strategic thinking capabilities, with the ability to understand and navigate large, complex systems.
• Proven ability to work effectively as a collaborative team player.

Preferred Skills:

• Experience designing for complex SaaS products or platforms.
• Familiarity with quantitative and qualitative research methodologies and tools.
• Experience contributing to or working with established design systems.
• Understanding of front-end development principles and limitations.

🎨 Portfolio & Creative Requirements

Portfolio Essentials:

• A strong online portfolio showcasing a diverse range of product design projects.
• Include detailed case studies that clearly articulate your design process, problem-solving approach, and impact.
• Demonstrate your ability to move from research and ideation through to polished UI design and implementation.
• Highlight projects where you owned the functional and visual design and collaborated effectively with cross-functional teams.

Process Documentation:

• Case studies should detail your research methods (e.g., user interviews, usability testing, data analysis) and how they informed your design decisions.
• Illustrate your ideation process, including sketching, wireframing, and prototyping.
• Explain your approach to testing and validation, and how you iterated based on feedback and data.

💵 Compensation & Benefits

Salary Range: Based on market research for Product Designer roles with 3+ years of experience in Tel Aviv, Israel, the estimated annual salary range is typically between NIS 180,000 - NIS 300,000+. This range is an estimate and may vary based on specific experience, skills, and negotiation. (Source: Based on publicly available salary data for design roles in Tel Aviv from platforms like Glassdoor, LinkedIn Salary, and local recruitment agency reports, adjusted for a company of Wix's size and market position.)

Benefits:

• Comprehensive health insurance plan, potentially including dental and vision.
• Retirement savings plan or pension contributions.
• Generous paid time off and holidays.
• Opportunities for professional development and learning through the internal UX Guild and company resources.
• Potential for stock options or equity grants.
• Wellness programs and initiatives.
• Access to company-sponsored events and activities.

Working Hours: Standard full-time working hours, typically 40 hours per week, with potential for flexibility to manage creative workflows and project deadlines.

🎯Team & Company Context

🏢 Company & Design Culture

Industry: Software Development - specializing in web development platforms and related services.

Company Size: Large (7,400+ employees globally)

Founded: 2006

Team Structure:

• Designers are embedded within specific product teams, working closely with Product Managers, Developers, and Analysts.
• Part of a large, centralized UX Guild of approximately 200 designers, fostering a strong design community and knowledge sharing.
• The reporting structure likely involves reporting to a Design Lead or Manager within a product group or the central design organization.

Methodology:

• Utilizes an agile development methodology with a strong emphasis on iterative design and development cycles.
• Relies heavily on user research (quantitative and qualitative) to inform product and design decisions.
• Employs design thinking principles throughout the product development lifecycle.

Company Website: https://www.wix.com

📈 Career & Growth Analysis

Design Career Level: This role is positioned as a Mid-Level Product Designer, expected to take ownership of significant product areas and contribute to the design strategy.

Reporting Structure: Likely reports to a Design Lead or Manager, with opportunities to mentor more junior designers over time.

Design Impact: Design plays a crucial role at Wix, influencing product direction, user satisfaction, and business success. Designers are deeply involved in strategic discussions from the outset.

Growth Opportunities:

• Potential for advancement to Senior Product Designer, leading larger or more complex product initiatives.
• Opportunities to specialize in specific areas of design, such as UX Research, Design Systems, or interaction design.
• Growth into design leadership roles, managing teams of designers.
• Access to extensive internal learning resources, workshops, and mentorship programs through the UX Guild.

🌐 Work Environment

Studio Type: On-site at the Wix offices in Tel Aviv.

Office Location(s): Tel Aviv-Yafo, Israel.

Design Workspace Context:

• Modern office environment designed to facilitate collaboration and creative work.
• Access to necessary design tools, technology, and meeting spaces.
• Opportunities for spontaneous collaboration and knowledge exchange with fellow designers and team members.

Work Schedule: Full-time, on-site. The specific daily schedule may offer some flexibility depending on team needs and project phases.

📄 Application & Portfolio Review Process

Design Interview Process:

• Initial screening call with a Recruiter to discuss experience and fit.
• Portfolio review with Design team members, where you will present case studies.
• Potential design challenge or take-home assignment to assess problem-solving and execution skills.
• Interviews with the hiring manager, product managers, and potentially developers to assess collaboration and technical understanding.
• Cultural fit interviews with team members.

Portfolio Review Tips:

• Focus on showcasing your end-to-end design process through detailed case studies.
• Clearly explain the problem you were solving, your research methods, design decisions, and the impact of your work.
• Highlight your collaboration skills and how you worked with cross-functional teams.
• Ensure your portfolio is visually appealing and easy to navigate.

Challenge Preparation:

• Understand the typical design challenge format (e.g., whiteboard challenge, app redesign, feature addition).
• Practice articulating your thought process and design rationale clearly.
• Be prepared to discuss trade-offs and alternative solutions.

ATS Keywords: User Experience Design, UI Design, Product Design, Figma, Prototyping, Wireframing, Usability Testing, User Research, Design Thinking, Agile Methodology, Collaboration, Problem-Solving, Information Architecture, Interaction Design, Visual Design, Design Systems, Stakeholder Management, Cross-functional Teams, Pixel Perfect, Iteration, Data Analysis, Qualitative Research, Quantitative Research, Design Strategy.

🛠 Tools & Technology Stack

Primary Design Tools:

• Figma: Expert-level proficiency required for all stages of the design process, including prototyping and collaboration features.
• Likely utilizes other complementary design tools as needed for specific tasks (e.g., illustration software, motion design tools).

Collaboration & Handoff:

• Collaboration is likely facilitated through tools integrated with Figma, as well as communication platforms like Slack or similar.
• Handoff to developers will likely involve shared Figma files with detailed specifications and potential use of collaboration tools like Jira or Asana for task management.

Research & Testing:

• Likely uses a variety of tools for usability testing (e.g., UserTesting.com, Lookback) and data analysis (e.g., Amplitude, Google Analytics).
• May utilize survey tools (e.g., SurveyMonkey, Typeform) for qualitative feedback.

👥 Team Culture & Values

Design Values:

• User-Obsessed: A core value at Wix, emphasizing a deep understanding of user needs and behaviors to drive design decisions.
• Collaboration: Strong emphasis on working closely with cross-functional teams and within the design guild.
• Ownership: Designers are expected to take full ownership of their product areas and the design process.
• Continuous Improvement: Encourages learning, sharing knowledge, and iterating on both designs and processes.

Collaboration Style:

• Highly collaborative within product teams and across the larger design guild.
• Regular design critiques and feedback sessions are likely part of the process.
• Emphasis on open communication and knowledge sharing.

⚡ Challenges & Growth Opportunities

Design Challenges:

• Designing for a complex platform with a wide range of users and use cases.
• Balancing user needs with business goals and technical constraints.
• Maintaining design consistency and scalability within a large and evolving design system.
• Staying updated with the latest design trends and technologies in a fast-paced industry.

Learning & Development Opportunities:

• Access to internal workshops, courses, and mentorship programs through the UX Guild.
• Opportunities to learn from a large community of experienced designers.
• Support for attending external conferences and training.

💡 Interview Preparation

Design Process Questions:

• "Walk me through your design process for a recent project, from problem definition to final delivery." (Be prepared to discuss your research, ideation, and iteration.)
• "Describe a time you had to make a difficult design decision due to competing requirements or constraints." (Highlight your problem-solving and rationale.)
• "How do you collaborate with Product Managers and Developers throughout the design lifecycle?" (Provide specific examples of successful collaboration.)

Company Culture Questions:

• "What interests you about designing for a platform like Wix?" (Show understanding of their product and user base.)
• "How do you approach receiving and providing design feedback?" (Demonstrate openness to critique and collaborative spirit.)
• "Describe a project where you leveraged user data or research to inform your design decisions." (Align with Wix's user-obsessed culture.)

Portfolio Presentation Strategy:

• Select 2-3 strong case studies that showcase the breadth of your skills and process.
• For each case study, clearly articulate the problem, your role, your process, key design decisions, and the outcome/impact.
• Be prepared to answer questions about your choices and alternative approaches considered.

📌 Application Steps

To apply for this design position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant UX/UI design experience and skills, using keywords from the job description.
• Prepare your online portfolio with detailed case studies that demonstrate your end-to-end design process and problem-solving abilities.
• Research Wix's products, design principles, and user base to demonstrate your interest and understanding during interviews.
• Practice presenting your portfolio and articulating your design decisions clearly and concisely.