📍 Job Overview
Job Title: Product Designer
Company: ShopBack
Location: Shenzhen, China
Job Type: Full-time
Category: Product Design, UI/UX Design
Date Posted: 2025-06-12T00:00:00
Experience Level: Mid-Senior Level (4+ years)
Remote Status: Remote OK (Work-From-Anywhere benefit mentioned)
🎨 Role Summary
- Shape the user experience of ShopBack's popular shopping, rewards, and payments platform, with a focus on enhancing browsing and discovery flows.
- Collaborate with cross-functional product, business, and campaign teams across 12 diverse markets to deliver user-centric design solutions.
- Simplify complex technical challenges and business requirements into intuitive and elegant user interfaces.
- Contribute to and maintain the existing ShopBack design system, ensuring consistency and scalability across the platform.
🖼️ Primary Responsibilities
- Solve complex user experience problems related to browsing, discovery, home screen, rewards, and redirects, simplifying the user journey.
- Utilize appropriate user research methods to gather insights, identify user needs, and inform design decisions for optimal solutions.
- Craft elegant and intuitive user interfaces for web, app, and internal tools, contributing to the overall aesthetic and usability of the platform.
- Design for a diverse global user base across 12 different countries and cultures, ensuring localization and cultural relevance in design solutions.
- Employ a data-driven design approach, analyzing quantitative data and qualitative user feedback to measure design impact and iterate on solutions.
- Act as a champion for the user, advocating for improved user experience and proposing innovative ideas to enhance the product.
- Collaborate closely with Product Managers to define the product roadmap, prioritize design problems, and experiment with new features.
- Work effectively with Engineers, Data and Research experts, Marketing teams, and Business Leaders in a highly collaborative environment.
- Contribute to design operations, specifically collaborating with campaign teams across various markets to support promotional initiatives.
- Maintain and actively contribute to the evolution and refinement of the ShopBack design system and design patterns.
🎓 Skills & Qualifications
Education: A Bachelor's degree in Design, Human-Computer Interaction (HCI), or a related field is typically expected, though equivalent practical experience and a strong portfolio demonstrating relevant skills are often considered. Continuous learning in design trends and methodologies is highly valued.
Experience: A proven track record of designing outstanding digital products and experiences with ideally 4+ years of experience in digital product design. This should be demonstrated through a strong portfolio showcasing past work and the thought process behind design decisions.
Required Skills:
- Proven expertise in Product Design, encompassing the full design lifecycle from concept to implementation.
- Strong foundation and practical experience in both User Interface (UI) design and User Experience (UX) design.
- Proficiency in user research methodologies and the ability to translate research findings into actionable design insights.
- Excellent communication skills, enabling effective interaction with users, internal stakeholders, and engineering teams.
- A proactive and self-driven attitude, comfortable taking initiative and tackling challenges head-on in a fast-paced environment.
- Genuine interest in the e-commerce sector and enthusiasm for the industry's challenges and opportunities.
- Ability to craft elegant and visually appealing user interfaces while adhering to brand guidelines and design system principles.
- Experience working with data and user feedback to inform and validate design decisions (Data-driven design).
Preferred Skills:
- Experience designing for a global user base across multiple countries and cultures, understanding the nuances of localization.
- Familiarity with funnel optimization techniques and designing for conversion within an e-commerce context.
- Experience contributing to or maintaining a design system, including creating and documenting components and patterns.
- Ability to simplify complex technical and business requirements into user-friendly design solutions.
- Experience with prototyping and user testing to validate design concepts and gather iterative feedback.
🎨 Portfolio & Creative Requirements
Portfolio Essentials:
- Your portfolio must be included with your application and should showcase your past digital product design work.
- Each project should include detailed explanations of the design choices you made and the rationale behind them.
- Highlight projects that demonstrate your ability to solve complex problems and simplify user experiences.
- Include examples of both UI and UX work, illustrating your process from research and ideation to final interface design.
Process Documentation:
- Showcase your user research methods and how insights informed your design decisions in case studies.
- Document your ideation process, including sketches, wireframes, and low-fidelity prototypes.
- Explain your approach to validation and testing, including how you gathered and incorporated user feedback.
💵 Compensation & Benefits
Salary Range: Compensation is competitive and based on performance. For a Mid-Senior Level Product Designer in Shenzhen, China, typical annual salaries can range from ¥300,000 to ¥600,000+ RMB, depending heavily on experience, specific skills, and portfolio quality. This estimate is based on industry benchmarks for design roles at this level in major Chinese tech hubs, considering the cost of living and market demand in Shenzhen.
Benefits:
- Clear career progression paths and opportunities to take on greater challenges to support professional growth.
- Competitive compensation package based on individual and potentially team performance.
- Work-From-Anywhere benefit, offering flexibility in your working location.
- Opportunity to be part of a fast-growing team on a journey to global scale.
- Access to a candid, open, and collaborative culture where feedback is valued for continuous improvement.
Working Hours: Full-time role. While specific daily hours aren't mentioned, a fast-paced environment suggests a commitment aligned with project deadlines and collaboration needs across different time zones. The "Work-From-Anywhere" benefit implies some flexibility in managing your schedule.
🎯Team & Company Context
🏢 Company & Design Culture
Industry: E-commerce, Internet, Technology, FinTech, Payments Platform. ShopBack operates in dynamic and rapidly evolving sectors. Their focus on Cashback, rewards, and payments positions them at the intersection of online retail and financial technology.
Company Size: 501-1,000 employees globally, with over 950 LinkedIn employees. This indicates a substantial, yet potentially still agile, organization. As a designer, this means working within established structures and processes but potentially having the opportunity to influence evolving practices.
Founded: 2014. ShopBack has a decade of history, evolving from a startup concept to a leading platform in the APAC region. This history suggests a journey of growth, adaptation, and scaling, with likely established design practices that are also open to refinement.
Team Structure:
- You will be working with Product and Business teams across 12 different markets, indicating a highly distributed and cross-cultural collaboration model.
- Close collaboration with Product Managers, Engineers, Data and Research experts, Marketing teams, and Business Leaders is explicitly mentioned, highlighting a cross-functional team structure.
- The design team structure isn't explicitly detailed but you will be contributing to the design system and collaborating with other designers.
Methodology:
- The company values a data-driven approach to design, using both quantitative data and user feedback.
- There's an emphasis on researching user insights and identifying problems through appropriate research methods.
- The culture promotes iterative improvement ("Every day is a chance to improve") and a willingness to learn and adapt.
Company Website: https://corporate.shopback.com/
📈 Career & Growth Analysis
Design Career Level: This role is positioned as a Mid-Senior level Product Designer, requiring 4+ years of experience. This level typically involves taking ownership of significant product areas, mentoring junior designers (though not explicitly stated), and influencing product strategy through design.
Reporting Structure: The description doesn't explicitly state the reporting structure, but in a company of this size, Product Designers typically report to a Design Lead, Manager, or Head of Design. Collaboration is emphasized across various functions.
Design Impact: Design plays a crucial role in "redefining the shopping journey" and "crafting seamless user experiences." The focus on improving browsing and discovery directly impacts user engagement and conversion, suggesting a high-impact design function within the company.
Growth Opportunities:
- Defined career progression paths are explicitly mentioned, suggesting opportunities for advancement within the design team or potentially into leadership roles.
- Opportunities to take on greater challenges and contribute to a platform on a "journey to global scale" provide significant learning and skill development potential.
- Working in a candid and collaborative culture that values feedback supports continuous professional growth and improvement.
🌐 Work Environment
Studio Type: The job description offers a "Work-From-Anywhere benefit," indicating a distributed or remote-friendly work environment, potentially with some physical office presence in Shenzhen (listed as a primary location) or other global offices.
Office Location(s): While the primary location listed is Shenzhen, China, ShopBack has a global presence with headquarters in Singapore and offices in multiple other countries across APAC and potentially Europe (based on LinkedIn data). The remote nature of the role makes the specific office location less critical for daily work but relevant for team meetups or local events if applicable.
Design Workspace Context:
- The "Work-From-Anywhere" benefit implies a focus on remote collaboration tools and practices to ensure effective teamwork regardless of physical location.
- A candid, open, and collaborative culture suggests an environment where ideas are shared freely and feedback is encouraged, which is conducive to creative problem-solving.
- Working with diverse teams across 12 markets requires adapting to different communication styles and cultural nuances in the workspace.
Work Schedule: Full-time. The "Work-From-Anywhere" benefit suggests potential flexibility in managing your schedule, though collaboration with teams in different time zones will require some adaptability to meeting times.
📄 Application & Portfolio Review Process
Design Interview Process:
- The initial application requires submitting your resume and portfolio. The portfolio review is a crucial first step.
- Expect interviews to assess your product design skills, UI/UX expertise, and problem-solving abilities.
- Interviews will likely include discussions about your past projects from your portfolio, focusing on your design process, rationale, and impact.
- Be prepared for questions about how you simplify complex problems and collaborate within cross-functional teams.
- Cultural fit will likely be assessed, focusing on alignment with ShopBack's DNA (Grit, Hunger, Speed, Impact, Growth) and collaborative culture.
Portfolio Review Tips:
- Ensure your portfolio is well-organized and easy to navigate, clearly showcasing your best digital product design work.
- For each case study, clearly articulate the problem you were solving, your design process (research, ideation, iteration), your final solution, and the impact of your design.
- Highlight projects that demonstrate your UI/UX expertise, showing both the visual design and the underlying user flow and interaction design.
- Provide context for your design choices, explaining the "why" behind your decisions based on user needs, business goals, and technical constraints.
- If possible, tailor your portfolio or highlight projects relevant to e-commerce, shopping experiences, or designing for diverse international markets.
Challenge Preparation:
- While a specific design challenge isn't explicitly mentioned, it's common in product design interviews. Be prepared to potentially participate in a take-home exercise or an on-site whiteboard challenge.
- Practice articulating your design process under pressure, explaining your steps from understanding the problem to proposing solutions.
- Focus on demonstrating your problem-solving skills, user-centered approach, and ability to think through complex scenarios.
- Be prepared to present your work and receive feedback, showcasing your ability to iterate and incorporate constructive criticism.
ATS Keywords: Product Design, UI/UX Design, User Experience, User Interface, Digital Product Design, E-commerce, User Research, Data-Driven Design, Design Systems, Collaboration, Problem Solving, Communication, Portfolio, Case Studies, Funnel Optimization, Cross-functional Teams, Agile, Figma, Sketch, Adobe XD (common design tools - research which ones ShopBack uses), Prototyping, User Testing, Iteration, Mobile Design, Web Design, Localization, International Markets, Growth, Impact, Grit, Hunger, Speed.
🛠 Tools & Technology Stack
Primary Design Tools:
- While not explicitly stated, industry-standard design tools like Figma, Sketch, or Adobe XD are likely used for UI design, wireframing, and prototyping. Proficiency in at least one of these is essential.
- Knowledge of prototyping tools (e.g., InVision, Protopie, Figma's prototyping features) for demonstrating interactions and user flows.
- Familiarity with vector graphics editors (e.g., Adobe Illustrator) for creating assets and illustrations.
- Experience working with and contributing to a design system within the chosen design tool.
Collaboration & Handoff:
- Collaboration tools like Slack, Microsoft Teams, or similar platforms for team communication.
- Project management tools such as Jira, Asana, or Trello for tracking tasks and collaborating with product managers and engineers.
- Handoff tools like Zeplin, Abstract, or directly within Figma/Sketch for providing design specifications to developers.
- Documentation platforms (e.g., Confluence, Notion) for maintaining design system documentation and project details.
Research & Testing:
- Tools for user research such as survey platforms (e.g., SurveyMonkey, Typeform), user interview recording tools, and potentially remote usability testing platforms (e.g., UserTesting.com).
- Analytics platforms (e.g., Google Analytics, Amplitude, Mixpanel) for accessing and interpreting user behavior data to inform design decisions.
- Tools for creating and managing user feedback (e.g., Intercom, dedicated feedback platforms).
👥 Team Culture & Values
Design Values:
- Grit: Tackling challenges head-on and collaborating to solve problems effectively in the design process.
- Hunger: Demonstrating a relentless drive for improving the user experience and achieving impactful design outcomes.
- Speed: Moving quickly with a bias for action in the design and iteration process to deliver maximum impact on product features.
- Impact: Focusing on delivering design solutions that achieve the best possible outcomes for both users and the business, measured through data and feedback.
- Growth: Embracing a growth mindset, constantly striving to learn new design skills, improve processes, and excel in the role.
Collaboration Style:
- The culture is described as candid, open, and collaborative, where feedback is valued for everyone's growth and improvement.
- Close collaboration is expected with a diverse range of teams, including product managers, engineers, data analysts, researchers, and business stakeholders.
- Working effectively within a cross-functional team structure is crucial for success.
⚡ Challenges & Growth Opportunities
Design Challenges:
- Simplifying complex technical and business challenges into user-friendly and intuitive designs.
- Designing for a diverse user base across 12 different markets, requiring an understanding of cultural nuances and localization needs.
- Balancing ambitious business goals with user needs to create designs that are both effective and user-centric.
- Working in a fast-paced environment requires adaptability and the ability to prioritize and manage multiple design initiatives simultaneously.
- Contributing to and maintaining a design system while also focusing on individual project deliverables.
Learning & Development Opportunities:
- Opportunity to deepen expertise in e-commerce design patterns, user behavior in online shopping, and conversion optimization.
- Develop skills in designing for global markets and understanding the complexities of localization and cultural adaptation in design.
- Enhance data-driven design skills by working closely with data and research teams to measure design impact.
- Potential for growth into senior or lead product designer roles as the company continues to scale globally.
- Exposure to a wide range of product areas (browsing, discovery, rewards, payments) provides diverse learning opportunities.
💡 Interview Preparation
Design Process Questions:
- Be prepared to walk through your design process for a key project in your portfolio. Explain your steps from understanding the problem to delivering the solution.
- Discuss how you conduct user research, synthesize findings, and translate them into design decisions.
- Explain your approach to ideation, including how you explore different concepts and iterate on designs.
- Describe how you collaborate with product managers, engineers, and other stakeholders throughout the design process.
Company Culture Questions:
- Research ShopBack's values (Grit, Hunger, Speed, Impact, Growth) and be prepared to discuss how your own values and work style align with them.
- Ask questions about the design team structure, collaboration practices, and how design impact is measured within the organization.
- Inquire about the challenges and opportunities of designing for a global, multi-market platform.
Portfolio Presentation Strategy:
- Select 2-3 strong case studies that demonstrate your product design skills, UI/UX expertise, and problem-solving abilities, ideally relevant to e-commerce or complex user flows.
- For each case study, clearly articulate the problem, your role, your process, your solution, and the outcome or impact.
- Focus on the "why" behind your design decisions, explaining your rationale based on user needs, research, and business goals.
- Be prepared to discuss challenges you faced and how you overcame them during the project.
📌 Application Steps
To apply for this design position:
- Submit your application through this link
- Ensure your resume is up-to-date and highlights your relevant product design experience, skills (UI/UX, research, tools), and any experience in e-commerce or designing for international markets.
- Prepare your portfolio, ensuring it is easily accessible (a link is preferred) and includes detailed case studies showcasing your design process and impact.
- Review ShopBack's website and learn about their product, values, and recent initiatives to tailor your application and communication.