Graphic Designer

Fetcherr
Full-time
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📍 Job Overview

Job Title: Graphic Designer

Company: Fetcherr

Location: Israel

Job Type: Full-Time

Category: Graphic Design

Date Posted: 2025-06-12

Experience Level: Mid-Level (2-5 Years)

Remote Status: Remote (Israel)

🎨 Role Summary

  • Create compelling visual assets that communicate Fetcherr's brand identity and cutting-edge AI technology across various platforms.
  • Design visually engaging presentations, marketing materials, and digital content that effectively convey complex technical concepts to diverse audiences.
  • Develop and maintain brand consistency through all visual touchpoints, including online and offline collateral.
  • Collaborate with marketing, product, and other teams to translate strategic goals into impactful visual solutions.
📝 Enhancement Note: Based on the company's AI and deep learning focus and the requirement for presentations and marketing materials, the role likely involves translating complex technical information into easily digestible and visually appealing graphics.

🖼️ Primary Responsibilities

  • Design and produce high-quality presentations for internal and external stakeholders, ensuring brand alignment and visual clarity.
  • Create engaging visual content for social media platforms, particularly LinkedIn, to enhance Fetcherr's online presence and thought leadership in the AI and airline industries.
  • Develop graphics and imagery for PR announcements and website, contributing to the overall digital brand experience.
  • Design and prepare print materials for conferences and events, including booth backdrops, banners, and promotional items, ensuring effective brand representation.
  • Collaborate with the marketing team to brainstorm creative concepts and execute design projects from initial brief to final delivery.
📝 Enhancement Note: The responsibilities indicate a focus on marketing and communication design, requiring a strong understanding of brand guidelines and the ability to create visuals for both digital and print media.

🎓 Skills & Qualifications

Education: Completed specialized education in Graphic Design or a related creative field.

Experience: Minimum of 3 years of professional experience as a Graphic Designer. A strong portfolio showcasing diverse design projects is essential, including student or freelance work if applicable.

Required Skills:

  • Proficiency in Adobe Photoshop for image editing and manipulation.
  • Proficiency in Adobe Illustrator for vector graphics and illustration.
  • Proficiency in Figma for UI/UX design collaboration and prototyping (even if not a primary function, understanding its use in a tech company is valuable).
  • Strong understanding of visual storytelling principles and the ability to translate narratives into compelling visual designs.
  • Exceptional attention to detail in typography, layout, color theory, and overall design execution.
  • Demonstrated creative thinking and problem-solving skills in visual communication.
  • Understanding of the technical requirements and preparation processes for various printing methods.

Preferred Skills:

  • Experience working on print production projects from concept to final output.
  • Experience with video editing software (e.g., Adobe After Effects, Adobe Premiere Pro) for creating motion graphics or promotional videos.
  • Experience with animation software or techniques to add dynamic elements to designs.
📝 Enhancement Note: The required skills emphasize core graphic design tools and principles, while preferred skills indicate potential for expanding the role into motion graphics, which is increasingly important for digital marketing.

🎨 Portfolio & Creative Requirements

Portfolio Essentials:

  • Showcase a diverse range of projects that demonstrate your graphic design skills across various media, including digital graphics, presentations, and print materials.
  • Include case studies that highlight your design process, from understanding the brief and concept development to iteration and final execution.
  • Present high-quality visuals that demonstrate strong aesthetic sensibility, attention to detail, and technical proficiency in design software.
  • If applicable, include examples of print materials you have designed, showcasing your understanding of print production requirements.

Process Documentation:

  • For selected projects, briefly explain the initial design challenge and objectives.
  • Illustrate your ideation process, including sketches, wireframes (if applicable), or early design iterations.
  • Describe how you incorporated feedback and iterated on your designs.
📝 Enhancement Note: A strong portfolio for this role should clearly demonstrate proficiency in both digital and print design, with a focus on how the designer approaches and solves visual communication challenges.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a Mid-Level Graphic Designer in Israel, considering the remote work arrangement and the high-tech industry context, a competitive annual salary range is estimated to be between ₪120,000 - ₪180,000 (approximately $32,000 - $48,000 USD). This estimate is based on market data for similar roles in the Israeli tech sector, factoring in the cost of living and demand for skilled graphic designers with experience in corporate branding and marketing materials. Actual compensation may vary based on experience, skills, and negotiation.

Benefits:

  • Competitive salary based on experience and skills.
  • Opportunity to work remotely, providing flexibility.
  • Be part of a dynamic team at a cutting-edge AI company.
  • Potential for professional growth and development within the design field.

Working Hours: Full-time, typically 40 hours per week, with potential for flexibility given the remote nature of the role, while maintaining responsiveness and availability for team collaboration.

📝 Enhancement Note: The salary estimate is based on research of graphic designer salaries in Israel, adjusting for the experience level and the tech industry context. Remote positions in tech often offer competitive compensation.

🎯Team & Company Context

🏢 Company & Design Culture

Industry: Software Development, specializing in AI-driven solutions for industries like airlines, with a focus on dynamic pricing and market forecasting. This context implies a need for clear, professional, and sophisticated design that communicates technical innovation effectively.

Company Size: 51-200 employees. This size suggests a fast-paced environment where designers may work closely with various teams and have a direct impact on the company's visual identity.

Founded: 2019. A relatively young company, likely with a dynamic and evolving design culture that values creativity and adaptability.

Team Structure:

  • The Graphic Designer will likely report to a marketing or product lead.
  • Collaboration with marketing specialists for content creation and campaign visuals.
  • Interaction with product teams to ensure visual consistency with the core product branding.

Methodology:

  • Likely utilizes an agile or iterative approach to design projects, adapting to fast-changing marketing needs.
  • Emphasis on data-driven design decisions where possible, especially for marketing materials.
  • Focus on creating designs that are both aesthetically pleasing and strategically effective in communicating complex AI concepts.

Company Website: https://fetcherr.io

📝 Enhancement Note: The company's industry and size suggest a design culture that balances creative freedom with the need for clear, impactful communication in a technical domain.

📈 Career & Growth Analysis

Design Career Level: This role is positioned as a Mid-Level Graphic Designer, requiring a solid foundation of skills and experience to contribute independently to design projects.

Reporting Structure: The Graphic Designer will likely report to a Marketing Manager or Head of Marketing, or potentially a Creative Lead if the team is structured with one. This implies a focus on supporting marketing and communication initiatives.

Design Impact: The Graphic Designer's work will have a direct impact on Fetcherr's brand perception, marketing effectiveness, and ability to communicate its value proposition to potential clients and partners.

Growth Opportunities:

  • Potential to grow into senior graphic designer roles with increased responsibility for complex projects and potentially mentoring junior designers.
  • Opportunity to specialize in specific areas like motion graphics, print production management, or digital illustration based on skills and company needs.
  • Exposure to a fast-growing AI industry, providing opportunities to learn and apply design principles to cutting-edge technology.
📝 Enhancement Note: As a mid-level role in a growing company, there are clear pathways for professional development and increased responsibility within the design function.

🌐 Work Environment

Studio Type: Remote-first work environment based in Israel, offering flexibility while requiring strong self-discipline and communication skills.

Office Location(s): While the role is remote, Fetcherr has headquarters in Netanya, Israel, and other international locations. The remote nature of the role means the primary workspace is the employee's home office.

Design Workspace Context:

  • Requires a dedicated and ergonomic home workspace conducive to creative work.
  • Reliable internet connection and appropriate hardware/software for design tasks are essential.
  • Effective virtual communication tools and practices will be crucial for collaboration with the team.

Work Schedule: Full-time hours, likely aligning with standard business hours in Israel. Flexibility may be available, but responsiveness to team needs and deadlines is important.

📝 Enhancement Note: The remote nature of the role emphasizes the importance of a suitable home office setup and strong virtual collaboration skills.

📄 Application & Portfolio Review Process

Design Interview Process:

  • Initial screening call to assess basic qualifications and fit.
  • Portfolio review where you will be expected to walk through selected projects and explain your design process and rationale.
  • Technical interview or design exercise to evaluate your practical design skills and problem-solving abilities.
  • Interviews with team members and potentially leadership to assess cultural fit and collaboration potential.

Portfolio Review Tips:

  • Curate your portfolio to showcase projects most relevant to the responsibilities outlined, including presentations, digital graphics, and print materials.
  • For each project, clearly articulate the problem you were solving, your design process, key decisions, and the final outcome.
  • Be prepared to discuss the tools and techniques you used and how you collaborated with stakeholders.
  • Ensure your visual presentation is clean, professional, and easy to navigate.

Challenge Preparation:

  • If a design challenge is provided, carefully read and understand the requirements.
  • Allocate sufficient time to complete the challenge thoughtfully, focusing on both creativity and execution.
  • Be prepared to explain your design choices and process during the interview.

ATS Keywords: Graphic Design, Visual Design, Presentation Design, LinkedIn Graphics, PR Images, Website Visuals, Printing Design, Conference Booth Design, Souvenir Design, Adobe Photoshop, Adobe Illustrator, Figma, Visual Storytelling, Attention to Detail, Creative Thinking, Print Production, Video Editing, Adobe After Effects, Adobe Premiere Pro, Branding, Marketing Materials, Digital Content, Layout, Typography, Color Theory, Design Process, Portfolio, Case Study, Remote Work, Israel.

📝 Enhancement Note: The application process will heavily rely on the candidate's portfolio and ability to articulate their design process and problem-solving skills.

🛠 Tools & Technology Stack

Primary Design Tools:

  • Adobe Photoshop: Essential for image editing, manipulation, and creating raster graphics for digital and print use. Proficiency in layers, masks, and various tools is expected.
  • Adobe Illustrator: Crucial for creating vector graphics, logos, illustrations, and scalable assets for both print and digital applications. Understanding of paths, typography, and vector manipulation is key.
  • Figma: Used for UI/UX design, prototyping, and collaboration. While not strictly a UI/UX role, familiarity with Figma is valuable for understanding how design integrates with product development workflows and for accessing design systems.

Collaboration & Handoff:

  • Likely uses collaboration tools like Slack or Microsoft Teams for daily communication and project discussions.
  • Project management tools such as Asana, Trello, or Jira might be used to track design tasks and deadlines.
  • Cloud storage solutions like Google Drive or Dropbox for file sharing and asset management.

Research & Testing:

  • While not a primary focus of this role, understanding basic user research principles and how design impacts user perception is beneficial.
  • Might interact with marketing analytics to understand the performance of visual content.
📝 Enhancement Note: The core toolset aligns with standard graphic design practice, with Figma indicating a potential for collaboration within a tech-focused environment.

👥 Team Culture & Values

Design Values:

  • Emphasis on creating designs that are not only visually appealing but also effectively communicate complex technical information.
  • Value placed on attention to detail and precision in design execution, reflecting the company's focus on data and accuracy in its AI solutions.
  • Encouragement of creative thinking and bringing fresh perspectives to visual communication challenges.
  • Likely a value placed on collaboration and clear communication within the team and across departments.

Collaboration Style:

  • Collaborative approach with the marketing team to develop design concepts and execute campaigns.
  • Regular feedback loops and design critiques to ensure quality and alignment with brand standards.
  • Cross-functional collaboration with other teams, such as product or sales, to support their visual communication needs.
📝 Enhancement Note: The company's technical focus likely influences the design culture, emphasizing clarity and effectiveness alongside aesthetic appeal.

⚡ Challenges & Growth Opportunities

Design Challenges:

  • Translating complex AI and deep learning concepts into easily understandable and visually engaging graphics for a non-technical audience.
  • Maintaining brand consistency across a wide range of digital and print materials as the company grows.
  • Balancing creative exploration with the need to meet tight deadlines in a fast-paced environment.
  • Adapting design strategies to the evolving landscape of digital marketing and visual communication trends.

Learning & Development Opportunities:

  • Opportunity to deepen expertise in specific design areas like motion graphics or advanced print production techniques.
  • Exposure to the cutting-edge field of AI and the opportunity to design for innovative technology.
  • Potential for mentorship from more experienced designers (if applicable) or marketing professionals.
📝 Enhancement Note: The main challenge lies in effectively communicating complex technology through design, offering a significant growth opportunity in the area of visual storytelling for technical subjects.

💡 Interview Preparation

Design Process Questions:

  • Be prepared to discuss your typical design workflow from receiving a brief to delivering the final asset.
  • Explain how you approach a new design project, including research, ideation, and iteration phases, using examples from your portfolio.
  • Discuss how you incorporate feedback into your design process and handle constructive criticism.

Company Culture Questions:

  • Research Fetcherr's company values and mission, and be prepared to discuss how your design philosophy aligns with them.
  • Ask questions about the design team structure, collaboration practices, and how design contributes to the company's overall goals.
  • Demonstrate enthusiasm for working in a fast-paced, tech-focused environment.

Portfolio Presentation Strategy:

  • Select 3-5 strong projects that best showcase your relevant skills and experience for this role.
  • For each project, provide context, explain your design process, highlight key decisions, and discuss the impact of your work.
  • Be prepared to answer specific questions about your design choices and technical execution.
📝 Enhancement Note: A successful interview will require demonstrating not only strong design skills but also the ability to articulate your process and fit within the company culture.

📌 Application Steps

To apply for this design position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your graphic design experience, relevant skills (especially in the required software), and any experience in the tech industry or creating visuals for complex subjects.
  • Prepare your portfolio to showcase your best work, ensuring it includes examples of presentations, digital graphics, and print materials if possible. Organize it logically and make it easily accessible.
  • Practice presenting your portfolio and explaining your design process for each project, focusing on the problem, solution, and impact.
  • Research Fetcherr's website and social media to understand their brand identity and the types of visuals they currently use.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and design industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.