Investor’s Edge, UI Designer (Growth, Brand & Marketing) Fall 2026 Co-Op (8-months)

📍 Job Overview

Job Title: Investor’s Edge, UI Designer (Growth, Brand & Marketing) Fall 2026 Co-Op (8-months)

Company: CIBC

Location: Toronto, ON, Canada

Job Type: Full-Time, Temporary (Fixed Term)

Category: Marketing Operations / Digital Design

Date Posted: June 08, 2026

Experience Level: Entry Level / Co-op

Remote Status: Hybrid

🚀 Role Summary

• Design visually impactful UI screens, banners, landing pages, and campaign assets that reinforce brand identity and support marketing initiatives, leveraging AI tools for creative ideation.

• Collaborate closely with Marketing, Product, and Technology teams to craft digital experiences that drive client acquisition, engagement, and retention.

• Prepare production-ready specifications and assets for marketing campaigns and brand initiatives within an agile development environment.

• Contribute to the evolution of CIBC's digital presence by applying strong visual design principles and a marketing-centric approach.

📝 Enhancement Note: While the core responsibilities lean towards UI/UX and marketing design, the emphasis on "Growth, Brand & Marketing" and collaboration with "Product and Technology teams" indicates a strong connection to GTM (Go-To-Market) strategy and the operational execution of marketing initiatives. The role requires understanding how design directly impacts business objectives like client acquisition and retention, aligning it with operational goals.

📈 Primary Responsibilities

• Develop visually compelling UI screens, banners, landing pages, and campaign assets that reinforce CIBC's brand identity and support marketing goals.

• Explore and integrate AI tools for creative ideation and asset generation to enhance design processes and outcomes.

• Collaborate with marketing and product teams to design assets and user experiences that drive client acquisition, engagement, and retention within the Investor's Edge platform.

• Craft creative narratives and visuals that effectively communicate CIBC's value proposition and differentiate Investor's Edge in the competitive financial services marketplace.

• Prepare and deliver production-ready specifications and assets, supporting the agile rollout of marketing campaigns and brand initiatives.

• Work closely with cross-functional teams, including Marketing, Product, and Technology, to ensure brand consistency and effective messaging across all digital touchpoints.

• Present creative concepts, design rationale, and project updates to stakeholders, incorporating feedback to refine designs.

• Manage multiple concurrent projects and deadlines effectively, prioritizing tasks to deliver impactful results within the co-op term.

• Stay abreast of the latest marketing trends, digital design best practices, AI advancements, and evolving brand strategies to bring innovative ideas to the team.

📝 Enhancement Note: The responsibilities emphasize a blend of creative design execution and strategic collaboration. The inclusion of "Growth Initiatives," "Creative Storytelling," and "AI-powered personalization" suggests that the role is not just about aesthetics but also about driving measurable business outcomes through design, a key aspect of GTM operations.

🎓 Skills & Qualifications

Education:

• Must be enrolled in a post-secondary program in Digital Design, Product Design, Interaction Design, or a related field focusing on design.

• Expected graduation date of April 2027 or later, aligning with the 8-month co-op term. Experience:

• Demonstrates a strong understanding of UI/UX design principles and their application in digital product development.

• Experience in designing for marketing campaigns, growth initiatives, or brand reinforcement is highly valued.

• Familiarity with agile development methodologies and cross-functional team collaboration. Required Skills:

• Proficiency in Figma: Essential for UI, campaign, and marketing asset design.

• Strong Visual Design Skills: Solid understanding of layout, composition, typography, color theory, and branding principles.

• Marketing Mindset: Ability to understand how design drives engagement, conversion, and client retention.

• Brand Advocate: Passion for building and evolving brand identity through design and visual storytelling.

• AI Enthusiasm: Interest in or experience with AI-powered design tools, analytics, or personalization engines.

• Effective Communication: Ability to clearly present creative concepts and advocate for brand consistency.

• Collaboration & Adaptability: Thrives in a team environment, open to feedback, and eager to learn.

Preferred Skills:

• Experience with video editing and motion graphics software (e.g., Adobe Premiere, After Effects).

• Familiarity with design system or component library work.

• Experience with campaign or promotional design.

• Understanding of conversion rate optimization principles.

📝 Enhancement Note: The requirements highlight a strong foundation in design tools and principles, coupled with a forward-thinking interest in AI. The emphasis on a "marketing mindset" and "brand advocacy" positions this role as crucial for executing marketing strategies and ensuring brand consistency, which are core operational functions in GTM.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Design System/Component Library Showcase: A strong portfolio demonstrating experience with design systems or component libraries is a significant asset, indicating an understanding of scalable and consistent design application.

• Visual Design Examples: Include a range of visually compelling UI screens, banners, landing pages, and campaign assets that highlight your proficiency in layout, typography, and color theory.

• Marketing Campaign Integration: Showcase examples where design directly supported marketing goals, demonstrating an understanding of how visual elements drive engagement and conversion.

• Problem/Solution Framing: For each project, articulate the design challenge, your approach, the tools used (especially Figma), and the positive outcomes or learnings, demonstrating a process-oriented mindset.

Process Documentation:

• Workflow Design & Optimization: Candidates should be prepared to discuss their design process from ideation to final asset delivery, including how they manage feedback and iterate on designs.

• System Implementation Standards: While not directly implementing systems, understanding how design assets integrate into digital platforms and adhering to brand guidelines reflects an appreciation for system standards.

• Measurement and Analysis: While this is a co-op role, demonstrating an awareness of how design impacts key metrics like engagement, conversion, and retention is beneficial.

📝 Enhancement Note: The portfolio requirement for "design system or component library work" is critical for operations roles as it signifies an understanding of scalable, repeatable design assets that streamline marketing and GTM execution. This aligns with operational efficiency and brand consistency.

💵 Compensation & Benefits

Salary Range:

• The expected annualized base salary range for this role is $52,890 to $68,440 CAD. Benefits:

• Competitive Compensation: Reflecting industry standards for co-op roles and the value brought to the team.

• Banking Benefit: Specific employee banking perks offered by CIBC.

• Wellbeing Support: Resources and programs to support employee mental and physical health.

• Employee and Family Assistance Programs (EFAP): Confidential counseling and support services.

• MomentMakers Recognition Program: A social, points-based recognition program for acknowledging contributions. Working Hours:

• Full-time at 37.5 hours per week.

• Hybrid work arrangement: 2-3 days per week on-site, with other days remote.

📝 Enhancement Note: The salary range is provided for a full-time annualized equivalent. For a co-op term, the actual weekly or monthly pay would be pro-rated. The benefits listed are standard for full-time employees and may be partially accessible or modified for co-op terms, but they indicate the company's overall employee value proposition.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services (Banking) - CIBC operates within the highly regulated and competitive Canadian financial sector, focusing on relationship-oriented banking and digital innovation.

Company Size: CIBC is a major Canadian bank, employing thousands of people globally. This large scale means established processes, opportunities for diverse projects, and potential for significant impact.

Founded: CIBC was founded in 1864, bringing a long history of financial expertise and a strong legacy to its modern operations.

Team Structure:

• The Investor’s Edge User Experience team is a cross-disciplinary group comprising UI Designers, UX Designers, Researchers, and Content Designers.

• This role specifically focuses on UI Design within the Growth, Brand, and Marketing domain.

• Collaboration is expected with Marketing, Product, and Technology teams, indicating a matrixed or project-based reporting structure for specific initiatives. Methodology:

• Agile Environment: The team operates within an agile framework, emphasizing iterative development, collaboration, and rapid deployment of marketing campaigns and brand initiatives.

• Data-Informed Design: While not explicitly stated for this co-op role, the "Growth" focus implies an understanding of data to inform design decisions and measure impact.

• Client-Centricity: A core tenet of CIBC's philosophy is being "relationship-oriented" and doing "what's right for our clients," which should guide design decisions.

Company Website: https://www.cibc.com

📝 Enhancement Note: CIBC's position as a large, established financial institution implies a need for robust operational processes, adherence to compliance, and a strategic approach to digital transformation. The emphasis on "relationship-oriented" banking suggests a focus on client experience and trust, which the UI Designer will help to build visually.

📈 Career & Growth Analysis

Operations Career Level: This is an entry-level co-op position, providing foundational experience in UI design within a corporate marketing and product development context. It's an excellent stepping stone for individuals aspiring to roles in Digital Design, UX/UI, or Marketing Operations.

Reporting Structure: The UI Designer will report to a manager within the Investor’s Edge User Experience team, likely a Design Lead or Manager, and will collaborate closely with stakeholders in Marketing, Product, and Technology departments.

Operations Impact: This role directly impacts CIBC's go-to-market strategy by creating visually compelling assets that drive client acquisition, engagement, and retention for Investor's Edge. The designs contribute to brand perception, user experience, and ultimately, business growth.

Growth Opportunities:

• Skill Development: Gain hands-on experience with industry-standard design tools (Figma) and learn to apply design principles within a large corporate structure, particularly in financial services. Exposure to AI tools in design is a significant growth area.

• Industry Exposure: Understand the operational dynamics of the financial services industry and how design functions within a regulated environment.

• Cross-Functional Experience: Develop collaboration and communication skills by working with diverse teams (Marketing, Product, Engineering), providing insight into broader GTM operations.

• Portfolio Enhancement: Build a professional portfolio with real-world project examples, including potential design system components, which is invaluable for future opportunities.

📝 Enhancement Note: For a co-op role, "growth" is primarily about skill acquisition and portfolio building. The experience gained in designing for acquisition and retention is directly relevant to GTM operations, teaching how design functions as a critical component of a broader marketing strategy.

🌐 Work Environment

Office Type: Hybrid work model, requiring 2-3 days per week on-site at the Toronto office. This structure promotes in-person collaboration and mentorship while offering remote flexibility.

Office Location(s): Toronto, ON (81 Bay Street, 16th Floor). This is a central business district location, likely with good access to public transportation.

Workspace Context:

• Collaborative Environment: Expect to work in an open-plan office or designated team spaces that facilitate interaction with fellow designers, product managers, and marketing specialists.

• Tools and Technology: Access to industry-standard design software (Figma), potentially Adobe Creative Suite, and collaboration tools necessary for a hybrid work setup. Exposure to AI design tools is encouraged.

• Team Interaction: Opportunities to participate in design critiques, brainstorming sessions, and project reviews with experienced professionals.

Work Schedule:

• Full-time, 37.5 hours per week.

• The hybrid schedule allows for structured on-site days for team collaboration and remote days for focused design work.

📝 Enhancement Note: The hybrid model is a key aspect of the work environment, reflecting modern workplace trends. For operations roles, understanding how to manage workflows and collaborate effectively across in-office and remote settings is crucial for productivity.

📄 Application & Portfolio Review Process

Interview Process:

• Application Submission: Submit resume (max 2 pages), cover letter (max 1 page), unofficial transcript, and portfolio as a single PDF document in the "Resume" section. Applications are reviewed on a rolling basis.

• Initial Screening: Likely includes a review of your submitted application materials, focusing on your design skills, academic background, and alignment with role requirements.

• Portfolio Review: A critical stage where your portfolio will be assessed for visual design proficiency, Figma skills, marketing awareness, and any experience with design systems or AI tools.

• Skills Assessment/Case Study: May involve a design exercise or case study related to UI design for marketing/growth, potentially requiring you to demonstrate your problem-solving approach and design thinking. This could also involve an attribute-based assessment or skills test.

• Interviews: Behavioural and technical interviews with hiring managers and team members to assess your communication skills, collaboration style, understanding of design principles, and cultural fit. You may be asked about your experience with AI tools and your approach to brand consistency.

Portfolio Review Tips:

• Curate Selectively: Showcase 3-5 of your strongest projects that best align with the role's requirements (UI, marketing, growth, brand).

• Figma Focus: Clearly highlight your proficiency in Figma and any projects where you leveraged its advanced features or contributed to design systems.

• Narrative is Key: For each project, clearly articulate the problem, your design process, your specific contributions, the tools used, and the impact or learnings. Use storytelling to demonstrate your thinking.

• Highlight AI Interest: If you have any projects or concepts involving AI in design, even experimental ones, include them to showcase your forward-thinking approach.

• Brand Consistency: Demonstrate an understanding of how to maintain brand consistency across different digital touchpoints.

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate.

Challenge Preparation:

• Design Thinking: Be prepared to walk through your design process for problem-solving, emphasizing user-centricity and business objectives.

• Scenario-Based Questions: Anticipate questions about how you would approach designing for specific marketing campaigns or growth initiatives, and how you would ensure brand alignment.

• AI Integration: Think about how AI tools could be used to enhance the design process or campaign effectiveness, and be ready to discuss your ideas.

• Collaboration Scenarios: Prepare examples of how you've collaborated with others on design projects and how you handle feedback.

📝 Enhancement Note: The emphasis on a portfolio showcasing "design system or component library work" and the mention of AI tools are key indicators for operations. This suggests the company values scalable design solutions and innovative approaches that can streamline marketing efforts and improve efficiency, aligning with operational goals. The mention of AI in the interview process also points to a forward-looking operational strategy.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core UI design tool required for this role. Proficiency in creating wireframes, mockups, prototypes, and design system components is essential.

• Adobe Creative Suite: While Figma is primary, experience with Adobe Premiere and After Effects is a significant plus for potential video editing and motion graphics needs related to marketing campaigns.

Analytics & Reporting:

• While not a primary requirement for this UI design role, understanding basic analytics concepts or familiarity with tools that report on user engagement and conversion rates (e.g., Google Analytics, Adobe Analytics, or internal CIBC tools) would be beneficial for understanding design impact. CRM & Automation:

• The role involves designing assets for marketing campaigns, which are often managed and deployed through CRM and marketing automation platforms. Awareness of how these systems function and how design assets are integrated is helpful, though direct experience is not required.

📝 Enhancement Note: The explicit mention of Figma as a required tool, and Adobe Premiere/After Effects as a plus, directly informs candidates about the technical operations of the design team. For operations professionals, understanding the technology stack is crucial for assessing workflow integration and potential for automation.

👥 Team Culture & Values

Operations Values:

• Trust: CIBC emphasizes trust, which means demonstrating reliability, integrity, and accountability in all design work and collaborations.

• Teamwork: The role requires close collaboration with various departments; a commitment to teamwork and supporting colleagues is paramount.

• Accountability: Taking ownership of design projects, meeting deadlines, and contributing to successful outcomes are key expectations.

• Relationship-Oriented: Applying this value means designing with the client's needs and experience at the forefront, ensuring designs build trust and foster long-term relationships.

• Doing What’s Right: Ethical design practices and ensuring designs align with client best interests are fundamental.

Collaboration Style:

• Cross-Functional Integration: Expect to work closely with marketing strategists, product managers, and developers, requiring clear communication and a shared understanding of goals.

• Feedback Exchange: A culture of constructive feedback is implied, essential for iterative design processes and continuous improvement.

• Knowledge Sharing: Encouragement to share insights on design trends, AI advancements, and best practices to elevate the team's collective expertise.

📝 Enhancement Note: The company values of "Trust," "Teamwork," and "Accountability" are directly transferable to operational roles. They highlight the importance of reliable execution, collaborative problem-solving, and ownership of processes – all critical for effective GTM operations.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Growth Objectives: Designing assets that adhere to strict corporate brand guidelines while also being innovative and effective for marketing campaigns can be challenging.

• Navigating a Regulated Industry: Understanding and respecting the compliance requirements within the financial services sector while still producing engaging designs.

• Integrating AI Effectively: Learning to leverage new AI tools to enhance creativity and efficiency without compromising design quality or brand integrity.

• Managing Stakeholder Expectations: Communicating design rationale and managing feedback from diverse stakeholders with varying perspectives.

Learning & Development Opportunities:

• Operations Skill Advancement: Gain practical experience in how design contributes to GTM strategies, client acquisition, and brand building within a large financial institution.

• Industry Conference & Certification Participation: While unlikely for an 8-month co-op, the company's broader commitment to learning suggests access to internal training or resources.

• Mentorship: Benefit from guidance from experienced UI/UX designers, researchers, and marketing professionals within the Investor's Edge team.

• AI Tool Exploration: Hands-on opportunity to experiment with and learn about AI applications in design and marketing.

📝 Enhancement Note: The challenges related to "Balancing Brand Consistency with Growth Objectives" and "Navigating a Regulated Industry" are core operational considerations for any GTM role in finance. Understanding these dynamics provides valuable insight into the operational realities of the role.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a new landing page for a specific CIBC Investor's Edge marketing campaign aimed at acquiring new clients?" (Focus on process, target audience, brand alignment, and conversion goals.)

• "Describe your experience using Figma for UI design. Can you walk us through a project where you leveraged its features for design systems or rapid prototyping?" (Demonstrate technical proficiency and systematic design thinking.)

• "How do you balance creative exploration with the need to maintain strict brand consistency and adhere to corporate guidelines?" (Showcase understanding of brand operations and design constraints.) Company & Culture Questions:

• "What interests you specifically about CIBC and the Investor's Edge platform?" (Research CIBC's mission, values, and recent initiatives.)

• "How do you see AI tools impacting the future of UI design in financial services?" (Demonstrate forward-thinking and interest in innovation.)

• "Describe a time you received constructive criticism on your design work and how you responded." (Assess adaptability and collaboration skills.) Portfolio Presentation Strategy:

• Project Selection: Choose projects that best showcase your UI design skills, understanding of marketing objectives, and any experience with design systems or AI concepts.

• Narrative Structure: For each project, clearly outline the problem, your role and process, the design solutions, and the outcome or key learnings. Use a story-driven approach.

• Tool Proficiency: Explicitly mention and demonstrate your Figma expertise. If you have experience with motion graphics or video editing tools, be prepared to discuss those as well.

• Brand Focus: Highlight how your designs maintain and enhance brand identity.

• AI Integration: If applicable, explain any use of AI tools in your design process and the benefits achieved.

• Conciseness: Be prepared to present your portfolio efficiently within the allotted time, focusing on the most impactful aspects.

📝 Enhancement Note: The interview questions are designed to assess not only design skills but also strategic thinking, understanding of operational constraints (brand, industry), and adaptability to new technologies like AI, all of which are critical for GTM and operations roles.

📌 Application Steps

To apply for this operations-adjacent design position:

• Submit Your Application: Upload your resume (max 2 pages), cover letter (max 1 page), unofficial transcript, and portfolio as a single PDF document into the "Resume" section of the application.

• Portfolio Customization: Ensure your portfolio clearly highlights your proficiency in Figma, your visual design skills, and any experience or interest in marketing design, growth initiatives, or AI-powered design tools. Tailor project selection to align with the responsibilities outlined.

• Resume Optimization: Review your resume to emphasize relevant coursework, design projects, and any experience that demonstrates your understanding of user engagement, brand consistency, and collaboration. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, presenting your portfolio, and answering questions about your experience with Figma, marketing design, and your interest in AI. Be ready to discuss how design contributes to business goals.

• Company Research: Thoroughly research CIBC, its Investor's Edge platform, and its stated values. Understand their client-centric approach and their commitment to digital innovation. This will help you tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.