Graphic Designer (middle+, lingerie brand, US market)

📍 Job Overview

Job Title: Graphic Designer (Middle+ level)

Company: [Partner Company Name - Managed by Jobgether]

Location: Switzerland (Remote eligible)

Job Type: Full-time (initially part-time with growth potential)

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-09-03

Experience Level: 2-5 years

Remote Status: Fully Remote (with optional office access in Kyiv/Warsaw and European strategy meetups)

🚀 Role Summary

• Drive the visual identity and brand book evolution for an emerging lingerie brand targeting the U.S. market.

• Create compelling visual assets across digital platforms, including e-commerce, social media, and advertising campaigns.

• Execute high-quality photo retouching and color correction to maintain a premium and consistent brand aesthetic.

• Collaborate closely with marketing and social media teams to translate brand strategy into impactful visual concepts.

• Contribute creatively to early-stage brand building, influencing perception and aesthetic from the ground up.

📝 Enhancement Note: While the job title is "Graphic Designer," the emphasis on "brand book," "visual identity," "fashion trends," and "U.S. market targeting" strongly suggests a focus on brand-level design strategy and execution, rather than purely tactical design tasks. The "middle+" designation implies a need for independent contribution and creative ownership.

📈 Primary Responsibilities

• Develop and maintain the comprehensive brand book, ensuring visual consistency and alignment with contemporary fashion and cultural trends for the U.S. market.

• Design and adapt a wide range of visual assets for digital touchpoints, including website banners, social media posts, email marketing campaigns, and digital advertisements.

• Perform meticulous photo retouching and color correction on campaign and e-commerce imagery to uphold a cohesive, premium visual standard.

• Partner with marketing and social media teams to conceptualize and execute visual strategies that align with overarching brand objectives and campaign briefs.

• Create visually engaging print and offline marketing materials, such as lookbooks, packaging designs, event collateral, and other promotional assets.

• Proactively contribute creative ideas for mood boards, visual concepts, and the overall aesthetic direction of the brand.

• Manage a dynamic project pipeline, balancing multiple design tasks simultaneously while ensuring high quality, brand consistency, and adherence to deadlines in a fast-paced, remote-first environment.

• Champion design excellence by establishing and upholding high visual standards, taking ownership of design decisions, and identifying opportunities to enhance the overall brand experience.

📝 Enhancement Note: The responsibility for developing and evolving the "brand book" and contributing creatively to "moodboards" and "visual concepts" indicates a strategic role beyond execution. The emphasis on managing "competing priorities" and "working independently" suggests a need for strong self-management skills.

🎓 Skills & Qualifications

Education: No specific degree mentioned, but a strong portfolio demonstrating relevant skills is paramount.

Experience: Minimum of 2 years of professional graphic design experience, with a preference for those who have worked with fashion, lingerie, beauty, lifestyle, or premium consumer brands.

Required Skills:

• Demonstrated expertise in graphic design principles, including layout, typography, composition, and visual hierarchy.

• A robust portfolio showcasing sophisticated design work, strong visual storytelling capabilities, and a distinct personal design point of view.

• Advanced proficiency in Adobe Creative Suite, specifically Photoshop, Illustrator, and Lightroom.

• Proficiency with Figma for design collaboration and asset creation.

• Hands-on experience and technical skill in photo retouching and color correction.

• Proven ability to produce print-ready materials for various marketing needs (advertising, packaging, lookbooks, events).

• A keen eye for aesthetics and detail, with a deep understanding of current fashion and visual trends relevant to the U.S. market.

• Strong independent work ethic, with the ability to manage multiple projects, prioritize effectively, and meet deadlines consistently.

• Collaborative mindset and a proactive approach to creative problem-solving, acting as a strategic design partner.

• Genuine passion for fashion, brand building, and contributing to the visual identity of an emerging brand. Preferred Skills:

• Basic video editing skills, particularly for creating short-form social media content.

• Experience working in a remote-first or hybrid team environment.

• Familiarity with the U.S. market's aesthetic preferences and cultural nuances in fashion.

📝 Enhancement Note: The requirement for a "strong portfolio demonstrating sophisticated design work, visual storytelling, and a clear personal point of view" is critical. This suggests the hiring team will heavily weigh creative output and conceptual thinking over years of experience alone. The preference for fashion/lifestyle brands and knowledge of the U.S. market are key differentiators.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a range of design projects that demonstrate proficiency in digital and print mediums, with a focus on brand consistency.

• Include case studies or examples of how your design work has contributed to brand identity development or marketing campaign success.

• Highlight your photo retouching and color correction skills through before-and-after examples or integrated project work.

• Present your ability to translate brand strategy into tangible visual assets, reflecting a strong understanding of the target market (U.S. fashion/lingerie).

• Demonstrate your collaborative approach through examples of working with marketing or social media teams, if applicable. Process Documentation:

• Clearly articulate your design process from brief to final asset delivery, emphasizing workflow efficiency and quality control.

• Explain how you approach maintaining brand consistency across diverse platforms and assets.

• Detail your methods for photo retouching and color correction, including any specific techniques or quality assurance steps.

📝 Enhancement Note: The emphasis on "visual storytelling" and "personal point of view" in the portfolio requirements indicates that candidates should curate their work to tell a narrative about their design journey and strategic thinking, not just present a collection of assets.

💵 Compensation & Benefits

Salary Range: Competitive market-based compensation. As the role is based in Switzerland, compensation will align with local market rates for a middle+ level graphic designer with fashion industry experience. Given the remote nature and the company's early-stage status, it may also be benchmarked against competitive European remote roles. A typical range for a middle+ graphic designer in Switzerland could be CHF 80,000 - CHF 110,000 annually, but this is an estimate and will vary based on specific skills, portfolio strength, and negotiation.

Benefits:

• Competitive market-based compensation.

• Part-time role initially, with the clear potential to transition into a full-time position as the brand scales.

• Flexible working hours to accommodate personal needs and peak productivity times.

• Fully remote work environment, offering flexibility and work-life balance.

• Regular strategy meetups with the team across Europe (travel expenses covered).

• Optional access to office spaces in Kyiv and Warsaw for those who prefer an in-office environment or need hot-desking.

• Unlimited paid time off, contingent upon meeting agreed-upon performance KPIs.

• Support for professional education and attendance at relevant industry events to foster skill development.

• Reimbursement for work-related travel expenses.

• Access to mentorship and a supportive, empowering team culture.

• Significant opportunities for creative ownership, personal development, and professional growth within an emerging brand.

• The unique chance to be instrumental in building the visual identity of a new fashion brand targeting the U.S. market.

Working Hours: Flexible, with an initial part-time commitment that can grow to a standard 40-hour week. The remote-first nature allows for adaptable scheduling.

📝 Enhancement Note: The "Unlimited paid time off when agreed performance KPIs are met" is an interesting benefit, suggesting a performance-driven culture. The initial part-time nature with growth potential is a key aspect for candidates to consider regarding long-term commitment and role evolution. Salary estimation is based on Swiss market rates for experienced professionals, adjusted for potential remote/startup compensation models.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fashion (Lingerie), E-commerce, Brand Building. The company is focused on establishing a new, ambitious fashion brand within the U.S. lingerie market.

Company Size: Early-stage, likely a startup or small, growing team. This implies a dynamic, fast-paced environment where individuals can have a significant impact.

Founded: The exact founding date is not specified, but the description indicates it's an emerging brand preparing for market entry, suggesting a recent or near-future launch.

Team Structure:

• The operations team is likely small and agile, comprising individuals with diverse skill sets. This role collaborates closely with marketing and social media teams.

• The reporting structure is not explicitly defined but is likely flat in an early-stage company. The designer will report to a marketing lead or founder.

• Cross-functional collaboration is central, particularly between design, marketing, and social media, to ensure cohesive brand messaging and visual execution. Methodology:

• Data-driven decision-making, particularly in understanding U.S. market trends and consumer preferences.

• Agile workflow planning and optimization, adapting quickly to market feedback and campaign performance.

• Emphasis on efficiency and automation where possible, especially in a remote-first setup.

Company Website: [Partner Company Name] - The exact company name is not provided, but it's a partner of Jobgether. The primary website associated with the job listing is jobgether.com.

📝 Enhancement Note: The description highlights a "remote-first environment" and "regular strategy meetups across Europe," suggesting a global operational mindset despite the U.S. market focus. The "ambitious" nature of the brand implies a drive for growth and innovation.

📈 Career & Growth Analysis

Operations Career Level: Middle+ Graphic Designer. This role requires a solid foundation of design skills and experience, coupled with the ability to work independently, take creative ownership, and contribute strategically to brand development. It's a step beyond junior roles, demanding more autonomy and creative input.

Reporting Structure: Likely reports to a Marketing Manager, Brand Manager, or a Founder, depending on the company's current structure. The role emphasizes close collaboration with marketing and social media teams.

Operations Impact: The designer will have a direct and significant impact on how the brand is perceived by its target U.S. audience. Their work will be fundamental to establishing a strong visual identity, driving engagement through digital channels, and ultimately influencing customer acquisition and brand loyalty.

Growth Opportunities:

• Role Expansion: Transition from part-time to full-time, with potential to take on more senior design responsibilities or even lead design initiatives as the brand grows.

• Skill Development: Opportunities to expand into basic video editing, explore advanced retouching techniques, and deepen understanding of U.S. market design trends. Support for professional education and industry events is explicitly mentioned.

• Leadership Potential: As the brand scales, there may be opportunities to mentor junior designers or manage external creative resources. The "creative ownership" aspect provides a pathway to leadership through demonstrated impact.

📝 Enhancement Note: The "middle+" designation, combined with the early-stage nature of the brand, presents a significant growth opportunity. Candidates can shape the design function and grow with the company, potentially moving into lead or art director roles over time. The "unlimited PTO" linked to KPIs suggests a high-performance expectation that can drive rapid professional development.

🌐 Work Environment

Office Type: Primarily a fully remote work environment. The company also offers optional access to offices in Kyiv and Warsaw, providing flexibility for those who prefer an in-office setting or hot-desking.

Office Location(s): While the role is remote-eligible, the company facilitates "regular strategy meetups across Europe," indicating a European operational base and a dispersed team. Optional offices are located in Kyiv and Warsaw.

Workspace Context:

• The remote-first setup fosters autonomy and requires strong self-discipline. Collaboration is primarily digital, utilizing communication and design tools.

• Access to modern design tools like Adobe Creative Suite and Figma is expected. The company's remote nature implies a need for robust digital collaboration tools and processes.

• Opportunities for interaction with the wider team occur through remote communication channels and scheduled European strategy meetups, fostering a sense of community and shared purpose.

Work Schedule: Flexible working hours are a key benefit. This allows individuals to structure their workdays around personal needs and peak productivity times, while still ensuring alignment with team collaborations and deadlines. The transition from part-time to full-time will be based on business growth and performance KPIs.

📝 Enhancement Note: The blend of fully remote work with optional office access and European meetups offers a unique hybrid model. Candidates should be comfortable with asynchronous communication and digital collaboration, while also being open to occasional in-person strategic sessions.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely conducted by Jobgether's AI-powered matching process and potentially a recruiter to assess basic qualifications and alignment. Candidates should ensure their resume and portfolio clearly highlight relevant experience (fashion, U.S. market, Adobe Suite, Figma).

• Portfolio Review & Creative Challenge: Candidates will likely present their portfolio, discussing their design process, creative decision-making, and how they've addressed specific challenges. A practical design exercise or case study related to the brand's visual identity or a specific campaign concept may be assigned.

• Team/Hiring Manager Interviews: Discussions focused on creative vision, collaboration style, understanding of brand building, and cultural fit within a fast-paced, remote-first environment. Be prepared to discuss your approach to fashion trends and the U.S. market.

• Final Evaluation: Assessment of overall fit, creative potential, and ability to contribute to the brand's early-stage growth.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your skills in fashion branding, digital design, photo retouching, and typography. Prioritize work relevant to the lingerie/fashion/lifestyle sector and the U.S. market.

• Tell a Story: For each project, explain the brief, your creative process, the challenges you faced, your design solutions, and the impact of your work. Emphasize your "point of view."

• Highlight Key Skills: Clearly demonstrate your proficiency with Adobe Creative Suite and Figma. Include examples of photo retouching and color correction.

• Showcase Brand Thinking: If you have experience developing or evolving brand identities, make this prominent. Discuss how you ensure visual consistency.

• Address the U.S. Market: If possible, include work that demonstrates an understanding of U.S. consumer aesthetics or fashion trends.

Challenge Preparation:

• Understand the Brand: Research current fashion and lingerie trends in the U.S. market. Try to infer the brand's potential aesthetic from the job description (e.g., "bold, polished," "premium").

• Design Exercise: If a design task is given, focus on translating the brand's implied values into compelling visuals. Pay close attention to typography, imagery, and overall tone.

• Strategic Thinking: Be ready to discuss how design contributes to brand strategy, customer engagement, and business goals.

📝 Enhancement Note: The application process is managed by Jobgether initially, using AI, then transitions to the partner company. Candidates should tailor their applications to highlight keywords from the job description and ensure their portfolio directly addresses the specified requirements, especially the fashion/lingerie focus and U.S. market context.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency expected, particularly Photoshop (for retouching, manipulation), Illustrator (for vector graphics, logos, typography), and Lightroom (for photo editing and color correction).

• Figma: Required for design, prototyping, and collaborative workflows.

• Photo Retouching Software: Implicitly Adobe Photoshop, but could extend to specialized tools.

• Video Editing Software (Basic): A plus, likely tools like Adobe Premiere Pro, After Effects, or simpler mobile-based editors for social content.

Analytics & Reporting: While not a primary responsibility, understanding how design impacts engagement metrics (e.g., click-through rates on ads, conversion rates on e-commerce) is beneficial.

• Web Analytics Tools (e.g., Google Analytics): Familiarity with understanding performance data for digital assets.

• Social Media Analytics: Understanding engagement metrics for social media content.

CRM & Automation: Not directly relevant to the designer's core function, but awareness of how assets are deployed through marketing automation platforms or CRMs might be helpful.

• Email Marketing Platforms: Familiarity with how designs are implemented in email templates.

• E-commerce Platforms: Understanding design constraints and best practices on platforms like Shopify.

📝 Enhancement Note: The emphasis on Photoshop, Illustrator, Lightroom, and Figma indicates a need for strong technical skills in these core design applications. The "plus" for video editing suggests an openness to multimedia content creation.

👥 Team Culture & Values

Operations Values:

• Creativity & Vision: A strong emphasis on a distinct aesthetic point of view and the ability to creatively shape the brand's visual identity.

• Collaboration: Working closely with marketing and social media teams to ensure cohesive brand messaging and strategy execution.

• Quality & Precision: Maintaining a premium visual standard through meticulous attention to detail, especially in photo retouching and brand consistency.

• Proactivity & Ownership: Taking initiative, acting as a creative partner, and owning design decisions to drive the brand forward.

• Adaptability & Growth: Thriving in a fast-paced, early-stage environment, embracing new challenges, and continuously learning.

Collaboration Style:

• Partnership-Oriented: The role is described as a "creative partner" rather than just an executor of briefs, indicating a desire for collaborative ideation and strategic input.

• Cross-Functional Integration: Close working relationships with marketing and social media teams are essential for aligning visual output with campaign objectives.

• Feedback & Iteration: A culture that likely embraces constructive feedback to refine designs and ensure they meet brand and market requirements.

• Remote Communication: Effective communication via digital channels (Slack, email, video calls) is crucial for seamless collaboration in a remote setting.

📝 Enhancement Note: The description emphasizes a proactive, ownership-driven culture where individuals are encouraged to contribute ideas and shape the brand. This is a key aspect for candidates to align with, especially those seeking to make a tangible impact in an early-stage company.

⚡ Challenges & Growth Opportunities

Challenges:

• Establishing a New Brand Identity: The primary challenge will be to define and consistently apply a strong, distinctive visual identity for a brand entering a competitive market (U.S. lingerie).

• Balancing Creative Vision with Market Needs: Ensuring the designer's creative point of view aligns with U.S. market preferences and brand strategy, avoiding purely personal aesthetic choices.

• Fast-Paced, Early-Stage Environment: Adapting to rapid changes, managing multiple competing priorities, and delivering high-quality work under potential time constraints.

• Remote Collaboration: Effectively communicating and collaborating with a dispersed team across different locations and time zones.

Learning & Development Opportunities:

• Deep Dive into Fashion Branding: Gaining extensive experience in building and evolving a fashion brand's visual identity from the ground up.

• U.S. Market Exposure: Developing a nuanced understanding of design trends, consumer behavior, and marketing strategies specific to the U.S. fashion market.

• Cross-Functional Skill Development: Working closely with marketing and social media teams can provide insights into campaign strategy, content creation, and performance analysis.

• Professional Growth: Support for professional education and industry event participation, alongside opportunities for increased creative ownership and potential leadership roles.

📝 Enhancement Note: The challenges presented are directly tied to the opportunity of building a brand from its nascent stages. Candidates who thrive on creative problem-solving and the chance to shape a brand's visual future will find this role particularly rewarding.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing or evolving a brand identity. How do you ensure consistency across various touchpoints, especially in a digital-first environment?" (Focus on Brand Book, consistency, digital adaptation).

• "How do you approach photo retouching and color correction to achieve a premium, cohesive look? Can you share an example?" (Highlight technical skills and aesthetic judgment).

• "Walk us through a project where you had to translate a marketing brief or campaign strategy into compelling visual assets. What was your approach, and what was the outcome?" (Showcase creative process, collaboration, and impact).

• "Given our focus on the U.S. lingerie market, what current visual trends do you see as most relevant, and how might they inform our brand's aesthetic?" (Demonstrate market awareness and strategic thinking). Company & Culture Questions:

• "What excites you about working with an emerging fashion brand targeting the U.S. market?" (Show genuine interest and alignment with the brand's mission).

• "How do you approach creative collaboration, especially in a remote-first setting?" (Emphasize proactive communication and partnership).

• "Describe a time you took creative ownership of a project and drove it forward with minimal supervision." (Highlight proactivity and leadership potential). Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type or by showcasing your strongest brand development work first.

• Narrative: For each key project, clearly articulate the objective, your role, your process, the challenges, your solutions, and the results. Use storytelling to engage your audience.

• Visuals: Ensure your presentation is visually clean, professional, and reflects your design aesthetic. Use high-quality mockups and examples.

• Technical Proficiency: Be ready to discuss your technical skills with Adobe Creative Suite and Figma, and demonstrate your retouching capabilities.

• Brand Alignment: Articulate how your work aligns with the requirements of this specific role and the brand's potential direction.

📝 Enhancement Note: Candidates should prepare to discuss their "personal point of view" and how they contribute creatively beyond just executing tasks. Demonstrating an understanding of fashion trends and the U.S. market will be crucial for demonstrating strategic alignment.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Jobgether.

• Portfolio Customization: Curate your online portfolio to prominently feature projects demonstrating fashion/lifestyle branding, digital design, photo retouching, and a strong visual point of view relevant to the U.S. market. Ensure it's easily accessible.

• Resume Optimization: Tailor your resume to highlight experience with fashion brands, digital asset creation, Adobe Creative Suite, Figma, and any experience in remote or fast-paced environments. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, creative decision-making, and how you collaborate. Prepare to discuss your understanding of fashion trends and brand building. Rehearse your portfolio walkthrough.

• Company Research: While the partner company's name isn't fully disclosed, research Jobgether's platform and understand their AI-matching process. Infer the brand's potential aesthetic and market positioning based on the job description's keywords (e.g., "ambitious," "distinctive," "U.S. market," "lingerie").

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.