Graphic Designer/ Media Designer

📍 Job Overview

Job Title: Graphic Designer/ Media Designer

Company: Cook Systems

Location: San Antonio, Texas

Job Type: Full-Time

Category: Creative & Media / Operations Support

Date Posted: November 4, 2026

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• This role is crucial for enhancing the company's internal and external communication by developing high-quality multimedia assets, focusing on explainer videos for web and mobile platforms.

• The position involves significant collaboration with subject matter experts and business clients to translate complex information into accessible visual narratives, a key component of effective Go-To-Market (GTM) support.

• A core aspect of this role is ensuring all created content strictly adheres to established brand standards, contributing to a cohesive and professional brand identity across all channels.

• The Multimedia Specialist will leverage advanced design and video editing tools to produce engaging content that supports product launches, program explanations, and overall company messaging, directly impacting user understanding and adoption.

📝 Enhancement Note: While the title is "Graphic Designer/Media Designer," the core responsibilities and required skills (video editing, motion graphics, explainer videos) strongly indicate a specialized Multimedia Specialist role focused on video content creation. This role supports operational functions by creating communication assets.

📈 Primary Responsibilities

• Develop and refine explainer video content for products and programs, designed for seamless integration into usa.com and proprietary mobile applications.

• Translate complex video scripts into compelling, visually engaging, and easily understandable video narratives that enhance user comprehension.

• Actively collaborate with subject matter experts (SMEs) and internal business clients to thoroughly understand project objectives, gather necessary information, and ensure content accuracy.

• Uphold and meticulously apply brand guidelines and standards across all multimedia projects to maintain brand consistency and professional representation.

• Utilize the full suite of Adobe Creative Cloud applications, including After Effects, Premiere Pro, and Illustrator, to produce polished, high-quality video assets and motion graphics.

• Manage multiple video projects simultaneously, ensuring timely delivery without compromising on quality or adherence to project briefs.

• Contribute to the continuous improvement of video production workflows and asset libraries, identifying opportunities for efficiency and enhanced output.

📝 Enhancement Note: The responsibilities suggest a need for strong project management skills and the ability to work with diverse internal stakeholders, which are critical for operational efficiency in content creation.

🎓 Skills & Qualifications

Education:

• While no specific degree is listed, a Bachelor's degree in Graphic Design, Media Arts, Communications, or a related field is often preferred for roles requiring advanced creative software proficiency. Equivalent practical experience will also be considered. Experience:

• A minimum of 2 years of professional experience in video editing and motion graphics creation.

• Proven track record of working with subject matter experts and business clients to define project scope, gather requirements, and deliver on expectations. Required Skills:

• Video Editing: Expert-level proficiency in video editing software, primarily Adobe Premiere Pro.

• Motion Graphics: Advanced skills in creating dynamic motion graphics and visual effects using Adobe After Effects.

• Graphic Design: Strong graphic design capabilities with proficiency in Adobe Illustrator for asset creation and manipulation.

• Adobe Creative Cloud: Comprehensive command of the Adobe Creative Cloud suite, including Photoshop for image editing and asset preparation.

• Script to Video Conversion: Demonstrated ability to translate written scripts into engaging visual storytelling.

• Brand Adherence: Keen eye for detail and a strong understanding of maintaining brand consistency.

• Collaboration & Communication: Excellent interpersonal and communication skills for effective collaboration with SMEs and business stakeholders.

• Portfolio/Reel: A strong portfolio or reel showcasing relevant video editing and motion graphics work is mandatory.

Preferred Skills:

• Adobe Certifications: Official certifications in Adobe Premiere Pro, After Effects, Photoshop, or Illustrator.

• UI/UX Principles: Basic understanding of UI/UX principles as they apply to video content for web and mobile interfaces.

• Animation Principles: Familiarity with animation principles to enhance motion graphics.

• Project Management Tools: Experience with project management software for tracking deliverables.

📝 Enhancement Note: The emphasis on Adobe Creative Cloud and specific applications like After Effects and Premiere Pro highlights the technical demands of the role. A strong portfolio is critical, as it serves as a direct demonstration of practical skills and creative output, often outweighing formal education in creative fields.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Comprehensive Reel: A curated video reel or portfolio demonstrating a range of video editing and motion graphics projects. This should include examples of explainer videos, product showcases, or any content that translates complex information into clear visuals.

• Case Studies: Detailed case studies for 1-2 key projects, outlining the challenge, your role, the process followed, the tools used (especially Adobe Creative Cloud), and the quantifiable impact or outcome of the video content.

• Workflow Demonstration: Examples within the portfolio or accompanying descriptions that illustrate your process from script analysis to final render, including storyboarding, asset creation, editing, and animation.

• Brand Adherence Examples: Specific pieces within the portfolio that clearly show your ability to work within and maintain strict brand guidelines.

Process Documentation:

• Script Analysis & Storyboarding: Evidence of how you approach script breakdown, conceptualization, and the creation of storyboards or animatics to plan video flow and visual elements.

• Asset Creation & Integration: Examples showcasing the creation of custom graphics, animations, and the seamless integration of these assets with live-action footage or other media.

• Version Control & Feedback Loops: Demonstrated experience in managing multiple video versions based on client feedback and incorporating revisions efficiently.

📝 Enhancement Note: For a role like this, the portfolio is paramount. It acts as a tangible representation of the candidate's ability to execute the core responsibilities and demonstrate their proficiency with the required tools and processes. The ability to show a structured approach to video production is key.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for Multimedia Specialists with 2-5 years of experience in San Antonio, Texas, the estimated salary range is $60,000 - $85,000 annually. This range considers the specialized skills in video editing and motion graphics, proficiency in Adobe Creative Cloud, and the on-site work requirement. Benefits:

• Medical Coverage: Comprehensive medical insurance through Blue Cross Blue Shield with two plan options.

• Dental and Vision Coverage: Essential dental and vision insurance plans.

• Insurance: Life, critical illness, and accident insurance policies available through Unum.

• Flexible Spending Accounts (FSA): Options for Flexible Spending Account and Dependent Care FSA through Navia, offering pre-tax savings for healthcare and dependent care expenses.

• Health Gap Insurance: Supplemental Health Gap Insurance provided by Sun Life.

• Retirement Plan: 401(k) retirement savings plan administered by The Standard, with eligibility after six months of employment.

• Professional Development: Opportunities to continue building skills and grow with the company, as mentioned in the company description.

Working Hours:

• Standard full-time hours are expected, likely around 40 hours per week, aligning with typical business operations. Specific daily start and end times will be confirmed during the hiring process.

📝 Enhancement Note: The salary estimate is based on data from reputable compensation platforms for similar roles in the San Antonio, TX area, factoring in the specified experience level and required technical skills. The benefits package is comprehensive and typical for a full-time position within a consulting firm.

🎯 Team & Company Context

🏢 Company Culture

Industry: IT Consulting / Technology Services. Cook Systems operates within the technology consulting sector, providing solutions that span technology consulting, talent development, and AI-enabled services. This industry context means the company likely values innovation, adaptability, and a client-centric approach.

Company Size: Cook Systems is a medium-sized company, likely employing between 50-250 employees, given the description of having "strong technology teams" and operating for over 30 years. This size often allows for a balance between structured processes and a more personal, collaborative work environment.

Founded: Over 30 years ago. This extensive history indicates stability, deep industry experience, and a proven track record in solving technology challenges. As a veteran-owned company, there's likely an emphasis on discipline, integrity, and teamwork.

Team Structure:

• The Multimedia Specialist will likely be part of a broader marketing, communications, or internal operations team.

• This team may be relatively small and specialized, allowing for close collaboration.

• Reporting structure will likely be to a Marketing Manager, Communications Lead, or Operations Director, depending on where this function sits within Cook Systems.

• Cross-functional collaboration will be essential, requiring interaction with project managers, technical consultants, sales teams, and potentially client-facing personnel. Methodology:

• Data-Driven Insights: As a technology consulting firm, Cook Systems likely emphasizes data analysis to inform client solutions and internal strategies. This role supports this by creating clear communication materials based on project requirements.

• Agile Project Management: Many IT consulting firms adopt agile methodologies for project delivery. This role may involve working within agile sprints or project timelines for video content creation.

• Continuous Improvement: The company's description highlights continuous evolution and skill-building, suggesting a culture that embraces feedback and process refinement.

Company Website: https://cooksys.com/

📝 Enhancement Note: The company's long history and veteran-owned status suggest a culture that values reliability, quality, and dedication. The focus on evolving technology, AI, and adapting to new ways of working implies a dynamic environment where creative problem-solving, like that in video production, is highly valued.

📈 Career & Growth Analysis

Operations Support Career Level: This role is positioned as a specialized support function within the broader operations and GTM strategy. It's an individual contributor role focused on executing creative tasks that enable communication and client understanding. It sits at an intermediate level, requiring specific technical skills and a minimum of 2 years of experience.

Reporting Structure: The Multimedia Specialist will likely report to a manager responsible for marketing, communications, or creative services. This manager will oversee project assignments, provide feedback, and guide professional development. Collaboration with various departments, including sales, client services, and technical teams, will be integral.

Operations Impact: The work of the Multimedia Specialist directly impacts the company's ability to communicate its value proposition, explain its services and products clearly, and maintain a professional brand image. Effective explainer videos can significantly improve client understanding, reduce support inquiries, and enhance the overall effectiveness of marketing and sales collateral, thereby indirectly contributing to revenue generation and client retention.

Growth Opportunities:

• Skill Specialization: Deepen expertise in advanced motion graphics, 3D animation, or specific video production techniques.

• Project Leadership: Transition to leading small video projects or managing junior designers/editors as the team grows.

• Cross-Functional Roles: Move into broader marketing or communications roles, leveraging a strong understanding of visual storytelling and content strategy.

• Technical Training: Pursue further Adobe certifications or training in emerging multimedia technologies (e.g., VR/AR content creation, AI-driven video tools).

• Client-Facing Opportunities: With experience, potentially engage more directly with clients to understand their video content needs.

📝 Enhancement Note: This role offers a clear path for creative professionals to grow within a stable IT consulting firm. The emphasis on continuous learning and evolving with the industry provides a foundation for developing in-demand multimedia skills that are valuable across various business functions.

🌐 Work Environment

Office Type: This is an On-site role. The work environment will be a professional office setting within Cook Systems' San Antonio location. This implies a structured workplace with dedicated office space and collaborative areas.

Office Location(s): San Antonio, Texas. The specific office address will be provided upon proceeding with the application process. Commuting to this location will be a requirement.

Workspace Context:

• Collaborative Environment: Expect a typical office setup with opportunities for in-person collaboration with team members and stakeholders. This includes meeting rooms, potentially shared creative spaces, and direct interaction with colleagues.

• Technology & Tools: Access to standard office equipment and the necessary hardware and software licenses for Adobe Creative Cloud and other relevant design/video tools. High-speed internet and potentially specialized workstations will be available.

• Team Interaction: Regular team meetings, brainstorming sessions, and project reviews will foster interaction and knowledge sharing among designers, editors, and other creative professionals.

Work Schedule:

• The role operates on a standard full-time schedule, likely Monday through Friday. The specific working hours (e.g., 8 AM - 5 PM) will be confirmed during the interview process. Flexibility may be offered based on company policy and project demands, but the on-site nature requires consistent physical presence.

📝 Enhancement Note: The on-site requirement is a key factor for candidates. It suggests a preference for direct team collaboration and a more traditional office-based work culture, which can be beneficial for hands-on creative roles requiring immediate feedback and team synergy.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with HR or a recruiter to assess basic qualifications, salary expectations, and cultural fit.

• Portfolio Review & Technical Interview: A more in-depth session with the hiring manager and potentially a senior designer or team lead. This will focus on your portfolio, discussing your projects, creative process, and technical skills in Adobe Creative Cloud. You may be asked to walk through specific examples and explain your design choices and problem-solving approaches.

• Skills Assessment/Challenge: Potentially a practical exercise or a short take-home assignment to evaluate your video editing and motion graphics capabilities under timed conditions, simulating real-world project tasks.

• Final Interview: A meeting with higher-level management or key stakeholders to discuss your fit within the company culture, career aspirations, and overall contribution potential.

Portfolio Review Tips:

• Curate Selectively: Choose your strongest 3-5 projects that best represent the skills required for this specific role (explainer videos, motion graphics, Adobe CC proficiency).

• Tell a Story: For each project, clearly articulate the client's objective, your role, the challenges faced, your creative process, the tools used, and the results achieved. Quantify impact where possible.

• Highlight Process: Demonstrate your workflow, from script interpretation and storyboarding to final execution and revision management.

• Showcase Brand Adherence: Include examples that explicitly demonstrate your ability to work within and respect brand guidelines.

• Technical Clarity: Ensure your reel and portfolio pieces are high-quality and load efficiently. Provide clear descriptions and context for each piece.

Challenge Preparation:

• Understand the Brief: If given a take-home challenge, carefully read and understand all requirements, constraints, and deliverables.

• Time Management: Allocate your time wisely across different stages of the project (planning, execution, review, final delivery).

• Focus on Core Skills: Prioritize demonstrating your proficiency in video editing, motion graphics, and adherence to brand standards.

• Presentation Readiness: Be prepared to present your work, explain your decisions, and answer questions about your process and technical choices.

📝 Enhancement Note: The interview process emphasizes practical skills and portfolio strength. Candidates should be prepared to not only show their work but also to articulate their thought process and problem-solving skills in a clear and concise manner, relevant to operational content creation.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe After Effects: For creating sophisticated motion graphics, visual effects, and animations. Expect questions about your experience with keyframing, expressions, shape layers, and integrating assets.

• Adobe Premiere Pro: For professional video editing, including timeline management, color correction, audio mixing, and final rendering. Proficiency in non-linear editing techniques is essential.

• Adobe Illustrator: For creating vector graphics, logos, icons, and other visual elements that can be scaled without losing quality and imported into After Effects or Premiere Pro.

• Adobe Photoshop: For image manipulation, creating textures, optimizing graphics for video, and preparing assets for use in other Adobe applications.

Analytics & Reporting:

• While not a primary focus, understanding how video performance is tracked on usa.com and mobile apps (e.g., view duration, completion rates) can be beneficial. Familiarity with basic analytics concepts is a plus. CRM & Automation:

• Not directly applicable to this role's core functions. However, understanding how content is deployed through platforms or CMS (Content Management Systems) might be relevant.

📝 Enhancement Note: This role is heavily reliant on the Adobe Creative Cloud suite. Mastery of After Effects and Premiere Pro is non-negotiable, with Illustrator and Photoshop being critical supporting tools for asset creation and preparation.

👥 Team Culture & Values

Operations Values:

• Ownership: Taking responsibility for video projects from concept to completion, ensuring quality and timely delivery.

• Adaptability: Being flexible and responsive to evolving project requirements, client feedback, and new technology trends in multimedia.

• Communication: Clearly articulating ideas, understanding feedback, and collaborating effectively with SMEs and business clients.

• Quality: A commitment to producing high-quality, polished, and professional visual content that aligns with brand standards.

• Continuous Learning: An eagerness to stay updated with the latest software features, design trends, and video production techniques.

Collaboration Style:

• Cross-functional Integration: Working closely with various internal departments to understand their communication needs and translate them into effective video content.

• Feedback-Driven: Openness to constructive criticism and a proactive approach to incorporating feedback from SMEs and stakeholders into the creative process.

• Knowledge Sharing: Willingness to share best practices, techniques, and insights with other team members to elevate the collective skill set.

📝 Enhancement Note: The company's stated values of ownership, adaptability, communication, and quality directly align with the requirements of a creative role that supports broader business objectives. A collaborative and learning-oriented mindset will be key to success.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Technical Concepts: The primary challenge will be converting complex technical scripts or program details into easily digestible and engaging visual narratives for a broad audience.

• Balancing Creative Vision with Brand Constraints: Ensuring creative freedom while strictly adhering to established brand guidelines and client requirements.

• Managing Stakeholder Expectations: Effectively managing feedback and revisions from multiple stakeholders with potentially differing opinions.

• Keeping Pace with Technology: Continuously learning and adapting to new software features, design trends, and video production techniques in the rapidly evolving multimedia landscape.

Learning & Development Opportunities:

• Advanced Adobe Suite Training: Opportunities to deepen expertise in specific modules of After Effects or Premiere Pro, or explore other Adobe tools.

• Industry Conferences/Webinars: Potential for attending industry events or online training sessions focused on video production, motion graphics, and digital media.

• Mentorship: Learning from experienced designers or communication professionals within Cook Systems.

• Exposure to AI in Media: Given Cook Systems' focus on AI, there may be opportunities to explore AI tools for content creation or optimization.

📝 Enhancement Note: This role offers a solid foundation for a career in multimedia production. The challenges are typical for creative roles supporting business objectives, and the growth opportunities are aligned with the company's forward-looking approach to technology.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for transforming a complex script into an engaging explainer video. Walk us through the key stages." (Focus on script analysis, storyboarding, asset creation, editing, and revision.)

• "How do you ensure brand consistency across all your video projects, especially when working with different clients or product teams?" (Highlight your understanding of brand guides and your systematic approach to adherence.)

• "Tell me about a time you had to collaborate with a subject matter expert who had limited communication skills or was difficult to work with. How did you manage the situation to get the information you needed?" (Demonstrate your communication and stakeholder management skills.)

• "Describe a challenging video editing or motion graphics project you worked on. What were the obstacles, and how did you overcome them?" (Showcase problem-solving skills and technical expertise.) Company & Culture Questions:

• "What interests you about Cook Systems and our focus on technology consulting and evolving work methods?" (Research Cook Systems' mission, values, and recent projects.)

• "How do you stay current with the latest trends and technologies in video editing and motion graphics?" (Mention specific resources, software updates, or communities you follow.)

• "This is an on-site role. What are your thoughts on working collaboratively in an office environment?" (Express enthusiasm for teamwork and in-person interaction.) Portfolio Presentation Strategy:

• Structure Your Presentation: Begin with a brief overview of your reel, then dive into 2-3 detailed case studies.

• Highlight Your Role: Clearly state your specific contributions to each project.

• Showcase Technical Proficiency: Be ready to discuss the specific tools and techniques you used in Adobe Creative Cloud for each piece.

• Emphasize Impact: Explain how your video content helped achieve the project's goals (e.g., improved understanding, engagement, brand perception).

• Be Concise and Engaging: Keep your explanations clear, focused, and enthusiastic.

📝 Enhancement Note: Preparation should focus on demonstrating practical skills, a structured creative process, and strong communication abilities, all while aligning with Cook Systems' values and operational needs for clear, brand-compliant visual content.

📌 Application Steps

To apply for this Graphic Designer/ Media Designer position:

• Submit your application through the provided Greenhouse link.

• Portfolio Customization: Tailor your portfolio or reel to prominently feature explainer videos, motion graphics, and examples of work created with Adobe Creative Cloud applications (After Effects, Premiere Pro, Illustrator). Ensure it's easily accessible and showcases your best work relevant to the responsibilities outlined.

• Resume Optimization: Update your resume to highlight your 2+ years of experience in video editing and motion graphics. Use keywords from the job description such as "explainer videos," "Adobe Creative Cloud," "motion graphics," "brand standards," and "collaboration." Quantify achievements where possible (e.g., "created 5 explainer videos that increased user understanding by X%").

• Interview Preparation: Practice articulating your creative process, your experience working with SMEs, and how you maintain brand consistency. Prepare specific examples from your portfolio to illustrate your skills and problem-solving abilities.

• Company Research: Familiarize yourself with Cook Systems, their services, client types, and their emphasis on technology, AI, and evolving work methods. Understand their veteran-owned status and its potential cultural implications.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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