Graphic Designer

Equinox
Full-time•$85k-92k/year (USD)•New York, United States
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<section class="job-section" id="st-companyDescription"><div><p class="googlejobs-paragraph--empty"></p><h2 class="title">Company Description</h2></div><div class="wysiwyg spl-wysiwyg"><p><u><strong>Who We Are</strong></u></p><p>We&apos;re purpose-driven. With every ride, we aim to redefine health and happiness. It&apos;s all about being more than a workout: SoulCycle is a mind-body-soul experience, built on community, love, respect, acceptance, and a lot of fun. It comes to life through the ride, the relationships, and the unparalleled hospitality. And all of that comes from our people. Join us&#x2014;we&apos;d love to have you.&#xa0;</p><p><u><strong>Our Mission</strong></u></p><p>To foster an open, diverse, &amp; inclusive community&#x2014;while embracing each unique individual exactly as they are. We empower each other by listening with an open mind, finding ways to learn and grow together, and always nurturing a sanctuary of trust. To make a real, lasting impact, we&apos;ll work nonstop to embrace and create change. Because nobody is equal until everyone is equal.&#xa0;</p></div></section><section class="job-section" id="st-jobDescription"><div><p class="googlejobs-paragraph--empty"></p><h2 class="title">Job Description</h2></div><div class="wysiwyg spl-wysiwyg" itemprop="responsibilities"><p>&#xa0;</p><p>&#xa0;</p><p>&#xa0;As part of the Marketing Creative Team, you will be the day-to-day visual designer bringing the SoulCycle brand to life across our digital and physical ecosystem. This role is primarily focused on digital design&#x2014;shaping how our riders interact with our brand across lifecycle emails, social channels, performance marketing, and digital web/app touchpoints&#x2014;alongside key environmental print assets like in-studio signage and promotional collateral.&#xa0;</p><p>This role is based out of our Headquarters in NYC, with a hybrid schedule of four days per week in-office and one day remote, reporting directly to the Head of Creative. You will work closely with creative and marketing partners to translate concepts into high-impact, polished visual deliverables that inspire our community.&#xa0;</p><p><strong><u>Roles And Responsibilities</u>&#xa0;</strong></p><p><strong>Digital Execution &amp; Visual Design&#xa0;</strong></p><ul><li>Execute high-volume, premium digital design across email (Braze/CRM), web banners, landing pages, digital paid media, organic social, and app assets.&#xa0;</li><li>Maintain visual consistency and integrity with brand guidelines, typography systems, and color palettes across every digital touchpoint.&#xa0;</li><li>Collaborate with the copy lead and marketing managers to translate conceptual ideas and briefs into cohesive visual layouts that drive engagement and conversion.&#xa0;</li><li>Prepare, optimize, and organize production-ready digital assets across all required screen ratios, resolutions, and formats.&#xa0;</li></ul><p><strong>Environmental &amp; In Studio Collateral&#xa0;</strong></p><ul><li>Design in-studio promotional signage, printed ridership collateral, local event materials, and window displays as needed to support studio operations and launches.&#xa0;</li><li>Partner with production vendors to ensure proper print setup, color matching, stock selection, and print specifications for studio rollouts.&#xa0;</li></ul><p><strong>Cross-Functional Partnership &amp; Workflow&#xa0;</strong></p><ul><li>Partner closely with the Creative Director, Retail Designer, Lifecycle, Growth, and Social teams to deliver high-performing creative on schedule.&#xa0;</li><li>Collaborate with marketing project management to balance multiple campaign timelines and intake queues efficiently.&#xa0;</li><li>Partner with digital/web stakeholders to uphold intuitive, brand-aligned visual hierarchy across rider-facing web surfaces.&#xa0;</li></ul></div></section><section class="job-section" id="st-qualifications"><div><p class="googlejobs-paragraph--empty"></p><h2 class="title">Qualifications</h2></div><div class="wysiwyg spl-wysiwyg" itemprop="qualifications"><ul><li>3-5 years of professional graphic design experience in-house at a consumer brand, agency, or consumer tech company.&#xa0;</li><li>A strong, diverse portfolio showcasing high-leverage digital marketing design (emails, web, digital ads, and social campaigns) and strong typographic craft.&#xa0;</li><li>Advanced expertise in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and Figma.&#xa0;</li><li>Solid understanding of digital design constraints, email layout best practices, responsive web layouts, and visual hierarchy.&#xa0;</li><li>Demonstrated experience preparing print-ready mechanicals and large-format environmental/studio signage.&#xa0;</li><li>Experience collaborating under the direction of an Art Director or Creative Director while managing multiple active deadlines.&#xa0;</li><li>Experience in fitness, wellness, lifestyle, hospitality, or direct-to-consumer subscription brands is a plus.&#xa0;</li><li>Basic working knowledge of digital UI/UX principles, wireframing, or design systems in Figma is a plus (motion graphics not required).&#xa0;</li><li>Experience with or curiosity around leveraging AI design tools to accelerate concepting and mood-boarding workflows is a plus.&#xa0;</li></ul><p><strong>Pay Transparency: </strong>Min &#x24;85k - Max &#x24;92k&#xa0;</p></div></section><section class="job-section" id="st-additionalInformation"><div><p class="googlejobs-paragraph--empty"></p><h2 class="title">Additional Information</h2></div><div class="wysiwyg spl-wysiwyg" itemprop="incentives"><p>For additional Information visit our Career Site: https://www.soul-cycle.com/careers/&#xa0;</p><p>All your information will be kept confidential according to EEO guidelines. Must have a legal right to work in the United States.&#xa0;</p></div></section>

Application Requirements

Candidates must have 3-5 years of professional graphic design experience and a strong portfolio showcasing digital marketing design. Proficiency in Adobe Creative Cloud and Figma is required, along with experience in print-ready mechanicals and environmental signage.