Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Aperture

Location: Turkey

Job Type: FULL_TIME

Category: Creative & Design / Marketing Operations

Date Posted: 2026-04-28T16:46:18.777

Experience Level: 2-5 years

Remote Status: Fully Remote

🚀 Role Summary

• Design high-performing visual assets for paid social, UGC, and landing pages to drive growth and conversion.

• Collaborate closely with creative strategists, performance teams, and creator managers to iterate on designs based on data and platform-native trends.

• Leverage AI tools to accelerate production, generate variations, and prototype creative concepts efficiently.

• Maintain a high output and organized workflow within structured systems for briefing, production, and versioning to ensure design velocity.

📝 Enhancement Note: This role is specifically focused on performance creative rather than traditional brand design. The emphasis is on producing visually compelling assets that directly impact key performance indicators (KPIs) such as click-through rates (CTR), clarity, and conversion. The "2-5 years" experience level suggests a mid-level role where candidates are expected to be proficient and autonomous, but still have opportunities for significant learning and career advancement. The requirement to work in a UK timezone, despite being a remote role in Turkey, is a critical logistical detail for candidates.

📈 Primary Responsibilities

• Design a high volume of visually engaging and conversion-optimized assets for paid social campaigns, including static ads, carousels, UGC-style overlays, and ad variations.

• Translate creative concepts and briefs into clear, compelling visuals that drive user action and align with platform-native aesthetics for TikTok, Meta feeds, Reels, Stories, and YouTube Shorts.

• Produce multiple variations of creative concepts rapidly to support A/B testing of hooks, formats, layouts, and messaging, working closely with creative strategists and performance teams.

• Maintain rigorous file organization and version control within structured production systems to ensure design never becomes a bottleneck for testing and campaign deployment.

• Actively utilize AI tools for image generation, background editing, asset variation creation, and rapid prototyping to enhance speed and iteration capabilities.

• Collaborate effectively with cross-functional teams, incorporating feedback from creative strategists, performance analysts, and creator managers to refine designs.

• Design visuals for landing pages and creator assets that align with campaign objectives and enhance user experience.

📝 Enhancement Note: The responsibilities highlight a strong bias towards action, iteration, and data-driven decision-making, which are hallmarks of effective performance marketing operations. The emphasis on "social-native execution" and "AI-assisted workflows" indicates a forward-thinking agency that is integrating cutting-edge tools and strategies into its core operations.

🎓 Skills & Qualifications

Education: While no specific educational degree is mandated, a strong understanding of design principles, marketing strategy, and digital media is expected. Candidates with degrees in Graphic Design, Marketing, Communications, or related fields may have a foundational advantage.

Experience: 2-5 years of professional experience in graphic design, with a significant focus on performance marketing, paid social advertising, or digital product design.

Required Skills:

• Proficiency in graphic design software, including Figma and/or the Adobe Creative Suite (Photoshop, Illustrator, After Effects).

• Proven ability to design high-performing visual assets for paid social media platforms (Meta, TikTok, etc.).

• Strong understanding of social-native content creation principles and how design impacts user engagement and conversion across different platforms.

• Demonstrated experience in iterating on designs based on performance data, A/B testing results, and feedback from performance and creative teams.

• Ability to manage multiple projects simultaneously, maintain high output, and adhere to strict deadlines in a fast-paced environment.

• Familiarity with AI-assisted design tools and a willingness to integrate them into workflows for increased efficiency.

• Excellent visual communication skills, with a keen eye for clarity, detail, and impact.

Preferred Skills:

• Experience with motion graphics, video editing, or animation tools (e.g., Adobe Premiere Pro, After Effects).

• Understanding of user psychology and how design influences scroll-stopping power and conversion rates.

• Familiarity with creative testing systems and methodologies used in performance marketing.

• Experience designing for landing pages and conversion-focused digital products.

• Knowledge of emerging creative formats and platform trends.

📝 Enhancement Note: The required skills are heavily weighted towards practical application in a performance marketing context. The emphasis on "not precious about your work" and "design for clarity, not just aesthetics" is a crucial indicator of the company's operational philosophy, prioritizing results over purely artistic expression. Proficiency in specific tools like Figma and Adobe Suite is non-negotiable.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing a significant volume of performance-oriented creative work, ideally including examples of paid social ads, UGC-style content, and conversion-focused visuals.

• Case studies or detailed project descriptions that illustrate the design process, challenges encountered, and the impact of the creative on key performance metrics (e.g., CTR, conversion rates, CPA).

• Examples demonstrating the ability to create multiple variations of a single concept for testing purposes.

• Visuals that clearly articulate the connection between design choices and strategic objectives, such as improved clarity, scroll-stopping power, or user engagement.

Process Documentation:

• Candidates should be prepared to discuss their personal workflows for managing creative briefs, iterating on designs, and organizing project files efficiently.

• The ability to articulate how they integrate performance feedback into their design process will be key.

• Familiarity with structured systems for briefing, production, and versioning will be advantageous.

📝 Enhancement Note: For a role focused on performance creative, the portfolio is paramount. It must demonstrate not just aesthetic skill but also a deep understanding of how design drives business outcomes. The emphasis on "messy inputs and turning them into strong outputs" suggests a need for candidates who can handle raw creative direction and transform it into effective campaign assets.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a remote Graphic Designer with 2-5 years of experience in the European market, and considering the UK timezone requirement, the estimated annual salary range is €35,000 - €55,000 (approximately £30,000 - £47,000). This estimate accounts for the specialized nature of performance creative design and the demand for candidates proficient in AI-assisted workflows.

Benefits:

• Work from Anywhere: Full remote flexibility, allowing employees to choose their most productive work environment.

• Timezone Alignment: Requirement to work within a UK timezone to facilitate collaboration with the core team.

• Global Connectivity: Regular in-person team meetups and retreats held globally, with travel expenses covered.

• Professional Development: Access to conferences, industry events, and sessions for continuous learning and skill enhancement.

• Career Progression: Opportunities for high ownership in a small, fast-growing team, leading to rapid career advancement.

• Meaningful Work: Direct exposure to high-growth clients and impactful projects within the digital product and app space.

Working Hours: While the role is remote, candidates are expected to align with UK working hours to ensure seamless collaboration. A standard 40-hour work week is typical, with flexibility in structuring the daily schedule.

📝 Enhancement Note: The salary range is an estimation based on market data for similar roles in the UK and Europe, adjusted for remote work and the specific skill set required. The benefits package emphasizes flexibility, global connection, and professional growth, aligning with the company's remote-first and impact-focused culture.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Marketing, Product Consultancy, Advertising Services. Aperture operates at the intersection of technology, marketing, and business strategy, helping ambitious companies scale through data-driven approaches.

Company Size: Small, rapidly growing team. Founded in 2022, Aperture has quickly gained recognition, indicating a dynamic and entrepreneurial environment.

Founded: 2022. This suggests a modern, agile company culture that is likely to be innovative and adaptable to new technologies and methodologies.

Team Structure:

• The operations and creative teams are likely lean and highly collaborative, with individuals expected to take significant ownership.

• Reporting structures are probably flat, encouraging direct communication and rapid decision-making.

Methodology:

• Data-Driven Strategies: All decisions are guided by data and measurable impact, with a strong emphasis on analytics and experimentation.

• Performance Optimization: A relentless focus on driving growth and achieving tangible results for clients through optimized marketing and product strategies.

• AI Integration: Proactive adoption of AI tools to enhance efficiency, creativity, and research capabilities across all functions.

Company Website: aperture.org

📝 Enhancement Note: Aperture's culture is defined by a "growth mindset," "radical candour," and an "obsess over results" mentality. This implies a high-performance environment where continuous learning, direct feedback, and client success are paramount. The "work from anywhere" policy, combined with in-person meetups, suggests a balance between autonomy and team cohesion.

📈 Career & Growth Analysis

Operations Career Level: This Graphic Designer role is positioned as a mid-level contributor (2-5 years experience) within the performance creative function. The emphasis is on executing and scaling creative output, directly contributing to client campaign success and Aperture's growth. It's a hands-on role focused on tangible results and rapid iteration.

Reporting Structure: The Graphic Designer will likely report to a Creative Strategist or Head of Creative, working closely with performance marketing teams. The structure is designed for speed and direct communication, minimizing layers of approval.

Operations Impact: This role is critical to Aperture's value proposition. By creating effective, high-performing creative assets, the Graphic Designer directly influences client acquisition costs, conversion rates, and overall campaign ROI. Their work is a key lever in driving growth for clients and, by extension, Aperture.

Growth Opportunities:

• Specialization: Deepen expertise in performance creative design, AI-assisted workflows, and specific platform creative strategies.

• Leadership: As the team grows, opportunities may arise to mentor junior designers or lead specific creative initiatives.

• Skill Expansion: Develop skills in areas like motion graphics, advanced AI prompting, or creative strategy through exposure to client work and internal training.

• Cross-functional Exposure: Gain a deeper understanding of performance marketing, CRM, and analytics by working closely with other specialized teams.

📝 Enhancement Note: The growth path here is less about climbing a traditional corporate ladder and more about deepening expertise and taking on more responsibility within a specialized, high-impact area. The company's rapid growth suggests that individuals who excel can quickly gain significant influence and opportunities.

🌐 Work Environment

Office Type: Fully remote. Aperture operates as a remote-first organization, empowering employees to work from anywhere.

Office Location(s): While the role is remote, candidates must be able to work within a UK timezone. This is crucial for effective real-time collaboration with the core team, which is likely based in or near the UK.

Workspace Context:

• Autonomy: Employees are trusted to manage their time and workspace to maximize productivity.

• Technology: Access to necessary design software and collaboration tools is expected. The company likely utilizes cloud-based platforms for seamless remote collaboration.

• Team Interaction: While physically dispersed, the team fosters connection through regular virtual collaboration, team sessions, and scheduled in-person meetups and retreats globally.

Work Schedule: The standard is a 40-hour work week, but the company offers flexibility in structuring the daily schedule around UK working hours. This allows for personal productivity and work-life balance, provided core collaboration needs are met.

📝 Enhancement Note: The "work from anywhere" policy is a significant perk, but the UK timezone requirement is a non-negotiable constraint that shapes the actual work environment and collaboration patterns. The emphasis on global meetups indicates a commitment to team building despite the remote setup.

📄 Application & Portfolio Review Process

Interview Process:

• Application Submission: Submit a CV and portfolio. Be prepared to answer specific questions that assess your thinking process and experience.

• Initial Screening: Applications will be reviewed thoroughly, with a focus on specific examples and genuine experience over generic language.

• Case Study/Challenge: Expect a design challenge or a detailed discussion around your portfolio, focusing on your process, problem-solving skills, and understanding of performance creative. This may involve presenting specific case studies.

• Team/Culture Fit Interview: Interviews with team members to assess collaboration style, mindset (e.g., growth, data-obsessed, no ego), and cultural alignment.

• Final Interview: Potentially with a senior leader to discuss overall fit, career aspirations, and the role's impact.

Portfolio Review Tips:

• Show, Don't Just Tell: Select 3-5 of your strongest pieces that clearly demonstrate performance-driven design. For each, explain the brief, your design process, the tools used, the iterations made, and the measurable results (e.g., metrics, client feedback).

• Focus on Impact: Clearly articulate how your design choices contributed to campaign objectives like increased CTR, engagement, or conversions. Quantify results whenever possible.

• Highlight Iteration: Showcase examples where you adapted designs based on feedback or performance data. This demonstrates your ability to learn and optimize.

• Platform Native: Ensure your portfolio reflects an understanding of designing for specific social platforms (TikTok, Meta, etc.).

• AI Integration: If applicable, include examples where AI tools were used to enhance speed, generate variations, or prototype concepts. Be ready to discuss your approach.

Challenge Preparation:

• Understand the Brief: Carefully read and dissect any design challenge brief. Identify the core objective, target audience, and key platform constraints.

• Think Out Loud: If presented with a problem-solving exercise, articulate your thought process, assumptions, and potential solutions.

• Focus on Performance: Frame your solutions and reasoning around how they will drive measurable results for the client.

• Be Concise and Clear: Present your ideas and work efficiently, prioritizing clarity and impact.

📝 Enhancement Note: Aperture emphasizes "real answers" and "specific examples" over polished language. This means candidates should be prepared to dive deep into their work, explain their rationale, and demonstrate a genuine understanding of performance marketing principles through their design choices. The portfolio review is a critical component.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and creating scalable design systems.

• Adobe Creative Suite: Photoshop for image manipulation, Illustrator for vector graphics, and potentially After Effects for motion graphics and video editing.

• AI Design Tools: Candidates are expected to be familiar with and utilize generative AI tools for tasks such as image generation, background editing, asset variation, and rapid prototyping. Examples might include Midjourney, DALL-E, or integrated AI features within Adobe products.

Analytics & Reporting:

CRM & Automation:

• No direct CRM or automation tools are specified for the Graphic Designer role, but an awareness of how creative assets integrate into broader marketing automation and CRM workflows would be beneficial.

📝 Enhancement Note: The technology stack is focused on design execution and creative iteration. Proficiency in industry-standard design software is expected, with a strong emphasis on adopting and leveraging AI tools to enhance speed and output. Understanding the performance metrics that these designs impact is equally important.

👥 Team Culture & Values

Operations Values:

• Growth Mindset: A continuous drive to learn, improve, and adapt to new trends and technologies in performance marketing and design.

• Responsibility: Taking full ownership of outcomes, with accountability for delivering high-quality work and achieving client goals.

• Results Obsession: A primary focus on measurable impact and client success, where design choices are directly tied to performance metrics.

• Data-Driven: Relying on data and analytics to guide creative decisions, rather than subjective opinions.

• Client Success: Prioritizing client outcomes as the ultimate measure of success.

• No Ego: Openness to ideas from any team member, with the best concept winning regardless of origin.

• Radical Candour: Providing and receiving honest, constructive feedback to foster growth and improve performance.

• Support and JDFI (Just Do It First): A collaborative spirit where team members support each other and proactively tackle tasks.

Collaboration Style:

• Cross-functional Integration: Designers work closely with strategists and performance teams, fostering a deeply integrated workflow.

• Feedback Loops: A culture of rapid, honest feedback exchange to drive continuous improvement in creative output.

• Knowledge Sharing: Encouraging the sharing of insights, best practices, and learnings from creative testing and AI experimentation.

📝 Enhancement Note: Aperture's values are strongly aligned with high-performance, results-oriented environments. The emphasis on "radical candour" and "no ego" suggests a culture that is direct, transparent, and focused on collective improvement and client success.

⚡ Challenges & Growth Opportunities

Challenges:

• High Volume, High Velocity: Consistently producing a large volume of high-quality creative assets under tight deadlines, requiring exceptional time management and organizational skills.

• Data Interpretation: Translating complex performance data and feedback into actionable design improvements to optimize creative effectiveness.

• Platform Diversity: Adapting design styles and formats to meet the unique requirements and native aesthetics of various social media platforms.

• AI Integration: Staying current with rapidly evolving AI tools and effectively integrating them into workflows to enhance speed and creativity.

Learning & Development Opportunities:

• Performance Creative Specialization: Becoming an expert in designing for conversion and paid acquisition across diverse digital channels.

• AI in Creative Production: Gaining hands-on experience and expertise in leveraging AI for creative ideation, generation, and iteration.

• Cross-Functional Learning: Deepening understanding of performance marketing, user psychology, and client growth strategies through close collaboration.

• Industry Exposure: Access to conferences and events provides opportunities to learn from industry leaders and identify emerging trends.

📝 Enhancement Note: The challenges are directly tied to the performance-driven nature of the role, demanding adaptability, efficiency, and a results-oriented mindset. The growth opportunities are geared towards specialization and staying at the forefront of creative technology and marketing trends.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design multiple variations of an ad concept for A/B testing. What was your process, and how did you incorporate performance feedback?" (Focus: Iteration, data-driven design, collaboration)

• "How do you ensure your creative assets feel native to platforms like TikTok or Instagram Reels, rather than overly polished or brand-centric?" (Focus: Platform understanding, social-native execution)

Company & Culture Questions:

• "How do you approach receiving and acting on constructive feedback from performance teams or strategists, especially if it challenges your initial design vision?" (Focus: Radical candour, no ego, growth mindset)

• "What does 'obsessing over results' mean to you as a graphic designer, and how does it influence your approach to creative work?" (Focus: Results obsession, impact-driven design)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each portfolio piece, clearly state the objective, your role, the challenges, your process (including any AI use), and the measurable results. Use bullet points for clarity.

• Highlight Specific Metrics: Instead of saying "it performed well," provide concrete numbers (e.g., "increased CTR by 15%", "achieved a 2x ROAS").

• Demonstrate Iteration: Show examples of how you adapted designs based on feedback or performance data.

• Explain Your "Why": Be prepared to articulate the strategic rationale behind your design choices, linking them back to the client's goals and audience psychology.

📝 Enhancement Note: Interview preparation should focus on demonstrating a deep understanding of performance marketing principles, a proactive approach to AI integration, and a cultural fit with Aperture's core values. Specific examples and quantifiable results will be key.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Curate your portfolio to prominently feature 3-5 of your strongest pieces of performance-oriented creative work. For each piece, prepare a concise explanation detailing the brief, your design process, the tools and AI utilized, and crucially, the measurable results achieved.

• Resume Optimization: Tailor your resume to highlight relevant experience in performance marketing, paid social design, and AI-assisted production. Use keywords from the job description and quantify your achievements with specific metrics.

• Interview Preparation: Practice articulating your design process, problem-solving strategies, and how you incorporate performance data and feedback. Prepare specific examples for common interview questions related to collaboration, iteration, and results.

• Company Research: Familiarize yourself with Aperture's website, client work, and company values. Understand their focus on data-driven strategies, performance optimization, and AI integration to articulate how your skills and mindset align with their mission.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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