Creative Designer

📍 Job Overview

Job Title: Creative Designer

Company: Suntory (Pepsi Bottling Ventures)

Location: Raleigh, North Carolina, United States

Job Type: Full-Time

Category: Creative & Media / Marketing Operations

Date Posted: April 15, 2026

Experience Level: 5-10 Years

🚀 Role Summary

• Develops and executes high-quality visual assets for integrated marketing campaigns across digital, print, and presentation channels, ensuring brand consistency and driving impact.

• Creates engaging animated PowerPoint presentations for internal leadership, sales teams, and customer meetings, leveraging advanced storytelling and data visualization techniques.

• Designs essential sales tools such as sell sheets, point-of-sale (POS) materials, and signage to support sales initiatives and customer engagement.

• Collaborates closely with marketing and sales teams to translate strategic briefs into effective creative solutions that align with business objectives.

• Manages artwork preparation and file delivery for print production, coordinating with external vendors to ensure quality and adherence to timelines.

📝 Enhancement Note: While the title is "Creative Designer," the responsibilities of developing sales tools, maintaining brand standards for marketing materials, and supporting marketing campaigns place this role firmly within a Marketing Operations or GTM Operations support function, focusing on the visual execution of Go-To-Market strategies. The emphasis on PowerPoint for sales and leadership, as well as print production, indicates a need for operational efficiency in creative asset delivery.

📈 Primary Responsibilities

• Design and execute creative assets for integrated marketing campaigns, including digital advertisements, social media graphics, email banners, and print collateral.

• Develop visually compelling and animated PowerPoint presentations for internal leadership updates, sales team enablement, and client-facing meetings, incorporating data visualization and storytelling.

• Create a range of sales enablement tools, including sell sheets, brochures, point-of-sale (POS) displays, in-store signage, and customized customer presentation templates.

• Partner with marketing managers and sales leaders to interpret project briefs, understand campaign objectives, and translate strategies into impactful creative solutions.

• Oversee the preparation of artwork for print production, including pre-press checks, file optimization, and coordinating with external printing partners to ensure quality and timely delivery.

• Maintain and enforce brand guidelines across all visual assets to ensure a consistent and recognizable brand identity for Pepsi Bottling Ventures and its associated brands.

• Support the optimization of creative workflows and processes to enhance speed, efficiency, and cost-effectiveness in asset creation and delivery.

• Manage multiple design projects simultaneously, prioritizing tasks and meeting deadlines in a fast-paced environment.

📝 Enhancement Note: The inclusion of "support ongoing optimization of creative processes to improve speed, efficiency, and cost effectiveness" strongly suggests a need for an operations mindset, where the designer is expected to not just create but also improve the systems and workflows around creative production, a key aspect of Marketing Operations.

🎓 Skills & Qualifications

Education:

Experience:

Required Skills:

• Advanced proficiency in industry-standard graphic design software, specifically Adobe Creative Suite (Illustrator, Photoshop, InDesign).

• Expert-level command of Microsoft PowerPoint, including custom template design, advanced animation, effective data visualization, and narrative-driven presentation building.

• Demonstrated strong project management skills, with the ability to manage multiple concurrent projects from concept to completion while adhering to strict deadlines.

• Excellent communication and interpersonal skills, enabling effective collaboration with cross-functional teams (marketing, sales) and external print vendors.

• Strong creative thinking and problem-solving abilities to develop innovative visual assets and address design challenges.

• Keen eye for detail, ensuring accuracy and aesthetic quality in all creative output.

• Ability to adapt to an agile, fast-moving team environment and manage competing priorities.

Preferred Skills:

• Experience with motion graphics software (e.g., After Effects) for animated presentations or digital assets.

• Familiarity with digital design tools and platforms beyond Adobe Creative Suite.

• Understanding of print production processes, including color management, file preparation, and vendor management.

• Experience in the beverage or consumer packaged goods (CPG) industry.

• Basic understanding of marketing campaign strategy and how visual assets contribute to Go-To-Market (GTM) objectives.

📝 Enhancement Note: The requirement for "Advanced PowerPoint expertise" and "data visualization" combined with "storytelling" for sales and leadership presentations is a critical differentiator for this role, indicating a need for the designer to function almost as a Sales Operations support specialist in visual communication.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a range of design projects, with a strong emphasis on marketing collateral, sales enablement tools, and presentation design.

• Demonstrations of proficiency in Adobe Creative Suite applications (Illustrator, Photoshop) and advanced PowerPoint capabilities, including animated and data-driven presentations.

• Case studies highlighting projects where creative solutions directly supported marketing campaigns, sales initiatives, or business objectives, with quantifiable results if possible.

• Examples of maintaining brand consistency across diverse visual assets and project types.

Process Documentation:

• While not explicitly stated, candidates are expected to demonstrate an understanding of and ability to contribute to documented creative processes, including:

  • Workflow design for asset creation from brief to final delivery.

  • Implementation and refinement of brand guideline adherence protocols.

  • Methods for managing feedback and revisions effectively.

  • Processes for preparing and delivering final files for print production.

📝 Enhancement Note: For a "Creative Designer" role with significant responsibilities in sales enablement and marketing support, a portfolio is paramount. The emphasis should be on demonstrating not just aesthetic skill but also the ability to translate business needs into effective visual communication, a core tenet of GTM operations.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Health & Wellness:

  • Medical, Prescription, Dental, and Vision Insurance Options
  • Supplemental Health Plans (Accident, Critical Illness, Hospitalization)
  • Company-Paid Telemedicine Services
  • Wellness Program

• Financial Security:

  • 401(k) with a Company Match
  • Company-Paid Life Insurance
  • Company-Paid Disability Coverage

• Time Off & Leave:

  • Paid Time Off (PTO) including Holidays, Vacation Days, and Personal Days
  • Parental Leave
  • Bereavement Leave

• Professional Development:

  • Education Assistance

• Other Perks:

  • Saving and Spending Accounts
  • Free Counseling and Information Services
  • Legal Service Plan Option
  • Pay Advance Option

Working Hours:

• Standard full-time hours, estimated at 40 hours per week. While the role is on-site, the dynamic nature of marketing campaigns and sales needs may occasionally require flexibility.

📝 Enhancement Note: The salary estimate is based on data from sources like Glassdoor, Salary.com, and LinkedIn Salary for "Graphic Designer" or "Creative Designer" roles in Raleigh, NC, with 5-10 years of experience. The benefits listed are directly extracted from the provided text and highlighted for their comprehensive nature.

🎯 Team & Company Context

🏢 Company Culture

Industry: Food & Beverage (Beverage Manufacturing and Distribution)

Company Size: Pepsi Bottling Ventures is a large organization, jointly owned by Suntory and PepsiCo. While specific employee numbers for PBV are not provided, Suntory and PepsiCo are global giants. This implies access to extensive resources, established processes, and a robust corporate structure, while still maintaining a focused operational entity in PBV.

Founded: Pepsi Bottling Ventures has an "80-year plus legacy," and its parent companies, Suntory and PepsiCo, have much longer histories, with Suntory founded over 125 years ago and PepsiCo having a 125+ year legacy. This suggests a stable, established company with deep roots in the industry.

Team Structure:

• The Creative Designer will likely be part of a broader Marketing department or a dedicated Creative Services team within Pepsi Bottling Ventures.

• This team will collaborate closely with Sales, Marketing, and potentially Brand Management functions.

• Reporting structure will likely be to a Marketing Manager, Creative Director, or a similar leadership role overseeing marketing operations and creative output.

Methodology:

• Data Analysis & Insights: While not directly a data analysis role, the Creative Designer will use insights from marketing and sales teams to inform design decisions and will be expected to present data visually in presentations.

• Workflow Planning & Optimization: The role is tasked with supporting the optimization of creative processes, indicating a focus on efficient workflow design and continuous improvement in asset creation and delivery.

• Automation & Efficiency Practices: While the core role is design, the emphasis on efficiency suggests an appreciation for streamlined processes, potentially leveraging templates or digital asset management tools where applicable.

Company Website: [Company URL is not provided in the input. Assuming Suntory's main site or PepsiCo's site as a reference point, but the specific PBV site is ideal if available.]

📝 Enhancement Note: The dual ownership by Suntory and PepsiCo suggests a culture that blends Japanese innovation and long-term vision with American dynamism and global consumer focus. For a creative role, this could translate to a balance between established brand guidelines and opportunities for innovative design solutions within those frameworks.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an experienced individual contributor within the creative and marketing support functions. It's a mid-level to senior individual contributor role, requiring specialized design skills and the ability to work autonomously on projects.

Reporting Structure: The Creative Designer will likely report to a Marketing Manager, Director of Marketing, or a Creative Lead. This position will work closely with sales teams, marketing teams, and potentially external vendors and agencies.

Operations Impact: The Creative Designer's impact is crucial for the effective execution of Go-To-Market strategies. High-quality visual assets, compelling sales tools, and engaging presentations directly influence:

• Brand perception and consistency.

• Sales team effectiveness and their ability to close deals.

• Customer engagement and comprehension of product offerings.

• Internal communication clarity and impact.

Growth Opportunities:

• Operations Skill Advancement: Opportunity to deepen understanding of marketing operations, GTM processes, and the lifecycle of creative asset production from strategy to execution and distribution.

• Skill Specialization: Potential to specialize in specific areas like presentation design, digital asset creation, or print production management.

• Leadership Potential: With demonstrated success in project management and process optimization, there could be pathways toward leading creative projects or managing junior designers in the future.

• Industry Exposure: Gaining experience within a major beverage distributor, working with iconic brands like PepsiCo, and understanding the nuances of the CPG industry.

• Cross-Functional Development: Building strong relationships and understanding across sales, marketing, and potentially product development teams.

📝 Enhancement Note: The role has a strong operational component, focusing on the efficient delivery of creative assets that support business functions. Growth potential lies in leveraging design skills within an operational framework, rather than purely artistic endeavors.

🌐 Work Environment

Office Type: The role is described as requiring on-site presence in Raleigh, NC. This suggests a traditional office environment where collaboration, access to resources, and direct interaction with colleagues are key.

Office Location(s): Raleigh, North Carolina. This location offers a vibrant business environment with access to a skilled talent pool.

Workspace Context:

• Collaborative Environment: Expect a dynamic workspace designed to foster collaboration between design, marketing, and sales teams. This may involve shared office spaces, meeting rooms, and project collaboration areas.

• Operations Tools & Technology: Access to standard office technology, including high-performance workstations, relevant software licenses (Adobe Creative Suite, Microsoft Office), and potentially digital asset management (DAM) systems.

• Team Interaction: Regular opportunities for direct interaction with marketing managers, sales representatives, and other stakeholders to gather requirements, present concepts, and receive feedback.

Work Schedule:

• Standard full-time schedule, likely Monday to Friday, approximately 40 hours per week. While the role is on-site, the demands of marketing campaigns and sales cycles may occasionally require flexibility in working hours to meet critical deadlines.

📝 Enhancement Note: The on-site requirement is significant. For a creative role, this often implies a need for hands-on collaboration, access to physical brand assets for inspiration or reference, and a more tightly integrated team workflow than a remote setup might allow.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or a recruiter will likely review applications and resumes to assess basic qualifications, experience, and cultural fit.

• Portfolio Review: Candidates will be asked to submit a portfolio showcasing their design work. This is a critical step where the hiring team evaluates technical skills, creative style, and relevance of past projects.

• Skills Assessment/Case Study: A practical test or case study may be administered. This could involve a design challenge related to creating a sales tool, a presentation slide, or modifying existing artwork. Emphasis will be on problem-solving, creativity, and proficiency in required software.

• Hiring Manager Interview: A discussion with the direct hiring manager to delve deeper into experience, project examples, approach to design challenges, and understanding of marketing/sales support.

• Team/Cross-Functional Interviews: Interviews with marketing and sales team members to assess collaboration style, communication skills, and ability to integrate into the team's workflow.

• Final Interview: Potentially with a senior leader for final approval.

Portfolio Review Tips:

• Curate Strategically: Select projects that best demonstrate your skills in graphic design, presentation creation (especially animated/data-driven PowerPoint), and sales enablement materials (sell sheets, signage).

• Showcase Brand Consistency: Include examples where you successfully applied brand guidelines or developed assets that maintained a consistent brand identity.

• Highlight Process & Impact: For each project, briefly explain the brief, your creative process, the tools used, and the outcome or impact (e.g., "This sell sheet contributed to a 15% increase in sales for X product").

• Prepare for Presentation: Be ready to walk through your portfolio, discuss your design choices, and answer questions about your workflow and problem-solving approach.

• Demonstrate Software Proficiency: Ensure your portfolio clearly reflects your mastery of Adobe Creative Suite and advanced PowerPoint skills.

Challenge Preparation:

• PowerPoint Mastery: Practice creating dynamic, visually engaging slides with data visualizations and animations. Be ready to present a sample presentation.

• Sales Tool Design: Familiarize yourself with common sales collateral formats (sell sheets, brochures) and how to make them impactful and persuasive.

• Brand Application: Be prepared to apply existing brand guidelines to a new concept or asset.

• Problem-Solving Scenarios: Think about how you would approach a design brief with ambiguous requirements or tight constraints.

📝 Enhancement Note: The emphasis on "advanced PowerPoint expertise" and "sales tools" means candidates should prioritize portfolio pieces that showcase these specific skills. A strong understanding of how design supports sales and marketing objectives is crucial.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Advanced proficiency required in Illustrator and Photoshop. InDesign is also highly probable for print collateral.

• Microsoft PowerPoint: Expert-level expertise is a key requirement, including custom template design, animation, and data visualization.

• Digital Design Software: Beyond Adobe, familiarity with other digital design tools may be beneficial.

Analytics & Reporting:

CRM & Automation:

• No direct CRM or automation tool requirements are listed for this role, but an understanding of how marketing campaigns and sales tools are deployed through these systems would be advantageous.

📝 Enhancement Note: The explicit mention of Adobe Creative Suite (Illustrator, Photoshop) and advanced PowerPoint is critical. Any candidate's resume or portfolio should prominently feature these tools.

👥 Team Culture & Values

Operations Values:

• Integrity: Upholding ethical standards in design and communication.

• Teamwork: Collaborating effectively with marketing, sales, and other departments to achieve common goals.

• Accountability: Taking ownership of projects, meeting deadlines, and ensuring the quality of deliverables.

• Adaptability: Responding effectively to changing project requirements, feedback, and market dynamics in a fast-paced environment.

• Communication: Clearly articulating design concepts, providing updates, and actively listening to stakeholder needs.

Collaboration Style:

• Cross-functional Integration: Working closely with marketing and sales to ensure creative assets align with strategic objectives and support Go-To-Market initiatives.

• Feedback Exchange: Openness to constructive criticism and incorporating feedback from various stakeholders to refine designs.

• Knowledge Sharing: Contributing to a team environment where best practices in design and creative problem-solving are shared.

📝 Enhancement Note: The company values (integrity, teamwork, accountability, adaptability, communication) are standard but are the foundation for how operations and creative functions must intersect. A designer who embodies these values will be more effective in supporting the operational goals of the marketing and sales teams.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Creative Innovation: Ensuring all designs adhere to strict brand guidelines while still being fresh and engaging.

• Managing High Volume and Tight Deadlines: Juggling multiple projects simultaneously in a fast-paced environment, common in CPG marketing.

• Translating Complex Information into Visuals: Effectively communicating data, sales strategies, and product benefits through design.

• Adapting to Evolving Marketing Channels: Staying current with digital and print design trends and best practices.

Learning & Development Opportunities:

• Operations Skill Advancement: Gaining deeper insight into marketing campaign execution, sales enablement strategies, and the operational aspects of creative production.

• Industry Conferences & Certifications: Potential to attend design or marketing industry events to stay abreast of trends and best practices.

• Mentorship: Opportunities to learn from experienced marketing professionals and potentially develop leadership skills.

• Portfolio Expansion: Continuously building a diverse portfolio with high-impact projects that showcase evolving skills.

📝 Enhancement Note: The challenges highlight the operational demands of the role. Growth opportunities are framed around developing these operational and strategic aspects of creative work.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to create a visual asset for a marketing campaign with a very tight deadline. How did you manage your time and ensure quality?" (Assesses adaptability, project management, and efficiency)

• "How do you approach translating a complex sales strategy or data set into a clear and compelling visual presentation?" (Assesses problem-solving, PowerPoint skills, and storytelling ability)

Company & Culture Questions:

• "What interests you about working for Pepsi Bottling Ventures and the beverage industry?" (Assesses motivation and cultural fit)

• "How do you ensure brand consistency across all your design work, especially when working with different teams like sales and marketing?" (Assesses understanding of brand operations and collaboration)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly articulate the objective, your role, the challenges, your creative process, the tools used, and the outcome.

• Highlight Key Skills: Specifically point out examples that showcase your advanced PowerPoint skills, Adobe Suite proficiency, and experience with sales collateral.

• Quantify Impact: If possible, use metrics to demonstrate the success of your designs (e.g., "This presentation contributed to securing X new accounts" or "This sell sheet led to a Y% increase in product inquiries").

• Be Ready for Technical Questions: Prepare to answer questions about your software techniques, file preparation for print, and your approach to design challenges.

• Showcase Collaboration: Discuss instances where you collaborated effectively with sales or marketing teams.

📝 Enhancement Note: Interview questions for this role will likely blend creative assessment with an evaluation of operational efficiency and collaboration skills, as the designer is a key support function for GTM activities.

📌 Application Steps

To apply for this Creative Designer position:

• Click the "Apply" button on the job posting to access the application portal.

• Resume Optimization: Tailor your resume to highlight experience with Adobe Creative Suite, advanced PowerPoint skills, project management, and any experience in sales enablement or marketing campaign support. Use keywords from the job description.

• Portfolio Curation: Select and organize your best work that demonstrates proficiency in graphic design, presentation design (especially animated/data-driven PowerPoint), and sales collateral. Ensure it is easily accessible (e.g., a link to a website or PDF).

• Prepare for Case Study: If a design challenge is anticipated, practice creating a sample sales tool or presentation slide that aligns with brand guidelines.

• Research the Company: Familiarize yourself with Pepsi Bottling Ventures, Suntory, and PepsiCo's brands, values, and recent marketing efforts. Understand their position in the beverage market.

• Practice Presentation: Rehearse presenting your portfolio and discussing your design process and problem-solving approach.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.